Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BigCommerce
Score 7.7 out of 10
Small Businesses (1-50 employees)
BigCommerce is a SaaS platform that allows SMBs to develop eCommerce sites. Features include the capabilities to design the storefront, configure products, manage payments, generate traffic, and optimize conversion.
$39
per month
Webflow
Score 8.7 out of 10
N/A
Webflow is a Website Experience Platform for modern marketing teams, used to visually build, manage, and optimize websites that offer both the consumer experience teams expect and enterprise-grade performance and scale.
$18
per month
Pricing
BigCommerceWebflow
Editions & Modules
Standard
$39
per month
Plus
$105
per month
Pro
$399
per month
Enterprise
Custom
per month
Basic
$18
per month
CMS
$29
per month
Ecommerce - Standard
$42
per month
Business
$49
per month
Ecommerce - Plus
$84
per month
Ecommerce - Advanced
$235
per month
Offerings
Pricing Offerings
BigCommerceWebflow
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsA discount is offered for annual billing.Up to a 22% discount available for annual pricing.
More Pricing Information
Community Pulse
BigCommerceWebflow
Considered Both Products
BigCommerce
Chose BigCommerce
I didn't select BigCommerce. I did use Shopify in a previous role, and they are very similar. Shopify might be a half a step ahead, but BigCommerce is cheaper.
Chose BigCommerce
BigCommerce does not stack up well against solutions like Shopify, and we are moving away from BigCommerce as a result. There are virtually no meaningful features that BigCommerce offers that Shopify does not, however there are a plethora of functions and capabilities that …
Chose BigCommerce
Less hassle compared to Magento and Adobe commerce. More b2b features compared to Shopify.
Chose BigCommerce
Pricing is much more reasonable than our previous experience, in addition we can manage in house so that's a great benefit for a small business. Building the site was simple and manageable.
Chose BigCommerce
BigCommerce is fully hosted SaaS product which handles the security, performance and upgrades whereas others need my intervention. It has strong built in B2B features that may be lacked in other platforms such as WooCommerce. It has strong APIs and ecosystem of integration …
Chose BigCommerce
When you look at the landscape of e-commerce platforms, BigCommerce really sets itself apart by being built for serious growth from day one. While Wix is great for simple drag-and-drop projects and Shopify excels at getting a basic shop live in an hour, they both often hit a …
Chose BigCommerce
Ability to handle Large catalog is a big advantage
BigCommerce provides strong Headless Commerce Support to the merchant.
Faster Implementation time with lower total cost of ownership.
Chose BigCommerce
Overall BigCommerce has a great price point and functionalities vs Shopify. We also use WooCommerce for certain situations and appreciate its flexibility and WordPress but BigCommerce is great for some of our main retail sites for which we want minimal maintenance tasks, and a …
Chose BigCommerce
BigCommerce is much better than Squarespace in terms of providing more powerful e-commerce tools and allows more integrations especially payment processors. Shopify although a great product is just simply much more expensive than BigCommerce.
Chose BigCommerce
When we compared BigCommerce to Shopify Plus, we found that BigCommerce had better SEO benefits available without needing an additional paid app to control it. We were also able to manage listings and orders more efficiently with better value for money. Shopify Plus offered …
Chose BigCommerce
Each platform has its pros and cons. However, overall, BigCommerce is the most challenging to work with from a developer's perspective. Simply finding files and locating the code in the theme editor takes too much time.
Chose BigCommerce
- Ease of Use: With guided onboarding, BigCommerce enables us to manage stores independently within days, reducing the need for extensive technical support. ​

-Comprehensive Built-In Features: BigCommerce provides a wide array of native features, minimizing reliance on …
Chose BigCommerce
easy for customization , no lengthy coding required.
Chose BigCommerce
I believe other platforms offer more robust CMS and experience managing tools making content and product updates easier to perform.
