Likelihood to Recommend I recently was asked by my boss to try to drum up some business with a certain 500 million annual revenue company. When I searched for Contacts, a list of over 800 employees popped up. I was able to filter by department, and this pared the list down To a much more manageable 15 names with associated contact information. I was then able to sort further and select the names of all the employees that had an email or phone number listed.
Read full review TechTarget would notify us when prospects looked us up by name or specifically researched areas where our product would prove beneficial. It did a great job gauging legitimate interest from the prospect and gave an idea of a timeline as well so that we could understand their urgency.
Read full review Pros allows you to search within broad industry categories or very detailed subcategories using a variety of methods (NAICS, SIC, D&B's internal coding system, keywords, etc.) Has a variety of personnel that you can view and sort by level, name, or email availability. Oftentimes emails for C-level personnel cannot be located on the company website or easily found elsewhere online. Read full review Contact Info is pretty good. I've occasionally found better data than I can get from our chosen lead solution. I don't know of another alternative source, but TechTarget provides data on content that people are researching. TechTarget provides current tech stack for companies that I'm researching. Read full review Cons We should be able to "exclude" words from titles or company names Able to access titles and email addresses more easily - not look at list first, select find matching contacts button, then go back to sort to add titles contain and email addresses, etc. This is a two-step process to get what I need. Read full review It is not particularly intuitive Too many steps to get where I need to go Needs to provide more depth to help determine urgency and intent to buy Response rate from contacting leads based on search behaviors was almost nil. This may be partially due to messaging on our end. Read full review Likelihood to Renew We have been D&B Hoovers customers for a long time. We know the good and bad, and we have learned to utilize D&B Hoovers for the good and unfortunately we have to look at other data sources to compensate for the areas where they are bad. If D&B Hoovers can get better in these other areas as mentioned in other places in the review, they could get a larger dollar spend from my company
Read full review Usability Because it's easy to use
Read full review Reliability and Availability Always available on desktop or mobile.
Read full review Performance Meets our needs
Read full review Support Rating They are terrific at giving instruction/webinars. I am able to call, directly, to an individual and talk to that person. I'm not talking to a robot. They give personal service which is really special.
Read full review I'm just a business user of TechTarget so I really haven't had the chance to gauge what the support is from a customer standpoint. Given that we recently rolled it out and everyone is utilizing it daily I would assume that their support is strong enough for us to continues to use it.
Read full review Implementation Rating for our use case, the implementation was minimal and we did not need a lot of help. The D&B Hoovers platform is pretty intuitive and our account manager was ready for any questions that came up when we use the D&B Hoovers platform
Read full review Alternatives Considered The company information provided by D & B hoovers is extremely in-depth and in detail, the accuracy of the information provided gives a very good idea about the prospective company and helps in making cohorts and evaluation fit. As compared to other companies D & B hoovers is not as efficient in detecting buyer intent which other tools like
Slintel are very good at. D & B Hoovers gives amazing company info however it can improve on sharing information about buyer intent. Sales Navigator by far provides extremely accurate information with is almost 100% accurate. However, Navigator does not provide buyer intent information.
Read full review TechTargets Priority Engine's interface and customizable features were easier to use and better organized than ZoomInfo's. I like the custom alerts that TechTarget provided, and I'm not sure ZoomInfo had the same feature. I would get email alerts any time a target customer read a white paper or downloaded a brochure, which made my timing for prospecting much easier. I do believe ZoomInfo's company directories are more robust and wide-spread
Read full review Scalability We're a small company with few users, so scalability has not been an issue.
Read full review Return on Investment Honestly cannot say we really drove any new sales using D&B Hoovers to prospect new companies and leads. We obtained higher data quality with other tools like ZoomInfo and Skrapp. A year long contract that isn't honored on their side due to lack of customer service and poor data quality definitely does not equal ROI. Spent significant time sanitizing and cleansing inaccurate data provided by their service. Since time is money in business, that was a loss in that aspect. Read full review It is best when used in conjunction with all of our other tooling and not used alone It has enabled my team to have a better feel for what is happening at a prospect's company It sometimes consumes too many hours in the day waiting on data to load, and time is wasted toggling between pages Read full review ScreenShots