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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iContact

    Score6.8 out of 10
    N/AiContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.

    $14

    per month

    Predictive Index Behavioral Assessment

    Score9.5 out of 10
    N/AThe PI Behavioral Assessment™ is a simple yet effective assessment that is broken down into four primary behavioral factors, or core drives. These core drives and their relation to each other create a behavioral pattern that provides a framework for understanding the workplace behaviors of candidates and employees. According to the vendor, the results allow users to better predict workplace behaviors and motivating needs. The PI Behavioral Assessment™ is a…N/A
    Pricing
    iContactPredictive Index Behavioral Assessment
    Editions & Modules
    1500 Users
    $15.00
    per month
    2500 Users
    $25.00
    per month
    5000 Users
    $45.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    iContactPredictive Index Behavioral Assessment
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    iContactPredictive Index Behavioral Assessment
    Considered Both Products
    iContact
    No answer on this topic
    The Predictive Index
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    8 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    7 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    8 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    7 Answers
    Features
    iContactPredictive Index Behavioral Assessment
    Email & Online Marketing
    Comparison of Email & Online Marketing features of iContact and Predictive Index Behavioral Assessment
    Feature
    iContact
    6.6
    26 Ratings
    20% below category average
    Predictive Index Behavioral Assessment
    -
    Ratings
    WYSIWYG email editor7.024 Ratings00 Ratings
    Dynamic content7.021 Ratings00 Ratings
    Ability to test dynamic content5.021 Ratings00 Ratings
    Landing pages7.014 Ratings00 Ratings
    A/B testing5.017 Ratings00 Ratings
    Mobile optimization7.021 Ratings00 Ratings
    Email deliverability reporting7.025 Ratings00 Ratings
    List management8.025 Ratings00 Ratings
    Triggered drip sequences6.015 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of iContact and Predictive Index Behavioral Assessment
    Feature
    iContact
    8.0
    26 Ratings
    5% above category average
    Predictive Index Behavioral Assessment
    -
    Ratings
    Dashboards8.026 Ratings00 Ratings
    Standard reports8.025 Ratings00 Ratings
    Custom reports8.015 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of iContact and Predictive Index Behavioral Assessment
    Feature
    iContact
    7.0
    1 Ratings
    15% below category average
    Predictive Index Behavioral Assessment
    -
    Ratings
    URL Validation7.01 Ratings00 Ratings
    Link Tracking7.01 Ratings00 Ratings
    Image Validation7.01 Ratings00 Ratings
    Inbox Display7.01 Ratings00 Ratings
    Email Accessibility Tools7.01 Ratings00 Ratings
    Spelling and Grammar Check7.01 Ratings00 Ratings
    Spam Testing7.01 Ratings00 Ratings
    Email Previews7.01 Ratings00 Ratings
    Workforce Analytics
    Comparison of Workforce Analytics features of iContact and Predictive Index Behavioral Assessment
    Feature
    iContact
    -
    Ratings
    Predictive Index Behavioral Assessment
    8.3
    32 Ratings
    1% below category average
    Automated data collection00 Ratings8.023 Ratings
    Data analysis00 Ratings10.030 Ratings
    Data integration00 Ratings6.723 Ratings
    Predictive analytics00 Ratings8.028 Ratings
    Benchmarking00 Ratings8.918 Ratings
    Report designer00 Ratings7.017 Ratings
    Pre-built content00 Ratings9.025 Ratings
    Data management00 Ratings8.024 Ratings
    Self-service insights00 Ratings9.024 Ratings
    Best Alternatives
    iContactPredictive Index Behavioral Assessment
    Small Businesses
    Mad Mimi
    Score10 out of 10
    ActivTrak
    Score8.6 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    ActivTrak
    Score8.6 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Workday Prism Analytics
    Score7.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    iContactPredictive Index Behavioral Assessment
    Likelihood to Recommend
    8.0
    (45 ratings)
    10.0
    (65 ratings)
    Likelihood to Renew
    3.4
    (19 ratings)
    8.2
    (1 ratings)
    Usability
    8.0
    (6 ratings)
    9.5
    (11 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (9 ratings)
    7.5
    (8 ratings)
    Online Training
    1.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    7.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    iContactPredictive Index Behavioral Assessment
    Likelihood to Recommend
    iContact
    I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.
    Incentivized
    Read full review
    The Predictive Index
