Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BIGContacts
Score 9.6 out of 10
N/A
BigContacts is a contact management solution built to help small businesses organize contacts, manage tasks, track opportunities, and manage email campaigns.
$9.99
per month per user
CallRail
Score 9.4 out of 10
N/A
CallRail offers phone call tracking, recording and analytics.
$50
per month
CTM
Score 10.0 out of 10
Small Businesses (1-50 employees)
CallTrackingMetrics is a call tracking solution for all online and offline channels with real-time reporting and intelligent routing.
$79
per month
Pricing
BIGContactsCallRailCTM
Editions & Modules
Business Plan
$9.99
per month per user
Call Tracking
$50
per month
Call Tracking + Conversation Intelligence®
$100
per month
Call Tracking + Form Tracking
$100
per month
Call Tracking Complete
$150
per month
Marketing Lite
$79
per month
Marketing Pro
$179
per month
Sales Engage
$329
per month
Enterprise
$1999
per month
Offerings
Pricing Offerings
BIGContactsCallRailCTM
Free Trial
YesYesNo
Free/Freemium Version
YesNoNo
Premium Consulting/Integration Services
NoNoYes
Entry-level Setup FeeNo setup feeNo setup feeOptional
Additional DetailsAll plans include unlimited users at no extra cost, while Marketing Pro and higher also include sub-accounts for agencies and multi-location businesses. Discounts of up to two months free for annual agreements.
More Pricing Information
Community Pulse
BIGContactsCallRailCTM
Considered Multiple Products
BIGContacts

