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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    EZ Texting

    Score9.1 out of 10
    N/AEZ Texting provides businesses and organizations with a text marketing solution, including features and integrations to keep conversations going. The solution can be used by businesses to connect with their audiences. It can be used to send promotions, promote a new product, build brand awareness, or drive traffic to websites or storefronts. EZ Texting Key Features EZ Texting's features are designed to enhance the effectiveness of text marketing efforts.…

    $25

    per month

    SimpleTexting

    Score7.6 out of 10
    N/ASimpleTexting is an SMS marketing and text messaging service from the company of the same name headquartered in Miami Beach.

    $29

    per month

    Pricing
    EZ TextingSimpleTexting
    Editions & Modules
    Launch
    Starting at $25
    per month
    Boost
    Starting at $75
    per month
    Scale
    Starting at $125
    per month
    Enterprise
    Starting at $3,000
    per month
    500 credits
    $29
    per month
    1,000 credits
    $49
    per month
    2,000 credits
    $79
    per month
    3,000 credits
    $109
    per month
    7,500 credits
    $229
    per month
    15,000 credits
    $399
    per month
    25,000 credits
    $549
    per month
    50,000 credits
    $899
    per month
    Offerings
    Pricing Offerings
    EZ TextingSimpleTexting
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsLAUNCH PLAN: Recommended for up to 500 contacts. Local EZ Textable Number. Max Speed: up to 500/day. Cost Per Msg:$0.030. Delivery Rate: 95% Includes 500 free msg/mo or 6k annually. BOOST PLAN: Recommended for 501-2,000 contacts. Local EZ High-Volume Number. Max Speed: up to 2,000/day. Cost Per Msg: $0.025. Delivery Rate: 95% Includes 500 free msg/mo or 6k annually. SCALE PLAN: Recommended for 2,000-50,000 contacts. Local EZ High-Volume, High-Speed Number. Max Speed: up to 50,000/day. Cost Per Msg: $0.020. Delivery Rate: 95%. Includes 500 free msg/mo or 6k annually. ENTERPRISE PLAN: Recommended for 50,000+ contacts. This Plan offers. Dedicated Short Codes. Max Speed: up to 1 MM/day. Cost Per Msg: $0.010. Delivery Rate: 99%. Includes 200k msg/mo. Pricing information for EZ Texting is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase EZ Texting must be conducted with the seller. Included in All Plans: Unlimited Incoming Messages, Contacts, & Keywords. New Features: Realize ROI faster with AI Compose & Team Inbox with AI Reply. Live Support Chat: Monday-Friday 8am-8pm ET and Saturday-Sunday 9am-5pm ET. Growth Tools: QR Codes, Keywords & Signup Forms. MMS Edge: Enhanced Image Library + Editor powered by Shutterstock. CRM-Lite: Upload, Management, Groups & Personalization.
    More Pricing Information
    Community Pulse
    EZ TextingSimpleTexting
    Considered Both Products
    CallFire
    Chose EZ Texting
    EZ Texting seemed to have a much more polished system in place from the sales to the onboarding team. EZ Texting also is very easy to get in touch with if you have any issues or just want further explanation on any of the features. With other companies it was not easy to get in …
    Incentivized
    Chose EZ Texting
    I'm more familiar with EZ Texting than Simple Texting. Also, I think the pricing was a little more favorable
    Incentivized
    Chose EZ Texting
    EZ Texting was much easier to use and better rates.
    Incentivized
    Chose EZ Texting
    The simplicity of EZ Texting makes it hard to beat.
    Incentivized
    Chose EZ Texting
    EZ Texting is a more advanced product, but is very user-friendly.
    Incentivized
    SimpleTexting
    Chose SimpleTexting
    We chose SimpleTexting based on their starting messaging options as well as the no limitations on the number of keywords we can use. EZ Texting required a much more costly monthly commitment with fewer features that applied to our organization. We felt that SimpleTexting would …
    Incentivized
    Key User Insights
    Would buy again
    92%
    Would buy again
    116 Answers
    94%
    Would buy again
    15 Answers
    Delivers good value for the price
    95%
    Delivers good value for the price
    108 Answers
    100%
    Delivers good value for the price
    14 Answers
    Happy with the feature set
    94%
    Happy with the feature set
    119 Answers
    94%
    Happy with the feature set
    15 Answers
    Lived up to sales and marketing promises
    96%
    Lived up to sales and marketing promises
    107 Answers
    93%
    Lived up to sales and marketing promises
    13 Answers
    Implementation went as expected
    95%
    Implementation went as expected
    114 Answers
    93%
    Implementation went as expected
    14 Answers
    TrustRadius Insights
    EZ TextingSimpleTexting
    Highlights

