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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Freshdesk

    Score8.5 out of 10
    N/AFreshdesk (a product of Freshworks Inc.) is a customer service solution with enterprise capability. Freshdesk unifies channels, conversations, AI capabilities, customer insights, and advanced ticketing into the Freshdesk Command Center so agents are ready to resolve. With Freddy, People-first AI, customer service teams can take AI agents live in minutes to fully resolve complex and simple queries, get response and resolution assistance from AI copilot, and stay ahead with AI insights.…

    $18

    per month per user

    Hootsuite

    Score8.2 out of 10
    N/AHootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…

    $249

    per month per user

    Pricing
    FreshdeskHootsuite
    Editions & Modules
    Growth
    $18
    per month per agent
    Pro
    $59
    per month per agent
    Enterprise
    $95
    per month per agent
    Standard
    $199
    per month (billed annually) Starts at 1 user, 10 social accounts
    Advanced
    $399
    per month (billed annually) Starts at 1 user, unlimited social accounts
    Enterprise
    Custom Pricing
    per year
    Offerings
    Pricing Offerings
    FreshdeskHootsuite
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—Plans can be paid monthly or annually, with a discount for annual pricing.
    More Pricing Information
    Community Pulse
    FreshdeskHootsuite
    Considered Both Products
    Freshworks Inc
    Chose Freshdesk
    It lets users launch multi-channel support, automate help desk operations and as well provides self-service portals used to reinforce customer support efforts.
    It streamlines ticket delivery and ensures maximum collaboration among internal teams.
    Incentivized
    Chose Freshdesk
    Trello is useful for managing actual tasks or requests. Freshdesk is good for receiving and managing.
    Incentivized
    Chose Freshdesk
    There is no round the clock telephone support available from the Freshdesk support team even with the Forest package while Zendesk provides round the clock support over phone for the enterprise package. Zendesk does not have a live chat feature as a part of the core package and …
    Incentivized
    Hootsuite
    No answer on this topic
    Key User Insights
    Would buy again
    93%
    Would buy again
    213 Answers
    93%
    Would buy again
    328 Answers
    Delivers good value for the price
    98%
    Delivers good value for the price
    207 Answers
    92%
    Delivers good value for the price
    283 Answers
    Happy with the feature set
    93%
    Happy with the feature set
    213 Answers
    94%
    Happy with the feature set
    333 Answers
    Lived up to sales and marketing promises
    95%
    Lived up to sales and marketing promises
    147 Answers
    93%
    Lived up to sales and marketing promises
    280 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    174 Answers
    98%
    Implementation went as expected
    316 Answers
    Features
    FreshdeskHootsuite
    Incident and problem management
    Comparison of Incident and problem management features of Freshdesk and Hootsuite
    Feature
    Freshdesk
    8.6
    210 Ratings
    5% above category average
    Hootsuite
    -
    Ratings
    Organize and prioritize service tickets9.3206 Ratings00 Ratings
    Expert directory7.9140 Ratings00 Ratings
    Subscription-based notifications7.812 Ratings00 Ratings
    ITSM collaboration and documentation8.115 Ratings00 Ratings
    Ticket creation and submission9.0207 Ratings00 Ratings
    Ticket response9.1207 Ratings00 Ratings
    Self Help Community
    Comparison of Self Help Community features of Freshdesk and Hootsuite
    Feature
    Freshdesk
    8.0
    185 Ratings
    0% below category average
    Hootsuite
    -
    Ratings
    External knowledge base8.0169 Ratings00 Ratings
    Internal knowledge base8.0173 Ratings00 Ratings
    Multi-Channel Help
    Comparison of Multi-Channel Help features of Freshdesk and Hootsuite
    Feature
    Freshdesk
    8.3
    197 Ratings
    3% above category average
    Hootsuite
    -
    Ratings
    Customer portal8.3169 Ratings00 Ratings
    IVR8.563 Ratings00 Ratings
    Social integration8.2105 Ratings00 Ratings
    Email support8.6197 Ratings00 Ratings
    Help Desk CRM integration7.7126 Ratings00 Ratings
    Listening/monitoring
    Comparison of Listening/monitoring features of Freshdesk and Hootsuite
    Feature
    Freshdesk
    -
    Ratings
    Hootsuite
    7.0
    324 Ratings
    9% below category average
    Boolean keyword searches00 Ratings7.0212 Ratings
    Filtering out noise/spam00 Ratings6.4224 Ratings
    Sentiment analysis00 Ratings6.7224 Ratings
    Broad channel coverage00 Ratings7.7298 Ratings
    Publishing
    Comparison of Publishing features of Freshdesk and Hootsuite
    Feature
    Freshdesk
    -
    Ratings
    Hootsuite
    8.0
    447 Ratings
    2% below category average
    Content planning and scheduling00 Ratings9.0447 Ratings
    Audience targeting00 Ratings7.2304 Ratings
    Content optimization00 Ratings7.7368 Ratings
    Workflow management00 Ratings8.3379 Ratings
    Engagement
    Comparison of Engagement features of Freshdesk and Hootsuite
    Feature
    Freshdesk
    -
    Ratings
    Hootsuite
    7.5
    359 Ratings
    8% below category average