Chose BigCommerce
Although k-eCommerce may be a good fit for businesses who's ERP is Microsoft NAV Dynamics, we found the application to be cumbersome and lacking user friendly functionality as compared with BigCommerce. The k-eCommerce support was poor, impersonal and lacked situational …
Chose BigCommerce
I personally prefer BigCommerce over Shopify. Shopify is more confusing to use and takes longer to get a site up and running. Shopify also seemed to heavily lack some needed bulk editing tools that bigcommerce has. The only thing I preferred about Shopify was that it had more …
Chose BigCommerce
BigCommerce has more built in options than Shopify. While shopify has lots more apps that are available and a lower initial price. The use of third party apps is good to have lots of options but each option needs to be vetted and dealt with independently. They greater number of …
Chose BigCommerce
Big Commerce is definitely king in comparison to EvoX. Not only is Big commerce easier to use, it's also just a more powerful platform with many more capabilities (for example, EVOX has analytic capabilities but, nothing to the extent of Big Commerce's google analytics …
Chose BigCommerce
BigCommerce had a much strong B2B integration and platform in general than shopify. Netsuite was too expensive at the time to considering it.
Chose BigCommerce
I find BigCommerce easy to use from a non computer person stand point. It was easy to quickly get adjusted to and what they charge for building and running a website far surpassed there competitors.
Chose BigCommerce
We are moving away from BigCommerce. It has not met our needs.
Chose BigCommerce
Their B2B features are incomparable. Shopify was another contender but didn’t have the B2B capabilities that BigCommerce has
Chose BigCommerce
We deal in firearms. I tried Shopify first back in 2016 and that was a miserable mistake, very firearm NOT friendly there. Then we went to Volusion the next month and we were quite happy there for 7-1/2 years and several million $ in sales. The issue is Volusion was losing …
Webflow
Chose Webflow
So, Webflow gave me the freedom that other platforms didn't in terms of not needing to code (in comparison to WordPress), and the site looks like a professional page rather than a generic average one, and then in terms of having more than just writing key findings (in …
Chose Webflow
Webflow is more comprehensive, so it is also a little bit harder to use. I selected Webflow because its component-based approach allows me to change content once, and it updates across multiple pages, which has saved me a significant amount of time. Sometimes, it can be …
Chose Webflow
Webflow is unmatched in its design customization and code output quality.
Chose Webflow
Framer is Webflow's closest competitor and has some advantages in the animation department, but Webflow has a bit more brand recognition among clients. WordPress is old-fashioned in its approach, and despite offering site-builder themes and plugins, still doesn't have native …
Chose Webflow
Webflow, in my opinion, is a better tool because it gives you more granular control over tools like Framer and Wix Studio.
Chose Webflow
Webflow is a great replacement for simple websites like WIX & Squarespace. Webflow, in its current incarnation, will never be able to overtake the ubiquity of WordPress pages, it lacks the automation & tooling of Supernova, the design capabilities of Figma, and the design -> …
Chose Webflow
Framer is for designers with no underlying knowledge of how a website works. It's more like designing a website in Figma. Webflow offers a better balance of design features and true website configurations.
Chose Webflow
Webflow is simply more powerful without getting bogged down like other platforms.
Chose Webflow
In my opinion, Webflow has the worst CMS I have used. All the other tools make it much easier to write, format, publish and organize content. There's a lot more flexibility and they have better UX. I would not choose Webflow if given the choice, I would only use it if the …
Chose Webflow
The UI and UX is definitely better. The flexibility on the design is also better. Webflow is more powerful than these tools.
Chose Webflow
It does not compare at all to WIX, in my opinion, it is an insult to them even comparing them side by side. No doubt WIX is 100 times better than Webflow. Wix has features that Webflow lacks and has extra help when needed. In my opinion, WIX customer service is astonishing …
Chose Webflow
We loved the feature set and extensibility. It's a little pricey but when we have the time to devote to a project it shows why Webflow is such a good fit. Of course there are lots of other things you can use it for, but it's been working for us for one-off marketing projects.
Chose Webflow
The code quality and speed can't even be compared to Elementor; Webflow is simply a much better tool. Instapage has a cool feature for dynamic landing pages, which changes according to Google Ads Keyword, which I miss; however, amazing webflow community members recreated that …
Chose Webflow
I would not say it has substitutes for all features of the other platforms, but overall it is better to use and implement. I would like to see Wix's user management, Shopify and WooCommerce's shop features, and WordPress' ability to host big enterprise blog management. The …
Chose Webflow
A lot more design control and easier to create a custom site, and then also to scale that site going forward. There's a lot about WordPress I miss, though, when it comes to managing a blog—user permissions, SEO control, edit HTML version of posts.