    TrustRadius
    Research Team Insight
    Published

    EZ Texting and Simple Texting are both mobile marketing Software options that allow users to create marketing campaigns using SMS messaging and push notifications. SimpleTexting is most popular with small businesses. EZ Texting is also used most often by small businesses, though some mid-sized businesses and larger enterprises also use it.

    Features

    EZ Texting and Simple Texting both include essential mobile marketing features such as scheduled texts and auto-responses, but they also have a few standout features that set them apart from each other.

    EZ Texting includes a text-to-landline feature that allows SMS marketing campaigns to reach landline phones. This can be important depending on the demographic of a campaign, as access to landlines opens up certain groups to marketing they may not receive otherwise. EZ Texting also includes native integrations with popular marketing software like MailChimp and Constant Contact. Users of those services will be able to easily pass data from one software to another.

    SimpleTexting includes an API that allows skilled developers to create custom integrations with SimpleTexting and existing systems. For businesses with many technical resources to devote to mobile marketing, the API makes SimpleTexting a very flexible option. Additionally, SimpleTexting allows users to send texts with extended character counts for longer, more detailed messages.

    Limitations

    Though EZ Texting and SimpleTexting both include essential mobile marketing features, they also have a few limitations that are important to consider.

    EZ Texting provides a simple to use interface, but documentation is lacking. If users have issues using the technology, they may have to reach out to support rather than figuring out a solution on their own. Additionally, some users find the interface for form creation to be clunky and lacking in customizability.

    SimpleTexting lacks a user-friendly mobile app. While many users praise the user interface of the desktop version of the tool, the mobile app is more challenging to use. Additionally, there is no draft feature for campaigns that users began work on but decided not to send. This can result in wasted time as campaigns are rewritten later.

    Pricing

    EZ Texting offers a Free 14-day trial that businesses can use before committing to a purchase. The Plus pricing tier is priced at $39.00 per month and includes additional free messages and custom keywords. The Select Tier and Elite tier similarly add more free texts and custom keywords at $75.00 per month and $119.00 per month respectively.

    Pricing for SimpleTexting is dependent on how many messages your business expects to send in a month. Plans start as low as $25.00 per month for 500 texts and reaches as high as $625.00 per month for 50,000 text messages. The vendor provides quotes for businesses that need more texts beyond 50,000 per month.

