Contentstack vs. Oracle WebCenter Sites vs. Salesforce Experience Cloud

Contentstack has flexible functionality which opens up a lot of possibilities for businesses with proactive web development teams to create their own website builder app to compete with 3rd party agencies. This is especially useful in a large enterprise where non-technical teams often turn to expensive outside agencies which cost more in the long run than an up-front investment into an in-house application.

Incentivized

Oracle WebCenter Sites is very well suited to presenting marketing content in all shapes and forms, including mobile, an in a corporate web site. Oracle WebCenter Sites can also manage small product catalogs easily. Important things to consider when selecting a CMS:

• How important is the ease with which my business users update content?
• How often are updates made?
• How distributed are my business contributors?
• How important is preview in my organization's workflow and publishing process?

For well-suited, this product is great for your external clientele groups that you would not necessarily want to have a high user fee rate for. So basically general public or a group that will be authorized to come in and just do a few things here and there, but you don't necessarily want them access to all of your systems and your data points for groups that it would not be a great use for. I'd say probably your high level internal staff, they're going to be using a lot of the backend functionality automations, evaluating data, managing data, and doing custom inputs. That's just not what's intended for.

Incentivized

• Enables us to build and architect content through the use of their easy to use software and user interface.
• Customer service has been by far the most reliable and responsive in any vendor i've dealt with.
• Listens to feedback and builds features and technical improvements that helps customers usability and experience.

Incentivized

• Easy-to-use content authoring and design tools for business users.
• Segmentation based on implicit (behavioral) or explicit (known user or characteristics) criteria or a combination of the two.
• Flexible rules engine for creation of customer segments and recommendations, enabling delivery of targeted content and campaigns.

• Easy to use, just like Salesforce's other products. Many users can sit down and figure it out in no time, and with a little training become power users.
• Fast and secure - Salesforce is a leader in the cloud world so you get consistently fast results and security that is top notch in the industry.
• Accessible from anywhere - if you use cloud CMS already this is a no-brainer, but for those that do in-house CMS still, this is a major difference. Mobile access from anywhere on the planet without a VPN is something you just can't do without the cloud.

Incentivized

• In my opinion it's not very intuitive. I've found its difficult to understand how to best structure entries, especially if they are related
• In my experience, entries can get difficult to understand if weren't the creator. It would be helpful to have some meta data around the entry itself and the fields within them in my opinion.
• Integration with an A/B testing platform would be nice.

Incentivized

• Creating new content is not so easy
• Publishing is not trivial
• In my opinion documentation is weak
• I think there are cheaper solutions then WCS

• Unlike other CMS platforms like Wordpress and Adobe Experience Manager, Salesforce does not provide a fully featured editor with a drag-and-drop design tool.
• Our content creators and marketing team often struggle with permissions and how to distribute content across different experience cloud sites.
• Also, there is no side-to-side comparison view for content editors to update the content easily.

Incentivized

A valuable tool for enabling marketers and business users to easily create and manage contextually relevant social and interactive online experiences across multiple channels on a global scale to drive sales and loyalty. It also allows multi-site management (in fact Sites) using the assets and template developed, without having to re-implement again for each individual site.

Renewal exercise is already underway. Platform is to ubiquitous to not leverage, especially at a Fortune 50 firm

Incentivized

Strengths: - Intuitive for Salesforce Users – If you’re already working within the Salesforce ecosystem, the Salesforce CMS is easy to navigate, with a clean UI, drag-and-drop content management, and reusable assets for quick updates. - Seamless Integration – Since it connects natively with Experience Cloud, Marketing Cloud, and CRM, it allows for efficient multi-channel content distribution without needing extra third-party tools. - AI-Powered Personalization – The ability to deliver dynamic content based on user profiles and engagement data is a huge plus, making content delivery more relevant and impactful. Challenges: - Learning Curve for New Users – If you're not already familiar with Salesforce, the interface can feel overwhelming, requiring training to fully leverage all features. - Limited Customization & Workflow Automation – While it works well for structured content, advanced approval workflows and deep editorial customization are limited compared to enterprise CMS platforms like Adobe Experience Manager. - Media & Design Limitations – Salesforce CMS is not as robust for managing rich media-heavy content, which can be frustrating for teams needing more flexibility in multimedia presentation.

Incentivized

Again, since we provide and recommend solutions, I can't speak to every client's individual experience, but can offer general reflections as to keep their collaborations private, that they are satisfied with the experience. We hear a lot about how this system helps to encourage collaborations between their own business partners, customers, and internal members, and enables quality integrations with other products that help drive revenue.

Incentivized

They have an in-app chat with their support team, who is always quick to respond and provide helpful answers. I've never walked away from an interaction without my issue being solved quickly and easily. They're also very communicative over email and are sure to follow up after any changes are made to ensure we're seeing the desired result. They are always very professional and easy to work with.

Incentivized

The WebCenter Sites Support team is extremely good and very responsive to client needs. They are quick to resolve Level 1 issues and when escalated to Level 2, the team makes every effort to keep the client informed.

Although support from Salesforce itself can be quite unresponsive sometimes, the community hub is incredibly helpful. The large user base of Salesforce products contribute to troubleshooting and the forums are a powerful tool for finding solutions and possible bugs and response times can be quite fast compared to your regular support channels.

Incentivized

Contentstack has better international hosting support then Contentful and we found the presales and sales support people were MUCH more responsive than Contentful. The Sitecore sales process was very very slow and overly complex. We felt Sitecore had many features that were not valuable and the cost to benefit ratio was much lower compared to ContentStack

Incentivized

There are lot of WCM products available in the market, some free and some licensed. But for a organisation using more Oracle products and on Java technology, WCS is the best in class, for intranet and internet needs. It has everything which is required for a web application. Also it can be well integrated with other platforms with Oracle Document Cloud/Oracle Content/Oracle Identity Manager and a lot more. Its a well integrated product. It can also be integrated with social media using a community plugin. It also comes with its own search and analytics tools. The templates are pure JSP and can be easily coded by Java developers using the development guide. Its based on Java, so writing custom applications and integrating is easy

Incentivized

Salesforce Experience Cloud was selected due to its tight integration with our existing Salesforce CRM platform. Customization of the portal was much, much simpler compared to Sharepoint - especially with role-based security parameters that are ultimately inherited based on attributes within the Salesforce CRM platform. Salesforce Experience Cloud was a natural fit for this customer-facing purpose.

Incentivized

• Saved significant amounts of money that would previously been spent on 3rd party agencies to build websites
• Empowered Comms teams to create and edit the design and content of their own websites on demand rather than relying on the Dev team
• Allowed the Development team to concentrate on building functionality rather than websites, so we can focus on improvement rather than BAU work.

Incentivized

• It has alleviated some of the burden on our IT staff.
• It has allowed our Marketing department to be more hands-on with content changes, and they have more flexibility with the types of changes and how often they make them.

Incentivized

• Time savings for our customer success team - no need to continually follow up on tickets as customers have access to see status themselves
• In the future, it will also allow us to create more impactful knowledge articles that will increase self-service over ticket creation

Incentivized