Gainsight CS vs. SurveyMonkey

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Gainsight CS
Score 8.8 out of 10
Mid-Size Companies (51-1,000 employees)
Gainsight Customer Success (CS) is presented as a growth engine for modern post-sale teams. Built for CROs, CS leaders, and operations pros, it provides visibility into customer health, expansion potential, and revenue risk. With automation, AI, and health scoring, Gainsight helps scale outcomes without scaling headcount. With its playbooks and success plans to CSQL tracking and journey orchestration, Gainsight CS helps teams to take the right action at the right time, every time. Access to…
$2,500
Per Company Per Month
SurveyMonkey
Score 8.2 out of 10
N/A
SurveyMonkey provides free, customizable surveys, and a suite of paid, back-end programs that include data analysis, sample selection, bias elimination, and data representation tools. SurveyMonkey also offers large-scale, enterprise options for companies interested in data analysis, brand management, and consumer focused marketing.
$99
per month
Pricing
Gainsight CSSurveyMonkey
Editions & Modules
Subscription
$2,500
Per Company Per Month
Team Advantage
$25
per month (billed annually) per user (starting at 3 users)
Team Premier
$75
per month (billed annually) per user (starting at 3 users)
Standard Monthly
$99
per month
Individual Plan - Advantage Annual
$468
per year
Individual Plan - Premier Annual
$1,428
per year
Offerings
Pricing Offerings
Gainsight CSSurveyMonkey
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
Gainsight CSSurveyMonkey
Features
Gainsight CSSurveyMonkey
Security
Comparison of Security features of Product A and Product B
Gainsight CS
8.2
283 Ratings
6% below category average
SurveyMonkey
-
Ratings
Role-based user permissions8.2283 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Gainsight CS
8.1
331 Ratings
6% below category average
SurveyMonkey
-
Ratings
API7.9222 Ratings00 Ratings
Integration with Salesforce.com8.5325 Ratings00 Ratings
Integration with Marketo7.977 Ratings00 Ratings
Integration with Eloqua8.039 Ratings00 Ratings
Customer Data Extraction / Integration
Comparison of Customer Data Extraction / Integration features of Product A and Product B
Gainsight CS
7.7
350 Ratings
13% below category average
SurveyMonkey
-
Ratings
Product usage7.8335 Ratings00 Ratings
Help desk / support tickets7.5267 Ratings00 Ratings
Customer Success Management
Comparison of Customer Success Management features of Product A and Product B
Gainsight CS
8.1
353 Ratings
6% below category average
SurveyMonkey
-
Ratings
NPS surveys8.6284 Ratings00 Ratings
Sponsor tracking7.4229 Ratings00 Ratings
Customer profiles8.5305 Ratings00 Ratings
Automated workflow8.2334 Ratings00 Ratings
Internal collaboration7.6320 Ratings00 Ratings
Customer health scoring8.5343 Ratings00 Ratings
Customer segmentation8.0293 Ratings00 Ratings
CSM Reporting & Analytics
Comparison of CSM Reporting & Analytics features of Product A and Product B
Gainsight CS
7.9
347 Ratings
7% below category average
SurveyMonkey
-
Ratings
Customer health trends8.3326 Ratings00 Ratings
Engagement analytics8.2293 Ratings00 Ratings
Revenue forecasting6.7191 Ratings00 Ratings
Dashboards8.3344 Ratings00 Ratings
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
Gainsight CS
-
Ratings
SurveyMonkey
7.2
76 Ratings
10% below category average
Survey templates00 Ratings8.075 Ratings
Themes00 Ratings7.367 Ratings
Custom logo/branding00 Ratings6.367 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
Gainsight CS
-
Ratings
SurveyMonkey
7.6
78 Ratings
11% below category average
Changes to live survey00 Ratings7.062 Ratings
Question design help00 Ratings6.872 Ratings
Multiple question types00 Ratings9.078 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
Gainsight CS
-
Ratings
SurveyMonkey
7.3
72 Ratings
13% below category average
Survey logic flexibility00 Ratings7.372 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
Gainsight CS
-
Ratings
SurveyMonkey
7.1
78 Ratings
13% below category average
Response tracking00 Ratings7.577 Ratings
Data export00 Ratings6.374 Ratings
Standard reports00 Ratings8.077 Ratings
Custom reports00 Ratings6.864 Ratings
Analytics00 Ratings7.065 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
Gainsight CS
-
Ratings
SurveyMonkey
8.3
67 Ratings
4% below category average
Access controls00 Ratings8.067 Ratings
Compliance00 Ratings8.558 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
Gainsight CS
-
Ratings
SurveyMonkey
7.5
48 Ratings
7% below category average
Vendor-offered crowdsourcing00 Ratings7.332 Ratings
Respondent restrictions00 Ratings7.846 Ratings
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Gainsight CSSurveyMonkey
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Score 9.5 out of 10
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Score 7.0 out of 10
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Cisco Webex Experience Management (discontinued)
Cisco Webex Experience Management (discontinued)
Score 8.8 out of 10
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Score 9.3 out of 10
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User Ratings
Gainsight CSSurveyMonkey
Likelihood to Recommend
8.9
(348 ratings)
8.7
(110 ratings)
Likelihood to Renew
9.2
(20 ratings)
9.0
(26 ratings)
Usability
8.2
(138 ratings)
9.0
(41 ratings)
Availability
9.1
(2 ratings)
10.0
(1 ratings)
Performance
8.2
(2 ratings)
6.0
(1 ratings)
Support Rating
8.8
(134 ratings)
9.4
(35 ratings)
Online Training
9.1
(3 ratings)
-
(0 ratings)
Implementation Rating
6.3
(6 ratings)
10.0
(2 ratings)
Configurability
6.4
(1 ratings)
-
(0 ratings)
Product Scalability
6.4
(2 ratings)
-
(0 ratings)
Vendor post-sale
6.4
(1 ratings)
-
(0 ratings)
User Testimonials
Gainsight CSSurveyMonkey
Likelihood to Recommend
Gainsight
I love using Gainsight CS for global collaboration, monitoring account health, digging into potential churn risks, summarizing account activity, logging account activity and having an overall historic record of account activity across multiple account teams, especially in my segment on a global account team.