    Best Alternatives
    EZ TextingSimpleTexting
    Small Businesses
    SimpleTexting
    Score7.6 out of 10
    EZ Texting
    Score9.1 out of 10
    Medium-sized Companies
    Attentive
    Score8.6 out of 10
    EZ Texting
    Score9.1 out of 10
    Enterprises
    Airship
    Score9.1 out of 10
    Airship
    Score9.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    EZ TextingSimpleTexting
    Likelihood to Recommend
    9.2
    (284 ratings)
    7.6
    (23 ratings)
    Likelihood to Renew
    10.0
    (12 ratings)
    -
    (0 ratings)
    Usability
    9.1
    (122 ratings)
    -
    (0 ratings)
    Availability
    10.0
    (3 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (3 ratings)
    -
    (0 ratings)
    Support Rating
    9.6
    (112 ratings)
    10.0
    (7 ratings)
    Implementation Rating
    7.0
    (5 ratings)
    -
    (0 ratings)
    Configurability
    8.0
    (3 ratings)
    -
    (0 ratings)
    Contract Terms and Pricing Model
    9.0
    (2 ratings)
    -
    (0 ratings)
    Ease of integration
    8.0
    (5 ratings)
    -
    (0 ratings)
    Product Scalability
    9.0
    (3 ratings)
    -
    (0 ratings)
    Professional Services
    8.0
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.0
    (3 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    8.0
    (3 ratings)
    -
    (0 ratings)
    User Testimonials
    EZ TextingSimpleTexting
    Likelihood to Recommend
    CallFire
    EZ Texting would be well suited for a small business that doesn't have the man power to be able to contact all of the leads they have coming in or who struggles to maintain communication with current clients at times. It would not be appropriate for a business who is looking to send phishing texts out to a large group of people.
    Incentivized
    Read full review
    SimpleTexting
    SimpleTexting has been wonderful for the purposes for which we signed up. We wanted an easy-to-use platform that allowed 2-way texting, assigned a phone number, had the ability to collect phone numbers/contact easily (whether through an import or a user sign-up, spoiler SimpleTexting has both), etc. It has provided all of that and more easily, without a contract. And the platform is so easy to use for our team. One of the only issues we're having is wanting to expand our use of SimpleTexting, and using multiple options for texting (i.e., shortcode, toll-free, landline/business enabling) has been difficult on one account.
    Incentivized
    Read full review
    Pros
    CallFire
    • I appreciate the detailed delivery reports.
    • The support team’s quick responses are appreciated.
    • The automation feature is incredibly handy for instantly messaging leads right after they sign up.
    • The onboarding process is straightforward.
    • Genuine customer inquiries show up in the inbox, organizing important messages in one place.
    • You can avoid the email spam folder by using ez texting!
    • Opt-outs resolve themselves.
    Incentivized
    Read full review
    SimpleTexting
    • SimpleTexting provides excellent value based on their messaging packages but also by allowing its customers to utilize multiple keywords. This is helpful for our organization because we utilize this software across many different departments.
    • SimpleTexting analytics and reporting is a key strength of the software. The numbers they report weigh heavily on what we determine as a success of un-successful communication campaign.
    • SImpleTexting has excellent customer service available at the click of a button. Their team has always been available and offered solutions when we have had questions or run into a problem.
    Incentivized
    Read full review
    Cons
    CallFire
    • Drafts don't save well, seemed like I kept having to redo the same text because a draft wouldn't save.
    • I want to be able to click and update users quickly, but there were too many steps to add/remove people from lists.
    • The app didn't work if I used google SSO - i couldn't ever get signed in.
    Incentivized
    Read full review
    SimpleTexting
    • A lot of glitches and bugs, with promised fixes that keep dragging on for some time.
    • Mobile notifications are very buggy. You have to keep force-closing the app and re-opening it multiple times to get the notifications to refresh.
    • Constant toggling of 'Unread' and 'All' on mobile or desktop to get the notifications to clear and show up as opened, otherwise it will imply it's not read.
    • Also, sometimes new notifications don't show up.
    Incentivized
    Read full review
    Likelihood to Renew
    CallFire
    We're excited about EZ Texting and what it does for us. We want to get more into automation with campaigns dealing directly with web sales so a more robust solution will likely leave EZ Texting as our event activation partner and only be used during select times of the year.
    Incentivized
    Read full review
    SimpleTexting
    No answers on this topic
    Usability
    CallFire
    EZ Text was very easy to set up and very intuitive. It does not take long at all to add your contact lists or to set up templates. It takes a second to get used to when it comes to sending mass group texts, but all in all, it does what we need to do and was easy to implement. We were able to do it ourselves.