    Automated routing and prioritization00 Ratings7.4260 Ratings
    Customer interaction histories00 Ratings7.3280 Ratings
    Bulk actions00 Ratings7.9311 Ratings
    Marketing
    Comparison of Marketing features of Freshdesk and Hootsuite
    Feature
    Freshdesk
    -
    Ratings
    Hootsuite
    7.0
    338 Ratings
    10% below category average
    Lead generation00 Ratings6.6208 Ratings
    Content marketing00 Ratings7.6305 Ratings
    Paid media management00 Ratings6.8206 Ratings
    Campaigns and promotions00 Ratings6.7256 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Freshdesk and Hootsuite
    Feature
    Freshdesk
    -
    Ratings
    Hootsuite
    8.1
    438 Ratings
    3% below category average
    Twitter00 Ratings7.6393 Ratings
    Facebook00 Ratings8.5421 Ratings
    LinkedIn00 Ratings8.0369 Ratings
    Google+00 Ratings8.960 Ratings
    Instagram00 Ratings8.6376 Ratings
    Pinterest00 Ratings7.2182 Ratings
    YouTube00 Ratings7.6175 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Freshdesk and Hootsuite
    Feature
    Freshdesk
    -
    Ratings
    Hootsuite
    7.8
    360 Ratings
    1% above category average
    Campaign success analytics00 Ratings8.2333 Ratings
    Real-time tracking00 Ratings7.7335 Ratings
    Competitor analysis00 Ratings7.6231 Ratings
    Account management
    Comparison of Account management features of Freshdesk and Hootsuite
    Feature
    Freshdesk
    -
    Ratings
    Hootsuite
    7.9
    369 Ratings
    0% below category average
    Role-based user permissions & privileges00 Ratings8.3317 Ratings
    Mobile access00 Ratings7.5336 Ratings
    Best Alternatives
    FreshdeskHootsuite
    Small Businesses
    Help Scout
    Score9.3 out of 10
    Sendible
    Score7.2 out of 10
    Medium-sized Companies
    LiveAgent
    Score8.8 out of 10
    Emplifi
    Score8.9 out of 10
    Enterprises
    Front
    Score9.2 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FreshdeskHootsuite
    Likelihood to Recommend
    8.6
    (277 ratings)
    8.4
    (510 ratings)
    Likelihood to Renew
    8.5
    (25 ratings)
    8.6
    (89 ratings)
    Usability
    9.0
    (42 ratings)
    8.3
    (149 ratings)
    Availability
    7.5
    (6 ratings)
    9.8
    (21 ratings)
    Performance
    7.6
    (6 ratings)
    9.8
    (19 ratings)
    Support Rating
    8.4
    (41 ratings)
    7.0
    (263 ratings)
    In-Person Training
    8.2
    (1 ratings)
    6.0
    (1 ratings)
    Online Training
    7.0
    (3 ratings)
    9.0
    (17 ratings)
    Implementation Rating
    7.7
    (207 ratings)
    8.0
    (39 ratings)
    Configurability
    6.5
    (7 ratings)
    7.2
    (3 ratings)
    Contract Terms and Pricing Model
    8.5
    (5 ratings)
    -
    (0 ratings)
    Ease of integration
    7.9
    (6 ratings)
    7.6
    (2 ratings)
    Product Scalability
    6.8
    (6 ratings)
    8.1
    (3 ratings)
    Professional Services
    8.7
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    7.6
    (5 ratings)
    8.9
    (3 ratings)
    Vendor pre-sale
    7.7
    (5 ratings)
    8.3
    (18 ratings)
    User Testimonials
    FreshdeskHootsuite
    Likelihood to Recommend
    Freshworks Inc
    I believe Freshdesk is well-suited for companies that manage multiple accounts, such as those in the Business Process Outsourcing industry. It has all the necessary capabilities, such as ticket management that uses omnichannel to receive ticket requests from service requests (managed internally) in the system, emails, etc. There are also several workflow automations that can be built within the platform/system. What is lacking is the API documentation, which limits the possibilities for further automations. Overall, it is a highly recommended tool for managing employee productivity and timeliness.
    Incentivized
    Read full review
    Hootsuite
    Hootsuite presents my team everything we need to manage the social media function. Even writing the "what can be improved" section strained me, because there really isn't a whole lot to complain about. At this point, I (and my social media manager) need to explore the platform more, specifically OwlyGPT, campaigns, and listening. It's pretty much everything we need right now
    Incentivized
    Read full review
    Pros
    Freshworks Inc
    • No prior experience with similar platforms is required to use Freshdesk. I found its interface to be quite intuitive, at least for the end user.
    • It's easy to connect with other platforms, so you can sync and manage data from other platforms because the integrations work correctly.
    • Freshdesk's technical support is quite responsive, with short and effective response times. They have easily handled my questions and issues.
    • It has tools for customizing automated chats, answering frequently asked questions before transferring to an agent. Its configuration is extensive and highly customizable.
    Incentivized
    Read full review
    Hootsuite
    • Reporting. We are able to pull accurate and concise data points on our channels.
    • Planning and calendaring. We love that we are able to have our teams plan out content across months so that we are never feeling behind schedule on getting content out there.
    • Creating content natively in the platform!
    Incentivized
    Read full review
    Cons
    Freshworks Inc
    • Freshdesk is buggy, full stop. I don't know how many support tickets I submitted related to user login.
