Chose Folloze
We never got too far evaluating PathFactory and I ultimately chose Folloze because it was a partner to Terminus, who we were already using for ABM.
Product | Rating | Most Used By | Product Summary | Starting Price |
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Folloze | Enterprise companies (1,001+ employees) | Folloze in Foster City provides their Personalized B2B Marketing Platform, which they describe as the best way to generate credible pipeline that will convert - from focused ABM to broad-based nurture. An ABM focused solution, the Folloze platform provides personalization and marketing campaign orchestration. For channel marketing, Folloze allows users to have a “leg in two places," so users and partners can work in parallel and in partnership - from entirely different organizations - on one… | N/A | |
Terminus ABM Platform | Mid-Size Companies (51-1,000 employees) | Supporting B2B strategies, the Terminus platform offers tactical playbooks that help teams meet accounts throughout their entire lifecycle. It is a platform rooted in first-party data that surrounds buyers with engaging digital experiences from account acquisition to expansion and renewal. The Terminus engine is built to drive ROI, minimize fraud, prioritize brand safety, and turn intent into relevant, actionable insight for GTM teams. Key benefits of Terminus: - Relevant… | N/A |
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Entry-level Setup Fee | Required | Required | ||||||||||||||
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Folloze | Terminus ABM Platform | |
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Considered Both Products | Folloze | Terminus ABM Platform No answer on this topic |
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Folloze | Terminus ABM Platform | |
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Small Businesses | Leadfeeder Score 7.3 out of 10 | Leadfeeder Score 7.3 out of 10 |
Medium-sized Companies | LeanData Score 9.7 out of 10 | LeanData Score 9.7 out of 10 |
Enterprises | PFL Direct Mail Platform Score 9.3 out of 10 | Folloze Score 9.4 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Folloze | Terminus ABM Platform | |
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Likelihood to Recommend | 7.9 (39 ratings) | 8.1 (30 ratings) |
Likelihood to Renew | 9.1 (2 ratings) | 9.0 (3 ratings) |
Usability | 7.8 (39 ratings) | - (0 ratings) |
Availability | 8.2 (1 ratings) | - (0 ratings) |
Performance | 7.3 (1 ratings) | - (0 ratings) |
Support Rating | 8.5 (39 ratings) | - (0 ratings) |
Online Training | 4.5 (1 ratings) | - (0 ratings) |
Implementation Rating | 9.1 (2 ratings) | - (0 ratings) |
Configurability | 5.5 (1 ratings) | - (0 ratings) |
Contract Terms and Pricing Model | 4.5 (1 ratings) | - (0 ratings) |
Ease of integration | 9.1 (1 ratings) | - (0 ratings) |
Product Scalability | 5.5 (1 ratings) | - (0 ratings) |
Professional Services | 9.1 (1 ratings) | - (0 ratings) |
Vendor post-sale | 9.1 (1 ratings) | - (0 ratings) |
Vendor pre-sale | 9.1 (1 ratings) | - (0 ratings) |
Folloze | Terminus ABM Platform | |
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Likelihood to Recommend | Folloze | Terminus |
Pros | Folloze | Terminus |
Cons | Folloze | Terminus |
Likelihood to Renew | Folloze | Terminus |
Usability | Folloze | Terminus No answers on this topic |
Reliability and Availability | Folloze | Terminus No answers on this topic |
Performance | Folloze | Terminus No answers on this topic |
Support Rating | Folloze | Terminus No answers on this topic |
Online Training | Folloze | Terminus No answers on this topic |
Implementation Rating | Folloze | Terminus No answers on this topic |
Alternatives Considered | Folloze | Terminus |
Contract Terms and Pricing Model | Folloze | Terminus No answers on this topic |
Scalability | Folloze | Terminus No answers on this topic |
Return on Investment | Folloze | Terminus |
ScreenShots | Folloze Screenshots | Terminus ABM Platform Screenshots |