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Momentive (SurveyMonkey, Inc)
SurveyMonkey is well suited for external, professional, client-facing forms and complex question types. I've tried generating forms on HubSpot, and it's not nearly as intuitive or clean-looking, and not all question types are supported (e.g. Likert scales). For quick, internal forms that don't need to be as pretty or professional, I find that Google Forms is the quickest and easiest to pull together, especially since it has a single, universal respondent link. If I wanted to embed a link in a mass email, SurveyMonkey doesn't allow multiple respondents to use the same link on my plan.
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Pros
Gainsight
  • Ability to capture all customer information in one spot
  • Gantt charts for overall success plans to map out TAM deliverables
  • Automatically integrate feeds from sources to build reports as needed
  • Ability to capture customer follow-up tasks so I'm not trying to capture the list of actions too repetitively (e.g. using the "Tasks" section of an entry)
  • Ability to use the plugin to automatically add emails to timeline; ability to use calendar integration to automatically add meeting minutes that will sync up to Gong notes
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Momentive (SurveyMonkey, Inc)
  • Keeps identifiable information anonymous.
  • Being able to close the survey at a set time without having to remember to do so.
  • Takes the guess work out of response collecting.
  • Makes it easy to categorize responses within the same survey. Being able to add tags to open-ended questions makes it easy for us to identify patterns in responses.
  • An array of survey options and questions.
  • An all around great product that meets multiple needs.
  • Can have multiple collectors for the same survey to included manual input.
Read full review
Cons
Gainsight
  • Outlook integration could be better as within Outlook we do not get much insight of the account. While contacting a contact from Outlook, it will be great if the Outlook -Gainsight CS tool can show certain important information, like any pending CTAs, the latest billing amount, and pending certifications, etc. This will improve the communications and make it more aligned with the company and account perspectives.
  • Limitations of report creation are user level - As a user I can not create report as per my wish on my set of accounts. Only the admin user has access to that, and also it's very intuitive compared to Salesforce.
  • Dashboard customization - as a user I have very much limited options to put in my dashboard. It's all about CTA all the time.
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Momentive (SurveyMonkey, Inc)
  • I would like to have more customizable options for branding it to our hospital colors. Some survey options allow you to enter html color codes. SurveyMonkey allows you to change colors and you have to pick from selected options.
  • Embedding the surveys into a webpage, like WordPress is not as seamless as other services.
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Likelihood to Renew
Gainsight
Gainsight offers a level of support that I've not experience before. They will work with you to come up with a solution to a problem - or help match you with another client that has a similar setup as you to get their feedback. Also the functionality that we have built within the software works for us. It's 'easy' to use (once you get the hang of it) and our users rather enjoy working in the software.
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Momentive (SurveyMonkey, Inc)
Compared to other competitors in the market (including a few I've used internally), if you're looking for a survey application, this one does the job and it's quite inexpensive too. Considering the fact that it comes with a handy mobile application too (on iOS and Android), you also get flexibility thrown in the deal too.
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Usability
Gainsight
Gainsight CS earns a 10/10 usability rating for me by prioritizing strategic power and deep configurability over simplistic, rigid design. Instead of forcing users into a generic workflow, the platform allows us to build bespoke health scores and playbooks that align perfectly with our unique business model. This high degree of customization ensures that the tool acts as a tailored workspace that meets the needs of mature CS organization like ours. By leveraging the proactive CTA triggers, Gainsight CS reduces the manual burden on our CSMs, allowing them to focus on high-value customer interactions rather than administrative data hunting. It ultimately functions as a professional grade cockpit that empowers our team to manage complex revenue lifecycles with precision and repeatability.
