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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Groove (legacy product)

    Score7.7 out of 10
    N/AGroove by Clari is a legacy Sales Engagement product for organizing prospect outreach, capturing sales activity, and guiding seller workflows across email, calendar, CRM, and campaign tools. On August 14, 2023, Clari acquired Groove and integrated it as the sales-engagement layer of the Clari Revenue Platform. Following Clari’s subsequent merger into Salesloft in 2025, Groove became part of the combined Salesloft platform. Salesloft unified the companies under its brand on September 2, 2026;…N/A

    WhatCounts

    Score4 out of 10
    N/AWhatCounts is a popularly-used, global enterprise level suite of email marketing tools from the company of the same name founded in 2000 and headquartered in Atlanta, GA. Their customers range from Costco, FoxNews.com, the Seattle Times, Red Lion Hotels, and number over a thousand. Central to the platform is... email. From that it handles advanced segmentation, customer lifecycle building and automation, and personalization. WhatCounts bills itself as a full service marketing agency with…N/A
    Pricing
    Groove (legacy product)WhatCounts
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Groove (legacy product)WhatCounts
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Groove (legacy product)WhatCounts
    Considered Both Products
    Discontinued Products
    No answer on this topic
    WhatCounts
    No answer on this topic
    Key User Insights
    Would buy again
    99%
    Would buy again
    679 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    446 Answers
    No answers on this topic
    Happy with the feature set
    99%
    Happy with the feature set
    682 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    99%
    Lived up to sales and marketing promises
    400 Answers
    No answers on this topic
    Implementation went as expected
    99%
    Implementation went as expected
    394 Answers
    No answers on this topic
    Features
    Groove (legacy product)WhatCounts
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Groove (legacy product) and WhatCounts
    Feature
    Groove (legacy product)
    -
    Ratings
    WhatCounts
    9.8
    1 Ratings
    20% above category average
    WYSIWYG email editor00 Ratings9.01 Ratings
    Landing pages00 Ratings10.01 Ratings
    A/B testing00 Ratings10.01 Ratings
    Mobile optimization00 Ratings10.01 Ratings
    Email deliverability reporting00 Ratings10.01 Ratings
    List management00 Ratings10.01 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Groove (legacy product) and WhatCounts
    Feature
    Groove (legacy product)
    -
    Ratings
    WhatCounts
    10.0
    1 Ratings
    27% above category average
    Dashboards00 Ratings10.01 Ratings
    Standard reports00 Ratings10.01 Ratings
    Best Alternatives
    Groove (legacy product)WhatCounts
    Small Businesses
    HubSpot Sales Hub
    Score8.8 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Mixmax
    Score9.8 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Outreach
    Score8.3 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Groove (legacy product)WhatCounts
    Likelihood to Recommend
    5.0
    (706 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    8.9
    (33 ratings)
    -
    (0 ratings)
    Usability
    5.4
    (542 ratings)
    -
    (0 ratings)
    Availability
    9.1
    (5 ratings)
    -
    (0 ratings)
    Performance
    9.1
    (5 ratings)
    -
    (0 ratings)
    Support Rating
    4.5
    (145 ratings)
    10.0
    (1 ratings)
    In-Person Training
    4.7
    (2 ratings)
    -
    (0 ratings)
    Online Training
    9.1
    (4 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.0
    (13 ratings)
    -
    (0 ratings)
    Configurability
    8.9
    (6 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (5 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.1
    (2 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    9.1
    (3 ratings)
    -
    (0 ratings)
    User Testimonials
    Groove (legacy product)WhatCounts
    Likelihood to Recommend
    Discontinued Products
    • Groove is excellent for the use case of improving sales representative and customer success representative productivity and data quality when used alongside Salesforce. It is a Salesforce focused tool. You should definitely consider Groove if you are a current Salesloft / Outreach user and you also use Salesforce.
    • Groove would not be a good fit for an organization not using Salesforce.
    Incentivized
    Read full review
    WhatCounts
    How big is your email list? For the money WhatCounts allows us to manage a large list and gives us great tools. If you have a small list this product might be more than you need. How many emails do you want to send? WhatCounts charges by the email and of course you get a better price per email the more emails you send. If you will not be sending many emails or are sending to a small list WhatCounts might not be the right tool for you.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Groove lets us know real-time when a client has checked an email we sent them.
    • Groove helps us streamline our day-to-day events, meetings, and tasks with the help of the Calendar Booking feature.
    • Groove helps us save a lot of time on typing long letters when we explain our products to our customers with the help of their Templates feature.
    Incentivized
    Read full review
    WhatCounts
    • We receive super customer service from a dedicated account representative.