Chose Webflow
Compared to other closed platforms like Squarespace or Shopify, Webflow is much more developer friendly and customizable. The CMS is easier to use and much more flexible to design and develop in. Price points between the 3 are similar. Most of the 3rd party integrations for …
Chose Webflow
Webflow falls somewhere in between Wordpress as a most basic theme-based platform and HubSpot CMS Hub, which has nearly unlimited capabilities. The ease and pricing are a win for HubSpot but we still use and host sites using Wordpress as that is often a client's desire for …
Features
BigCommerceWebflow
Online Storefront
Comparison of Online Storefront features of Product A and Product B
BigCommerce
7.1
Ratings
9% below category average
Webflow
-
Ratings
Product catalog & listings7.80 Ratings00 Ratings
Product management7.50 Ratings00 Ratings
Bulk product upload7.20 Ratings00 Ratings
Branding6.90 Ratings00 Ratings
Mobile storefront7.50 Ratings00 Ratings
Product variations6.80 Ratings00 Ratings
Website integration7.50 Ratings00 Ratings
Visual customization6.60 Ratings00 Ratings
CMS6.30 Ratings00 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
BigCommerce
7.4
Ratings
4% below category average
Webflow
-
Ratings
Abandoned cart recovery7.30 Ratings00 Ratings
Checkout user experience7.50 Ratings00 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
BigCommerce
7.7
Ratings
8% below category average
Webflow
-
Ratings
eCommerce security7.70 Ratings00 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
BigCommerce
7.1
Ratings
8% below category average
Webflow
-
Ratings
Promotions & discounts7.30 Ratings00 Ratings
Personalized recommendations6.60 Ratings00 Ratings
SEO7.40 Ratings00 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
BigCommerce
7.4
Ratings
8% below category average
Webflow
-
Ratings
Multi-site management8.00 Ratings00 Ratings
Order processing8.10 Ratings00 Ratings
Inventory management7.80 Ratings00 Ratings
Shipping6.70 Ratings00 Ratings
Custom functionality6.50 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
BigCommerce
-
Ratings
Webflow
7.8
Ratings
5% below category average
Role-based user permissions00 Ratings7.80 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
BigCommerce
-
Ratings
Webflow
8.2
Ratings
5% above category average
API00 Ratings8.20 Ratings
Internationalization / multi-language00 Ratings8.30 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
BigCommerce
-
Ratings
Webflow
8.1
Ratings
4% above category average
WYSIWYG editor00 Ratings8.00 Ratings
Code quality / cleanliness00 Ratings8.40 Ratings
Admin section00 Ratings6.80 Ratings
Page templates00 Ratings8.20 Ratings
Library of website themes00 Ratings8.30 Ratings
Mobile optimization / responsive design00 Ratings9.50 Ratings
Publishing workflow00 Ratings8.50 Ratings
Form generator00 Ratings7.10 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
BigCommerce
-
Ratings
Webflow
7.4
Ratings
1% below category average
Content taxonomy00 Ratings7.00 Ratings
SEO support00 Ratings8.50 Ratings
Bulk management00 Ratings6.50 Ratings
Availability / breadth of extensions00 Ratings7.30 Ratings
Community / comment management00 Ratings7.60 Ratings
Best Alternatives
BigCommerceWebflow
Small Businesses
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
ManageWP
ManageWP
Score 10.0 out of 10
Medium-sized Companies
Shopify Plus
Shopify Plus
Score 8.9 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BigCommerceWebflow
Likelihood to Recommend
7.7
(0 ratings)
8.6
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
10.0
(0 ratings)
Usability
10.0
(0 ratings)
8.6
(0 ratings)
Availability
8.2
(0 ratings)
1.0
(0 ratings)
Performance
8.2
(0 ratings)
1.0
(0 ratings)
Support Rating
10.0
(0 ratings)
6.5
(0 ratings)
Online Training
8.2
(0 ratings)
-
(0 ratings)
Implementation Rating
9.1
(0 ratings)
-
(0 ratings)
Configurability
8.2
(0 ratings)
-
(0 ratings)
Ease of integration
8.2
(0 ratings)
-
(0 ratings)
Product Scalability
7.6
(0 ratings)
1.0
(0 ratings)
Vendor post-sale
8.2
(0 ratings)
-
(0 ratings)
Vendor pre-sale
9.1
(0 ratings)
-
(0 ratings)
User Testimonials
BigCommerceWebflow
Likelihood to Recommend
Big Commerce is great for managing our items for sale all while serving as a home base for our customers. - Whether they want to buy PPE, learn about PPE or have any questions or concerns, they know they can come to our site and get the service/product they need!
