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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Hootsuite

    Score8.2 out of 10
    N/AHootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…

    $249

    per month per user

    Okta

    Score9 out of 10
    N/AOkta is an enterprise grade identity management service, built in the cloud. IT can manage access across any application, person or device. Whether the people are employees, partners or customers or whether the applications are in the cloud, on premises or on a mobile device, Okta helps IT become more secure and maintain compliance. The Okta service provides directory services, single sign-on, authentication, provisioning, workflow, and built in reporting. ment systems.

    $6

    per month per user

    Pricing
    HootsuiteOkta
    Editions & Modules
    Standard
    $199
    per month (billed annually) Starts at 1 user, 10 social accounts
    Advanced
    $399
    per month (billed annually) Starts at 1 user, unlimited social accounts
    Enterprise
    Custom Pricing
    per year
    Starter
    $6.00
    per month per user
    Essentials
    $17.00
    per month per user
    Professional
    Inquire for pricing
    Per User Per Month
    Enterprise
    Inquire for pricing
    Per User Per Month
    Offerings
    Pricing Offerings
    HootsuiteOkta
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsPlans can be paid monthly or annually, with a discount for annual pricing.—
    More Pricing Information
    Features
    HootsuiteOkta
    Listening/monitoring
    Comparison of Listening/monitoring features of Hootsuite and Okta
    Feature
    Hootsuite
    7.0
    324 Ratings
    9% below category average
    Okta
    -
    Ratings
    Boolean keyword searches7.0212 Ratings00 Ratings
    Filtering out noise/spam6.4224 Ratings00 Ratings
    Sentiment analysis6.7224 Ratings00 Ratings
    Broad channel coverage7.7298 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of Hootsuite and Okta
    Feature
    Hootsuite
    8.0
    447 Ratings
    2% below category average
    Okta
    -
    Ratings
    Content planning and scheduling9.0447 Ratings00 Ratings
    Audience targeting7.2304 Ratings00 Ratings
    Content optimization7.7368 Ratings00 Ratings
    Workflow management8.3379 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Hootsuite and Okta
    Feature
    Hootsuite
    7.5
    359 Ratings
    8% below category average
    Okta
    -
    Ratings
    Automated routing and prioritization7.4260 Ratings00 Ratings
    Customer interaction histories7.3280 Ratings00 Ratings
    Bulk actions7.9311 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Hootsuite and Okta
    Feature
    Hootsuite
    7.0
    338 Ratings
    10% below category average
    Okta
    -
    Ratings
    Lead generation6.6208 Ratings00 Ratings
    Content marketing7.6305 Ratings00 Ratings
    Paid media management6.8206 Ratings00 Ratings
    Campaigns and promotions6.7256 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Hootsuite and Okta
    Feature
    Hootsuite
    8.1
    438 Ratings
    3% below category average
    Okta
    -
    Ratings
    Twitter7.6393 Ratings00 Ratings
    Facebook8.5421 Ratings00 Ratings
    LinkedIn8.0369 Ratings00 Ratings
    Google+8.960 Ratings00 Ratings
    Instagram8.6376 Ratings00 Ratings
    Pinterest7.3182 Ratings00 Ratings
    YouTube7.6175 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Hootsuite and Okta
    Feature
    Hootsuite
    7.8
    360 Ratings
    1% above category average
    Okta
    -
    Ratings
    Campaign success analytics8.2333 Ratings00 Ratings
    Real-time tracking7.7335 Ratings00 Ratings
    Competitor analysis7.6231 Ratings00 Ratings
    Account management
    Comparison of Account management features of Hootsuite and Okta
    Feature
    Hootsuite
    7.9
    369 Ratings
    0% below category average
    Okta
    -
    Ratings
    Role-based user permissions & privileges8.3317 Ratings00 Ratings
    Mobile access7.5336 Ratings00 Ratings
    Identity Management
    Comparison of Identity Management features of Hootsuite and Okta
    Feature
    Hootsuite
    -
    Ratings
    Okta
    8.8
    159 Ratings
    7% above category average
    ID-Management Access Control00 Ratings9.3146 Ratings
    ID Management Single-Sign On (SSO)00 Ratings9.3158 Ratings
    Multi-Factor Authentication00 Ratings9.2154 Ratings
    Password Management00 Ratings7.9147 Ratings
    Account Provisioning and De-provisioning00 Ratings8.7133 Ratings
    ID Management Workflow Automation00 Ratings8.5123 Ratings
    ID Risk Management00 Ratings8.6116 Ratings
    Best Alternatives
    HootsuiteOkta
    Small Businesses
    Sendible
    Score7.2 out of 10
    JumpCloud
    Score9.3 out of 10
    Medium-sized Companies
    Emplifi
    Score8.9 out of 10
    OneLogin by One Identity
    Score9.4 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score8.1 out of 10
    RSA Access Manager (Discontinued)
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    HootsuiteOkta
    Likelihood to Recommend
    8.3
    (510 ratings)
    8.9
    (200 ratings)
    Likelihood to Renew
    8.6
    (89 ratings)
    8.0
    (18 ratings)
    Usability
    8.3
    (149 ratings)
    9.0
    (1 ratings)
    Availability
    9.8
    (21 ratings)
    10.0
    (4 ratings)
    Performance
    9.8
    (19 ratings)
    9.0
    (2 ratings)
    Support Rating
    7.0
    (263 ratings)
    10.0
    (12 ratings)
    In-Person Training
    6.0
    (1 ratings)
    -
    (0 ratings)
    Online Training
    9.0
    (17 ratings)
    1.0
    (1 ratings)
    Implementation Rating
    8.0
    (39 ratings)
    -
    (0 ratings)
    Configurability
    7.2
    (3 ratings)
    -
    (0 ratings)
    Ease of integration
    7.6
