HubSpot Operations Hub (based on technology from the former PieSync that was acquired by HubSpot November 2019) is a two-way contacts integration platform. The vendor emphasizes quick and easy setup automated customer and client data matching and updating between apps.
$15
per month per seat
ZoomInfo Operations
Score 8.5 out of 10
N/A
ZoomInfo OperationsOS/RingLead is a comprehensive data quality management platform for sales and marketing operations teams to clean, enrich, and route their go-to-market data.
N/A
Pricing
HubSpot Data Hub
ZoomInfo Operations
Editions & Modules
Starter
$15
per month per seat
Professional
$800
per month Includes 1 Core Seat (Additional Core Seats start at $50 /mo)
Enterprise
$2000
per month Includes 1 Core Seat (Additional Core Seats start at $75 /mo)
In cases of brands that have been in the market for a long time but do not see any impact from new clients or consumers, HubSpot is ideal since it allows to keep the brand fresh in the mind of the audience. HubSpot additionally provides insight into what we're doing and allowed us to align the sales team with company goals. It also ensures that you receive updates from your computer. We can handle all programming requests that come into our team. One thing that HubSpot can improve on is not having a good centralized dashboard that allows for a full view of ALL data coming in. You can go to each piece, but not having them all attached to the board adds a bit of a challenge. It's not very complex to handle, but it would be easier to use if it had that feature.
We used to suffer with the leakage of leads and with duplicate entries, just like how I mentioned earlier. After implementing it, our data hygiene has improved by a huge quantity. Our team has become more efficient in terms of reaching out to the prospect within minutes of showing interest in our SAAS security products and services, instead of spending time on data entry in the Excel sheets and then working on the lead. It has reduced our manual research time by almost 36 %, allowing the team to focus on revenue generation rather than Sales operations.
Easy to figure out. Once you login, it's incredibly easy to figure out what to do, thanks to their simple UIX.
Easy integrations with many partners. PieSync offers easy integrations with many partners. Integrating is as easy as clicking, filling in your login information and clicking again!
Allowing multiple integrations. I'm glad PieSync allows multiple integrations so you aren't limited with how you integrate your different systems with contact information. Very helpful!
EverString allows us to build account lists based off in-depth firmographic or technographic data. It's far more accurate than trying to build these lists any other way.
EverString is fast. Where it might've previously taken us weeks to build lists of this quality, we now can build them in a matter of minutes (and have them ready to be published in a couple of hours).
The biggest issue we have had with PieSync is the lack of detail within syncing. Sometimes when there is an issue with a Sync it is hard to determine what went wrong. Even though most of the time it's user error, it's hard to diagnose issues with the current PieSync set-up.
The pricing of PieSync is a little odd and I think should be based on something other than number of contacts you're syncing.
I give this rating because I feel that ZoomInfo Operations has made our work easier and smoother than before. Like now we manage our sales leads, new engagements, easily, and the data we get from ZoomInfo Operations helps us a lot to move in the right direction. our customer success rate is higher than before after implementing it.
Very easy to use - there are only a couple of areas that I need to think through how best to build specific rules or logic to ensure updates are made as expected. The ability to easily add filters and immediately see how many records match them creates a use case in itself. Sometimes we pull up Ringlead just to gain quicker access to counts of records that meet specific criteria, because it is faster than building views or reports in Salesforce. It is also extremely easy to see what records were updated, imported, or merged - the reporting and access to the history of activities are very helpful.
I have been using ZoomInfo on and off since 2018, and I have NEVER had the site go down on me once. I'm not sure how they do it, I'm not a software engineer, but they have 100% up time compared to other software as a service. Our CRM has already gone down a couple times this year, but not ZoomInfo.
I would rate its performance 9. I do not doubt its performance, the pages load quickly withour laging or error. It gives a report within the time frame without errors, no matter how complex the report is. We integrated it with our CRM; at first, it tended to slow a little, but later it was fixed and ran smoothly.
Every time that I've had a question, PieSync has been very responsive. It is a reliable company with a great team that is devoted to helping their customers. I've been their customer for 2 years and I've never looked back. Support is an important reason why PieSync is my go-to app for this job.
I give this rating because I never feel they deserve less than it. Their commitment towards the customer is outstanding, whenever I need to reach out to the supprot, I feel like I am just talking to a person who is sitting beside me. They respond quickly and solve the problems easily, even guiding us on how not to get into the same problem again and again, so we can avoid going back to support.
Have a plan on how you're going to evaluate. We had a two-month trial period, but a six-month average lead cycle time, making it impossible to evaluate on a purely new-business ROI basis within the trial. We applied the model to our prior data, which demonstrated how much time and effort was devoted to accounts that weren't going to close
PieSync is much less confusing, and from what I remember, cheaper. But if you need a more robust solution to get more data from system to system, you will need to find something other than PieSync. Zapier can be confusing and complicated to setup. And as you get more and more into the weeds with Zapier, you start realizing that you need to upgrade from plan to plan as you add these more complicated steps.
We had looked at a few other tools alongside ZoomInfo Operations, including Clearbit and Apollo. Of course, they all had their strengths and their weaknesses. But ZoomInfo Operations really stood out for the accuracy as well as the depth of its data. Also, the Salesforce integration and the EverString capabilities were important
It can be scalable, and I've seen it at organizations that made it scalable, and organizations that did not. It really depends how well it integrates with your CRM (does great with Salesforce, for example). If a company doesn't take it serious, it will never scale unless you have decision makers and C-Suite pushing for it.
Generate more pipeline - indirectly. Data from anywhere still needs to be transformed and used for a business objective.
Saved time in doing research and data population.
Assuming a business will purchase a data vendor, the comparison between other vendors is a factor of cost, functionality, and data quality. ZoomInfo has higher costs typically - which would lower the ROI - but with proper incentives or discounts, the comparative ROI grows.
