Bitdefender GravityZone vs. KnowBe4 Security Awareness Training

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Bitdefender GravityZone
Score 8.1 out of 10
N/A
Bitdefender GravityZone combines multiple security services into a single platform to reduce the cost of building a trusted environment for endpoints.
$149
per month 5 devices (minimum)
KnowBe4 Security Awareness Training
Score 9.0 out of 10
N/A
KnowBe4 is a security awareness and compliance training and simulated social engineering product. It is used by organizations worldwide to strengthen their security culture and reduce risk. The product includes a comprehensive suite of awareness and compliance training, real-time user coaching, AI-powered simulated social engineering, crowdsourced anti-phishing defense and an AI suite that enhances risk management through personalized training and automation. With…
$1.63
per month (billed annually) per seat
Pricing
Bitdefender GravityZoneKnowBe4 Security Awareness Training
Editions & Modules
GravityZone Small Business Security
$284.99
per year 10 devices
GravityZone Business Security
$369.99
per year 10 devices
GravityZone Business Security Premium
$814.99
per year 10 devices
GravityZone Business Security Premium
Contact Sales
GravityZone Business Security Enterprise
Contact Sales
GravityZone XDR
Contact Sales
Foundation
$1.63
per month (billed annually) per seat
Diamond
$1.70
per month (billed annually) per seat
Advanced
$2.79
per month (billed annually) per seat
Offerings
Pricing Offerings
Bitdefender GravityZoneKnowBe4 Security Awareness Training
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details5 device license purchase minimum. Discounts available for multi-year subscriptions. 1st year discounts available (up to 30% off displayed price).Pricing listed is for 501-1000 seats. Other levels available. For organizations with over 1,000 seats, get a quote.
More Pricing Information
Community Pulse
Bitdefender GravityZoneKnowBe4 Security Awareness Training
Considered Both Products
Bitdefender GravityZone

