iContact vs. Mailjet

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
iContact
Score 6.8 out of 10
N/A
iContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.
$15
per month
Mailjet
Score 8.4 out of 10
N/A
Mailjet is an email solution designed for both marketers and developers. Mailjet allows them to create, send, and track marketing and transactional emails via a user interface or APIs. EMAIL MARKETING Mailjet’s user interface is available in 5 languages (English, French, German, Spanish, and Italian) and enables marketing teams to create, test, and send emails. Its drag & drop email builder helps users create responsive emails. The user management…
$17
per month
Pricing
iContactMailjet
Editions & Modules
1500 Users
$15.00
per month
2500 Users
$25.00
per month
5000 Users
$45.00
per month
Essential
$17
per month
Premium
$27
per month
Free
Free
Enterprise
Custom Pricing
Offerings
Pricing Offerings
iContactMailjet
Free Trial
NoYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsThe Essentials plan contains Mailjet’s core feature. Premium includes advanced features to leverage email strategy. A discount is available for annual billing.
More Pricing Information
Community Pulse
iContactMailjet
Considered Both Products
iContact
Chose iContact
PosterMyWall is used for the design of social media, flyers, websites, and printing purposes. We previously used PosterMyWall for email campaigns, but it was standard and time-consuming. This is why we made the switch to iContact, for more effection and a way to reach potential …
Chose iContact
ClickDimensions was more comprehensive but buggy and not stable. We lost a lot of data which negated the benefits. iContact doesn't do as much but is stable and reliable. ClickDimensions support was awful. iContact support has been fine for us. ClickDimensions assigned us …
Chose iContact
Sendinblue, Mailchimp, Sumo.
We're moving to Sendinblue because it was better priced with better features. Sumo is more bit more geared towards building email lists -- although it fails miserably because it cannot accurately report #contact or visits to your site. Mailchimp …
Chose iContact
In my opinion, MailChimp is the top contender to iContact and really gives them a run for their money. MailChimp offers users more features, and costs less. Of course, they both have their advantages and disadvantages. Overall, it is a tough decision to make between the two, …
Chose iContact
iContact is more fancier in that you can add pictures, change font types & sizes, etc. Infinite Campus is more for just sending emails to all your students. I still use Infinite Campus but like iContact more.
Chose iContact
iContact and Constant Contact are very similar products, however I prefer the iContact interface. Mailchimp may have more features but is harder to train users who are not familiar with email campaigns.
Chose iContact
I haven't used other products for the same features that iContact offers, but I have used products like Mailchimp which sends out massive emails or postcards and such. Personally, I prefer iContact because you're able to personalize it and have the ability to send the emails …
Chose iContact
More versatile and less restrictive regarding content. I tried Constant Contact first and quickly became frustrated and was happy to find iContact.
Chose iContact
We selected iContact because it was available at the time, and in our price range. I inherited it at the school. If it had been the program it is now back then, I would not have chosen it. At the moment, we are too busy to fully vet another program, so we are stuck with this …
Chose iContact
I didn't actually choose iContact, it was already implemented when I started working for the company. I haven't looked too deeply into switching because it works for our needs right now. I would love to find another service with more customization and surveys included, but …
Chose iContact
iContact's inbox deliverability is better than that of Infusionsoft.
iContact's marketing automation abilities are not as good as Infusionsoft.
iContact's tagging and list managements functionality are not as good as Infusionsoft.
Chose iContact
We converted from Lyris to iContact years ago and enjoy the analysis features iContact provides over Lyris.
Chose iContact
iContact was the solution in use when I entered the organization. I have heard very good things about MailChimp and Constant Contact, the other two big names in this field. We have chosen to remain with iContact since then, but would be open to moving. However, it is fulfilling …
Chose iContact
I have personally used MailChimp and Constant Contact. Plus, a back-end WordPress plug-in that I've since forgotten the name of as well as Active.com's email platform.
Chose iContact
IContact offered more flexibility, the ability to designate more users in different departments, and better-looking templates. The ability to ask for support and customized templates is also a key, and their account manager is available to respond to issues, offer advice, etc. …
Chose iContact
Robly has the ability to send at the time when they expect that there is a user going to open. However, iContact is much more professional in their support and having a dedicated account manager who has a grasp on the latest in e-mail marketing was a primary reason we select …
Chose iContact
We didn't select iContact initially, our team was handed it as an existing tool. Our other tool is Pardot which is connected to our Salesforce instance. We don't have iContact connected to the database because we use it for entirely different messaging. Since we didn't choose …
Chose iContact
We previously used another product, Vertical Response, but ultimately chose iContact because we felt the newsletter editor was more easily adaptable (from a brand perspective we were able to customize the template to fit our brand). Additionally, from a pricing standpoint, …
Chose iContact
iContact far outperformed emailbrain in getting my emails to our subscribers (delivery rate) but with emailbrain I could easily send hyperlinks that opened pdf. documents, see how my email was going to look in a couple dozen different variations (gmail, yahoo, desktop, mobile), …
Chose iContact
I plan to use MailChimp going forward. I understand from trusted colleagues that it is as good as IContact and FREE.
Chose iContact