Read full review
The good outweighs the bad. I love how my webpage works, and it fulfills everything that I was trying to accomplish. The ability to tag and distribute content across the site saves a lot of time and energy. I just wish that custom elements were easier to reuse across pages and that it weren't so hard to figure out. This tool is better suited for someone who knows what they are doing, rather than a beginner.
Read full review
Pros
  • SEO - fast loading speeds, helps us rank on Google
  • Product customization - allows us to customize templates to our needs to fit all viable information
  • Integration with other platforms - seamless connection to other properties like Google Ads and Analytics
Read full review
  • Easy to use and customize CMS.
  • Develop engaging CSS interactions and JavaScript animations visually.
  • Several competitively priced hosting tiers are available and all use AWS servers and Fastly CDN.
  • Code can be exported to be used with other CMS platforms such as WordPress, or E-Commerce platforms such as Shopify.
Read full review
Cons
  • Better and easier localisation for stores outside the US
  • Speed - it is not the fastest
  • Make sure that third-party theme developers update regularly and use best practice
  • Consider EU and country-specific rules and legal obligations and make customers aware of whether BC is actually fully compliant
Read full review
  • The Content Management System needs improvement. In my experience, it's very difficult to organise all our content at big volumes. We want to create a resources section where we can categorize our content but there isn't an easy or intuitive way to do it
  • In my opinion, it's incredibly difficult to create tables in an article
  • You have to do custom coding for anchor links within an article and it's time consuming and, in my opinion, super annoying
  • Website designs are not responsive we need to keep designing a separate mobile version
  • In my opinion, Formatting content in articles is annoying compared to other CMSs like Wordpress, Shopify, Wix, Blogger, etc. Worst experience I've had.
  • Changes to the nav bar on the homepage do not reflect universally, we needed to do the same changes all over again for our blog and mobile
  • Content editors need to keep logging in every time they add content
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Likelihood to Renew
BigCommerce is a great platform! It does the job and has a very good API set. I would definitely recommend it to others, but I would warn them about the cost associated with BigCommerce. There are lower cost solutions, but definitely not as feature rich as BigCommerce. It's definitely not perfect, and has a few wrinkles to iron, but nothing is ever perfect. It does the job for us and I do enjoy using the platform!!
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It's the perfect balance of GUI and code control
Read full review
Usability
I think that overall it has a great front end for the customer. On the back end, it takes a little spin-up time, but in just a couple of hours you can really have your head wrapped around everything you're going to need 99% of the time. It takes me about 5 minutes to train a new user on how to interact with customer orders.
Read full review
With a little education, I find Webflow incredibly easy to use. As previously mentioned, the Webflow University video library is amazing so anything you need help with is already available. That said, I do feel like it is a relatively steep learning curve and would be even steeper for someone who is completely new to Web Development, which is why I gave it the score I did.
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Reliability and Availability
So far in my time with BigCommerce I have not had any down time when it comes to my webstore or accessing it at any time I need to. Knowing that they have such a good uptime, it makes me feel comfortable that my customers can access things anytime, but also keep sales going 24/7
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In my experience, their customer service is an absolute joke, I tried reaching out to them they took forever. I had to keep following up with them as if they never received it in the first place. It’s a new platform, so guidance is needed. Tried the university they offer, in my opinion, it is completely useless, I would just completely move on from this website.