    • There can be a language barrier with support and sales.
    • There were a couple of hours-long outages that significantly impacted my company's customer experience.
    Incentivized
    Read full review
    Hootsuite
    • TikTok is an area for improvement as it's newer to Hootsuite. It would be beneficial to be able to link non-business profiles on TikTok to Hootsuite as many businesses use personal accounts to access TikTok's expansive music library.
    • Hootsuite does have room to improve the analytics capabilities. There could be more ways to customize each aspect of their reports. There isn't much manipulation of data in each type of data set.
    • Simplicity is an area of improvement for Hootsuite. The streams are one example of an area that is super cluttered and difficult to view. Their platform could really use an aesthetic overhaul to make things look more pleasing.
    Incentivized
    Read full review
    Likelihood to Renew
    Freshworks Inc
    New support agents can learn the system quickly, minimizing training time and maximizing productivity from day one. Agents are more willing to use a system that is simple, reducing resistance to change and ensuring all interactions are logged (a common problem with complex systems). The platform is known for being easy to set up and customize, allowing teams (especially smaller ones) to get started with minimal technical expertise.The platform makes it easy to set and monitor Service Level Agreements (SLAs), ensuring customers get timely responses and helping managers enforce performance standards.
    Incentivized
    Read full review
    Hootsuite
    At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
    Incentivized
    Read full review
    Usability
    Freshworks Inc
    Freshdesk is extremely easy to use as implemented it on our own with average technical skills. A lot of the options are straightforward and Freshdesk provides easy-to-understand explanations for some of the more complex-sounding ones. We recently onboarded new specialists and they were able to learn Freshdesk with minimal training.
    Incentivized
    Read full review
    Hootsuite
    I will give Hootsuite a rating of 10/10 because it has delivered measurable business impact through social media. It helps centralize and streamline content planning, approvals, scheduling, and reporting in one place. It has significantly reduced manual workload and improved team efficiency. We achieved higher engagement rates, faster customer response times, and improved lead quality through social channels. It has also helped us with centralized reporting across different social media channels.
    Incentivized
    Read full review
    Reliability and Availability
    Freshworks Inc
    I have encountered a lot of errors in the Freshdesk, however, they tend to resolve it on priority or at least they will share the timeline by when this can be resolved. Most of the time the issue has been from the other partner's end. They take time to resolve their vendor issues and they don't have any timelines in case of developed app errors.
    Incentivized
    Read full review
    Hootsuite
    Gliches have made it a bit of a bind, particularly when you just want to 'click and send' a web article after you have read it - and then you have to deal with support (a great team but not always able to solve the problems with the gliches). Gliches with it loading properly, gliches with 'double ups in FB on the posts (the personal page and the business page if both clicked will lead to 2 lots of postings to each page!)
    Read full review
    Performance
    Freshworks Inc
    The reports take a lot of time to download if the time period is large. Also, the tickets take their sweet time to open and load. It is not fast as Zendesk. Only 30 tickets are visible in a single go and there isn't any option to select all. If we need to change the pages and dashboards it takes a lot of time to open.
    Incentivized
    Read full review
    Hootsuite
    HootSuite does everything it is designed to do very well: the product's performance is very reliable and efficient. Like other tools, there is always a room for new developments and updates, and the HootSuite team recognizes this and focuses on new development as well.
    Read full review
    Support Rating
    Freshworks Inc
    Because I never worked with a company that responds so quickly to their customer! They are always fast at responding and very open to new ideas and quickly turning them around to include them in future releases. They walk us through when we need assistance and are very good at communicating. Overall top notch support
    Incentivized
    Read full review
    Hootsuite
    I can manage all of my accounts on one site! It's absolutely amazing!
    The dashboard is helpful to see how you are doing as well. Still
    getting to understand the analytics and may need to reach out for help
    on this
    Read full review
    In-Person Training
    Freshworks Inc
    In-person training is provided to all the agents and it is very easy to learn the basics of the Freshdesk interface. Solving tickets via dashboards, replying to the guest queries in bulk via Freshdesk. The training which is a bit hard is creating the logic according to the ticket flow and intergeration.
    Incentivized
    Read full review
    Hootsuite
    Very easy to teach and learn
