Google offers the Optimize A/B testing tool for testing website content and versions.
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Hotjar
Score 8.1 out of 10
N/A
Hotjar is a conversion rate optimization tool for digital marketers. Features include heatmapping, visual session recording, conversion funnel analytics, form analytics, feedback polls and surveys, and usability testing.
The tool is used by digital analysts, UX designers, web developers and product marketers. Hotjar was acquired by Contentsquare September 2021, and is now a Contentsquare brand.
$39
per month 100 daily sessions
Pricing
Google Optimize
Hotjar
Editions & Modules
Google Optimize
Free
Hotjar Observe - Plus
$39
per month 100 daily sessions
Hotjar Ask - Plus
$59
per month 250 monthly responses
Hotjar Ask - Business
$79
per month Starting from 500 monthly responses
Hotjar Observe - Business
$99
per month Starting from 500 daily sessions
Hotjar Scale - Business
$213
per month Starting from 500 daily sessions
Hotjar Ask - Scale
Contact Sales
per month unlimited volume
Offerings
Pricing Offerings
Google Optimize
Hotjar
Free Trial
No
Yes
Free/Freemium Version
Yes
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
Discount available for annual pricing.
More Pricing Information
Community Pulse
Google Optimize
Hotjar
Considered Both Products
Google Optimize
Verified User
General Manager
Chose Google Optimize
Google Optimize 360 is expensive but definitely more accurate and reliable than the other simple tools out there.
I used Crazy Egg ages ago but never got into it! I'm sure the tool is much different now.
Google Optimize is not a direct competitor, but tests can be run, and with funnel and events tracking in Google Analytics, you can get a lot of the data that Hotjar is also telling you it …
Hotjar was relatively more known to the team and they had past experience as well with the tool which made the adoption relatively easier. As such we didn’t find a lot of difference between the two tools when it comes fulfilling our use cases so for us specifically both were …
We used different tools but Hotjar combines several functionalities in one tool. So we used and are still using SurveyMonkey for bigger Surveys but it's handy to also have a tool where we can create short single questions surveys. We selected Hotjar because it is a good …
Mouseflow matches nearly every feature that Hotjar offers – although, they may work a little differently. The most relevant difference is in data capture. Hotjar offers unlimited options for heat maps, recordings, forms and comments as long as you are a paying customer. In …
Hotjar had a better interface and a more intuitive setup. Lucky Orange wasn't bad, it just came in second. Hotjar also delivered more results for the price.