Eventbrite vs. Mad Mimi

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Eventbrite
Score 6.8 out of 10
N/A
Eventbrite is a global ticketing and event technology platform that provides creators of events with tools and resources to plan, promote, and produce live experiences. The vendor says event organizers can benefit from Eventbrite’s self-service event planning tools including email invitation creation, RSVP tracking, and ticket selling. Ticket sales can be managed online via the ticketing website or through integration with social media sites including Facebook, and real-time sales data…N/A
Mad Mimi
Score 10.0 out of 10
N/A
Mad Mimi is an email marketing solution targeted at SMBs, designed to be intuitive and straightforward. It was acquired by GoDaddy in August 2014 to expand their small business support offerings.
$10
per month
Pricing
EventbriteMad Mimi
Editions & Modules
No answers on this topic
Basic
$10.00
per month
Pro
$42.00
per month
Silver
$199.00
per month
Gold
$1049.00
per month
Offerings
Pricing Offerings
EventbriteMad Mimi
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsOnly pay when ticket sales are made Essentials plan: 2% + $0.79/ paid ticket Professional plan: 3.5% + $1.59/ paid ticket Premium plan: contact Eventbrite for a custom pricing plan Free for free events
More Pricing Information
Community Pulse
EventbriteMad Mimi
Features
EventbriteMad Mimi
Online Meetings / Events
Comparison of Online Meetings / Events features of Product A and Product B
Eventbrite
8.5
2 Ratings
3% above category average
Mad Mimi
-
Ratings
Calendar integration10.01 Ratings00 Ratings
Integrates with social media10.01 Ratings00 Ratings
Event registration5.52 Ratings00 Ratings
Online Events Marketing
Comparison of Online Events Marketing features of Product A and Product B
Eventbrite
9.5
1 Ratings
14% above category average
Mad Mimi
-
Ratings
Branding options9.01 Ratings00 Ratings
Attendee list export10.01 Ratings00 Ratings
Virtual Event
Comparison of Virtual Event features of Product A and Product B
Eventbrite
3.9
2 Ratings
68% below category average
Mad Mimi
-
Ratings
Registration, RSVP, and ticketing5.52 Ratings00 Ratings
Email marketing1.01 Ratings00 Ratings
Audience engagement7.01 Ratings00 Ratings
Event recording1.01 Ratings00 Ratings
Event analytics5.02 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Eventbrite
-
Ratings
Mad Mimi
8.2
9 Ratings
2% above category average
WYSIWYG email editor00 Ratings9.98 Ratings
Dynamic content00 Ratings7.06 Ratings
Ability to test dynamic content00 Ratings5.06 Ratings
Landing pages00 Ratings8.05 Ratings
A/B testing00 Ratings10.01 Ratings
Mobile optimization00 Ratings7.07 Ratings
Email deliverability reporting00 Ratings9.09 Ratings
List management00 Ratings10.09 Ratings
Triggered drip sequences00 Ratings8.15 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Eventbrite
-
Ratings
Mad Mimi
10.0
8 Ratings
26% above category average
Dashboards00 Ratings10.07 Ratings
Standard reports00 Ratings10.08 Ratings
Custom reports00 Ratings10.06 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Eventbrite
-
Ratings
Mad Mimi
7.7
1 Ratings
5% below category average
Link Tracking00 Ratings10.01 Ratings
Spelling and Grammar Check00 Ratings6.01 Ratings
Email Previews00 Ratings7.01 Ratings
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EventbriteMad Mimi
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User Ratings
EventbriteMad Mimi
Likelihood to Recommend
5.9
(58 ratings)
9.9
(13 ratings)
Likelihood to Renew
9.5
(5 ratings)
10.0
(5 ratings)
Usability
6.2
(8 ratings)
9.0
(2 ratings)
Support Rating
7.5
(23 ratings)
8.0
(1 ratings)
Implementation Rating
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
EventbriteMad Mimi
Likelihood to Recommend
Eventbrite
We're a nonprofit organization so we have a very lean time, labor, and money so the super easy self-explanatory nature makes it easy for our team to admin an event. The simple UI [of Eventbrite] keeps our focus on the event and avoids any headache-inducing tech hurdles. There're just enough user roles to handle multi-staffer admin. A less appropriate situation is an event that is huge in complexity with a custom workflow and processing which Eventbrite's not built to handle in-house such as multi-step registration, multiple item and category all-select options during registration, multi-event type (not just physical or ticket but virtual goods tracking), more HootSuite-like social media refinery, etc.
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GoDaddy
Mad Mimi is perfect for scheduling remainder emails. For instance, if you need to remind a client about a pending order next week, you can schedule the remainder email today and it will be sent exactly the date and time you want it to even if you are out of office. If you need to contact thousands of people at a time, Mad Mimi can be used to send the emails all at once to all of them, especially for marketing purposes and newsletter purposes.
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Pros
Eventbrite
  • Event management--providing a detailed description of the event (date, time, place) plus details of the event (speakers, topic, sponsors, etc.)
  • Registrations--provides enough details about people who register, and tools to manage those registrations (add people manually who didn't pre-register, cancel orders, check-in of attendees)
  • Event promotion--events created using Eventbrite can be found by searching Eventbrite for local events
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GoDaddy
  • I've been on the free plan for years and it has suited me very well. It's reliable and has all the core features I need at the moment. Considering how all the online tools can add up, this is right for my business.
  • Mad Mimi has a super-simple interface, and it's drag and drop, so I don't have to spend a lot of time designing each email. Although you can customize with your logo and colors.