No answer on this topic

CallRail
Chose CallRail
CallRail seemed to have an easier setup and ease of use for onboarding new staff as well. The overall tracking structure and analytics seemed better with CallRail. CallRail also allows you to understand the call history and understand if this was a first touch or multiple …
Chose CallRail
CallRail has offered us the best solutions so far in terms of multiple aspects. #1 is scalability, we are a growing agency, we see clients come and go, CallRail has made it easy and efficient with new accounts being onboarded, UI backs up this process. Also, the multiple …
Chose CallRail
We've found CallRail to be easier to use than other systems that we've used or reviewed for potential purchase. Product support is good and there is a fair amount of users so finding solutions to problems online is relatively easy. Our team has found it easy to setup as well.
CTM
Chose CTM
They are very similar from functionality from what I have seen. CallRail is a prettier and possibly more user friendly platform, but also has a lot of fluff that CTM seems to cut through.
Chose CTM
I feel like CallTrackingMetrics is far more user friendly and accessible than CallRail. I said this earlier, but because CallTrackingMetrics has always been so easy to use and work with, I've never felt the need to pursue another function. When I've had to work with CallRail
Chose CTM
I have only used one call tracking platform at the level I am now which is CallTrackingMetrics. I have however, evaluated other call tracking platforms such as Invoca and CallRail. Invoca we quickly stopped demoing as we got into cost as the platform was more expensive that …
Chose CTM
By far CTM is my favorite. Price is good, it's easy to use and integrates well with our external reporting software. But most importantly it is accurate and the customer service/chat support is fantastic and very quick to respond.
Features
BIGContactsCallRailCTM
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
BIGContacts
9.6
7 Ratings
20% above category average
CallRail
-
Ratings
CTM
-
Ratings
Customer data management / contact management9.87 Ratings00 Ratings00 Ratings
Workflow management9.57 Ratings00 Ratings00 Ratings
Territory management9.46 Ratings00 Ratings00 Ratings
Opportunity management9.47 Ratings00 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)9.57 Ratings00 Ratings00 Ratings
Contract management9.67 Ratings00 Ratings00 Ratings
Quote & order management9.76 Ratings00 Ratings00 Ratings
Interaction tracking9.75 Ratings00 Ratings00 Ratings
Channel / partner relationship management9.75 Ratings00 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
BIGContacts
9.7
7 Ratings
23% above category average
CallRail
-
Ratings
CTM
-
Ratings
Case management9.86 Ratings00 Ratings00 Ratings
Call center management9.56 Ratings00 Ratings00 Ratings
Help desk management9.86 Ratings00 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
BIGContacts
9.5
6 Ratings
20% above category average
CallRail
-
Ratings
CTM
-
Ratings
Lead management9.76 Ratings00 Ratings00 Ratings
Email marketing9.36 Ratings00 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
BIGContacts
9.9
6 Ratings
25% above category average
CallRail
-
Ratings
CTM
-
Ratings
Task management10.06 Ratings00 Ratings00 Ratings
Billing and invoicing management9.86 Ratings00 Ratings00 Ratings
Reporting9.96 Ratings00 Ratings00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
BIGContacts
9.5
4 Ratings
21% above category average
CallRail
-
Ratings
CTM
-
Ratings
Forecasting9.34 Ratings00 Ratings00 Ratings
Pipeline visualization9.64 Ratings00 Ratings00 Ratings
Customizable reports9.74 Ratings00 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
BIGContacts
9.3
4 Ratings
19% above category average
CallRail
-
Ratings
CTM
-
Ratings
Custom fields10.04 Ratings00 Ratings00 Ratings
Custom objects9.44 Ratings00 Ratings00 Ratings
Scripting environment9.04 Ratings00 Ratings00 Ratings
API for custom integration8.74 Ratings00 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
BIGContacts
9.8
3 Ratings
15% above category average
CallRail
-
Ratings
CTM
-
Ratings
Single sign-on capability9.53 Ratings00 Ratings00 Ratings
Role-based user permissions10.03 Ratings00 Ratings00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
BIGContacts
9.7
3 Ratings
26% above category average
CallRail
-
Ratings
CTM
-
Ratings
Social data10.03 Ratings00 Ratings00 Ratings
Social engagement9.53 Ratings00 Ratings00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
BIGContacts
9.0
3 Ratings
18% above category average
CallRail
-
Ratings
CTM
-
Ratings
Marketing automation8.53 Ratings00 Ratings00 Ratings
Compensation management9.53 Ratings00 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
BIGContacts
9.5
3 Ratings
22% above category average
CallRail
-
Ratings
CTM
-
Ratings
Mobile access9.53 Ratings00 Ratings00 Ratings
Best Alternatives
BIGContactsCallRailCTM
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Invoca
Invoca
Score 9.8 out of 10
Invoca
Invoca
Score 9.8 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.0 out of 10
Revenue.io
Revenue.io
Score 8.0 out of 10
Revenue.io
Revenue.io
Score 8.0 out of 10
Enterprises
Creatio
Creatio
Score 9.0 out of 10
Revenue.io
Revenue.io
Score 8.0 out of 10
Revenue.io
Revenue.io
Score 8.0 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
BIGContactsCallRailCTM
Likelihood to Recommend
9.6
(10 ratings)
10.0
(35 ratings)
10.0
(9 ratings)
Usability
9.4
(9 ratings)
8.5
(7 ratings)
-
(0 ratings)
Support Rating
9.4
(9 ratings)
8.5
(7 ratings)
-
(0 ratings)
User Testimonials
BIGContactsCallRailCTM
Likelihood to Recommend
ProProfs
BigContacts has helped us automate and personalize our marketing campaigns, which has resulted in an improvement in our bottom line. We have been able to create and deliver highly personalized experiences for our customers, which has contributed to improved satisfaction and reduced churn.
Read full review
CallRail
This is great software for differentiating where phone traffic is coming from. Whether it's paid/organic search, you can see exactly where the calls are coming in from. I'd love to see them add text/SMS features in the future, but it does what it claims. I'd also like to see more CRM integrations, but not sure that other users share the same sentiment
