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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Demandbase One

    Score7.7 out of 10
    Small Businesses (1-50 employees)
    Demandbase is presented as a pipeline AI platform used by GTM teams to automate growth. It creates a unified view of data, insights, actions, and outcomes, so B2B enterprises can align and execute their account-based GTM strategies.N/A

    Oracle CPQ

    Score5.5 out of 10
    N/AOracle CPQ is a cloud-based application that helps sellers configure the right mix of products or services and create accurate, professional quotes to quickly meet their customers’ pricing needs.

    $240

    per month per user

    Pricing
    Demandbase OneOracle CPQ
    Editions & Modules
    No answers on this topic
    CPQ Pricing
    $240.00
    per month per user
    Offerings
    Pricing Offerings
    Demandbase OneOracle CPQ
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsThe Demandbase One for Sales and Marketing platform fee covers the essential software and services. In addition, there’s a flat fee per user.—
    More Pricing Information
    Community Pulse
    Demandbase OneOracle CPQ
    Considered Both Products
    Demandbase
    No answer on this topic
    Oracle
    No answer on this topic
    Key User Insights
    Would buy again
    93%
    Would buy again
    115 Answers
    No answers on this topic
    Delivers good value for the price
    97%
    Delivers good value for the price
    83 Answers
    No answers on this topic
    Happy with the feature set
    96%
    Happy with the feature set
    118 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    74 Answers
    No answers on this topic
    Implementation went as expected
    91%
    Implementation went as expected
    69 Answers
    No answers on this topic
    Features
    Demandbase OneOracle CPQ
    Engagement
    Comparison of Engagement features of Demandbase One and Oracle CPQ
    Feature
    Demandbase One
    6.0
    47 Ratings
    19% below category average
    Oracle CPQ
    -
    Ratings
    Automated routing and prioritization6.439 Ratings00 Ratings
    Customer interaction histories6.443 Ratings00 Ratings
    Syndicated content4.03 Ratings00 Ratings
    Personalization6.240 Ratings00 Ratings
    Engagement data tracking6.847 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Demandbase One and Oracle CPQ
    Feature
    Demandbase One
    6.5
    34 Ratings
    10% below category average
    Oracle CPQ
    -
    Ratings
    Ad campaign creation6.732 Ratings00 Ratings
    Display advertising7.132 Ratings00 Ratings
    Contextual advertising6.525 Ratings00 Ratings
    Social advertising5.726 Ratings00 Ratings
    Ad reporting and analytics6.433 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Demandbase One and Oracle CPQ
    Feature
    Demandbase One
    6.7
    50 Ratings
    6% below category average
    Oracle CPQ
    -
    Ratings
    Standard visitor segmentation6.949 Ratings00 Ratings
    Behavioral visitor segmentation6.746 Ratings00 Ratings
    ABM sales intelligence6.548 Ratings00 Ratings
    Intent Data
    Comparison of Intent Data features of Demandbase One and Oracle CPQ
    Feature
    Demandbase One
    6.6
    51 Ratings
    5% below category average
    Oracle CPQ
    -
    Ratings
    3rd party intent signals6.547 Ratings00 Ratings
    Downstream intent signals6.546 Ratings00 Ratings
    Account identification6.851 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Demandbase One and Oracle CPQ
    Feature
    Demandbase One
    6.9
    44 Ratings
    8% below category average
    Oracle CPQ
    -
    Ratings
    Automated workflow & orchestration6.944 Ratings00 Ratings
    CPQ
    Comparison of CPQ features of Demandbase One and Oracle CPQ
    Feature
    Demandbase One
    -
    Ratings
    Oracle CPQ
    6.7
    18 Ratings
    26% below category average
    Quote sharing/sending00 Ratings7.017 Ratings
    Product configuration00 Ratings8.017 Ratings
    Configuration options00 Ratings8.017 Ratings
    Pricing rules00 Ratings7.016 Ratings
    Price adjustment00 Ratings5.017 Ratings
    Purchase history and open contracts00 Ratings6.016 Ratings
    Guided selling/Sales portal00 Ratings7.016 Ratings
    CPQ reporting & analytics00 Ratings7.017 Ratings
    CPQ-CRM integration00 Ratings7.015 Ratings
    Attachments to quotes00 Ratings5.017 Ratings
    Order capturing00 Ratings7.07 Ratings
    Best Alternatives
    Demandbase OneOracle CPQ
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    QuoteWerks
    Score9.7 out of 10
    Medium-sized Companies
    Terminus ABM Platform
    Score8 out of 10
    QuoteWerks
    Score9.7 out of 10
    Enterprises
    6sense
    Score8.4 out of 10
    Agentforce Revenue Management
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Demandbase OneOracle CPQ
    Likelihood to Recommend
    6.7
    (225 ratings)
    1.0
    (45 ratings)
    Likelihood to Renew
    4.7
    (30 ratings)
    7.0
    (26 ratings)
    Usability
    6.6
    (94 ratings)
    3.0
    (8 ratings)
    Availability
    7.0
    (2 ratings)
    10.0
    (3 ratings)
    Performance
    7.3
    (2 ratings)
    8.0
    (2 ratings)
    Support Rating
    10.0
    (50 ratings)
    1.0
    (4 ratings)
    In-Person Training
    6.0
    (1 ratings)
    8.0
    (2 ratings)
    Online Training
    9.9
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (11 ratings)
    2.0
    (6 ratings)
    Ease of integration
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Demandbase OneOracle CPQ
    Likelihood to Recommend
    Demandbase
    Demandbase One is well-suited for ABM Marketing, providing intent-based account details, account scoring methods, and understanding account intent. It also enables creating a list of accounts and individuals for retargeting based on specific filters. Easy to integrate with Salesforce, LinkedIn, Google Ads, and multiple other channels. Advertising through the Demandbase channel is more effective for advertisers who use retargeting with the intent list.
    Incentivized
    Read full review
    Oracle
