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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Highspot

    Score8.5 out of 10
    N/AHighspot is a sales content management software solution offered by Highspot.N/A

    Ontraport

    Score7.5 out of 10
    N/AONTRAPORT offers customer relations management services that help with content management (creating and hosting webpages), lead tracking, traditional marketing approaches (e-mail, SMS, social media, direct mail), managing online payments, and workflow automation.

    $29

    per month

    Pricing
    HighspotOntraport
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    HighspotOntraport
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalOptional
    Additional Details—Ontraport offers a variety of plans to choose from based on the features needed. Pricing adjusts with the number of contacts in the database and users in the account. Monthly or annual plans are available, and all plans start with a 14-day free trial. Ontraport offers a Done-With-You Setup and Training Package for getting set up in the account quickly. Users can also access a free video library with step-by-step instructions on getting started and using every feature of the platform.
    More Pricing Information
    Community Pulse
    HighspotOntraport
    Considered Both Products
    Highspot
    No answer on this topic
    Ontraport
    No answer on this topic
    Key User Insights
    Would buy again
    89%
    Would buy again
    24 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    17 Answers
    No answers on this topic
    Happy with the feature set
    93%
    Happy with the feature set
    25 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    14 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    17 Answers
    No answers on this topic
    Features
    HighspotOntraport
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Highspot and Ontraport
    Feature
    Highspot
    -
    Ratings
    Ontraport
    9.0
    17 Ratings
    15% above category average
    WYSIWYG email editor00 Ratings8.216 Ratings
    Dynamic content00 Ratings10.014 Ratings
    Ability to test dynamic content00 Ratings8.37 Ratings
    Landing pages00 Ratings10.016 Ratings
    A/B testing00 Ratings9.912 Ratings
    Mobile optimization00 Ratings8.410 Ratings
    Email deliverability reporting00 Ratings6.016 Ratings
    List management00 Ratings10.016 Ratings
    Triggered drip sequences00 Ratings9.813 Ratings
    Lead Management
    Comparison of Lead Management features of Highspot and Ontraport
    Feature
    Highspot
    -
    Ratings
    Ontraport
    5.5
    17 Ratings
    36% below category average
    Lead nurturing automation00 Ratings7.115 Ratings
    Lead scoring and grading00 Ratings2.413 Ratings
    Data quality management00 Ratings2.614 Ratings
    Automated sales alerts and tasks00 Ratings10.016 Ratings
    Campaign Management
    Comparison of Campaign Management features of Highspot and Ontraport
    Feature
    Highspot
    -
    Ratings
    Ontraport
    7.7
    8 Ratings
    2% above category average
    Calendaring00 Ratings6.25 Ratings
    Event/webinar marketing00 Ratings9.38 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Highspot and Ontraport
    Feature
    Highspot
    -
    Ratings
    Ontraport
    7.1
    4 Ratings
    6% below category average
    Social sharing and campaigns00 Ratings7.13 Ratings
    Social profile integration00 Ratings7.24 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Highspot and Ontraport
    Feature
    Highspot
    -
    Ratings
    Ontraport
    9.3
    16 Ratings
    21% above category average
    Dashboards00 Ratings10.015 Ratings
    Standard reports00 Ratings8.012 Ratings
    Custom reports00 Ratings10.010 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Highspot and Ontraport
    Feature
    Highspot
    -
    Ratings
    Ontraport
    7.3
    15 Ratings
    4% below category average
    API00 Ratings3.011 Ratings
    Role-based workflow & approvals00 Ratings9.09 Ratings
    Customizability00 Ratings10.013 Ratings
    Integration with Salesforce.com00 Ratings7.31 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings7.31 Ratings
    Integration with SugarCRM00 Ratings7.31 Ratings
    Best Alternatives
    HighspotOntraport
    Small Businesses
    No answers on this topic
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Paperflite
    Score8 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Scratchpad
    Score9.7 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HighspotOntraport
    Likelihood to Recommend
    7.8
    (56 ratings)
    10.0
    (20 ratings)
    Likelihood to Renew
    10.0
    (2 ratings)
    9.1
    (8 ratings)
    Usability
    7.2
    (11 ratings)
    7.8
    (3 ratings)
    Performance
    -
    (0 ratings)
    7.7
    (4 ratings)
    Support Rating
    10.0
    (13 ratings)
    9.0
    (3 ratings)
    In-Person Training
    -
    (0 ratings)
    9.1
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.1
    (2 ratings)
    Product Scalability
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    HighspotOntraport
    Likelihood to Recommend
    Highspot
    Great for delivering insight on which personas are engaging with the material shared. If I've had multiple meetings with personas, but they have not engaged with my proposal, I'm now able to understand the priority of our partnership and how it ranks within their other initiatives.
    Read full review
    Ontraport
    Here are some cases where Ontraport is well suited : - When writing emails, you can easily access to preview, manage the changes and go back to what you did before - When using automations, if there's an error, you can go back to a previous version of it. There are also some super tools that allows to see where a clients is on an automation without having to go through the all automation. It is less appropriate when you are several colleague that are addressing an issue on an email/automation as it doesn't allows you to be multiple person on the item.
    Incentivized
    Read full review
    Pros
    Highspot
    • From an admin perspective, the platform is very easy to navigate, build and launch new content and informational pages for our team.
    • The search feature within the platform is very accurate and does a great job of curating the top content based off of what our reps are looking for.
    • The ability for our reps to hit 'edit in word online' or 'edit in Excel online' is great because our reps don't have to download a doc, edit it and then re-upload into the system. Any changes they make are auto-saved and stored right in Highspot. They can then present straight from the platform.
    Incentivized
    Read full review
    Ontraport
    • Dashboards for our daily stats.
    • The email follows up and broadcasts are simple and easy.
    • Sales and marketing can now see the impact they have working together. Nobody can point finger anymore.
    • They have the best customer support. I can't tell you how many times they have walked me through the problems that I created.
    • Amazing email inboxing.
    Incentivized
    Read full review
    Cons
    Highspot
    • The mobile platform is not as user-friendly, missing some of the ease of use from a mobile device.
    • The Help section is not as comprehensive or accurate. Often a search yields answers that are not relevant to the issue trying to be resolved.
    • Content can only be sorted alphabetically or by date, it would be useful to be able to sort by author or department as well.
    Incentivized
    Read full review
    Ontraport
    • Wish they had more options for their forms. Would really like to use multi-step forms.
    • A lot of times their forms load slowly on the website. Would like to see them speed up their services.
    • Their broadcasting options are legacy. There are better options out there for sending broadcast messages.
    Incentivized
    Read full review
    Likelihood to Renew
    Highspot
    I love Highspot, it saves me a ton of time every single day. I like how my correspondence looks professional and I know what I'm sending is accurate and company approved. I'm able to add it to an email template in seconds and choose multiple brochures if it fits the information the student wants or requested. I can also customize templates to make them company specific when appropriate
    Incentivized
    Read full review
    Ontraport
    My client was already using Ontraport and had a decent investment in the tool. As soon as we turn around the revenue situation with my client's products, we will be ditching OAP immediately, despite the significant re-implementation cost we are going to face moving to a new system. I am part of a high-end, professional marketing group, and the overwhelming sentiment with these other professionals is that one should run away from this as fast as humanly possible. I thought their words were just ungrounded opinion, and I deeply regret that I did not heed them more closely before sinking still more time and effort into OAP.
    Read full review
    Usability
    Highspot
    It is a very intuitive website with easy navigation. I am also able to search by market name alone to get all the information that I need within that market. It is only as good as the information you place into it, but the naming conventions should be standard across the board.
    Incentivized
    Read full review
    Ontraport
    The software is just easy to use. The UI is fairly intuitive. The help system is pretty good. I find it is pretty quick to get my work completed and if I don't document my things well, I can always figure out how I did something when I need to make changes. When I have a problem the tech support is easy to deal with and when things need to get escalated they are resolved quickly.
    Read full review
    Performance
    Highspot
    No answers on this topic
    Ontraport
    Most of the time OP runs fine. But I've had to submit more support tickets this year do to messages, seq.'s or rules not running correctly. Also experienced slow response times moving in and around OP.
    Read full review
    Support Rating
    Highspot
    I have not needed any customer support until now, I guess this is because they work on a proactive maintenance of the platform. We have an internal team working with Highspot so if I need help I go to my internal team not directly to Highspot. I have never heard any complaints.
    Incentivized
    Read full review
    Ontraport
    The techs are reasonably savvy, highly courteous and want to do right by their customers. Unfortunately, the product they are supporting is so deeply flawed that there's only so much they can do when your legitimate business requirements are simply not supported.
    Read full review
    In-Person Training
    Highspot
    No answers on this topic
    Ontraport
    I went to their Ontrapalooza event, and it opened my mind as to how the software can be used.
    Read full review
    Implementation Rating
    Highspot
    No answers on this topic
    Ontraport
    If you know your business, ONTRAPORT is easy
    Read full review
    Alternatives Considered
    Highspot
    Dropbox was sufficient for storing content in an easy to access space but, provided us no value beyond that. SharePoint actually made us less productive due to the amount of time our sales team had to spend searching for the right piece of content. Neither solution provided us any analytics as to what content was being used/engaged with.

