Brevo, formerly known as Sendinblue, is the leading customer relationship management (CRM) suite designed to fully cultivate long-term customer relationships and to empower businesses to expand in a fast changing digital world. With Brevo, businesses have a unified view of the customer journey in one easy-to-use platform thanks to intuitive and scalable marketing and CRM tools such as Email, SMS, WhatsApp, Chat, Marketing Automation, Meetings, and much more.
$0
per month
Agentforce Marketing
Score 7.7 out of 10
N/A
Marketing Cloud is a cloud-based digital marketing platform, used by marketers can segment their audience, deliver personalized messages, track campaign performance, engage leads and accounts, and optimize strategies based on real-time insights.
$1,250
per month
Pricing
Brevo
Salesforce Agentforce Marketing
Editions & Modules
Free
$0
per month
Starter
$9
per month
Standard
$18
per month
Professional
$499
per month
Enterprise
Contact sales team
Account Engagement
$1,250
per month
Engagement
$1,250
per month
Intelligence
$3,000
per month
Loyalty Management
$20,000
per month
Personalization
$100,000
per year
Data Cloud for Marketing
$108,000
per year
Offerings
Pricing Offerings
Brevo
Agentforce Marketing
Free Trial
Yes
Yes
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
Brevo pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account. Try Brevo with a free account and send up to 9,000 emails per month (300 emails per day). As your business grows, you can upgrade to a plan that meets your needs without breaking the bank! Send up to 40,000 emails per month for just $9 -- or send even more emails at great prices.
I chose Brevo because of the price. Mailchimp has better integration with the other tools I use, but it's very expensive. I like that Brevo includes more features, and I also like that it doesn't feel like a monopoly; it seems more like an emerging company with authenticity. …
I selected Brevo for specific use cases involving entrepeneurs, the user experience is particularly easy to use and requires less training than the tools I mentioned above. It sufficiently meets their needs, which include but are not limited to: contact and pipeline …
Well, these other tools do the same thing, they contribute to email campaigns; however, we tried them and stopped using them because they are not at all simple, and we believe that Brevo is the simplest, most intuitive, and most effective tool that exists for this type of …
On the outbound campaign side, Brevo is pretty no-frills, but it's more than good enough if you want to be out of the Intuit ecosystem and don't want to fuss with Constant Contact's legacy vibe.
Brevo is superlative email with marketing tacked on rather than vice versa. If you …
Brevo gives me the perfect balance of bang and the buck. Its really powerful, but it is good on cost. MailChimp was too costly for me, and tools like SendPulse were cheap but lacked the analytics and reports that I desire. SendGrid was decent but often had reliability issues …
I have been using Mailchimp for many years, and honestly, it works well but I wanted to switch to see other options out of curiosity. Brevo seems much faster and more intuitive to me. What I value most about Brevo is the support service. I had a question, and they resolved it …
Mailchimp's pricing is based on the number of contacts and quickly gets very expensive. We dropped our spending budget by two just by switching to Brevo.
Favourite preference is Brevo, the others did not work out that much. Either the free version does not support our needs, or it was too much work/effort to set up. So far we are happy with Brevo, using it for more than a year, sending out one email/month. For small ones, like …
Forms are better, integrated better with my WordPress plugin and the form design has more features. Brevo was recommended to me by an agency and when I first tried to create the forms I needed for landing pages in it, it proved better, more efficient and with more features than …
Brevo is very close in functionality to Mailchimp and closely familiar. When looking for a new provider I was able to trial Brevo very quickly due to being closely formatted in a similar way making the transition and decision to switch much easlier.
