What users are saying about
135 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
39 Ratings
135 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.7 out of 100

SEO PowerSuite

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener'>Customer Verified: Read more.</a>
39 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9 out of 100

Likelihood to Recommend

BrightEdge

Brightedge is the benchmark platform for keyword research, bar none. Beyond that, their customer and in our case agency support is unparalleled. I've never worked with a vendor or partner with this much invested in the continued use and training of their product. Our customer support team is truly a partner in our business, and in invaluable as such. Regarding new business, not only has Brightedge literally referred clients to us, but they go above and beyond to help us win new business while trusting us to recommend, sell, spec, and implement their platform with the right amount of support.
Cole Mauer | TrustRadius Reviewer

SEO PowerSuite

SEO PowerSuite, specifically Rank Tracker and Website Auditor, are 2 of my most used tools, and I mean multiple clients multiple times per day. Rank Tracker also seamlessly merges with Auditor—this is actually the only enterprise toolset for which I hold more than one license. Being able to find keyword and content gaps, as well as technical issues is possibly the most useful feature of any toolset. I would say it is always wise to have an alternative rank tracker, but I trust the PowerSuite variant over the others.
Everhardt Strauss | TrustRadius Reviewer

Feature Rating Comparison

SEO

BrightEdge
8.7
SEO PowerSuite
9.5
Keyword analysis
BrightEdge
9.1
SEO PowerSuite
9.8
Backlink management
BrightEdge
8.4
SEO PowerSuite
9.8
SERP ranking tracking
BrightEdge
9.5
SEO PowerSuite
9.9
Page grader
BrightEdge
8.5
SEO PowerSuite
9.8
Competitive analysis
BrightEdge
9.0
SEO PowerSuite
9.9
Site audit / diagnostics
BrightEdge
7.7
SEO PowerSuite
9.9
Site recommendations
BrightEdge
8.3
SEO PowerSuite
9.9
Task management
BrightEdge
8.8
SEO PowerSuite
7.3

SEO Channels

BrightEdge
8.7
SEO PowerSuite
8.7
Local SEO
BrightEdge
8.6
SEO PowerSuite
8.0
Social SEO
BrightEdge
8.3
SEO PowerSuite
7.2
Mobile SEO
BrightEdge
8.6
SEO PowerSuite
9.9
Global SEO
BrightEdge
9.4
SEO PowerSuite
9.9

SEO Platform & Account Management

BrightEdge
9.4
SEO PowerSuite
9.2
Multi-domain support
BrightEdge
9.2
SEO PowerSuite
8.6
Integration with web analytics tools
BrightEdge
9.6
SEO PowerSuite
9.9

Pros

BrightEdge

  • Strong analytics
  • Integrates with other tools
  • Instant provides real time research, ranking and recommendations
  • The Client Success team is truly an extension of my team with experts in the industry to help support our team and growing the organic channel
  • Education and career growth opportunity—constantly providing ways to connect with others in the industry, user groups, events, and conferences
  • Onboard process is very thorough and customized
Christina Lepore | TrustRadius Reviewer

SEO PowerSuite

  • Finds keyword opportunities with the best chance to rank
  • Finds your most ominous competitors
  • Finds the opportunities for content changes that make a difference in ranking
  • Checks your site for technical issues and suggest fixes for them
  • Finds backlinks for your site and opportunities to go for
  • Helps you with all four areas of SEO: On-page, Off-Page, Technical and Experiential
  • Helps your organize project data and tasks in easy to use columns and filters
  • Helps you setup automatic checks on all aspects of your SEO campaigns to stay up to date
Joseph Kahn | TrustRadius Reviewer

Cons

BrightEdge

  • The storybuilder feature isn't anything outstanding. I feel like I can get the same type of data and format from Google Data Studio.
  • I feel like the Hyperlocal feature is still very junior compared to other features. It provides you good insights, but you have to set all the data fields before you can get a picture as well as it doesn't really give you an idea of how you can improve.
  • The mobile SEO solution is a good concept, but it needs some tweaks to be better, especially when building out a mobile story builder. Some of the data isn't simple to read and the mobile keywords functions don't also account for voice searches.
Anonymous | TrustRadius Reviewer

SEO PowerSuite

  • The software is not strong with processing large amounts of data. So, it is really good for small and medium size businesses, but can be cumbersome for large projects.
  • Due to large number of settings it takes time to learn it.
  • Need to purchase proxies or captcha solution. I think those can be provides as part of the package already.
Brandon Stark | TrustRadius Reviewer

