HubSpot Marketing Hub vs Thryv | TrustRadius

What users are saying about

Score 8.5 out of 10

Based on 1718 reviews and ratings

Score 9 out of 10

Based on 3 reviews and ratings

Feature Rating Comparison

HubSpot Marketing Hub

Thryv

WYSIWYG email editor

Dynamic content

Ability to test dynamic content

Landing pages

A/B testing

Mobile optimization

Email deliverability reporting

List management

Triggered drip sequences

HubSpot Marketing Hub

Thryv

Lead nurturing

Lead scoring and grading

Data quality management

Automated sales alerts and tasks

HubSpot Marketing Hub

Thryv

Calendaring

Event/webinar marketing

HubSpot Marketing Hub

Thryv

Social sharing and campaigns

Social profile integration

HubSpot Marketing Hub

Thryv

Dashboards

Standard reports

Custom reports

HubSpot Marketing Hub

Thryv

API

Role-based workflow & approvals

Customizability

Integration with Salesforce.com

Integration with Microsoft Dynamics CRM

Integration with SugarCRM

Pros

Social media scheduling. A comprehensive and easy to use social calendar allows you to easily schedule posts and get an over arching view of social activities for the month and beyond.
Email marketing. The templates provided allow me to easily create, beautiful professional emails.
Landing pages and forms. I can easily track submissions with the forms and the templates provided for a landing page ease a major pain point.

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Digital Marketing Manager

Orasi SoftwareComputer Software, 201-500 employees

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Website design
Mailing list subscribers

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Verified User

Employee in Social Media

Marketing & Advertising Company, 11-50 employees

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Cons

It is less about HubSpot as a platform and more about the app, but I wish they were able to bring a bit more functionality to the app such as being able to schedule posts. It would make trade shows much easier.
I wish the template designs were easier to make changes to because without CSS knowledge they can be complex to adjust. Many other sites have more user-friendly designs and this one is very rigid and sometimes hard to adjust.
While I love HubSpot Academy, I wish it listed out your current courses versus having to search for them. It would help remind me which ones I need to finish.

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Heather Robinette, MBA

Marketing Manger

ConexlinkComputer Software, 11-50 employees

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Thryv software emailing portion needs to be more modified because the limit of text’s characters and email side is not well according to my expectations.
The Platform is too complex and is only for small business owners.
We need professionals to use this software and to work on it because this system is too complex for us and those, they work by themselves with a little bit of knowledge of it.

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Donna-sue Carpenter

SMS Routing Manager

TelintelTelecommunications, 51-200 employees

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Likelihood to Renew

HubSpot Marketing Hub 10.0

Based on 371 answers

Our business relies on the HubSpot platform to manage our marketing, sales and CRM processes. HubSpot marketing automation helps us define our activities and streamlines them in a cohesive and efficient way. Without HubSpot, we will have to revert to the 'old way' of doing everything with a variety of disparate systems.

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Managing Director

Blue Ocean Systems Pte LtdInformation Technology and Services, 11-50 employees

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No score

No answers yet

No answers on this topic

Usability

HubSpot Marketing Hub 8.0

Based on 105 answers

While there are some frustrating things that pop up unexpectedly ("wait... I can't do X?"), I have found HubSpot to be easy to use and extremely helpful to my daily work. The documentation is really good, and when it's not helpful, the support staff have been amazing.

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Head Content Creator

InedoInformation Technology & Services, 11-50 employees

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Thryv 9.0

Based on 1 answer

No answer on this topic is available.

Reliability and Availability

HubSpot Marketing Hub 9.1

Based on 50 answers

They have had issues with system availability over the course of days. Sometimes the system is unusable, other times updates simply take a long time to show up. It's better now but, from a reliaibility standpoint, HubSpot is not Salesforce.com yet. Still great software though.

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CEO

Trade Area SystemsInformation Technology and Services, 11-50 employees

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No score

No answers yet

No answers on this topic

Performance

HubSpot Marketing Hub 8.9

Based on 34 answers

With all the new features in HubSpot, the system can get a tad slow sometimes... That said, most of the time it is lightning fast and I have no problems. Because most of the integrations are API, they silently work in the background. I have not had trouble with lag due to HubSpot integration

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Digital Marketing Strategist

CareATC, Inc.Medical Practice, 201-500 employees

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No score

No answers yet

No answers on this topic

Support Rating

HubSpot Marketing Hub 8.8

Based on 169 answers

During the few times I've needed it, HS support has been accessible, helpful and efficient. Often rolling up their sleeves to make changes for you as opposed to leaving you with a list of instructions to decipher on your own.

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Director of Search

WidewailMarketing & Advertising, 11-50 employees

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Thryv 8.4

Based on 3 answers

Although getting through to the right person may take a while, they have the ability to take over your screen and always assist with whatever you need.