The only other product we’re currently evaluating is on the Veeva side — Veeva Campaign. It’s a relatively new product that Veeva has released; it’s only been about six or seven months since it went into general availability. So time will tell whether it can compete with …
Apart from Marketing Cloud we have one reach that we have used and to tell you the good stuff is like now we are getting rid of One Reach and we are moving all our text stuff as well to the marketing cloud. So that much we have confidence in Marketing Cloud and that much we are …
I have worked with all three providers across different businesses and seen the benefit of each one in different ways. It is good that Salesforce Marketing Cloud connects well with salesforce as a sales management CRM. Hubspot is a lot. more user friendly of an interface and …
I find the data stored in the database is very much cleansed and hence the overall decision making process improves. Also the customised emails, digital marketing features stacks the Salesforce Marketing Cloud way above others
We use Salesforce Marketing Cloud for lead management, generating reports, tracking customer and dealer information, inputting orders, and more. I prefer HubSpot for email marketing and automation because it is easier to use and the emails are designed much better. We …
I used Marketo for years and found it to be robust yet also fairly intuitive to navigate. When I joined my current role, they had just implemented Salesforce Marketing Cloud. I was initially not a fan, but since using the tool and navigating some complexities, I see the true …
I think that all of the marketing platforms I have evaluated and used in the past serve different markets and purposes. Salesforce Marketing Cloud was more palatable to our team because of our existing tech stack where we had Salesforce CRM already deployed and in use. Compared …
Hubspot is more user friendly, more intuitive, and has functionality built in from the start that allows you to get things off the ground faster than SFMC. I use SFMC because that is the current platform at my employer.
Mailchimp is great for simple email use. It's straightforward and great for beginners in the email space. It does not offer nearly as much in the way of complexity as Salesforce Marketing Cloud does, so is limited with what it can do. Salesforce Marketing Cloud is much more …
It has more features and a fuller capacity for all things marketing. Pardot was clunky and lacked a good email builder. It wasn't my choice to select this software, but I see its value, and the team has benefitted from it. We hope they continue to improve functionality and …
Salesforce Marketing Cloud is a more comprehensive product than HubSpot Marketing Cloud. It integrates better with multiple channels, is a powerful audience builder, and is an efficient AI. However, Salesforce Marketing Cloud is also more expensive and requires Salesforce.com …
Salesforce Marketing Cloud stands out for its comprehensive features, scalability, and seamless integration capabilities. Compared to other platforms, its unified suite of tools for email, social media, mobile, and advertising enables streamlined cross-channel campaign …
Not to sound like I am completely against Salesforce Marketing Cloud, I believe HubSpot has worked alot on their marketing platform to simplify the interface along with keeping the rich functions a marketing platform would want. Campaign monitor is a bit more basic, but perfect …
My previous organization used Pardot and also Mailchimp. Salesforce Marketing Cloud is more powerful than both of those tools and integrates more deeply with Salesforce CRM.
Overall, 80 percent of the features and boiler plate and standard across all these tools. Salesforce leads in integrations and global scalability. But lacks in User interface and ease of use.
Salesforce Marketing Cloud offers many opportunities for personalization and supports big data integration. It features powerful tools like SQL for data and AMPscript for email creation. If someone wants to master the platform, it might require some initial learning, which I …
We use these both in conjunction together now rather than rivals as the data that can be held in both does differ slightly and one platform email maker is slightly better so we do a lot of the creative in one platform and then have it link in and have all the data flow into the …
I wanted to pull a publication from MailChimp and park it elsewhere. Brevo was a bit of a pain to set up, but after I invested the onboarding time, it's been a cost-effective way to produce this newsletter. I would encourage someone to build in the time with both templates and editor. After that, using Brevo is as easy as using other services.
I rated this a seven because I love Salesforce, and it is excellent on the sales side. However, the marketing side has some pros and cons. It is terrific for keeping track of lead, customer, and dealer information, but it is not easy to automate workflows, integrate other software, or create well-designed emails. It is also straightforward to generate reports, which is very helpful in keeping track of lead progression to better market those leads and turn them into customers.
not easy to move/duplicate sections. much easier to just drag and drop. still working this out.
don't like the logo or text included with the newsletter sign up form. have now upgraded, but think this should not be included for lower pricing plans
not getting issues completely answered by support team. currently have an issue with email sign up not working on mobile. have been told it is not working, but not given any suggestions on how to fix this.
have had unusual issue come up with a link. On 2 separate occasions, with 2 separate newsletters that went out, and 2 different images/articles/links, the link was wrong. Even though we checked it, previewed it and sent test email before we sent out these newsletters and these links were correct. It is the section at the bottom of our current newsletter. On both these occasions, when the customer has forwarded the email they received to us, the link was was to an old link - and it was the same old link on both occasions. We have asked for this to be looked into and are waiting on reply. We are going to try to delete this section this week and re-create. It is not a good look for us.
We have another issue with how our newsletter is previewing in Outlook. The images and the text are not lining up - not on every section, but on 2 sections out of the 5 sections. Also, the Read Full Article text in the button is not showing properly. Again, not a professional look for us which we are not happy with.