  • There are several free add-ons, which allow for a limited amount of automation. I would recommend taking advantage of the RSS feed, webform, and drip campaign features.
  • You can segment your list into as many groups as you like, which makes for more effective email marketing.
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Cons
Eventbrite
  • I'd like to see Eventbrite add more customization to the event page layout. It would be nice to be able to differentiate our event through more specific design.
  • I've had occasional problems with email formatting in the Eventbrite email builder. It would be nice to have a slightly more trustworthy builder.
  • Other than those two things, I think Eventbrite does exactly what it needs to do.
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GoDaddy
  • The ease on adding links, such as unsubscribe links, is not as easy as it is with other email service providers. Creating simple tags that take the place of a link could help a lot, especially for those not as familiar with HTML.
  • Perhaps a way of archiving old emails, or hiding them from the past emails area. It can look a bit cluttered, and can be confusing in some circumstances.
  • Providing some learning material, or at least a more thorough overview of email marketing, and the user interface would be of great use to beginners.
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Likelihood to Renew
Eventbrite
Excellent platform and easy to use to create events. Eventbrite sets the standard for simple, effective and safe ticketing platforms. Our customers trust Eventbrite and we've always done well when we use this platform for ticketing. They have recently updated some of the virtual connectivity tools which make it even easier to set up and promote virtual events.
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GoDaddy
Pretty simple, I know I'm getting what I pay for and a little more. Although simple and easy for the new user; a more seasoned marketer can still get the most from MadMimi. Especially if the primary purpose is to generate strong brand loyalty with effective communication that integrates your various outlets: MadMimi makes it easy for your customer to pick-up what the business owner wants to relay.
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Usability
Eventbrite
Great platform with so many incredible features. It streamlines workflow, communication, messaging, and analyzing data. I know of no other platform that can do what Eventbrite can do for the price or user-friendliness. They also offer great support for new users and integrate well with other platforms (i.e., social media and Sched).
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GoDaddy
I find it very easy to use just like my colleagues too. The learning curve is straight forward.
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Support Rating
Eventbrite
I haven't yet needed to contact customer support, but the information provided next to the various features has been exceptionally helpful. This info is located just to the right of most options, and it provides answers to frequently asked questions. At this point, that information has been enough to keep me from having to contact anyone.
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GoDaddy
My issues are usually quickly resolved and their support staffs are very knowledgeable on the software generally
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Implementation Rating
Eventbrite
Just jump in, don't over thinking it, doing it will net the very few basic questions you'll have. There's not much complexity so one doesn't need to plan as if moving a canal. It's as simple as can be.
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GoDaddy
No answers on this topic
Alternatives Considered
Eventbrite
My "go to" for event registration has always been Constant Contact because they don't charge additional processing fees above the standard transaction. If it's a more basic event where I just need to capture name, email, and payment, I'll continue to use Constant Contact over Eventbrite. However, if it's more complex and requires marketing, I would choose Eventbrite.
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GoDaddy
Constant Contact is the Goliath of the industry and to us, it was unnecessarily complex and expensive. We chose Mad Mimi, after looking at several other new offerings and we've been extremely satisfied with our choice of Mad Mimi.
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Return on Investment
Eventbrite
  • A dedicated URL for each event has been easy to use for tying events to editorial content, promotion and marketing.
  • For ticketed events, it has been an easy -to-use system without requiring a lot of training on a complicated technology. It is also competitively priced for transaction management.
  • Whether we have discovered any Eventbrite users via the Eventbrite site promotion, we appreciate it as a recommendation of our event for like-minded event attendees.
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GoDaddy
  • I've spent 3 years creating blog posts, and it is only now encompassing the breath that allows me to draw upon this pieces as a reusable resource, but now this is happening.
  • I preferred the Mad Mimi platform to Mail Chimp, and I suspect it continues to offer advantages. I felt Mad Mimi did themselves a disservice by failing to support their free subscriber service to the same extent that Mail Chimp does. When one's mail list gets sufficiently large, then it does pay to pay them, but not in the context I was using it.
  • It seems that Mad Mimi is targeting direct marketing purposes, as this is a use where ROI is more easily measured.
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ScreenShots

Eventbrite Screenshots

Screenshot of Organizer Resource BlogScreenshot of Facebook IntegrationScreenshot of Mobile OptimizedScreenshot of Organizer AppScreenshot of Event Dashboard