    Incentivized
    Read full review
    SimpleTexting
    No answers on this topic
    Reliability and Availability
    CallFire
    We have never needed to use the system and it be unavailable. They seem to schedule their server maintenance perfectly (at least for us!).
    Incentivized
    Read full review
    SimpleTexting
    No answers on this topic
    Performance
    CallFire
    It works pretty well but sometimes things don't work the way you would assume, IE marking messages as read is not as intuitive
    Incentivized
    Read full review
    SimpleTexting
    No answers on this topic
    Support Rating
    CallFire
    EZ Texting "gets it"! When I have had something I needed customer service to help me with, they returned my emails and calls promptly. I have a smaller business and they came through as if I was a huge corporate entity. They really care about all sizes of customers!
    Incentivized
    Read full review
    SimpleTexting
    With SimpleTexting updating little things here and there almost daily. We reach out to their support team constantly. They have one of the best response rates I have ever experienced! Normally it takes less than a minute to speak to a real person, but even if they are busy they have an answer bot send you articles to see if you can solve the issue yourself first! One of the best support teams ever
    Incentivized
    Read full review
    Implementation Rating
    CallFire
    The most important aspect of implementation was selecting a valuable keyword. When we first started using EZ Texting, we were able to grab a simple, easy word to use to connect people to our texts. That proved invaluable in our marketing and selling people on using the service. If we didn't have a good word, I would imagine it wouldn't have been as successful.
    Incentivized
    Read full review
    SimpleTexting
    No answers on this topic
    Alternatives Considered
    CallFire
    We chose EZ Texting over enterprise solutions because of it's ease of set up, ease of use, and low barrier to entry. We had discussions with other companies, and it seemed very complicated and would require a lot of set up on our end. We don't have a dedicated IT or marketing team. We are a small business. So those barriers were just too complicated and we decided to go with an easier solution.
    Incentivized
    Read full review
    SimpleTexting
    SimpleTexting is just simple. From the pricing to the interface, it stacks up against the competition by just being as powerful and simple as possible. No extra distractions or confusion. For our company, we wanted texting software that we could easily upsell and integrate into our overall marketing campaigns and SimpleTexting did just that.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    CallFire
    We have been grandfathered into our old package, but I wish there were better package options offered now.
    Incentivized
    Read full review
    SimpleTexting
    No answers on this topic
    Scalability
    CallFire
    We haven't really utilized it for this purpose but it does seem like there are a lot of great options you can utilize.
    Incentivized
    Read full review
    SimpleTexting
    No answers on this topic
    Professional Services
    CallFire
    easy access
    Incentivized
    Read full review
    SimpleTexting
    No answers on this topic
    Return on Investment
    CallFire
    • Customers, as well as potential customers, do not seem to have any issue, providing their phone numbers for text messages as opposed to receiving countless emails.
    • Upselling items has improved considerably due to our ability to notify customers of new products and specials that we are offering in the store.
    Incentivized
    Read full review
    SimpleTexting
    • Because we are able to reach more people through subscribing, our number of donations has increased and the number of volunteers has increased. We have gone from an average of 5 volunteers an even to 25-30. Our donations increased by 25%.
    Incentivized
    Read full review
    ScreenShots

    EZ Texting Screenshots

    Screenshot of EZ Texting Dashboard: View recent activity, upcoming campaigns, and access AI Assistant.Screenshot of Enhanced Image Library + Editor: Our enhanced Shutterstock integration helps you unlock and edit 450+ million free images and 20k design templates, giving you the license to create more scroll-stopping texts.Screenshot of AI Compose: Create engaging messages instantly with emojis, helpful templates, easy editing, multilingual translations, and more.Screenshot of Workflows: Effortlessly send texts triggered by actions and events to boost engagement and drive conversions. With a drag & drop editor, technical expertise or code is never required.Screenshot of Quickly create engaging texts with built-in tools, including AI Compose, to add personalization, trackable URLs, media, and more! Stay compliant with EZ Texting's SafeSTOP® feature.Screenshot of Reporting Made Easy: Get delivery confirmations, check on bounce rates and view opted-outs.

    SimpleTexting Screenshots

    Screenshot of Send messages to groupsScreenshot of Have 1-on-1 conversationsScreenshot of Text-to-join keywordsScreenshot of Useful, built-in apps