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Momentive (SurveyMonkey, Inc)
It does everything a survey software should do, and it does it very well. I can't speak for how well it would work for a business that was surveying tens of thousands of people - but for a small business of 50 employees with a couple of thousand clients, it does everything it needs to do.
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Reliability and Availability
Gainsight
Rarely any issues with availability or outages. When they do occur, there is excellent communication and consistent updates. Bugs are usually addressed in a timely manner, and communication around those issues is also extremely good
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Momentive (SurveyMonkey, Inc)
No answers on this topic
Performance
Gainsight
There are some times when it can take almost a minute to load some of our reports or the rules engine. Within a rule it can also take time to load the actions as they each load one at a time when scrolling. The ability to scroll without waiting would be ideal
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Momentive (SurveyMonkey, Inc)
still to many limitations for more complex surveys --skips, filtered questions, etc.
Read full review
Support Rating
Gainsight
The CSMs are very hands-on and helpful, both Elaine and Lane have provided a lot of guidance and value over the years. Support is responsive and will jump on things as needed. The thought leadership and community is probably the most valuable part of our support from Gainsight.
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Momentive (SurveyMonkey, Inc)
I've never had to contact the SurveyMonkey customer care team directly, but they have a pretty good library of help articles on their website. Everything from designing and executing your survey to account and billing questions. I never had a need for further support from Survey Monkey.
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Online Training
Gainsight
The online videos are very good for basic tasks in the platform, but it isn't very descriptive or helpful trying to make your own specific variables fit the simple example that is typically used. Typically, I'll watch a video, try on my own and still have to get help from support or Customer Success team
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Momentive (SurveyMonkey, Inc)
No answers on this topic
Implementation Rating
Gainsight
I was not part of the implantation (I took over later). However, based on what was passed to me, the tool was not well implemented at our org. I think this had to do with complexity, wrong person assigned in our org, and org buy-in. I think it would have been very successful if we had a better assignment process internally.
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Momentive (SurveyMonkey, Inc)
Implementation not required.
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Alternatives Considered
Gainsight
They're pretty neck and neck. Both are super similar. I love the icons for logging account activity in Totango. I also like the dropdown activity tab we have in Gainsight. We need to improve our auto forms for QBR notes and cancellation notes, but I do like that we can have details listed for the CSM to fill out without them having to think about it. Helps us improve our reporting efforts, too.
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Momentive (SurveyMonkey, Inc)
SurveyMonkey is easier to customize and provides much more in depth analytics. SurveyMonkey also provides better templates providing us with a better presentation to our employees. SurveyMonkey also comes with a more trustworthy platform that ensures confidentiality, which is incredibly important to our employees and means we're getting more reliable results from the surveys.
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Scalability
Gainsight
It can lean a little heavily toward Customer Success, but the ability to customize many areas based on specific user or account characteristics allows you to make it work across many different roles. This also makes collaboration within the tool across teams possible. It a flexible tool if you have a skilled admin to help guide your process building.
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Momentive (SurveyMonkey, Inc)
No answers on this topic
Return on Investment
Gainsight
  • No metrics yet, but we have improved our at-risk customers by identifying risks earlier via our automated health score and with our Gainsight approved mitigation workflow, CSMs and leaders have better discipline with mitigation efforts and sharing at-risk customers across the org so other teams can step in and assist
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Momentive (SurveyMonkey, Inc)
  • The speed at which we can develop, program, execute and generate actual usable results provides significant value, particularly when we need fresh numbers to illustrate a point.
  • The fact that we can execute a research project so quickly means that new research is always a primary option when we're developing campaigns. That's a huge value proposition.
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ScreenShots

Gainsight CS Screenshots

Screenshot of the Journey Orchestrator, used to build personalized, scalable customer journeys with lifecycle-based emails, playbooks, and triggered workflows, so no customer slips through the cracks.Screenshot of an AI Cheat Sheet. These offer AI-generated summaries, suggestions, and insights tailored to each account—so CSMs spend less time analyzing, and more time acting.Screenshot of AI Scorecards. These are used to analyze renewal and churn data to recommend new measures, refine weights, and create high-impact scorecards (or refine existing ones), to forecast with more precision and act with confidence.Screenshot of Success Plans, where users can create clear, outcome-based plans with customers—then track progress, assign owners, and show stakeholders exactly how value is being driven.Screenshot of Gainsight Home, which provides one place for customer success teams to prioritize, act, and prove impact—powered by real-time insights, AI signals, and workflows designed to drive retention and expansion.Screenshot of Customer 360. This interface brings together usage data, health scores, playbooks, and account details into one unified view.