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Verified User

Employee in Social Media

Marketing & Advertising Company, 11-50 employees

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In-Person Training

HubSpot Marketing Hub 9.1

Based on 8 answers

I did the 2-day classroom at HubSpot's corporate office in Cambridge. First off, it was amazing to see their corporate office in general. They have such a cool office environment. But it was also great to have the ability to learn in a workshop format with other HubSpot users and meet my Account Manager/ Inbound Marketing Consultant in person.

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Digital Marketing Strategist

CareATC, Inc.Medical Practice, 201-500 employees

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No score

No answers yet

No answers on this topic

Online Training

HubSpot Marketing Hub 9.1

Based on 26 answers

I went through Inbound Marketing University in 2006. Great training and helped my transition from traditional (outbound) marketing to inbound marketing that I've been able to apply to a number of businesses from wastewater and water reuse, to professional services and SaaS. Share information of value to build awareness and trust. Answer customers' questions in a transparent way to generate more qualified leads. Understand the difference between a marketing qualified lead and a sales qualified lead and put together a lead nurturing program. Your sales and marketing efforts will see significant ROI.

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Strategist | Digital | Analytics | Marketing Automation | Content Marketing | Integrated Marketing |

DZone/AnswerHubInformation Technology and Services, 11-50 employees

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No score

No answers yet

No answers on this topic

Implementation Rating

HubSpot Marketing Hub 7.3

Based on 98 answers

My biggest piece of advice for those who are implementing Hubspot is that you need to devote the time up front and learn how to use the product. Once you learn how to use Hubspot, it will be much more effective as well as much easier to use in the long run

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Andrew Driscoll

Marketing Analyst

PSMJ Resources, Inc.Design, 51-200 employees

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No score

No answers yet

No answers on this topic

Alternatives Considered

Salesforce and NetSuite are both great software however I believe HubSpot stacks up against them quite well. HubSpot has all of the same features when it comes to Sales Reporting, Dashboards, Follow up tasks, Note Taking, etc as the others. I would say Salesforce is more integrated, it has a lot of other features that can be used outside of sales. HubSpot can be used outside of sales as well such as marketing and customer service but not like Salesforce. NetSuite is great as well but HubSpot has been easier to navigate, train on, and use.

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Meredith Mackay

Consultant

Medical Advantage GroupHospital & Health Care, 51-200 employees

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Let's say use this software because it gives a lot of benefits to the company and we no other software use do not.

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Donna-sue Carpenter

SMS Routing Manager

TelintelTelecommunications, 51-200 employees

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Scalability

HubSpot Marketing Hub 7.3

Based on 7 answers

HubSpot is addressing this more and more. Currently you can assign tasks to designated sales teams, which grow as you grow. They've added free baseline products for those just getting started. These and more contribute to the scalability of HubSpot - so I gave it an 8 and am hoping for more in the future!

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Digital Media Specialist

Acadia Lead Management ServicesMarketing and Advertising, 11-50 employees

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No score

No answers yet

No answers on this topic

Return on Investment

Since implementing HubSpot, we have had a 60% increase in net new opportunity generation.
We have logged three record-breaking sales quarters.
Our sales team is now using HubSpot Sales Pro to streamline prospecting, close more deals faster, and get more qualified leads into our FlyWheel.

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Digital Marketing Director

Velocity Technology SolutionsInformation Technology and Services, 501-1000 employees

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We have grown our mailing list substantially.

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Verified User

Employee in Social Media

Marketing & Advertising Company, 11-50 employees

View all 2 answers on this topic

Screenshots

See All (6) HubSpot Marketing Hub Screenshots

See All (5) Thryv Screenshots

Pricing Details

General

Free Trial

Yes

Free/Freemium Version

Yes

Premium Consulting/Integration Services

Yes

Entry-level set up fee?

Required

HubSpot Marketing Hub Editions & Modules

Edition

Pro	$800¹
Enterprise	$3,200²
Starter	$50³
Free	$0⁴

per month (includes 1,000 contacts)
per month (includes 10,000 contacts)
per month (includes 1,000 contacts)
per month

Additional Pricing Details

—

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Thryv Editions & Modules

—

Additional Pricing Details

—

Rating Summary

HubSpot Marketing Hub

Thryv

HubSpot Marketing Hub

Thryv

HubSpot Marketing Hub

Thryv

HubSpot Marketing Hub

Thryv

HubSpot Marketing Hub

Thryv

HubSpot Marketing Hub

Thryv

HubSpot Marketing Hub

Thryv

HubSpot Marketing Hub

Thryv

HubSpot Marketing Hub

Thryv

HubSpot Marketing Hub

Thryv

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