    I think CPQ had worked so well for our company because of the widespread nature of our associates and tracking orders that were being placed in multiple time zones. My team specifically needed a way of analyzing these orders to track our progress in real time and sort out any supply orders before they became an issue. If you are in a centralized location with a smaller team then this may not yield much use to you.
    Incentivized
    Read full review
    Pros
    Demandbase
    • The Demandbase UI is user-friendly, easy to navigate and super intuitive.
    • Ad Targeting and budgeting is very concise, the platform tells you how much reach and spend you can expect for each campaign.
    • Person-based ad targeting, they are one of the only platforms that offers this which is a game changer.
    Read full review
    Oracle
    • Leveraged automation to minimize headcount costs despite 10% year-over-year business growth, and enabled staff to focus on more strategic tasks.
    • Established a flexible CPQ system that scales on demand to easily accommodate the company’s multiple global locations.
    • Improved customer relations by reducing configuration time and allowing sales more time to meet with customers and close orders.
    Incentivized
    Read full review
    Cons
    Demandbase
    • Under the "highlighted" section there are only 6 accounts to see. It would be nice to have more than 6.
    • The engagement is rated in "minutes" while that's not really what is being scored. It's a little confusing as to how their engagement is scored.
    • It would be nice to be able to mute or hide of some contacts that we have already spoken to so that it opens space for other prospects.
    • Overall happy with the product
    Incentivized
    Read full review
    Oracle
    • Significant setup time, cost, and maintenance. We have to use an implementation partner
    • Does not always play well with other software, even Oracle software. While this is improved and being further improved, that it was a third party acquisition means things sometimes require a little extra care
    • Additional setup documentation and first walkthroughs would be helpful, especially if it was all in one place
    Incentivized
    Read full review
    Likelihood to Renew
    Demandbase
    Relatively inexpensive service for a decent current awareness service. They have added little in sales functionality in the past year as they focused on building a marketing version of the product. Except for the addition of broader European coverage last spring (thin Equifax records), the database was static over the past year.
    Read full review
    Oracle
    So far it is all good with BigMachines, looking for new features since Oracle acquisition has created a lot of expectations. We have outlined our limitations (out of box functionality) in our periodic customer successor advice meetings for a while, hope we get a resolution soon. Also, the BigMachines user license fee has increased a lot in the last three years.
    Incentivized
    Read full review
    Usability
    Demandbase
    InsideView was extremely user-friendly. I was able to quickly understand how to efficiently use the software and get the most out of the service. I only had a short time to quickly learn how to use the functions offered by InsideView, and I felt confident within the first day of my understanding and ability to successfully use this tool.
    Read full review
    Oracle
    The software UI can be as complex or as simple as you need it to be (depending on the business). It does require training others on quote configuration and the order in which to build out order positions prior to configuring a quote. Once users are trained;however, it is fairly straight-forward. The UI is still more static than other new wizard/drag-and-drop models, but it get's the job done
    Incentivized
    Read full review
    Reliability and Availability
    Demandbase
    Seems to always work.
    Read full review
    Oracle
    Other than one day two years ago and an hour or two a few times since then due to data center outages, it has been very reliable
    Read full review
    Performance
    Demandbase
    It's pretty fast.
    Read full review
    Oracle
    It depends upon the day however there are so many failure points with online services, including our internet service, that this is probably closer to 9 with the latest version
    Read full review
    Support Rating
    Demandbase
    We had an intro session with a customer success rep and were given a rundown of the platform and it was absolutely perfect. The rep was able to show us advanced search options and shortcuts that cut our search time.
    Read full review
    Oracle
    Some specific support personal was good and fixed some problems fast using proper solutions. But when one of them went to sleep when we had critical issues and they do unreported commits to our production environment which caused issues and they were hiding it?? you can not give more than a two (maybe even that is too much). They also failed to add a feature for us which also bring the grade down.
    Read full review
    In-Person Training
    Demandbase
    She was fine, but we only had one session
    Read full review
    Oracle
    They have pretty good training. Our business analysts have been able to go to entry and advanced level training. They have a train the trainer model. Our business analyst attended training, then trained the rest of our staff.
    Read full review
    Online Training
    Demandbase
    Seeing the demo during the sales cycle, not much training was needed due to this application being plug and play.
    Read full review
    Oracle
    No answers on this topic
    Implementation Rating
    Demandbase
    We had to work with InsideView for some custom configurations example we have a custom field in Salesforce called ha location that needed let's say NJ to spell out New Jersey and make certain fields mandatory. They were easy to work with though.
    Incentivized
    Read full review
    Oracle
    It was a much more technical implementation than we thought. It involved much more code.

