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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ecwid by Lightspeed

    Score10 out of 10
    N/AEcwid allows customers the ability to create an online store to any webpage or social media profile. Boasting hundreds of thousands of merchants in 175 countries as users, Ecwid aims to provide everything needed to reach customers wherever they are: in-person, through a website, Instagram, Facebook, Amazon, or Google Shopping. In addition, Ecwid’s point-of-sale integrations, email marketing integrations, and dedicated mobile app allow sellers to manage marketing merchandising, and sales - any…

    $5

    per month

    Heap

    Score8.1 out of 10
    Small Businesses (1-50 employees)
    Heap is a web analytics platform captures every user interaction on web iOS with no extra code. The tool allows you to track events and set up funnels to understand user flow and dropoff. It also provides visualization tools to track trends over time.

    $0

    per month

    Pricing
    Ecwid by LightspeedHeap
    Editions & Modules
    Starter
    $5
    per month
    Venture
    $30
    per month
    Business
    $55
    per month
    Unlimited
    $130
    per month
    Free
    $0
    Up to 10k sessions/month
    Growth
    Starting at $3,600 annually
    Up to 300k sessions/year
    Pro
    Contact Heap Sales
    Custom sessions per month and unlimited projects
    Premier
    Contact Heap Sales
    Custom sessions per month
    Offerings
    Pricing Offerings
    Ecwid by LightspeedHeap
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalOptional
    Additional DetailsA 16% discount is offered for annual billing.Heap pricing is based on session volume. A session is a period of activity from a single user on your app or website. It can include many pageviews or events.
    More Pricing Information
    Community Pulse
    Ecwid by LightspeedHeap
    Considered Both Products
    Ecwid
    No answer on this topic
    Contentsquare
    No answer on this topic
    Key User Insights
    Would buy again
    91%
    Would buy again
    10 Answers
    95%
    Would buy again
    216 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    11 Answers
    99%
    Delivers good value for the price
    149 Answers
    Happy with the feature set
    82%
    Happy with the feature set
    9 Answers
    95%
    Happy with the feature set
    215 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    10 Answers
    97%
    Lived up to sales and marketing promises
    117 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    11 Answers
    89%
    Implementation went as expected
    121 Answers
    Features
    Ecwid by LightspeedHeap
    Online Storefront
    Comparison of Online Storefront features of Ecwid by Lightspeed and Heap
    Feature
    Ecwid by Lightspeed
    10.0
    13 Ratings
    25% above category average
    Heap
    -
    Ratings
    Product catalog & listings10.013 Ratings00 Ratings
    Product management10.013 Ratings00 Ratings
    Bulk product upload10.06 Ratings00 Ratings
    Branding10.011 Ratings00 Ratings
    Mobile storefront10.011 Ratings00 Ratings
    Product variations10.013 Ratings00 Ratings
    Website integration10.012 Ratings00 Ratings
    Visual customization10.013 Ratings00 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of Ecwid by Lightspeed and Heap
    Feature
    Ecwid by Lightspeed
    10.0
    12 Ratings
    26% above category average
    Heap
    -
    Ratings
    Abandoned cart recovery10.011 Ratings00 Ratings
    Checkout user experience10.011 Ratings00 Ratings
    Online Payment System
    Comparison of Online Payment System features of Ecwid by Lightspeed and Heap
    Feature
    Ecwid by Lightspeed
    10.0
    12 Ratings
    18% above category average
    Heap
    -
    Ratings
    eCommerce security10.012 Ratings00 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of Ecwid by Lightspeed and Heap
    Feature
    Ecwid by Lightspeed
    10.0
    11 Ratings
    26% above category average
    Heap
    -
    Ratings
    Promotions & discounts10.011 Ratings00 Ratings
    Personalized recommendations10.07 Ratings00 Ratings
    SEO10.09 Ratings00 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of Ecwid by Lightspeed and Heap
    Feature
    Ecwid by Lightspeed
    10.0
    13 Ratings
    22% above category average
    Heap
    -
    Ratings
    Order processing10.013 Ratings00 Ratings
    Inventory management10.011 Ratings00 Ratings
    Shipping10.012 Ratings00 Ratings
    Custom functionality10.013 Ratings00 Ratings
    Best Alternatives
    Ecwid by LightspeedHeap
    Small Businesses
    Shopify Plus
    Score8.9 out of 10
    Mixpanel
    Score8.3 out of 10
    Medium-sized Companies
    Shopify
    Score8.7 out of 10
    Gainsight PX
    Score7.6 out of 10
    Enterprises
    IBM Digital Commerce
    Score9 out of 10
    Gainsight PX
    Score7.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Ecwid by LightspeedHeap
    Likelihood to Recommend
    10.0
    (13 ratings)
    8.4
    (233 ratings)
    Likelihood to Renew
    9.6
    (2 ratings)
    9.3
