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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Clover

    Score8.9 out of 10
    N/AClover Networks, a First Data company (merged with Fiserv July 2019) offers a modular suite of Point of Sale systems (PoS) for restaurant and retail. This modular suite features fixed PoS stations, a customer loyalty program and gift card, an analytics module, as well as a mobile point of sale that Iplugs into the users smartphone and tablet to accept secure credit card swipes, as well as dips and taps like Apple Pay®, Samsung Pay™ and Android Pay™.

    $9.95

    per month

    Google Analytics

    Score8.3 out of 10
    N/AGoogle Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.

    $0

    per month

    Pricing
    CloverGoogle Analytics
    Editions & Modules
    Subscription
    $9.95
    per month
    Google Analytics 360
    150,000
    per year
    Google Analytics
    Free
    Offerings
    Pricing Offerings
    CloverGoogle Analytics
    Free Trial
    NoNo
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    CloverGoogle Analytics
    Web Analytics
    Comparison of Web Analytics features of Clover and Google Analytics
    Feature
    Clover
    -
    Ratings
    Google Analytics
    8.4
    11 Ratings
    4% above category average
    Lead Conversion Tracking00 Ratings8.210 Ratings
    Bounce Rate Measurement00 Ratings8.410 Ratings
    Device and Browser Reporting00 Ratings9.311 Ratings
    Pageview Tracking00 Ratings9.111 Ratings
    Event Tracking00 Ratings8.411 Ratings
    Reporting in real-time00 Ratings7.810 Ratings
    Referral Source Tracking00 Ratings8.610 Ratings
    Customizable Dashboards00 Ratings7.910 Ratings
    Best Alternatives
    CloverGoogle Analytics
    Small Businesses
    Square POS
    Score9 out of 10
    Matomo Analytics
    Score9 out of 10
    Medium-sized Companies
    No answers on this topic
    Lead Forensics
    Score8.9 out of 10
    Enterprises
    No answers on this topic
    Chartbeat
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CloverGoogle Analytics
    Likelihood to Recommend
    9.1
    (12 ratings)
    8.5
    (193 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    9.0
    (51 ratings)
    Usability
    9.3
    (3 ratings)
    7.4
    (19 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (4 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (2 ratings)
    Support Rating
    5.2
    (6 ratings)
    7.0
    (42 ratings)
    Online Training
    -
    (0 ratings)
    10.0
    (2 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.0
    (7 ratings)
    Configurability
    -
    (0 ratings)
    6.0
    (2 ratings)
    Ease of integration
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (2 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    CloverGoogle Analytics
    Likelihood to Recommend
    Fiserv
    Clover is well suited for high-volume environments where quality and dependability are paramount. The hardware can scale easily and always looks good on the counter. I have even seen Clover hardware used in small mom-and-pop type stores. The ability to swing the monitor around for signature is really nice. Customers appreciate the ease of use. The stations we have to use nice large bright screens. Not familiar enough with the Clover product line to know if the smaller screen sizes are available for applications where space is a concern.
    Incentivized
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    Google
    Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
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    Pros
    Fiserv
    • BluePay has been very responsive when we've had questions and gone out their way to make sure that users understand the answers that are given.
    • During our cut over to BluePay we found that there were reports that our users were used to having that didn't have an equivalent on BluePay's site. Our account rep went above and beyond to make sure that our users had the information that they needed by having custom reports sent on the schedule that we determined.
    • Overall our interchange rates are much lower with BluePay than they were with our previous gateway provider.
    Incentivized
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    Google
    • Multiple reports to see website use and behavior
    • Allows you to customize reports with days, weeks, months, and years
    • You can build out a dashboard to easily view stats from multiple websites in one place
    • You can share analytics reports via the dashboard, automatically emailed PDFs or in other formats
    Incentivized
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    Cons
    Fiserv
    • Focus functionality on retail use and not broad based with focus on food services
    • Build a turn table into the countertop unit so both the employee and customer can use the tablet
    • Offer color choices in units (white is not always friendly with long term use)
    Incentivized
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    Google
    • Data sampling is somewhat inaccurate on the free tier - this is addressed in premium but is expensive.
    • Some of the UI is very similar in naming when presenting different data, some in-situ information might be useful.
    • Gotchas around filtering and data validation.
    • Implementation can be tricky, it can take a lot of time and expertise to get a full, accurate picture of your metrics.
    Incentivized
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    Likelihood to Renew
    Fiserv
    No answers on this topic
    Google
    We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
    Incentivized
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    Usability
    Fiserv
    There are numerous aspects to Clover's usability: the usability of their point of sale systems, the usability of their CRM and web dashboards, and the technical side of integrating with other third-party services. All are top tier. Clover's usability is excellent and I have never had a problem figuring out how to use their services at any level. The POS system has a very low barrier to entry and an easy learning curve for newcomers.
    Incentivized
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    Google
    Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
    Read full review
    Reliability and Availability
    Fiserv
    No answers on this topic
    Google
    We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
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    Performance
    Fiserv
    No answers on this topic
    Google
    This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
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    Support Rating
    Fiserv
    We rarely have problems, but when we do, they are major and the system becomes unusable. While Customer Support does eventually respond and fix the issue, they can take a long time. If a major problem occurs on a weekend during the dinner rush, it can be catastrophic to sales and customer returns.
    Incentivized
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    Google
    The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
    Incentivized
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    Online Training
    Fiserv
    No answers on this topic
    Google
    love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
    1. How to Use Google Analytics for Beginners – Mahalo’s how-to guide for beginners.
    2. A beginner’s guide to Google Analytics – A free eBook walking you through Google Analytics from setup to understanding what data is being presented.
    3. Getting to Know Your Google Analytics Dashboard – The title says it all! This is a brief post with one goal: to introduce you to the Google Analytics dashboard.
    4. Google Analytics for Beginners: How to Make the Most of Your Traffic Reports– This guide doesn’t cover setup, but it does a great job of helping you to better understand the data being presented.
    5. Google Analytics Video Tutorial 1: Setup – A video presentation that walks you through Google Analytics setup.
    6. Google Analytics Video Tutorial 2: Essential Stats – A video presentation that introduces you to some of the most important data being presented in Google Analytics.
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    Implementation Rating
    Fiserv
    No answers on this topic
    Google
    I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
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    Alternatives Considered
    Fiserv
    None are available on the list. Clover competes with HotSauce, Paradise, Poynt, and many more POS systems. We easily sell Clover more than anything else and everyone loves it. It's easily one of the best products I've seen since I have been in integrations. The sales managers love it, our sales reps love it, and most importantly our merchants love it.
    Incentivized
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    Google
    I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
    Incentivized
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    Scalability
    Fiserv
    No answers on this topic
    Google
    Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
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    Return on Investment
    Fiserv
    • Definitely makes us look more professional, and we are able to handle products much smoother and faster
    • The reporting allows us to see what is really selling and how much money we have actually made, which is also great, especially when you are selling things you have made or grown because you may not always have an inventory, but you can tell how much you've sold.
    • We can't pause the fees for the "off-season," so it definitely is wasted money during those times.
    Incentivized
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    Google
    • It has helped us gain understanding of what is going on on our website.
    • It has helped us determine areas that need fixing (i.e. pages with extremely high bounce rates may need to be redone).
    • It has helped us understand our biggest avenues for bringing traffic to the website and business in general.
    • It has helped guide our website redesign.
    Incentivized
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    ScreenShots