D&B Hoovers vs. LinkedIn Sales Navigator for Gmail

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
D&B Hoovers
Score 8.7 out of 10
N/A
D&B Hoovers delivers sales intelligence data for millions of companies globally.N/A
LinkedIn Sales Navigator for Gmail
Score 8.5 out of 10
N/A
LinkedIn Sales Navigator for Gmail (formerly Rapportive) is a free Chrome Extension that shows an email recipient's LinkedIn details within the user's Gmail inbox, and allows users to jump to the contact's LinkedIn profile. Rapportive was acquired by LinkedIn in 2012. In November 2017, LinkedIn released a new version of Rapportive called Sales Navigator Lite for Gmail, which makes some features of LinkedIn Sales Navigator accessible from within user's email inbox. A subscription to
$0
per month
Pricing
D&B HooversLinkedIn Sales Navigator for Gmail
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
D&B HooversLinkedIn Sales Navigator for Gmail
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
D&B HooversLinkedIn Sales Navigator for Gmail
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
D&B HooversLinkedIn Sales Navigator for Gmail
Prospecting
Comparison of Prospecting features of Product A and Product B
D&B Hoovers
8.1
87 Ratings
7% above category average
LinkedIn Sales Navigator for Gmail
8.6
19 Ratings
13% above category average
Advanced search8.183 Ratings8.717 Ratings
Identification of new leads7.878 Ratings9.519 Ratings
List quality8.084 Ratings7.317 Ratings
List upload/download8.577 Ratings7.915 Ratings
Ideal customer targeting7.875 Ratings9.618 Ratings
Load time/data access8.383 Ratings8.418 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
D&B Hoovers
8.0
86 Ratings
6% above category average
LinkedIn Sales Navigator for Gmail
9.4
22 Ratings
22% above category average
Contact information6.978 Ratings9.421 Ratings
Company information8.785 Ratings9.522 Ratings
Industry information8.384 Ratings9.321 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
D&B Hoovers
8.0
83 Ratings
8% above category average
LinkedIn Sales Navigator for Gmail
8.6
20 Ratings
15% above category average
Lead qualification process7.455 Ratings8.117 Ratings
Smart lists and recommendations7.564 Ratings8.916 Ratings
Salesforce integration8.243 Ratings8.214 Ratings
Company/business profiles8.677 Ratings8.320 Ratings
Alerts and reminders7.957 Ratings7.514 Ratings
Data hygiene7.867 Ratings8.019 Ratings
Automatic data refresh7.658 Ratings9.018 Ratings
Tags8.448 Ratings9.715 Ratings
Filters and segmentation8.565 Ratings9.516 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
D&B Hoovers
9.2
36 Ratings
20% above category average
LinkedIn Sales Navigator for Gmail
8.9
13 Ratings
16% above category average
Sales email templates10.07 Ratings8.912 Ratings
Append emails to records8.436 Ratings8.813 Ratings
Best Alternatives
D&B HooversLinkedIn Sales Navigator for Gmail
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
LinkedIn Sales Navigator
LinkedIn Sales Navigator
Score 8.5 out of 10
D&B Hoovers
D&B Hoovers
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
D&B HooversLinkedIn Sales Navigator for Gmail
Likelihood to Recommend
8.9
(92 ratings)
8.8
(24 ratings)
Likelihood to Renew
9.1
(8 ratings)
10.0
(2 ratings)
Usability
10.0
(2 ratings)
-
(0 ratings)
Availability
10.0
(2 ratings)
-
(0 ratings)
Performance
9.0
(1 ratings)
-
(0 ratings)
Support Rating
8.2
(6 ratings)
-
(0 ratings)
Implementation Rating
7.7
(3 ratings)
-
(0 ratings)
Ease of integration
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
D&B HooversLinkedIn Sales Navigator for Gmail
Likelihood to Recommend
Dun & Bradstreet
I recently was asked by my boss to try to drum up some business with a certain 500 million annual revenue company. When I searched for Contacts, a list of over 800 employees popped up. I was able to filter by department, and this pared the list down To a much more manageable 15 names with associated contact information. I was then able to sort further and select the names of all the employees that had an email or phone number listed.
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LinkedIn
The Sales Navigator has allowed us to increase our awareness of our potential lead pool and has allowed us to grow our customer base. The system is easy to use and allows us to have great control over the number of leads we can see and the number of leads that we can connect to. Using the system has also helped us in being able to manage the number of leads that we can send.
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Pros
Dun & Bradstreet
  • allows you to search within broad industry categories or very detailed subcategories using a variety of methods (NAICS, SIC, D&B's internal coding system, keywords, etc.)
  • Has a variety of personnel that you can view and sort by level, name, or email availability.
  • Oftentimes emails for C-level personnel cannot be located on the company website or easily found elsewhere online.
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LinkedIn
  • Has many filter capabilities for me to find exactly who I am looking for.
  • Integrates with other prospecting tools to create a well rounded with the information it can collect.
  • Integrates with SFDC- automatically uploads them as leads.
  • Integrates with Salesloft for me to easily start the cadence.
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Cons
Dun & Bradstreet
