Google Trends vs. Social Mention

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Trends
Score 8.0 out of 10
N/A
Google Trends is a search engine optimization software solution offered by .N/A
Social Mention
Score 8.2 out of 10
N/A
Social Mention is a free tool which is a kind of Google search for the social web. It provides basic search and alerts across a very broad variety of social channels.N/A
Pricing
Google TrendsSocial Mention
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Google TrendsSocial Mention
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google TrendsSocial Mention
Top Pros
Top Cons
Features
Google TrendsSocial Mention
SEO
Comparison of SEO features of Product A and Product B
Google Trends
8.4
33 Ratings
8% above category average
Social Mention
-
Ratings
Keyword analysis9.931 Ratings00 Ratings
Backlink management4.67 Ratings00 Ratings
SERP ranking tracking10.012 Ratings00 Ratings
Page grader10.08 Ratings00 Ratings
Competitive analysis9.019 Ratings00 Ratings
Site audit / diagnostics7.07 Ratings00 Ratings
Site recommendations10.08 Ratings00 Ratings
Task management6.24 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Google Trends
10.0
23 Ratings
27% above category average
Social Mention
-
Ratings
Local SEO10.020 Ratings00 Ratings
Social SEO10.014 Ratings00 Ratings
Mobile SEO10.015 Ratings00 Ratings
Global SEO10.023 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Google Trends
3.7
10 Ratings
78% below category average
Social Mention
-
Ratings
Multi-domain support5.84 Ratings00 Ratings
Integration with web analytics tools1.610 Ratings00 Ratings
Best Alternatives
Google TrendsSocial Mention
Small Businesses
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Simplify360
Simplify360
Score 7.8 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Mention
Mention
Score 9.4 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google TrendsSocial Mention
Likelihood to Recommend
9.5
(33 ratings)
8.0
(8 ratings)
Likelihood to Renew
-
(0 ratings)
8.0
(5 ratings)
Usability
8.0
(1 ratings)
-
(0 ratings)
Support Rating
6.4
(6 ratings)
-
(0 ratings)
Implementation Rating
-
(0 ratings)
7.0
(1 ratings)
User Testimonials
Google TrendsSocial Mention
Likelihood to Recommend
Google
Google Trends is appropriate in so many scenarios, but I definitely suggest it for content ideas and inspiration. Many people utilize it after already writing their content to add in popular phrases or words, but that is not enough. The platform should be used prior and during the content creation process so that you can use the data to see what your audience/customers are interested in at the moment and create the content based on their interests. It can help, but I find it much less appropriate to use it after your article, eBook, etc. is already written. Maximize on this useful tool by ensuring the topic you're writing about is relevant in the first place before simply adding in popular keywords. An article that's written based on what's trending will be far more successful than an article that solely has popular phrases added to it.
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Social Mention
Social Mention is a great tool for monitoring social media. This Tool can also be used to search specifically taking the keywords in the blogs, comments, news etc. It offers a third party API for users. It can be used to send email to clients of their brand performance data. This tool can indicate if your mentions are angry, happy or neutral but the data can't be reliable.
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Pros
Google
  • Google Trends shows me geographic locations where a particular topic may be useful for advertising.
  • Google Trends allows me to drill down into those locations to metro and city levels where I can focus on exactly what local business clients need to know.
  • Google Trends allows me to identify and qualify search terms that my client's need to optimize their websites and social media content for.
  • Google Trends shows me what people are talking about in a specific location over a specific period of time. This is a great way to know what I should be posting on social media.
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Social Mention
  • Can predict future response from today's number.
  • Let's you judge which types of campaigns to run.
  • Has a very well managed dashboard of results.
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Cons
Google
  • Top charts: would be nice to include top charts for the current month.
  • Explainers: would be good to have some information buttons next to graphics and charts to show in depth what criteria go into making those charts.
  • More images: would be interesting to see trending image searches.
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Social Mention
  • Under the "Free" dashboard you are limited to only receiving weekly results.
  • Can't negate those tags which contain my tags.
  • Lots of tweets missing, no noise filtering. Sometimes we get very old contents which are not needed.
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Likelihood to Renew
Google
No answers on this topic
Social Mention
I love that Social Mention is so easy to use. It does not take a long time to learn how to navigate the site when you need information quickly. I don't use it as much in my new job, but I recommend it for basic monitoring and when you need social media information right away
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Usability
Google
Google Trends is very easy to use. you just search for a certain keyword or phrase, and it tells you how often that keyword or phrase is searched, where in the world it is searched, and over the last decade, how often it is per year.
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Social Mention
No answers on this topic
Support Rating
Google
I haven't needed to use any support for Google Trends. However, I've used Google's support in general and it's a hit or miss. Usually, there's a long wait or they don't understand my problem. They are the only ones that can help, so sometimes I feel stuck. They prioritize paying customers for sure.
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Social Mention
No answers on this topic
Implementation Rating
Google
No answers on this topic
Social Mention
It doesn't work as well since we changed our name. We used to have a very unique twitter handle etc. so it was easier for social mention to find us. For folks who have unique names it's excellent if you don't it may not be that helpful.
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Alternatives Considered
Google
Overall I think that Ahrefs is a better product when it comes to really drilling down and getting all the data that you need in order to understand a given behavior or problem. Ahrefs is much more powerful in its feature set but does not have the same level of overall data/visual data representation that Google Trends does.
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Social Mention
Social Mention streamed everything together, calculated my sentiment for me, allows me to filter what results I am personally looking for, extract my RSS feed and navigate to one of the channels of buzz.
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Return on Investment
Google
  • Google Trends has shown me when a keyword is no longer working for my website so that I can adjust the content accordingly.
  • It shows me seasonal differences so I can adjust my PPC budgets to be on pace with the trends.
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Social Mention
  • The paid-version actually had a negative ROI for us as it would sometimes feed us topically inappropriate articles and didn't allow us to filter by source so as to eliminate inappropriate blogs and inappropriate news sources (like highly politically partisan ones).
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