No answer on this topic

KnowBe4 Security Awareness Training
Chose KnowBe4 Security Awareness Training
This is the only one we've used. There was no reason to try anything else. This works perfectly for our needs.
Chose KnowBe4 Security Awareness Training
I haven't tried the alternatives as KnowBe4 Security Awareness Training is the gold standard. So far we have really noticed a change in people watching their emails more closely and finding and fighting potential phishing attempts before they actually infect they system. …
Features
Bitdefender GravityZoneKnowBe4 Security Awareness Training
Endpoint Security
Comparison of Endpoint Security features of Product A and Product B
Bitdefender GravityZone
8.6
63 Ratings
1% above category average
KnowBe4 Security Awareness Training
-
Ratings
Anti-Exploit Technology9.258 Ratings00 Ratings
Endpoint Detection and Response (EDR)10.057 Ratings00 Ratings
Centralized Management6.863 Ratings00 Ratings
Hybrid Deployment Support7.142 Ratings00 Ratings
Infection Remediation7.658 Ratings00 Ratings
Vulnerability Management10.056 Ratings00 Ratings
Malware Detection9.862 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Bitdefender GravityZone
-
Ratings
KnowBe4 Security Awareness Training
8.9
350 Ratings
3% above category average
Single sign-on capability00 Ratings9.0312 Ratings
Role-based user permissions00 Ratings8.7338 Ratings
Security Awareness Training
Comparison of Security Awareness Training features of Product A and Product B
Bitdefender GravityZone
-
Ratings
KnowBe4 Security Awareness Training
8.3
382 Ratings
2% below category average
Training Content Library00 Ratings8.6379 Ratings
Multilingual Training Content00 Ratings8.3215 Ratings
Training Gamification00 Ratings7.7316 Ratings
Industry-Specific Security Training00 Ratings7.5334 Ratings
Individualized Security Training Plans00 Ratings8.2324 Ratings
Phishing Simulations00 Ratings9.3377 Ratings
Security Reporting00 Ratings8.5367 Ratings
Integration with Security Tech Stack00 Ratings8.1219 Ratings
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Bitdefender GravityZoneKnowBe4 Security Awareness Training
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User Ratings
Bitdefender GravityZoneKnowBe4 Security Awareness Training
Likelihood to Recommend
6.9
(72 ratings)
9.2
(705 ratings)
Likelihood to Renew
10.0
(2 ratings)
10.0
(56 ratings)
Usability
6.8
(7 ratings)
9.3
(196 ratings)
Availability
10.0
(1 ratings)
9.6
(20 ratings)
Performance
10.0
(1 ratings)
9.6
(21 ratings)
Support Rating
5.6
(54 ratings)
7.9
(260 ratings)
In-Person Training
10.0
(1 ratings)
8.8
(5 ratings)
Online Training
10.0
(1 ratings)
9.4
(17 ratings)
Implementation Rating
-
(0 ratings)
8.2
(24 ratings)
Configurability
-
(0 ratings)
8.9
(16 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.1
(39 ratings)
Ease of integration
-
(0 ratings)
6.5
(8 ratings)
Product Scalability
10.0
(1 ratings)
9.6
(21 ratings)
Professional Services
-
(0 ratings)
8.9
(12 ratings)
Vendor post-sale
-
(0 ratings)
9.6
(17 ratings)
Vendor pre-sale
-
(0 ratings)
9.6
(16 ratings)
User Testimonials
Bitdefender GravityZoneKnowBe4 Security Awareness Training
Likelihood to Recommend
Bitdefender
Bitdefender had been a great replacement for our previous product - it was painless to make the switch with very few issues. We tested in a VM lab a few different offerings, but Bitdefender was the one that covered everything we required at the time and allowed us to be able to expand the offering simply.
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KnowBe4
I think the most important factor is that our risk has decreased significantly among staff. Our staff is well below the industry (Education) benchmark in terms of users that are "prone to phishing". We also have multiple instances over the years where employees have stopped real efforts to access data illegally or an attempt to take funds from our institution
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Pros
Bitdefender
  • Once installed, Bitdefender [GravityZone] runs silently in the background with little to no need for user interaction.
  • The cloud-based console provides for easy computer management and deployment.
  • Bitdefender [GravityZone] is extremely flexible, with a policy-based system wherein different profiles can be created (i.e. a policy to deactivate the firewall, a policy to allow for admin control on a machine, etc.) and pushed out to individual computers.
  • Computers can be grouped into different categories, with different policies automatically deployed to each category.
  • Bitdefender [GravityZone] is relatively resource-light and runs well even on lower-end computers.
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KnowBe4
  • Phish tests can be set to various difficulty levels as staff becomes more knowledgeable in catching phish emails.
  • Automated phish tests and training save a lot of admin time. The product can also test for phone and USB stick practices.
  • The phish alert button in Outlook, along with PhishER and PhishFlip allow easy managing and response to actual phishing emails.
  • The interactive training is well designed to cover all types of phishing and safe email and phone behavior.
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Cons
Bitdefender
  • Who do I ask? This is my chief complaint is once the initial licenses were purchased through Bit Defender, there was no one to contact that could help navigate some of the initial questions I had with regard to specific policies to implement for our file server. The parent web site is, well, hard to navigate when one is trying to "learn" the system.
  • The second issue is in increasing the licenses. It took several days for the parent company (by contact and phone) to inform me that they could not increase the licenses and I would have to go through a private vendor. There was no intent to connect me to a vendor or provide a vendor list until I asked specifically. YET I continue to get email from the parent company reminding me to pay an annual fee for the licenses purchase through the private vendor. The parent company can see the number of licenses yet did not sell them to me.
  • Gravity Zone Dashboard, while excellent for those who have experience, is not particularly intuitive for those who have never used it. There does not seem to be a lot of documentation for those responsible for implementation.
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KnowBe4
  • Many items in the library aren't applicable to our use case, and it's sometimes difficult to filter out what I'm looking for.
  • I don't love the training dashboard, but maybe that's just a "me" thing.
  • Setting up groups can be tedious.
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Likelihood to Renew
Bitdefender
It works. I rely heavily on my vendors to provide a product that works, is easy to implement, and that they support. As well as be a decent value for the money
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KnowBe4
No question, KnowBe4 Security Awareness Training is a great value to our organization. Properly training our users in the proper use of email and how to be aware of possible dangerous emails is incredibly important now. Also, training users in the best practices for phone calls, as well as internet browsing can prevent data or information from being stolen or exposed. Users have even benefited when using their personal devices as a result of the trainings they have received at work.
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Usability
Bitdefender
On the whole I find the product very easy to use but some features need me to do some digging about in the console menus to find everything. I think if the interface used a bit less jargon and more clear plain language, it would be easier to find how to do things within the console.
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KnowBe4
The training videos we have access to are high quality, and provide a wide variety. The Inside Man videos has a cult following within our organization, and has driven a much greater interest in security awareness. And KB4's willingness to negotiate pricing for us as a nonprofit has been very valuable to us as well.