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Performance
I have not had any issues with pages loading slow or any real other issues, not that I have encountered so far. Speed of the site and images loading are fantastic and everything just seems to work nicely, which may seem like a simple thing to say about things, but when something just WORKS! Its rather nice vs fighting with things to work right.
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In my opinion, it is horrible, the rendering takes forever. I have the newest MacBook and the platform will still lag and slow down on me. I’m not a developer, I am a designer which makes it worst because I am using the features they are providing not extra coding features. In my opinion, it is a horrible platform really, stay away.
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Support Rating
Because they are always there no matter how simple or complex the question is, if they don't know the answer they don't fake it and just make you go away feeling frustrated.. they get you to someone that does know the answer. I always appreciate their help and their honesty!
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I haven't had to engage them from a support perspective; however, there is a considerable user community for tips/ideas/troubleshooting and the like. I believe the Pro plan supports additional resources but we didn't find that the cost justified the outcome. Overall the need for support has been relatively minor.
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Online Training
They have a comprehensive online help file system that makes it easy to do almost anything. They cover just about everything you'd want to do with your online store with images, clear descriptions and in some cases video. I will, however, say the videos should be a little more professorially done and not sound like the employees are doing it in their cubical.
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No answers on this topic
Implementation Rating
A certified BigCommerce design and solution partner will usually comprise a team of highly experienced designers, developers and marketers. It is our view that in the vast majority of cases, this will pay dividends in the long-term - especially for those teams that could use the extra support.
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No answers on this topic
Alternatives Considered
When you look at the landscape of e-commerce platforms, BigCommerce really sets itself apart by being built for serious growth from day one. While Wix is great for simple drag-and-drop projects and Shopify excels at getting a basic shop live in an hour, they both often hit a "plugin wall" where you have to keep paying for third-party apps just to get standard features. BigCommerce, on the other hand, packs those advanced tools—like faceted search, customer groups, and multi-currency support—directly into the core platform. Compared to WooCommerce, which gives you total freedom but leaves you responsible for all the security patches and server maintenance, BigCommerce offers that "Open SaaS" sweet spot. You get the stability of a hosted platform with the flexibility of open APIs. Plus, the fact that they don’t charge transaction fees regardless of which payment processor you use is a massive win for the bottom line. It’s essentially enterprise-grade power without the usual enterprise headache.
Read full review
So, Webflow gave me the freedom that other platforms didn't in terms of not needing to code (in comparison to WordPress), and the site looks like a professional page rather than a generic average one, and then in terms of having more than just writing key findings (in comparison to medium) like a site that feels unique and sophisticated. Finally, all in all, Webflow is harder at start but the results are eye pleasing and its totally worth the time.
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Scalability
I believe after seeing all of the parts of this platform, one is able to develop the business and keep adding on select features for the business. There are multiple options for purchase with the various platforms once the business grows more. The different features being offered by the platform can lead us to scalability.
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I feel it doesn’t perform the way it’s supposed to and it doesn’t have any beneficial factors to it. In my opinion, there is no reason to use a platform like this when Wix and Shopify, and WordPress exist. I believe Webflow is a platform that shouldn’t exist and it’s only popular because of the hype it received. I tried it and hate it completely.
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Return on Investment
  • In my experience, BigCommerce added hours to our work week vs. Volusion due to poor inventory control features we were used to.
  • Eventually, as our sales accumulate and we are billed more (tiers), we will be paying $200-$300 more each month on site and app costs vs. Volusion.
  • We feel secure in our fears of company going out of business vs. Volusion.
  • I just wish we did not have to see Volusion as a risk as it's a much better platform for our business.
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  • Work quality output has improved as Webflow helps bridge the gap between design and development.
  • Lower overall development costs mean more client budget can be allocated to strategy and creative.
  • Faster turnarounds result in shorter billing cycles, which improve agency cashflow.
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ScreenShots

BigCommerce Screenshots

Screenshot of the integration that lets you list products on Amazon directly from the BigCommerce control panel, with centralized inventory and order processing and fulfillment.Screenshot of where to customize the look and feel of a storefront.Screenshot of Mizuno powers its ecommerce presence with BigCommerce.