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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iContact

    Score6.8 out of 10
    N/AiContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.

    $14

    per month

    Litmos

    Score7.4 out of 10
    N/ALitmos is a cloud-based Corporate LMS. Core features include a course builder, assessments and quizzes, surveys and feedback, eCommerce, virtual classrooms, certifications, course library, SCORM and TIN CAN support, reporting, and gamification tools.N/A
    Pricing
    iContactLitmos
    Editions & Modules
    1500 Users
    $15.00
    per month
    2500 Users
    $25.00
    per month
    5000 Users
    $45.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    iContactLitmos
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    iContactLitmos
    Considered Both Products
    iContact
    No answer on this topic
    Litmos
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    94%
    Would buy again
    145 Answers
    Delivers good value for the price
    No answers on this topic
    96%
    Delivers good value for the price
    134 Answers
    Happy with the feature set
    No answers on this topic
    94%
    Happy with the feature set
    145 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    90%
    Lived up to sales and marketing promises
    106 Answers
    Implementation went as expected
    No answers on this topic
    88%
    Implementation went as expected
    103 Answers
    Features
    iContactLitmos
    Email & Online Marketing
    Comparison of Email & Online Marketing features of iContact and Litmos
    Feature
    iContact
    6.6
    26 Ratings
    19% below category average
    Litmos
    -
    Ratings
    WYSIWYG email editor7.024 Ratings00 Ratings
    Dynamic content7.021 Ratings00 Ratings
    Ability to test dynamic content5.021 Ratings00 Ratings
    Landing pages7.014 Ratings00 Ratings
    A/B testing5.017 Ratings00 Ratings
    Mobile optimization7.021 Ratings00 Ratings
    Email deliverability reporting7.025 Ratings00 Ratings
    List management8.025 Ratings00 Ratings
    Triggered drip sequences6.015 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of iContact and Litmos
    Feature
    iContact
    8.0
    26 Ratings
    5% above category average
    Litmos
    -
    Ratings
    Dashboards8.026 Ratings00 Ratings
    Standard reports8.025 Ratings00 Ratings
    Custom reports8.015 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of iContact and Litmos
    Feature
    iContact
    7.0
    1 Ratings
    15% below category average
    Litmos
    -
    Ratings
    URL Validation7.01 Ratings00 Ratings
    Link Tracking7.01 Ratings00 Ratings
    Image Validation7.01 Ratings00 Ratings
    Inbox Display7.01 Ratings00 Ratings
    Email Accessibility Tools7.01 Ratings00 Ratings
    Spelling and Grammar Check7.01 Ratings00 Ratings
    Spam Testing7.01 Ratings00 Ratings
    Email Previews7.01 Ratings00 Ratings
    Learning Management
    Comparison of Learning Management features of iContact and Litmos
    Feature
    iContact
    -
    Ratings
    Litmos
    7.2
    159 Ratings
    14% below category average
    Course authoring00 Ratings6.6134 Ratings
    Course catalog or library00 Ratings7.6149 Ratings
    Player/Portal00 Ratings6.3129 Ratings
    Learning content00 Ratings7.9132 Ratings
    Mobile friendly00 Ratings6.7131 Ratings
    Progress tracking & certifications00 Ratings7.9152 Ratings
    Assignments00 Ratings8.1145 Ratings
    Compliance management00 Ratings8.4143 Ratings
    Learning administration00 Ratings7.8152 Ratings
    Learning reporting & analytics00 Ratings7.3152 Ratings
    Social learning00 Ratings5.394 Ratings
    Gamification00 Ratings6.269 Ratings
    Single Sign On (SSO) Enabled Learning00 Ratings8.058 Ratings
    Best Alternatives
    iContactLitmos
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Tovuti LMS
    Score6.7 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    iSpring LMS
    Score9.6 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Bridge LMS, Skills & Performance Management
    Score7.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    iContactLitmos
    Likelihood to Recommend
    8.0
    (45 ratings)
    7.7
    (171 ratings)
    Likelihood to Renew
    3.4
    (19 ratings)
    6.0
    (9 ratings)
    Usability
    8.0
    (6 ratings)
    7.4
    (153 ratings)
    Availability
    9.0
    (1 ratings)
    9.1
    (5 ratings)
    Performance
    8.0
    (1 ratings)
    7.9
    (5 ratings)
    Support Rating
    9.9
    (9 ratings)
    5.5
    (13 ratings)
    In-Person Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Online Training
    1.0
    (1 ratings)
    8.8
    (3 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    7.3
    (141 ratings)
    Configurability
    -
    (0 ratings)
    5.7
    (5 ratings)
    Ease of integration
    -
    (0 ratings)
    4.9
    (4 ratings)
    Product Scalability
    7.0
    (1 ratings)
    7.7
    (5 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.9
    (4 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.9
    (4 ratings)
    User Testimonials
    iContactLitmos
    Likelihood to Recommend
    iContact
    I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.
    Incentivized
    Read full review
    Litmos
    Limos is great for introducing a topic, and taking refreshrs yearly on info already know. Some courses are better suited to a live course, with discussion and questions. We support people with complex medical needs, and review with a nurse is critical.
    Incentivized
    Read full review
    Pros
    iContact
    • Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
    • Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
    • Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.
    Incentivized
    Read full review
    Litmos
    • Houses all training types in one place
    • Allows us to organize trainings so we can share what is needed with one group, but hide the same content from others
    • Gives us access to reporting to show what courses have been completed and which ones still need done
    Incentivized
    Read full review
    Cons
    iContact
    • We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
    • The regular version of iContact doesn't support event management or logic flows for automated messaging.
    • Custom form fields have limited field type options (can't build a drop-down).
    Incentivized
    Read full review
    Litmos
    • Learner Search: This will be highly valuable for our team especially because our staff do not only use Litmos to take courses but equally use it to search for content that they need to do their jobs in the moment. Users should be able to search using keywords to easily locate specific content.