We are no longer using iContact, but if you were comparing them to Constant contact, Mail Chimp, etc. then go with one of those, their software is more current and they have better analytics, but will still be in the cheaper price bracket. Currently, we are using our ESP, …
Chose iContact
It offered the best cost to feature ratio and was easy to use. The other systems were great as well, but the potential integration with our CRM (Salesforce), was one of the key deciding factors. Also, icontact was included with the Vocus marketing suite which offered other …
Mailjet
Chose Mailjet
Much cheaper than Marketo and Pardot. And better security ratings than Campaign Monitor. I can't evaluate the integration with Salesforce; we use list management in Mailjet directly. I have been working with Marketo, Pardot, and Mailjet in the past. Mailjet's key difference is …
Chose Mailjet
To date we haven't used MailGun for all that long so I cannot comment just yet
Chose Mailjet
At first I thought Mailjet is cheap in price. But finally, the lacking of support makes it worth not a penny.
Chose Mailjet
The only real incentive to use Mailjet over Mailchimp is the price. They offer a better priced solution. A large email list can be very expensive but with Mailjet it was affordable. Only not worth the customer service lack that comes along with it.
Chose Mailjet
Mailjet was much easier to set up, and much more affordable for us than other solutions we evaluated, such as SendGrid. SendGrid may be better suited for organizations with larger volumes or more technical staff, but for us, Mailjet was a superior solution at this time. We also …
Chose Mailjet
Mautic is a more sophisticated application than Mailjet, but it's also way harder to setup. It connects with existing contact forms, which Mailjet doesn't, but then again Mautic is way more expensive. Aweber stinks in my opinion. I found it difficult to use, expensive and …
Chose Mailjet
Mailjet is just pretty straightforward there is no more "rocket science" needed to create/design templates for general marketing campaigns or for automation campaigns. For general campaigns, it can be compared with Mailchimp or Active, and yes maybe in my particular opinion …
Chose Mailjet
The pricing is very competitive and the fact that the database filters are not very strict makes life easy for small and medium business owners to reach out to current clients as well as prospective clients for business purposes and lead following. Mailchimp had too many …
Chose Mailjet
I find Mailjet much more user-friendly than Mailchimp. It is simpler to enter new contacts that I have made into the system. Entering graphics and plugging in text with cut and paste from another application works much better and maintains a good format. Mailjet is just much …
Chose Mailjet
I have used Mailchimp, Constant Contact, and a few others. To be honest, I prefer the Mailchimp platform, BUT where Mailjet outdoes all of the competition is in the quantity of emails sent. They deliver where others don't, including with the ease of reviewing their "Reports". …
Chose Mailjet
Hubspot mail is very clunky. Definitely not focused on mail as a core competency. Just not as built up and not equipped to mail in these volumes. Mailchimp feels and works more like a tool for smaller brands. Maybe they have a different enterprise tour but it didn't feel bent …
Chose Mailjet
The free version offers more flexibility, and the interface is easier to navigate. Unlike competitors, Mailjet immediately offers an ability to add alternative text when adding an image to a campaign, which is required for our organization to meet ADA compliance. Great preview …
Chose Mailjet
Its email layout are very well designed for my products. They are very much relate-able. So I always prefer to use it for building customer relationship even after our sales process. My CRM team utilize this software effectively for proper communication with our clients. My …
Features
iContactMailjet
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
iContact
6.6
Ratings
20% below category average
Mailjet
8.3
Ratings
3% above category average
WYSIWYG email editor7.00 Ratings10.00 Ratings
Dynamic content7.00 Ratings6.00 Ratings
Ability to test dynamic content5.00 Ratings00 Ratings
Landing pages7.00 Ratings00 Ratings
A/B testing5.00 Ratings5.00 Ratings
Mobile optimization7.00 Ratings10.00 Ratings
Email deliverability reporting7.00 Ratings10.00 Ratings
List management8.00 Ratings9.00 Ratings
Triggered drip sequences6.00 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
iContact
8.0
Ratings
4% above category average
Mailjet
10.0
Ratings
26% above category average
Dashboards8.00 Ratings10.00 Ratings
Standard reports8.00 Ratings10.00 Ratings
Custom reports8.00 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
iContact
7.0
Ratings
15% below category average
Mailjet
-
Ratings
URL Validation7.00 Ratings00 Ratings
Link Tracking7.00 Ratings00 Ratings
Image Validation7.00 Ratings00 Ratings
Inbox Display7.00 Ratings00 Ratings
Email Accessibility Tools7.00 Ratings00 Ratings
Spelling and Grammar Check7.00 Ratings00 Ratings
Spam Testing7.00 Ratings00 Ratings
Email Previews7.00 Ratings00 Ratings
Best Alternatives
iContactMailjet
Small Businesses
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
iContactMailjet
Likelihood to Recommend
8.0
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
3.4
(0 ratings)
-
(0 ratings)
Usability
8.0
(0 ratings)
-
(0 ratings)
Availability
9.0
(0 ratings)
-
(0 ratings)
Performance
8.0
(0 ratings)
-
(0 ratings)
Support Rating
9.9
(0 ratings)
-
(0 ratings)
Online Training
1.0
(0 ratings)
-
(0 ratings)
Implementation Rating
8.5
(0 ratings)
-
(0 ratings)
Product Scalability
7.0
(0 ratings)
-
(0 ratings)
User Testimonials
iContactMailjet
Likelihood to Recommend
iContact is a great option for small businesses. It doesn't have enough features to create the demands of a large corporation. Of course the price goes up exponentially with more subscribers, which would also make it beneficial for small businesses. If you have too many lists to add people to it can get a little crazy too.
Read full review
I raised a ticket. It’s been four days and they won’t reply. So I raised another ticket asking why they are not replying. The issue was quite urgent. Then in a very short time, I saw the ticket was closed. So they have time to close my ticket, but they don’t have time or they don’t want to reply to a ticket. Very interesting.