    Read full review
    Online Training
    Freshworks Inc
    This tool is no doubt easy to learn but in-person training is a lot better than online training. It takes time to grasp things in the online training, however, in pandemic we have done all the training online. Apart from a bit more time we haven't faced any issues with online training.
    Incentivized
    Read full review
    Hootsuite
    The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
    Read full review
    Implementation Rating
    Freshworks Inc
    Was a fairly quick implementation for us. However, we are only doing email integration and not some of the more complex integrations that are possible. One clarification on an earlier question. I selected that Freshdesk doesn't have a given feature, but this is not true. I selected this because there wasn't a selection for I don't use the feature. This is a weakness in the survey.
    Incentivized
    Read full review
    Hootsuite
    Simple and easy to use, and have never had any issues. We like how it saves me time and allows me to plan in advance. I plan on using this for as long as I can and will encourage others to use it too. If you haven't tried it you should. I hope my review is helpful to everyone.
    Incentivized
    Read full review
    Alternatives Considered
    Freshworks Inc
    Compared to Crisp, Freshdesk offers much more organization and is just much more helpful when it comes to having more than one region/team. Not that Crisp is bad, but with Freshdesk, internal communication and collaboration are much easier, which was quite important for our team to grow.
    Incentivized
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    Hootsuite
    Hootsuite offers a wide range of tools at a somewhat steeper cost. If you manage multiple platforms and want to survey the content being shared and interacted with across all of them, Hootsuite seems to have an easier platform to do that with. HubSpot CRM allows us to integrate our social platforms into our existing CRM, which is a cost saver, but Hootsuite is social media-focused, so the set-up is easier.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Freshworks Inc
    I was not very involved with the purchase/contract (my company purchased Fresjdesk before I was brought on), but I will say that pricing per agent made it difficult to grow our support team. Additionally, we were kind of disappointed after our upgrade because it didn't solve our pain points as much as we expected.
    Incentivized
    Read full review
    Hootsuite
    No answers on this topic
    Scalability
    Freshworks Inc
    My company had Freshdesk agents from support and success. It's generally difficult to customize permissions for different agent "roles." We were a fully distributed company, so "multiple sites" doesn't apply to us. We found Freshdesk features lacking as we grew our customer base, and adding agents wasn't easy because price steeply increases with number of agents.
    Incentivized
    Read full review
    Hootsuite
    We are only using in marketing and have been able to scale.
    Incentivized
    Read full review
    Professional Services
    Freshworks Inc
    - good customer support
    - personal contact
    - usage limited to basic product features, individually designed solutions seem unlikely
    Incentivized
    Read full review
    Hootsuite
    No answers on this topic
    Return on Investment
    Freshworks Inc
    • Increased response times - Client Success maintains at 98% SLA for resolution
    • Categorization of feedback and issues - custom ticket fields make it easier for us to review why clients contact us on a high level
    • Standardization of internal procedures via templates, canned responses and automations
    Incentivized
    Read full review
    Hootsuite
    • For our organization, all ROI was on time saved and efficiency: for creating posts, for scheduling and publishing, for interacting with users, and for analyzing performances. It all comes in one place and this makes a very huge difference in your workflows. We would say that Hootsuite went beyond our expectations on this front, for example with the dynamics UTMs and the media library. Saving time was the main reason why we wanted to purchase the platform and it did not disappoint at all.
    • The ROI in time was also fast to get. The learning curse is very short and this is also an important element. Benefiting from the platform did not take long to be experienced.
    Incentivized
    Read full review
    ScreenShots

    Hootsuite Screenshots

    Screenshot of Monitoring: Monitors social media profiles and tracks the topics that matter to the brand.Screenshot of Publishing: Create, publish and schedule engaging posts across social channels.Screenshot of Customer Engagement: A consolidated stream of messages across networks that can be triaged and assigned to respond to customers faster. Provides optional chatbot handover for automated responses.Screenshot of Scheduling: Social content can be planned as a team with a shared calendar that features collaborative post drafts and built-in approval workflows.Screenshot of Analytics & Reporting: Measures the effectiveness of a social media strategy to help turn strategy into execution with meaningful and actionable insights. Reports can be customized and shared according to unique business goals and objectives.