    • Knowledge Base Feature: In addition to the search function above, some of our content we find can be better organized in knowledge bases for easy access. If Litmos has a knowledge base feature, it would help us have all our learning content in one place.
    • Module Copying Feature: The current module copying feature allow us to make copies of module copies from another course but which are still linked to and affected by changes in the original course. It will be useful to be able to copy courses/modules and make them entirely independent of the original course.
    • Creating Instances of Library Courses: We find that for Litmos courses, it is hard to assign different compliance due dates to separate user groups. It might be useful to be able to create copies of the Litmos courses on the platform so that we can apply different compliance dates for separate teams or groups of users.
    Incentivized
    Read full review
    Likelihood to Renew
    iContact
    iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.
    Read full review
    Litmos
    For what we need in the very near future, Litmos does not offer us the required capability. Ideally, we are looking for an integrated LMS, coaching, mobile support and content creation platform. Litmos may have the LMS part covered but there are other platforms that do this better along with providing an integrated all-in-one service or at the very least support API integration with other vendors to meet our requirements.
    Incentivized
    Read full review
    Usability
    iContact
    I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.
    Incentivized
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    Litmos
    Litmos is reliable, stable, and easy to use. Support is amazing, with great response times and customer success managers. I've implemented Litmos in 3 organizations and am working with another one currently. The features and functionality Litmos offers rival those of any other LMS out there.
    Incentivized
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    Reliability and Availability
    iContact
    iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.
    Read full review
    Litmos
    It is extremely rare for Litmos to be "down", and maintenance windows are always communicated well in advance.
    Incentivized
    Read full review
    Performance
    iContact
    No answers on this topic
    Litmos
    Litmos is rather quick and responsive for our learners. Reports can be a tad slow depending on the amount of information you are querying.
    Incentivized
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    Support Rating
    iContact
    They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.
    Incentivized
    Read full review
    Litmos
    If I could give it a negative rating I would. Worst support from any program I have had. Everything is back and forth in the support ticket. The one time I tried to chat they could not support the question. Their support page is so full of sections and products I can never find anything I need, even with a customized home page. I was hopeful that once they left SAP support might improve but it has not. I don't even know who my account executive is. Nobody has ever reached out to me. I need someone to guide me through best practices for our company and there is nobody to do that.
    Incentivized
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    In-Person Training
    iContact
    No answers on this topic
    Litmos
    It was a good overview of the platform, but of course it was more of a basic overview of how to use the platform. The team provided a good training, but I would of liked a better deep dive into some of the features.
    Incentivized
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    Online Training
    iContact
    The templates are difficult to customize, and they don't render well in email platforms
    Read full review
    Litmos
    Some of the best online training I've taken from any LMS platform. It was well put together and kept me engaged the entire time. It has a good amount of HR Compliance mixed with soft skills training that the team liked. Overall, it has a robust online suite of training that any company can use.
    Incentivized
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    Implementation Rating
    iContact
    i wouldn't be using it if i wasn't satisfied. time is money
    Read full review
    Litmos
    The company received a change in learning style from the old to this newer style. From our perspective, it was just a case of swapping out the scores and adjusting the language. The initial show-and-tell about the library we could use and how to use the materials was instrumental. From the learner's perspective, it was all very self-explanatory.
    Incentivized
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    Alternatives Considered
    iContact
    I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.
    Read full review
    Litmos
    I made a choice of this tool because of great review message on internet about the advantage of litmos. Also as cost is concerned I saw it to be favourable to me more than other which are Abit expensive. Litmos also have intuitive user interface which made me to fall for it.
    Incentivized
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    Scalability
    iContact
    iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.
    Read full review
    Litmos
    Overall we find that Litmos' capability to organize folks by "Teams" is adequate for our needs... though there are some limitations, especially when it comes to supervisory staff being able to assign content to their employees. It would be nice for hierarchal assignments to be possible (directors being able to assign content to their direct reports... AND those under them).
    Incentivized
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    Return on Investment
    iContact
    • We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
    • We like the breakdown of statistics in the dashboard. They're easy to read.
    • iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.
    Incentivized
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    Litmos
    • For one of our product lines, what used to require 8-10 onboarding calls now only needs two and we are aiming to get that down to just one or potentially none. Customers can learn on demand using the courses we have constructed for them and continue their learning live with trainers.
    • By hosting all of our training in one place, we have made onboarding much more straightforward for employees — they can learn the product (same training we give customers) and also get their InfoSec and other training in one place.
    Incentivized
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    ScreenShots

    Litmos Screenshots

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