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    8.1
    (3 ratings)
    9.0
    (2 ratings)
    Vendor post-sale
    8.9
    (3 ratings)
    6.4
    (1 ratings)
    Vendor pre-sale
    8.3
    (18 ratings)
    6.4
    (1 ratings)
    User Testimonials
    HootsuiteOkta
    Likelihood to Recommend
    Hootsuite
    Hootsuite presents my team everything we need to manage the social media function. Even writing the "what can be improved" section strained me, because there really isn't a whole lot to complain about. At this point, I (and my social media manager) need to explore the platform more, specifically OwlyGPT, campaigns, and listening. It's pretty much everything we need right now
    Incentivized
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    Okta
    Should be well-suited for a SaaS business organisation as they have a lot of internal applications and need a role-based authentication system between the various teams, improving security and audit log system to account for any breaches. It integrates well with internal applications such as Salesforce and Oracle. Best when need of SSO.
    Incentivized
    Read full review
    Pros
    Hootsuite
    • Reporting. We are able to pull accurate and concise data points on our channels.
    • Planning and calendaring. We love that we are able to have our teams plan out content across months so that we are never feeling behind schedule on getting content out there.
    • Creating content natively in the platform!
    Incentivized
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    Okta
    • Centralized control of enterprise passwords
    • Extensive customization of acceptable password criteria
    • One system for Identity and Access Management to learn
    • Scalable throughout the university for all central services
    • Uniform login experience for students, faculty, and staff
    • Single point of response to address termination of access
    • Ability to use FastPass for lower priority systems
    • Excellent support of multi-factor requirements
    Incentivized
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    Cons
    Hootsuite
    • TikTok is an area for improvement as it's newer to Hootsuite. It would be beneficial to be able to link non-business profiles on TikTok to Hootsuite as many businesses use personal accounts to access TikTok's expansive music library.
    • Hootsuite does have room to improve the analytics capabilities. There could be more ways to customize each aspect of their reports. There isn't much manipulation of data in each type of data set.
    • Simplicity is an area of improvement for Hootsuite. The streams are one example of an area that is super cluttered and difficult to view. Their platform could really use an aesthetic overhaul to make things look more pleasing.
    Incentivized
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    Okta
    • I do have to reset my password quite frequently. However, I don't think there is really a way to improve this, as it's a good security measure.
    • It makes me re-sign in a couple of times a day, sometimes if I haven't used my laptop for a couple of hours, and sometimes just randomly throughout the day.
    • It doesn't remember my devices, either my laptop or phone. so it always calls that out.
    Incentivized
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    Likelihood to Renew
    Hootsuite
    At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
    Incentivized
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    Okta
    Okta has a passion to provide secure and scalable identity solution. Their passion has come across as advocacy in a way that has deepened my knowledge of the field of authentication. I took identity for granted before but after seeing features such as external authentication I know that Okta can enable my business to reach new heights
    Read full review
    Usability
    Hootsuite
    I will give Hootsuite a rating of 10/10 because it has delivered measurable business impact through social media. It helps centralize and streamline content planning, approvals, scheduling, and reporting in one place. It has significantly reduced manual workload and improved team efficiency. We achieved higher engagement rates, faster customer response times, and improved lead quality through social channels. It has also helped us with centralized reporting across different social media channels.
    Incentivized
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    Okta
    Some of its features are great and some are slightly complex and not easy without vendor support.
    Incentivized
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    Reliability and Availability
    Hootsuite
    Gliches have made it a bit of a bind, particularly when you just want to 'click and send' a web article after you have read it - and then you have to deal with support (a great team but not always able to solve the problems with the gliches). Gliches with it loading properly, gliches with 'double ups in FB on the posts (the personal page and the business page if both clicked will lead to 2 lots of postings to each page!)
    Read full review
    Okta
    The Okta Identity Cloud advertises 4 9's of reliability and I would go as far to say that it may even do better than that. As a true Global organization that operates in just about every region of the world, we have yet to have an issue with The Okta Identity Cloud that has impacted our business operations.
    Incentivized
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    Performance
    Hootsuite
    HootSuite does everything it is designed to do very well: the product's performance is very reliable and efficient. Like other tools, there is always a room for new developments and updates, and the HootSuite team recognizes this and focuses on new development as well.