    Highspot provided us with intuitive content search and organization with the ability to tag keywords, search queries, and fine-tune categorization of all of our content. Highspot also provided us with direct feedback when our customer or prospective customers were viewing content which enabled us to follow-up at the perfect time and was directly attributed to several closed won opportunities. Their Outlook integration is the icing on the top as it allows our sales team to share content, access email templates, and link communication back to Salesforce without ever having to leave the email client. With these features combined Highspot has made me drastically more productive and efficient in my work.
    Incentivized
    Read full review
    Ontraport
    Task management was the main thing that separated ONTRAPORT for me. Keeping things accountable. As well, I felt the campaign builder was slicker, and that the contact management was more robust. Custom fields are very customizable.
    Read full review
    Scalability
    Highspot
    No answers on this topic
    Ontraport
    With the new lower priced options, it's now easier for newer businesses to start with a more basic version and upgrade as they need more features.
    Read full review
    Return on Investment
    Highspot
    • Highspot has created more efficiency within our Sales team as reps no longer have to "hunt" for up-to-date collateral
    • Highspot helps us understand what collateral gets deals in pipeline
    • Highspot aids in new employees getting ramped easier and faster with one location to review training content
    Incentivized
    Read full review
    Ontraport
    • We are providing better customer service as a direct result of Ontraport. We can track where all of our customers are, what pages/sites/modules they are visiting with ease and tailor our communication accordingly.
    • Our marketing funnel has become vastly improved, meaning that our ROI for marketing has gone up. Sales this April are double what they were last year.
    • Our team works better together because we all have a better idea of what the other needs and when. The tasks that we can assign in Ontraport mean nothing gets missed, creating a better customer and employee experience.
    Read full review
    ScreenShots

    Highspot Screenshots

    Screenshot of Content usage analytics

    Ontraport Screenshots

    Screenshot of Manage, track, sort and add to a contact listScreenshot of Design professional emails, forms and landing pages with block formatsScreenshot of Utilize the Support Center's in-depth advice on maximizing Ontraport's features