We are happy with Pardot. It has made our jobs easier and installed some reporting functions that have increased our ROI with the company. We have worked hard to set-up the functions in Pardot and it has taken time, but paid off.
It's okay, it's easy to use, has good features, and good automation options, but it lacks better delivery support. Many messages end up in spam, even though I have a dedicated IP address that I pay for separately, and I think it needs more design options to make emails stand out, especially in terms of typography. That's why I'm not giving it a 10. It also lacks integration with other tools. EStá bien, es fácil de usar, tiene buenas funcionalidades, tiene buenas opciones de automatización, le falta mayor apoyo en cuanto a entrega, muchos de los mensajes se vana spam, aun cuando tengo una IP dedicada que pago por aparte y creo que faltan opciones de diseño para que los correos puedan ser diferentes, sobre todo en tipografía. Por eso no le doy 10. Falta integración con otras herramientas.
You won't find another solution that has as many features as Salesforce Marketing Cloud Interaction Studio. We all know Salesforce, we all know how big they are and it's not for nothing... Their tools do most of the things you want, need and even imagine. Using it is complicated, but the usability is infinite.
Upgrades and timing of the upgrades were communicated well and planned during off hours for our work. If we did have a campaign scheduled during that time, it would kick-off after the system was back active. There were a few unplanned system down times, but it was a rare occurrence and those times were also short in duration.
Everything loads very quickly, it saves as you go along so you're unlikely to loose work if your computer fails. Reports are there immediately too so you're able to act quickly on customer engagement.
Though the make up of MA apps is not built this way today, it would be nice to see them become more real-time. The integration between Salesforce and Pardot is not a true real-time integration. If I modify something in Salesforce, those changes are not automatically reflected in Pardot immediately. There is a delay of about 15 minutes before the systems sync. This delay, although not long, is less than ideal We would love the systems to be integrated real time such that changes are propagated from one system to the other immediately.
These people helped me identify errors when setting up DKIM and were more than helpful in trying to diagnose low open rates with a few campaigns identifying where improvement can be made and how to more effectively manage contact lists. The support is excellent.
They are really responsive and more than not solve the problem or give you insight to how you can manage the solution yourself. I do find however sometimes a long delay on the more complex issues when they need to loop in other departments. but overall a good experience with support
Training program is not very well established. There is very little documentations. More often than not it's in-person training. I wish there were more video tutorials so that somebody can learn the system quickly. Their documentation is very much like an RFP. Long and very technichal. They should definitly improve on this area.
Pardot's online training touches on all topics briefly and vaguely without much indepth exploration into how a final outcome could look, such as Nurturing Campaigns, Email templates, landing page templates, etc... The only true way to uncover Pardot's full capabilities is to have Front End design and coding experience. Without this key skill set, I would not recommend Pardot to another business.
From an IT perspective, once you set up the Javascript beacon and start collecting data there is a waiting game. During this time you can start labeling your site actions which can be labor intensive for a single person, but you don't really have the final end-users on the platform yet. We did a lot of training so users were experienced, but it wasn't until they had their first tasks to accomplish that they started using the system and had questions. I'd recommend setting up some immediate goals for an end-user to start segmenting for the purpose of displaying message campaigns so you can jump start end-user action.
Well, these other tools do the same thing, they contribute to email campaigns; however, we tried them and stopped using them because they are not at all simple, and we believe that Brevo is the simplest, most intuitive, and most effective tool that exists for this type of strategy, so we decided to stick with it. Bueno estas otras herramientas hacen lo mismo, aportan a las campañas de mailing sin embargo las probamos y dejamos de usarlas ya que no son para nada sencillas y creemos que brevo es lo mas sencillo, intuitovo y efectivo que existe para este tipo de estrategias por ello decidimos quedarnos
The only other product we’re currently evaluating is on the Veeva side — Veeva Campaign. It’s a relatively new product that Veeva has released; it’s only been about six or seven months since it went into general availability. So time will tell whether it can compete with Salesforce Marketing Cloud or not.
Prior to this, we had no solution and literally were doing things on paper in a world where technology is outpacing paper. Having this process optimized has made it easier for the sales and marketing people to change information. From the training perspective, it has allowed us to see holes in where we could create additional support training, so the ROI here has been a lot more than just the optimization of a process.