    • The list management tools are easy to use and give us granular insight into what users are opening and where they are clicking.
    • The analytics give us a variety of ways to look at the types of devices being used to view our content and the ways our users interact with content. For example we can see that most opens are on mobile but if a reader wants to spend time clicking into more in depth content they move over to a desktop computer.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • The footprint of the person who lasts touches the information.
    • The footprint of the person who edited the information.
    • Date and time of the modification of the account owner.
    • Date and time of the modification of the last person touching the account.
    Incentivized
    Read full review
    WhatCounts
    • Some of the list management tools were hard to find at first but now I use them every month. If I could change one thing I would allow the account details filter window to show all the available slots with no scrolling and I would add a feature to set / reset all selections on the dropdowns.
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    I actually don't have any complaint regarding groove. It's just that I will give 9 since I confidently believe that there'd be updates in the future which would be more optimal not just for us users but for the business as well. The only regret I have with groove is I was not able to use it before the current company that I'm employed
    Incentivized
    Read full review
    WhatCounts
    No answers on this topic
    Usability
    Discontinued Products
    Groove has been an awesome platform to use for sales pipeline management. I really enjoy how it integrates with my Salesforce, Gmail, and Google Calendar. It makes my job easier by helping me keep track of the progress of each sales contact that I have. Leads are able to reply and notify us using Groove.
    Incentivized
    Read full review
    WhatCounts
    No answers on this topic
    Reliability and Availability
    Discontinued Products
    Our organization has not experienced any availability issues with Groove
    Incentivized
    Read full review
    WhatCounts
    No answers on this topic
    Performance
    Discontinued Products
    Everything is good
    Incentivized
    Read full review
    WhatCounts
    No answers on this topic
    Support Rating
    Discontinued Products
    My company has a team dedicated to supporting our implementation of operative tools and business systems such as Groove. For this reason, I feel that we have ample support for Groove, although I have not personally contacted Groove for any support issues.
    Incentivized
    Read full review
    WhatCounts
    We have a great representative. She schedules regular calls with our team and helps us learn new ways to use the tool. We get great personal support. I know she has many other clients but I always feel like she has time for me and genuinely enjoys working with our team.
    Incentivized
    Read full review
    In-Person Training
    Discontinued Products
    It was okay. But, just the once. I had to figure it out with help of others on my team.
    Incentivized
    Read full review
    WhatCounts
    No answers on this topic
    Online Training
    Discontinued Products
    Easy to use
    Incentivized
    Read full review
    WhatCounts
    No answers on this topic
    Implementation Rating
    Discontinued Products
    At Nearpod, I have been impressed with the internal expertise and support around Groove as a key tool for the Sales and Customer Success business systems and operations.
    Incentivized
    Read full review
    WhatCounts
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    Groove is simple. Like their competitors, they give you the ability to create templated "Flows" (sequences) of calls, emails, and LinkedIn touches. Some of them can be automated, but it's also simple to personalize outreach. Ultimately, my decision to purchase Groove over some of the competitors was based on their Salesforce integration, as well as white-glove customer service.
    Incentivized
    Read full review
    WhatCounts
    We selected WhatCounts because it had the ability to help us manage our large list and gave us tools to help tailor our messages. In addition, WhatCounts had the ability to allow us to have an enterprise license but we could still have individual department accounts.
    Incentivized
    Read full review
    Scalability
    Discontinued Products
    Our organization was able to quickly scale Groove from a pilot group of a few users to a department-wide solution
    Incentivized
    Read full review
    WhatCounts
    No answers on this topic
    Return on Investment
    Discontinued Products
    • Reduced several hours a week of logging time in Salesforce that either wouldn't get done or would have been done to the detriment of more value add activities.
    • Saves hours per week by delivering actionable/useful info from Salesforce into Gmail
    • Gives me valuable insight on what emails are being opened and read. This helps plan targeting.
    Incentivized
    Read full review
    WhatCounts
    • We use WhatCounts as a communication tool to our external groups mainly families and alumni. In our case our main objective is to get these groups timely information. While some of our emails do have a call to action for example signing up for Family Weekend or a Reunion Weekend we don't use the tool to generate leads in the way many organizations use html email.
    Incentivized
    Read full review
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