    (9 ratings)
    Usability
    10.0
    (8 ratings)
    9.0
    (65 ratings)
    Availability
    9.1
    (1 ratings)
    9.1
    (2 ratings)
    Performance
    8.2
    (1 ratings)
    8.4
    (61 ratings)
    Support Rating
    8.6
    (7 ratings)
    9.0
    (8 ratings)
    Implementation Rating
    8.2
    (1 ratings)
    9.0
    (3 ratings)
    Configurability
    8.2
    (1 ratings)
    9.1
    (1 ratings)
    Ease of integration
    -
    (0 ratings)
    9.1
    (1 ratings)
    Product Scalability
    8.2
    (1 ratings)
    7.3
    (2 ratings)
    Vendor post-sale
    9.1
    (1 ratings)
    8.2
    (1 ratings)
    Vendor pre-sale
    8.2
    (1 ratings)
    8.2
    (1 ratings)
    User Testimonials
    Ecwid by LightspeedHeap
    Likelihood to Recommend
    Ecwid
    Ecwid is absolutely perfect for any business that is looking to start out with online sales and mobile point-of-sale. Many times, business owners may have limited experience in setting up a website or point-of-sale. Having to spend on this expertise with a limited budget can be frustrating. Ecwid allows you to have great results even if you are a novice.
    Incentivized
    Read full review
    Contentsquare
    Scenarios when Heap was well suited: It is when a user claims that he encountered a bug without giving us the details of the error message. Scenarios where it is less appropriate: Its when we try to capture user interaction in our mobile app
    Incentivized
    Read full review
    Pros
    Ecwid
    • Clarity - there has been very little confusion and need to reach out to Customer Support for help
    • Consistency - no big, crazy updates or changes have been made to the format of Ecwid during my time using it, so I know when I log in to preform my business tasks I can always locate what I need and accomplish what is at hand easily
    • Simplicity - everything is so clear and straightforward. It's like e-commerce for dummies.
    Read full review
    Contentsquare
    • Realtime interactions which are captured automatically is a unique feature which no other product offers.
    • Low code implementation is a big plus for marketing teams, as there is less dependency on engineering
    • Detailed customer behaviours can be studied with captured replay sessions
    • Due to all the above points - it helped to improve customer experience
    Incentivized
    Read full review
    Cons
    Ecwid
    • Recurring billing - ability to bill subscription customers without having to go to my payment gateway
    • Robust order management - very limited in managing orders, therefore I had to subscribe to a different software
    • Expensive customization - if you want to customize anything, it is very expensive
    Read full review
    Contentsquare
    • I think Heap can improve its onboarding; I would love to see some info that is helpful for someone who isn't in Heap every single day.
    • Sharing dashboards can be tricky, it feels like a huge learning curve that I already have forgotten how to do.
    Incentivized
    Read full review
    Likelihood to Renew
    Ecwid
    The value given by Ecwid is unmatched. When combined with the ease of use of the product, it is a no-brainer to continue to use the product. The only thing that could cause us to switch is if some feature we needed which is not available which is unlikely based on the feature list we reviewed when making the decision to go with them.
    Incentivized
    Read full review
    Contentsquare
    It's a great platform. I'm glad that one of our product managers introduced it because it has allowed us to create all kinds of new functionality. We're not only able to create a better product experience from our communications because of Heap, but we're also able to generate all kinds of helpful analysis.
    Incentivized
    Read full review
    Usability
    Ecwid
    I gave a 9 instead of a 10 only because I haven't figured out a function or two. I believe it has less to do with Ecwid's overall usability and more to do with my own understanding and skill level, but regardless, it may also have something to do with the limits of Ecwid's functions.
    Read full review
    Contentsquare
    On a scale from 1-10, I find Heap to be incredibly user-friendly and easy to use. I enjoyed the training videos available and was quickly able to pick up how to create events and reports to track user interactions on our product. I would recommend Heap for its usability first and foremost.
    Incentivized
    Read full review
    Reliability and Availability
    Ecwid
    Always available. Very reliable
    Read full review
    Contentsquare
    I've never run into any issues with Heap's availability, Heap is always there when I need it. I haven't run into any issues like application errors or unplanned outages during my 2+ years of using Heap. Each and every time I log in to Heap I have a completely functional experience
    Incentivized
    Read full review
    Performance
    Ecwid
    Good overall performance both in desktop and mobile
    Read full review
    Contentsquare