Read full review
CTM
[CallTrackingMetrics] is well suited for HIPAA Compliant Call Tracking when working with medical clients and is great for all clients who do online sales or patient intake. Clients with low volume of calls may not get enough value for the cost of this platform.
Read full review
Pros
ProProfs
  • easy to track the performance of email campaigns with the help of detailed reports and analytics
  • BigContacts also allows us to define custom triggers for delivering emails
Read full review
CallRail
  • Tracking phone calls first & foremost! Being able to have a running tally of the phone calls made and listening to the recorded calls throughout the month and providing that information back to our clients is vital!
  • Their UI is exceptionally easy to use & navigate. This is important when we have many clients running at the same time and we are able to always determine what report is for which client.
  • The ease of setting up a brand new client & their tracking phone number is fantastic! Saves a lot of time when it walks you through everything you need to know & do step by step.
Read full review
CTM
  • Very easy to set up and use. You can create as many tracking numbers and sources as you need. Easily organize and filter them for results and placing the code is so simple. Anyone can use this software.
  • Listening to the calls makes life simple. We can hear what the potential lead said and record feedback to better our marketing efforts. You can even flag or email the call recordings if you need to share inside or outside your organization.
  • Call reporting is a breeze! You can easily filter your sources, call duration, time and more and reports are extremely accurate.
  • Cost is well worth what you get from the software.
Read full review
Cons
ProProfs
  • There have been some issues with the speed of the software after the upgrade.
  • Looking up contacts could be made easier.
Read full review
CallRail
  • The integration with Hubspot is not as seemless as I would have liked. We had an issue where a person who was already in Hubspot called in, and their contact information was not matched to the caller ID correctly which created some duplicate entries. A little bit of a bummer, but from what I understand they may have fixed this. We had to stop using them for a little while because our outsourced sales team was more confused by adding CallRail, so we'll be re-implementing this once our new sales team is fully trained. Hopefully the record miss-match issue gets fixed.
Read full review
CTM
  • Can get pricy.
  • More complex integrations may need professional services.
  • No push notifications for incoming SMS on mobile app (non agent).
Read full review
Usability
ProProfs
BigContacts has stood out from all of them since it offers customization to a great extent. It is easy to customize the sales pipeline, reports, layouts, workflows, etc., to get the most out of them.
Read full review
CallRail
The platform is easy to use and we really don't have any complaints with using it so far. The information is invaluable for clients that rely on phone calls to drive more business. Not much negative to say about it at this point. We're actually really happy with it so far and the cost is manageable.
Read full review
CTM
No answers on this topic
Support Rating
ProProfs
. By eliminating repetitive activities such as follow-ups or data entry, BIGContacts saves a lot of time for us. Did not faced any difficulties while using the software . It is the perfect software to go for
Read full review
CallRail
CallRail support normally gets back to us pretty quickly when we submit a ticket and they have a good knowledge base for common questions. I've heard mixed reviews from other local marketing agencies that use this tool, but overall in my experience, support has been knowledgeable and quick working through our problems.
Read full review
CTM
No answers on this topic
Alternatives Considered
ProProfs
As a small business, we have benefitted significantly from the implementation of this easy-to-use CRM application. With all relevant data and tasks in one place, it is easier to meet deadlines and customer expectations. We also use the tool to assign tasks to team members and monitor their progress routinely. Moreover, the tool integrates with a number of business applications, enabling us to manage everything from the same platform.
Read full review
CallRail
Callrail has a very seamless and easy to use Dynamic Number Swap function. In other call tracking that we looked into the integration was either not as easy to use or required much more work to implement. Setting up CallRail has been so easy even our entry-level employees need very little training to master the platform.
Read full review
CTM
CallTrackingMetrics has stood up well compared to Salesforce. Being that we are a high volume call center for schools, it has been very good for the company. I feel that CallTrackingMetrics is really good for our company compared to Salesforece CMS.
Read full review
Return on Investment
ProProfs
  • The performance of the mobile version is one area that BigContacts can improve upon to become the most reliable CRM for small businesses.
Read full review
CallRail
  • It is useful to monitor our calls weekly. We can give our employees feedback on the quality of the calls which helps our overall sales and conversions.
  • By knowing which campaigns perform best, we can shift our budget to target those campaigns specifically which saves us revenue and increases sales.
Read full review
CTM
  • Fits nicely into the % of budget dedicated to Analytics
  • CallTrackingMetrics is our system of truth for source of calls for Local Service business
  • CallTrackingMetrics is our system of truth for CSR staffing plans at Supplier / Distributor
Read full review
ScreenShots

CallRail Screenshots

Screenshot of Activity DashboardScreenshot of Integrations PageScreenshot of Call LogScreenshot of Lead CenterScreenshot of Call Attribution ReportScreenshot of Activity Dashboard

CTM Screenshots

Screenshot of Activity LogScreenshot of Softphone Interface