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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iContact

    Score6.8 out of 10
    N/AiContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.

    $14

    per month

    KeySurvey

    Score5.6 out of 10
    N/AN/AN/A
    Pricing
    iContactKeySurvey
    Editions & Modules
    1500 Users
    $15.00
    per month
    2500 Users
    $25.00
    per month
    5000 Users
    $45.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    iContactKeySurvey
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    iContactKeySurvey
    Email & Online Marketing
    Comparison of Email & Online Marketing features of iContact and KeySurvey
    Feature
    iContact
    6.6
    26 Ratings
    20% below category average
    KeySurvey
    -
    Ratings
    WYSIWYG email editor7.024 Ratings00 Ratings
    Dynamic content7.021 Ratings00 Ratings
    Ability to test dynamic content5.021 Ratings00 Ratings
    Landing pages7.014 Ratings00 Ratings
    A/B testing5.017 Ratings00 Ratings
    Mobile optimization7.021 Ratings00 Ratings
    Email deliverability reporting7.025 Ratings00 Ratings
    List management8.025 Ratings00 Ratings
    Triggered drip sequences6.015 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of iContact and KeySurvey
    Feature
    iContact
    8.0
    26 Ratings
    5% above category average
    KeySurvey
    -
    Ratings
    Dashboards8.026 Ratings00 Ratings
    Standard reports8.025 Ratings00 Ratings
    Custom reports8.015 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of iContact and KeySurvey
    Feature
    iContact
    7.0
    1 Ratings
    15% below category average
    KeySurvey
    -
    Ratings
    URL Validation7.01 Ratings00 Ratings
    Link Tracking7.01 Ratings00 Ratings
    Image Validation7.01 Ratings00 Ratings
    Inbox Display7.01 Ratings00 Ratings
    Email Accessibility Tools7.01 Ratings00 Ratings
    Spelling and Grammar Check7.01 Ratings00 Ratings
    Spam Testing7.01 Ratings00 Ratings
    Email Previews7.01 Ratings00 Ratings
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of iContact and KeySurvey
    Feature
    iContact
    -
    Ratings
    KeySurvey
    8.8
    1 Ratings
    9% above category average
    Survey templates00 Ratings9.11 Ratings
    Themes00 Ratings8.21 Ratings
    Custom logo/branding00 Ratings9.11 Ratings
    Survey Content
    Comparison of Survey Content features of iContact and KeySurvey
    Feature
    iContact
    -
    Ratings
    KeySurvey
    8.8
    1 Ratings
    3% above category average
    Changes to live survey00 Ratings8.21 Ratings
    Question design help00 Ratings9.11 Ratings
    Multiple question types00 Ratings9.11 Ratings
    Survey Logic
    Comparison of Survey Logic features of iContact and KeySurvey
    Feature
    iContact
    -
    Ratings
    KeySurvey
    9.1
    1 Ratings
    8% above category average
    Survey logic flexibility00 Ratings9.11 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of iContact and KeySurvey
    Feature
    iContact
    -
    Ratings
    KeySurvey
    9.1
    1 Ratings
    11% above category average
    Response tracking00 Ratings9.11 Ratings
    Data export00 Ratings9.11 Ratings
    Standard reports00 Ratings9.11 Ratings
    Custom reports00 Ratings9.11 Ratings
    Analytics00 Ratings9.11 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of iContact and KeySurvey
    Feature
    iContact
    -
    Ratings
    KeySurvey
    8.6
    1 Ratings
    1% below category average
    Access controls00 Ratings9.11 Ratings
    Compliance00 Ratings8.21 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of iContact and KeySurvey
    Feature
    iContact
    -
    Ratings
    KeySurvey
    8.2
    1 Ratings
    2% above category average
    Respondent restrictions00 Ratings8.21 Ratings
    Best Alternatives
    iContactKeySurvey
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Qualaroo
    Score7 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    QuestionPro
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    iContactKeySurvey
    Likelihood to Recommend
    8.0
    (45 ratings)
    8.2
    (3 ratings)
    Likelihood to Renew
    3.4
    (19 ratings)
    8.5
    (2 ratings)
    Usability
    8.0
    (6 ratings)
    -
    (0 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (9 ratings)
    9.1
    (1 ratings)
    Online Training
    1.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    7.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    iContactKeySurvey
    Likelihood to Recommend
    iContact
    I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.
    Incentivized
    Read full review
    Form.com (WorldAPP)
    It's a convenient tool for questionnaires, surveys, and other reasons when you need to get people's feedback. We really enjoyed using this instrument, even though it can be a bit overwhelming at times. Also, it might take some time to create a survey if you have complicated business logic implemented, but that would take some time using any kind of instruments.
    Incentivized
    Read full review
    Pros
    iContact
    • Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
    • Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
    • Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.
    Incentivized
    Read full review
    Form.com (WorldAPP)
    • Ease of use for distributing email to large quantities of recepients.
    • Exporting data for data evaluation and manipulation.
    • Customizing the types of questions and response scoring.
    Read full review
    Cons
    iContact
    • We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
    • The regular version of iContact doesn't support event management or logic flows for automated messaging.
    • Custom form fields have limited field type options (can't build a drop-down).
    Incentivized
    Read full review
    Form.com (WorldAPP)
    • Based on our usage we didn't face issues using KeySurvey
    Read full review
    Likelihood to Renew
    iContact
    iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.
    Read full review
    Form.com (WorldAPP)
    This decision is out of my hands.
    Read full review
    Usability
    iContact
    I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.
    Incentivized
    Read full review
    Form.com (WorldAPP)
    No answers on this topic
    Reliability and Availability
    iContact
    iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.
    Read full review
    Form.com (WorldAPP)
    No answers on this topic
    Support Rating
    iContact
    They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.
    Incentivized
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    Form.com (WorldAPP)
    We have had several moments when we needed the support (mostly it was when we were working on creating business logic for the survey and sometimes things didn't work as we expected them to). The KeySurvey support team was very friendly and helpful via chat and in case they couldn't solve the issue right at that moment, they always came back to us with a solution to our issue
    Incentivized
    Read full review
    Online Training
    iContact
    The templates are difficult to customize, and they don't render well in email platforms
    Read full review
    Form.com (WorldAPP)
    No answers on this topic
    Implementation Rating
    iContact
    i wouldn't be using it if i wasn't satisfied. time is money
    Read full review
    Form.com (WorldAPP)
    No answers on this topic
    Alternatives Considered
    iContact
    I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.
    Read full review
    Form.com (WorldAPP)
    In terms of a business logic implementation, I think KeySurvey had the most extensive features. Granted, I haven't used a paid version of SurveyMonkey, but for our purposes, the customization KeySurvey offered us (implementing our corporate colors, fonts, and logos) was one of the best features and it looked professional. Also, the name "KeySurvey" kind of sounds better and more business-like for clients from enterprise companies.
    Incentivized
    Read full review
    Scalability
    iContact
    iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.
    Read full review
    Form.com (WorldAPP)
    No answers on this topic
    Return on Investment
    iContact
    • We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
    • We like the breakdown of statistics in the dashboard. They're easy to read.
    • iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.
    Incentivized
    Read full review
    Form.com (WorldAPP)
    • Gathering client insights that they felt comforable writing about online after the service was delivered and they had time to evaluate it.
    • Improved customer service based on clients feedback
    • The emails delivery report complimented our emails reports from other tools, so we used it for email db management!
    Read full review
    ScreenShots