Likelihood to Renew

BrightEdge

BrightEdge 10.0
Based on 35 answers
I would renew, as I don't feel there is a product out there that would have the impact on our SEO efforts as effectively as BrightEdge. It provides the information I need and integrates with other tools like Google Webmaster Tools, to truly have the depth of information that makes their suggestions for SEO changes so valued.
Jay Corcoran | TrustRadius Reviewer

SEO PowerSuite

SEO PowerSuite 2.0
Based on 1 answer
I gave SEO PowerSuite a two because our company did not renew our subscription. The pricing was too complicated and having multiple platforms made it more difficult to use. We dropped our subscription to SEO PowerSuite and implemented Moz. Moz gave us a full view of all of the metrics we were looking for on one web-based platform. Plus, the pricing model was simple so it was easier to get senior management to cosign on.
Crystal Dickerson | TrustRadius Reviewer

Usability

BrightEdge

BrightEdge 10.0
Based on 10 answers
Easy-to-use and intuitive design make using the BrightEdge platform a joy. Yes, I have familiarity with it and know where to go but there are definitely not a ton of extraneous bells and whistles or unnecessary tools which is part of the brilliance of their UX. Sometimes I get hung up on where keywords and keyword groups are under settings but it is typically because I am moving too quickly, and not because they've moved it.
Ron Weber | TrustRadius Reviewer

SEO PowerSuite

No score
No answers yet
No answers on this topic

Support Rating

BrightEdge

BrightEdge 9.5
Based on 14 answers
Working in a large company with limited internal resources for SEO, BrightEdge has been incredible! The tool itself gives you everything you need and MORE but my BE team I work with has been like an extra arm to my internal team, always there to help in any way possible
Anonymous | TrustRadius Reviewer

SEO PowerSuite

SEO PowerSuite 10.0
Based on 1 answer
I have had several interactions with support at SEO PowerSuite. Each time I have been quite pleased with the response. I have interacted with billing and tools support and have found them to both be on top of things. they follow up well and they get the issue resolved in a timely manner. I have no complaints here.
Jeff Smith | TrustRadius Reviewer

Implementation Rating

BrightEdge

BrightEdge 8.3
Based on 2 answers
For the most part it was seamless. The load time of clients was a little long, but otherwise was quite easy.
Jay Corcoran | TrustRadius Reviewer

SEO PowerSuite

No score
No answers yet
No answers on this topic

Alternatives Considered

BrightEdge

We were using agencies for this work in the past and we were not having the feedback and help that we had been expecting from them. We were just paying money with getting nothing in return. We decided to bring this in-house and because of a past relationship with BrightEdge we turned back to them and dove right in. This has been the best decision we could have made. While it does take time and has added responsibilities to our day, we now have total control over changes and fixes to our SEO strategy.
Shane Adair | TrustRadius Reviewer

SEO PowerSuite

SEO PowerSuite is a unique SEO software because it runs on your computer. Unlike Ahrefs or Moz, which run as SaS, this tool depends on your computer resources to crawl and gather data from the websites which can be a good thing, because your business lives on your computer. This can also be a negative thing because Google sometimes show their "captcha" since they recognize your machine as a crawler.PowerSuite recently improved their SEO SpyGlass' link index and now compete with the big dogs, such as Moz and Ahrefs and SEMrush, but not Majestic.They require you to pay a monthly fee for their "algo updates" which increases the cost of their "one time payment" marketing model.
Dragan Nikolic | TrustRadius Reviewer

Return on Investment

BrightEdge

  • We have seen a small increase of keywords ranked on Google since we implemented BrightEdge.
  • There has been very little ROI that we have been able to tie to BrightEdge.
  • There has been very little impact on our business objectives that can be attributed to BrightEdge.
Anonymous | TrustRadius Reviewer

SEO PowerSuite

  • SEO PowerSuite has helped me rank in the top 10 for searches with over 1M in volume - super positive impact on ranking and bottom line
  • SEO PowerSuite saves time by running in the middle of the night so I can have fresh data in the morning - saving loads of time.
  • SEO PowerSuite saves top listings by finding opportunities that show up randomly and is there to report it before it becomes a problem.
Joseph Kahn | TrustRadius Reviewer

Pricing Details

BrightEdge

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

SEO PowerSuite

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

Rating Summary

Likelihood to Recommend

BrightEdge
9.3
SEO PowerSuite
9.8

Likelihood to Renew

BrightEdge
10.0
SEO PowerSuite
2.0

Usability

BrightEdge
10.0
SEO PowerSuite

Support Rating

BrightEdge
9.5
SEO PowerSuite
10.0

Implementation Rating

BrightEdge
8.3
SEO PowerSuite

Add comparison