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Reliability and Availability
Bitdefender
Yes its very available. The software continues to protect you even if you are offline. It constantly runs in the background and will check for updates again once back online.
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KnowBe4
There have only been a handful of outages in the 2 years we have had the product. Even during those instances, parts of the system were still operational
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Performance
Bitdefender
The console is quite fast and responsive, and once you start to get used to it, it is easy to use and you can see the main dashboard status at a glance. You can then dig deeper into the individual Companies / Endpoint clients and check the status of each. The software itself is not heavy on system resources in each PC.
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KnowBe4
Pages load quickly, filter/sort quickly, and don't slow down or freeze. Everything is smooth and very easy to use. There are a places in the UI where you can forget how to get there, but other than that everything is great. We have had no issues using any part of the website.
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Support Rating
Bitdefender
Support is an area Bitdefender has always struggled with. While their products work great, the GravityZone dashboard is very technical in nature. If you aren't IT inclined, it could be difficult to setup. While most times support is helpful, we tend to work with them over email because of their very thick accent, they are hard to understand over the phone.
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KnowBe4
Tech prod support is great! I did have to ask for a new customer success rep, needed a more experienced person to match my 12 years of experience running Cybersec training programs. Would suggest that more matching of rep level of knowledge to client level knowledge would help.
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In-Person Training
Bitdefender
The trainer went through everything in the console an showed me what each setting did. If I had any questions on how to do something, he showed me where to go and how to do it. The trainer was very helpful and knowledgeable, and also professional and patient. Highly recommended.
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KnowBe4
Helpful and knowledgeable account managers have helped us navigate and use the system to our full potential
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Online Training
Bitdefender
The trainer went through everything in the console an showed me what each setting did. If I had any questions on how to do something, he showed me where to go and how to do it. The trainer was very helpful and knowledgeable, and also professional and patient. Highly recommended.
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KnowBe4
confusing question. I inherited this application so I didnt get any formal training other than the person who was leaving. The CSM provided some later on when I asked in a zoom call
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Implementation Rating
Bitdefender
No answers on this topic
KnowBe4
The implementation went really well and KnowBe4 was there the whole time on setup to make sure things were setup correctly. The only thing we had to figure out on our own was to script users automatically being added to security groups. So that when they sync to knowBe4 from AD they are placed into the same/correct groups.
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Alternatives Considered
Bitdefender
We were a Kaspersky shop for years. Kaspersky was a resource hog and it didn't even block half of what was thrown at it. We had more outbreaks and more end-user complaints in a year of Kaspersky then we have had in almost three years of Bitdefender.
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KnowBe4
KnowBe4 offered a significantly more favorable cost-benefit ratio compared to other solutions. Its seamless integration with our existing infrastructure—particularly Active Directory and email systems—was the most compatible with our operational and security requirements.
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Contract Terms and Pricing Model
Bitdefender
No answers on this topic
KnowBe4
I was not involved in the pricing, billing or contract terms.
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Scalability
Bitdefender
I give it this rating because one you have the console running, you can add or remove whole companies, add computer endpoints (and remove them), and easily create and deploy endpoint packages to the machines that need the software. Once installed, the software starts to report back to the Bitdefender servers and the number of active licences is then seen and billed.
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KnowBe4
The product scales greatly. As long as you upgrade the license to support the number of users you are needing, adding in those new users is easy. Also getting those users set up with trainings/campaigns is very easy as well
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Professional Services
Bitdefender
No answers on this topic
KnowBe4
The team was great to work with and took their time to ensure that we knew what we were doing with the product and that it was set up to meet the specific needs of our organization. This wasn't just a cookie-cutter deployment, but rather they focused specifically on our needs.
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Return on Investment
Bitdefender
  • The ROI for Bitdefender is hard to quantify except that it requires very little maintenance time from our staff.
  • We've spent no time troubleshooting user complaints or issues from users, so it has been a big time-saver over our previously used anti-malware software.
  • Bitdefender's customer service is usually pretty good and also very responsive, so I don't have to wait by the phone or to keep checking email to resolve a problem--although our issues have been mostly informational and not a problem with functionality.
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KnowBe4
  • There is really no way one can make all the needed trainings with in house resources anymore! The cost for this would be way way more than that of any platform!
  • There is no way to even calculate the damage a company would suffer in case of a cybersecurity breach! So the cost for the use of the KnowBe4 Security Awareness Training platform if minimal compared to that of a possible breach!
  • The cost of creating content for security awareness training is no longer realistic for a company. This is really no option, and it is in no way comparable to the cost of access to the training material available in the KnowBe4 Security Awareness Training platform. Also the training content needs to be constantly updated!
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ScreenShots

KnowBe4 Security Awareness Training Screenshots

Screenshot of The Phishing Dashboard. This displays how end users are doing at-a-glance and in comparison to peers across industries with Industry Benchmarking.Screenshot of KnowBe4's partners, including The Security Awareness Company, Popcorn Training, exploqii, Twist & Shout, El Pescador, CLTRe, Saya University, and MediaPRO. Together, they create security awareness training content available in the ModStore.Screenshot of A security training quiz question showing "Security Moments Series: Spot the Bad Link" asking what Lisa should do when receiving an unexpected email with an HTML attachment, with three answer options and Submit/Cancel buttons.Screenshot of The AIDA Phishing Template Generator interface, which displays a customizable phishing simulation tool with template setup options on the left and a preview of a generated "Annual Bonus Announcement" email featuring a QR code attack vector on the right.Screenshot of The AIDA Configure Training interface, which displays settings for personalized remedial phishing training, including user enrollment options, completion timeframes, knowledge refresher schedules, and notification preferences, with an "Activate Remedial Training" button to implement the configuration.