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    Okta
    From my perspective, for the things that my group uses it for, Okta is very fast. It is as least as fast as the local password database methods that it replaces on our campus enterprise services. I do not believe that it slows anything down at all. In fact, not having to think too much about the login, because they all look the same, probably speeds things up somewhat.
    Incentivized
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    Support Rating
    Hootsuite
    I can manage all of my accounts on one site! It's absolutely amazing!
    The dashboard is helpful to see how you are doing as well. Still
    getting to understand the analytics and may need to reach out for help
    on this
    Read full review
    Okta
    We've had a few support cases over the years and every case has been handled by the Okta support team beautifully. We received clear answers to questions we had regarding setup and even were provided simple to follow guides on how to setup their product to use with custom applications.
    Incentivized
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    In-Person Training
    Hootsuite
    Very easy to teach and learn
    Read full review
    Okta
    No answers on this topic
    Online Training
    Hootsuite
    The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
    Read full review
    Okta
    No answers on this topic
    Implementation Rating
    Hootsuite
    Simple and easy to use, and have never had any issues. We like how it saves me time and allows me to plan in advance. I plan on using this for as long as I can and will encourage others to use it too. If you haven't tried it you should. I hope my review is helpful to everyone.
    Incentivized
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    Okta
    No answers on this topic
    Alternatives Considered
    Hootsuite
    Hootsuite offers a wide range of tools at a somewhat steeper cost. If you manage multiple platforms and want to survey the content being shared and interacted with across all of them, Hootsuite seems to have an easier platform to do that with. HubSpot CRM allows us to integrate our social platforms into our existing CRM, which is a cost saver, but Hootsuite is social media-focused, so the set-up is easier.
    Incentivized
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    Okta
    Okta is far superior in terms of integrations, user interface, automation, and connectivity. Additionally, Okta offers better support and availability, and a more robust solution across every capacity Entra competes in. Okta simply works, whereas Microsoft Entra has a large overhead that is difficult to use when configuring things.
    Incentivized
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    Scalability
    Hootsuite
    We are only using in marketing and have been able to scale.
    Incentivized
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    Okta
    Being a cloud native application, The Okta Identity Cloud is extremely scalable and easy to setup. By integrating into existing directories and applications via standard techniques and protocols, it is very easy to both initially setup and add additional users as required. Once all the necessary integrations are setup, it's a simple rinse and repeat process to onboard additional users (which can be automated with imports as well)
    Incentivized
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    Return on Investment
    Hootsuite
    • For our organization, all ROI was on time saved and efficiency: for creating posts, for scheduling and publishing, for interacting with users, and for analyzing performances. It all comes in one place and this makes a very huge difference in your workflows. We would say that Hootsuite went beyond our expectations on this front, for example with the dynamics UTMs and the media library. Saving time was the main reason why we wanted to purchase the platform and it did not disappoint at all.
    • The ROI in time was also fast to get. The learning curse is very short and this is also an important element. Benefiting from the platform did not take long to be experienced.
    Incentivized
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    Okta
    • Increased user productivity - not fighting with IT all the time!
    • Though there could be a bit more on the 'lost/broken phone' front, the self-service eliminates time that would typically be spent waiting for IT support/admins.
    • An Okta account under a certain domain allows proper access from the get-go, and under certain apps (such as our HRIS), adding members is easy.
    • Improved security - deactivating Okta removes all account access across multiple platforms instantly for leavers.
    Incentivized
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    ScreenShots

    Hootsuite Screenshots

    Screenshot of Monitoring: Monitors social media profiles and tracks the topics that matter to the brand.Screenshot of Publishing: Create, publish and schedule engaging posts across social channels.Screenshot of Customer Engagement: A consolidated stream of messages across networks that can be triaged and assigned to respond to customers faster. Provides optional chatbot handover for automated responses.Screenshot of Scheduling: Social content can be planned as a team with a shared calendar that features collaborative post drafts and built-in approval workflows.Screenshot of Analytics & Reporting: Measures the effectiveness of a social media strategy to help turn strategy into execution with meaningful and actionable insights. Reports can be customized and shared according to unique business goals and objectives.