    Heap doesn't affect page load times considerably nor has a large impact [on] our overall score, as far as page loading times inside of the tool its pretty reliable to retrieve data as much as "instant" that it can be the delay seems to be on data getting tracked into the servers to be read but it's not significant.
    Incentivized
    Read full review
    Support Rating
    Ecwid
    I have always received the support I need in a timely manner. I enjoy receiving emails every week on trending business topics and new suggestions. They often serve as a reminder for me to include new e-commerce tools into our strategy. And I've always had great experiences with reaching out to the support team with specific questions.
    Read full review
    Contentsquare
    Heap support has allowed us to troubleshoot and test a lot of different items. Their support team is always helpful and friendly, even when we come to them with the most complicated questions. I think this greatly improves the value proposition of the product because their support team is knowledgable and friendly.
    Incentivized
    Read full review
    Implementation Rating
    Ecwid
    Fast and simple implementation of Ecwid's solutions. Easy to learn and navigate
    Read full review
    Contentsquare
    The implementation was smooth and easy. The Heap team helped us with implementation and it went great! Within a few weeks, we were fully up and running and utilizing the platform to its full capability. This is an additional thing that has made this platform so great and we couldn't recommend it enough.
    Incentivized
    Read full review
    Alternatives Considered
    Ecwid
    We sell a product that requires certain controls to sell and most of the companies we researched had specific policies preventing us from selling on their platform. We aren't selling anything dangerous, they are parts of ammunition (the shell casings) and not entire ammunition rounds. Most other vendors restrict the sales of firearms and ammunition, but even when just selling a part used to create ammunition, we were still restricted. I'm not really sure why they restrict sales of products like ours from different vendors. Ecwid had no such restrictions and were happy to confirm that for us.
    Incentivized
    Read full review
    Contentsquare
    Heap offers a ton of functionality on a single platform.It also has an smart data science layer to offers suggestions for next steps in the analysis, allowing us to explore alternative paths we may not think to take. The low-code option for updating data is appealing, and there is a lot of automation with minimal engineering effort.
    Incentivized
    Read full review
    Scalability
    Ecwid
    Good scalability. I use the second plan and there are 2 more plans that I could use if I needed other features or services
    Read full review
    Contentsquare
    The most challenging part of using Heap in a growing organization is the naming and structure in which reports and dashboards are organized. I work within the marketing department and our Heap leader internally works within the IT/Product department, which makes it challenging because we often don't speak the same language, so the learning curve has been steep without any specific use-case examples to leverage online.
    Incentivized
    Read full review
    Return on Investment
    Ecwid
    • We have not been able to measure the ROI as of yet, as we cannot get out of the gate with customization required.
    • It can be implemented quickly for basic online stores.
    • Once the system is configured, ROI will dramatically go up.
    Incentivized
    Read full review
    Contentsquare
    • It has helped us make decisions on what products to scope for our MVP based on the usage data.
    • It's allowed us to measure success with our beta product.
    • It's helped us view our conversion rates in an easy and usable manner.
    Incentivized
    Read full review
    ScreenShots

    Ecwid by Lightspeed Screenshots

    Screenshot of Ecwid store looks perfect on any smartphone and automatically adapts to your customer’s screen size — laptops, tablets, smart TVs or smart watches.Screenshot of Manage your Ecwid store wherever you are from your mobile device.Screenshot of Mobile app for every store. Your customers can shop from their mobile devices with your own dedicated native app and utilize advanced features like Apple Pay.

    Heap Screenshots

    Screenshot of Dashboard in Heap (Use to get Product or User Behavior Insights)Screenshot of Effort Analysis provides the first-ever quantitative measurement of user friction, capturing the difficulty users face when moving through every step of every user flow across the digital experience.Screenshot of Heap Illuminate looks for the most common events between two steps in a funnel and generates a Top Events table that displays how well paths including different events convert to the next step so you can understand how that behavior is helping or hurting conversion.Screenshot of From Top Events you can choose an event and use Path Comparison to fork your funnel and see how the selected behavior impacts conversion downstream.