Their attitude of doing nothing is the worst and the rudest I’ve ever seen in my years of working with several email service companies. And I see that they blame this on the pandemic. But many other good companies, they are not doing this. Your problem is your problem, don’t try to blame someone else.

So, please DO NOT buy it, consider others.
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Pros
  • Customer service is wonderful! They are always helpful, guiding and available for any odd question, even if those questions are training for a newbie to the email world.
  • Building forms for data collection and the code generator the for the site is very easy.
  • Ensuring double opt-in is extremely straightforward.
  • Including unsubscribe on every message automatically means we never have to worry about CAN-SPAM.
Read full review
  • Mailjet is good at "links", it's really easy to link your content and photos to outside links.
  • Mailjet is good at getting emails out in a timely fashion.
  • Mailjet is really cost-effective compared to their competitors for what all you get.
Read full review
Cons
  • Every time you edit or sometimes open an email it brings it to the top of the list. I would prefer my email to go to the top only after I send it out to my subscribers.
  • When I add a new contact I sometimes copy and paste the email. This is not allowed sometimes and I have to manually type the email in.
  • LinkedIn will not allow you to add pictures anymore when sending emails out.
Read full review
  • They don't have any mobile application of it. This is the major drawback of this software.
  • Their support facility takes longer time to resolve issues. They should have instant chat option also for quick solutions.
  • Post campaign reporting functionality could be more diversified. It seems basic only.
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Likelihood to Renew
After 4 years of using iContact we finally cut the cord. It was hard to justify staying with them when it seemed like they had some of the most outdated software in the industry, some of the worst deliverability, and were in general extremely lacking in customization. They are a decent ESP for a great price point, so if that is your main concern it may be worth it, but if you want to have your emails you are paying for hit inboxes (not spam folders) then look into someone else that guarantees great deliverability.
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No answers on this topic
Usability
I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.
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No answers on this topic
Reliability and Availability
iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.
Read full review
No answers on this topic
Support Rating
They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.
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No answers on this topic
Online Training
The templates are difficult to customize, and they don't render well in email platforms
Read full review
No answers on this topic
Implementation Rating
i wouldn't be using it if i wasn't satisfied. time is money
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No answers on this topic
Alternatives Considered
We selected iContact because it was available at the time, and in our price range. I inherited it at the school. If it had been the program it is now back then, I would not have chosen it. At the moment, we are too busy to fully vet another program, so we are stuck with this one. It does get the job done. It is great for a small business with small needs, but once you start expanding and having more intricate needs, it does not compete with others like MailChimp
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The only real incentive to use Mailjet over Mailchimp is the price. They offer a better priced solution. A large email list can be very expensive but with Mailjet it was affordable. Only not worth the customer service lack that comes along with it
Read full review
Scalability
iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.
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No answers on this topic
Return on Investment
  • Increased Employee Efficiency - once a template is created, it is very easy to edit the content within the template with minimal or no assistance from developers.
  • Domain Reputation - if you aren't careful, it is very easy to hurt your domain reputation when using iContact. Make sure the person in charge of email marketing knows the risks of email marketing or is willing to closely work with iContact's customer service to follow best practices.
  • Increased Lead Conversion - through the use of automated email functionality, you can stay in the forefront of your customer's minds. This increases conversions by reminding customers that you are there to provide the goods or services that they may need periodically or in the future.
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  • Changing from active campaign to Mailjet decreased our mail spend by more than 50% in savings.
  • Been able to send so many emails for different campaigns increases our retention with active users who became engaged users. In our case, it is important to be in constant communication with customers.
  • Mailjet needs to be complemented with other tools, such as Zapier, in order to create better implementations. It might cost you for additional software but it is still cheaper than solutions that charge you by the number of users.
Read full review
ScreenShots

Mailjet Screenshots

Screenshot of Passport, which is Mailjet’s email editor used to create responsive emails and collaborate in real-time with other users inside the builder.Screenshot of the real-time collaboration tool.Screenshot of the statistics dashboard used to track campaign performance.Screenshot of an example of emails sent via SMTP relay or Send API.Screenshot of the drag-and-drop email automations builder