    Predictive Index has served us well so far in helping determine key personality traits of salespeople we hire. How will they sell? Is sales a good fit for them? We have not expanded to use it with other teams/depts yet. We primarily use the behavioral assessment (not cognitive).
    Incentivized
    Read full review
    Pros
    iContact
    • Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
    • Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
    • Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.
    Incentivized
    Read full review
    The Predictive Index
    • Create job targets using behaviors which would enable someone to be successful.
    • Helps recruit the right fit by asking the right questions.
    • Helps increase communication across an organization within teams and across departments.
    • Helps provide managers with support on how to best communicate and help develop their direct reports.
    Incentivized
    Read full review
    Cons
    iContact
    • We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
    • The regular version of iContact doesn't support event management or logic flows for automated messaging.
    • Custom form fields have limited field type options (can't build a drop-down).
    Incentivized
    Read full review
    The Predictive Index
    • In Beta -> Hire -> New Candidates - > I would like to see the ability to create 1 or 2 additional "Type" folders that can be customized for my company. By being able to do this, I can more efficiently manage my potential candidates, rather that every time I go to review a position, having to make these individual selections each time. I would like the favorite icon and the pass icon to remain; however find it extraneous to have to sort through these candidates each time.
    Incentivized
    Read full review
    Likelihood to Renew
    iContact
    iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.
    Read full review
    The Predictive Index
    We have plans to expand this to our entire organization in the US as well as our affiliates in Germany, France and the UK.
    Read full review
    Usability
    iContact
    I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.
    Incentivized
    Read full review
    The Predictive Index
    Very easy to use for both administrators and those taking the assessment. This tool is really a game-changer for staffing, onboarding, and retention. It is like having a crystal ball sometimes with insights into the behaviors of job candidates and is critical for finding the right person for the right role.
    Incentivized
    Read full review
    Reliability and Availability
    iContact
    iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.
    Read full review
    The Predictive Index
    No answers on this topic
    Support Rating
    iContact
    They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.
    Incentivized
    Read full review
    The Predictive Index
    The Customer Success team has been quite helpful during the times that I've interreacted with them. I've also found support and implementation to be responsive with any questions related to the initial set up phase or for on going support. Overall we've been pleased with the support offered by Predictive Index Behavioral Assessment.
    Incentivized
    Read full review
    Online Training
    iContact
    The templates are difficult to customize, and they don't render well in email platforms
    Read full review
    The Predictive Index
    No answers on this topic
    Implementation Rating
    iContact
    i wouldn't be using it if i wasn't satisfied. time is money
    Read full review
    The Predictive Index
    No answers on this topic
    Alternatives Considered
    iContact
    I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.
    Read full review
    The Predictive Index
    The other assessments that we examined felt more like an SAT exam than a recruitment tool. The results were difficult for our managers to read through and understand. There were a lot of words, with very little actually being said. The PI was succinct and precise.
    Incentivized
    Read full review
    Scalability
    iContact
    iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.
    Read full review
    The Predictive Index
    No answers on this topic
    Return on Investment
    iContact
    • We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
    • We like the breakdown of statistics in the dashboard. They're easy to read.
    • iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.
    Incentivized
    Read full review
    The Predictive Index
    • The PI has been very helpful when analyzing employees. You cannot go wrong when you are able to see a candidate or employees work style.
    • The ROI is very positive. A lot of companies have a specific culture that they are trying to create or adhere to. This software helps you see if an employee would be a good fit for your company or not.
    Read full review
    ScreenShots

    Predictive Index Behavioral Assessment Screenshots

    Screenshot of Control and analyze assessments within your organization.Product screenshot