  • We should be able to "exclude" words from titles or company names
  • Able to access titles and email addresses more easily - not look at list first, select find matching contacts button, then go back to sort to add titles contain and email addresses, etc. This is a two-step process to get what I need.
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LinkedIn
  • Sometimes it tells me I need to log into my LinkedIn profile when I've already logged in. It's weird. It seems to be when the email address is not found. Instead of just saying the email is not found, it tells me I need to log in. Just something I've noticed.
  • Sometimes I get this weird thing where I go to compose an email and instead of having it open all the way to the right, it opens all the way to my left. I'm pretty sure Rapportive is what's causing it. It doesn't happen very often but sometimes I see that.
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Likelihood to Renew
Dun & Bradstreet
We have been D&B Hoovers customers for a long time. We know the good and bad, and we have learned to utilize D&B Hoovers for the good and unfortunately we have to look at other data sources to compensate for the areas where they are bad. If D&B Hoovers can get better in these other areas as mentioned in other places in the review, they could get a larger dollar spend from my company
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LinkedIn
Rapportive is simple and great at what it does. Plus I anticipate they'll probably add more features in the future.
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Usability
Dun & Bradstreet
Because it's easy to use
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LinkedIn
No answers on this topic
Reliability and Availability
Dun & Bradstreet
Always available on desktop or mobile.
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LinkedIn
No answers on this topic
Performance
Dun & Bradstreet
Meets our needs
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LinkedIn
No answers on this topic
Support Rating
Dun & Bradstreet
They are terrific at giving instruction/webinars. I am able to call, directly, to an individual and talk to that person. I'm not talking to a robot. They give personal service which is really special.
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LinkedIn
No answers on this topic
Implementation Rating
Dun & Bradstreet
for our use case, the implementation was minimal and we did not need a lot of help. The D&B Hoovers platform is pretty intuitive and our account manager was ready for any questions that came up when we use the D&B Hoovers platform
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LinkedIn
No answers on this topic
Alternatives Considered
Dun & Bradstreet
The company information provided by D & B hoovers is extremely in-depth and in detail, the accuracy of the information provided gives a very good idea about the prospective company and helps in making cohorts and evaluation fit. As compared to other companies D & B hoovers is not as efficient in detecting buyer intent which other tools like Slintel are very good at. D & B Hoovers gives amazing company info however it can improve on sharing information about buyer intent. Sales Navigator by far provides extremely accurate information with is almost 100% accurate. However, Navigator does not provide buyer intent information.
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LinkedIn
LinkedIn Sales Navigators provides different services than most other products and has the unique ability to take advantage of LinkedIn's proprietary user data. That also comes with a drawback that the system is dependent on users to update their data in a timely and accurate manner in order to get the correct intel back to users. I'd recommend other products like Seamless.ai or MediaRadar for more accurate and updated contact information, but also to use LinkedIn Sales Navigator for Gmail for better market and company intel, timely pitching opportunities and seamless integration between Gmail and LinkedIn.
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Scalability
Dun & Bradstreet
We're a small company with few users, so scalability has not been an issue.
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LinkedIn
No answers on this topic
Return on Investment
Dun & Bradstreet
  • Honestly cannot say we really drove any new sales using D&B Hoovers to prospect new companies and leads. We obtained higher data quality with other tools like ZoomInfo and Skrapp.
  • A year long contract that isn't honored on their side due to lack of customer service and poor data quality definitely does not equal ROI.
  • Spent significant time sanitizing and cleansing inaccurate data provided by their service. Since time is money in business, that was a loss in that aspect.
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LinkedIn
  • Really lets me leverage my entire business network
  • Empowers me to see the prospect's whole picture (who they know, where they went, what they do) and take advantage of that opening
  • We have no other system like it, so it's irreplaceable for us
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ScreenShots

D&B Hoovers Screenshots

Screenshot of D&B Hoovers dashboardScreenshot of D&B Hoovers company profileScreenshot of D&B Hoovers contact resultsScreenshot of D&B Hoovers Visitor Intelligence