    Future releases have made and will make administering the tool easier.

    EDL consulting had one good developer, but when he was moved off, they were horrible to work with.

    The BMI sales team does a “BOA” or a “Business Operation Assessment” which is extremely valuable, not only for them to scope an implementation and get more reach within the organization, but it is also a documentation of business process that most organizations don’t have. It highlights inefficiencies and allows for correction during implementation.

    Having a dedicated team (in-house) for implementation is key
    Read full review
    Alternatives Considered
    Demandbase
    We selected Demandbase based on their premium B2B DSP, their integrations with third party ad sites and our CRM and tech stack. Their intent signals and ability to integrate the data we have in Demandbase to GCP through their DataStream product to build our own models and leverage in our own dashboards has been extremely beneficial
    Incentivized
    Read full review
    Oracle
    Oracle engagement is ahead. They are active in the development of the tool and provide great support after implementation. They also listen to their customers and offer opportunities to feedback and provide input through activities like the customer advisory board forum.
    Read full review
    Return on Investment
    Demandbase
    • Save me time doing company research from an average of 25 mins to an average of 7 mins for large ICP accounts.
    • Save me time by integrating the contact research without jumping out of InsideView to do it in a separate app.
    • A morning 10 mins scan of the target company news feed gave me a high level view of the most important news that I need to know regarding my prospect accounts and their respective industries.
    Read full review
    Oracle
    • Increased Sales Rep efficiency. Being able to create multiple quotes ACCURATELY and quickly was a game changer.
    • Large implementation time. It's a little difficult to fit BMI into a SCRUM style build, with multiple working models and prototypes of all 3 simultaneously.
    • A larger fee for licensing and implementation cost. ROI wouldn't be realized in the first year.
    Read full review
    ScreenShots

    Demandbase One Screenshots

    Screenshot of Demandbase's B2B DSP, used to optimize for B2B outcomes with Self-Serve and Managed options that allow for complete control over who, how, and where ad impressions are targeted and delivered to accounts.Screenshot of Demandbase One™'s account-based GTM command center, powering the revenue stack. Its AI-driven engine unifies first and third-party data, streamlines cross-channel execution, and connects all marketing tools with the same data, insights, and workflows.Screenshot of the sales intelligence interface. Account executives and SDRs/BDRs can be more timely and more relevant with sales intelligence, engagement insights, and accurate company and contact data.Product screenshotScreenshot of where AI can be used to find and prioritize accounts looking to buy products and solutions. The AI helps to identify accounts that fit an ideal customer profile (ICP) with a Qualification Score. It then displays which accounts are showing patterns of buying behavior with a Pipeline Predictive Score. And lastly, it displays accounts showing interest in products and competitors using intent data derived from more than 1 trillion B2B signals a month.Product screenshot