What users are saying about
91 Ratings
69 Ratings
91 Ratings
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Score 8.6 out of 100
69 Ratings
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Score 9 out of 100

Feature Set Ratings

  • Robly ranks higher in 2 feature sets: Email & Online Marketing, Reporting & Analytics

Email & Online Marketing

6.5

iContact

65%
9.1

Robly

91%
Robly ranks higher in 7/9 features

WYSIWYG email editor

6.4
64%
23 Ratings
9.0
90%
33 Ratings

Dynamic content

6.3
63%
20 Ratings
9.2
92%
29 Ratings

Ability to test dynamic content

5.2
52%
20 Ratings
N/A
0 Ratings

Landing pages

5.9
59%
13 Ratings
N/A
0 Ratings

A/B testing

5.7
57%
16 Ratings
9.2
92%
22 Ratings

Mobile optimization

7.0
70%
20 Ratings
8.2
82%
35 Ratings

Email deliverability reporting

7.9
79%
48 Ratings
9.6
96%
75 Ratings

List management

7.3
73%
24 Ratings
9.0
90%
41 Ratings

Triggered drip sequences

6.4
64%
14 Ratings
9.2
92%
20 Ratings

Reporting & Analytics

6.8

iContact

68%
9.4

Robly

94%
iContact ranks higher in 2/3 features

Dashboards

7.8
78%
25 Ratings
N/A
0 Ratings

Standard reports

6.5
65%
24 Ratings
9.4
94%
40 Ratings

Custom reports

6.2
62%
14 Ratings
N/A
0 Ratings

Attribute Ratings

  • iContact is rated higher in 3 areas: Usability, Support Rating, Implementation Rating
  • Robly is rated higher in 2 areas: Likelihood to Recommend, Likelihood to Renew

Likelihood to Recommend

7.8

iContact

78%
44 Ratings
9.2

Robly

92%
41 Ratings

Likelihood to Renew

3.4

iContact

34%
19 Ratings
8.2

Robly

82%
1 Rating

Usability

8.0

iContact

80%
6 Ratings
7.3

Robly

73%
1 Rating

Availability

9.0

iContact

90%
2 Ratings

Robly

N/A
0 Ratings

Performance

8.0

iContact

80%
2 Ratings

Robly

N/A
0 Ratings

Support Rating

9.9

iContact

99%
18 Ratings
7.3

Robly

73%
2 Ratings

Online Training

1.0

iContact

10%
1 Rating

Robly

N/A
0 Ratings

Implementation Rating

8.5

iContact

85%
4 Ratings
7.3

Robly

73%
2 Ratings

Product Scalability

7.0

iContact

70%
1 Rating

Robly

N/A
0 Ratings

Likelihood to Recommend

iContact

I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.
Patrick Stephens | TrustRadius Reviewer

Robly

I would absolutely recommend Robly to my colleagues. I have used Robly for over six years now and have found so many positives over my years of using it! It provides an easy way for us to keep our contacts organized, and we can easily embed forms into our website. When comparing Robly's pricing options with other email platforms, it won by a landslide. Some small aspects of the program may seem a little outdated, but I have everything I need and more!
Anonymous | TrustRadius Reviewer

Pros

iContact

  • Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
  • Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
  • Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.
Kirsten Rodriguez | TrustRadius Reviewer

Robly

  • Robly constantly updates the status information of each email that is sent from its platform, which helps to ensure that there are no problems reviewing the number of people among the targets that could be interested in our service or product, and become customers, when it is necessary to identify them from those who are not, and that otherwise would cause high error margins in the reports.
  • The software has a visual power that is very easy to extend through third-party platforms, allowing us to create content in services such as Photoshop, which we can then include in mailings, although it is also feasible to import the content in the traditional way, through image formats. Among these, the best one to work with is PNG, which allows us to remove the background content so that the important section of the image fits better with the format of the e-mails.
  • Robly works with services based on the optimization of group projects, whose integration serves to send emails to all participants equally, and that these are kept constantly notified about updates to the work, and can be coupled well in advance to these updates, so that no confusion arises at the time of unifying the work sent and points within the same should not be exposed.
  • In reality, Robly's technical support is something we have never had the opportunity to interact with, as the platform is not so buggy that we would need to contact them for advice. In any case, they are likely to show promising results considering the quality of the service.
  • It has been very easy to get familiar with the functions Robly has to work with advanced email address database configurations without losing track of the progress of each campaign, and this is thanks to the well-optimized structure of the platform.
Javier Harris | TrustRadius Reviewer

Cons

iContact

  • We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
  • The regular version of iContact doesn't support event management or logic flows for automated messaging.
  • Custom form fields have limited field type options (can't build a drop-down).
Anonymous | TrustRadius Reviewer

Robly

  • I don't have many cons for Robly. One thing that would be helpful is concerning adding a set of emails to the contact list. It would be nice to receive a list of emails that are not added and a reason why (e.g., duplicate, etc.).
  • I have noticed that when I am editing an email campaign, at times it will unexpectedly stop showing me the text editing menu bar, and there doesn't seem to be a way to call it back up. This can be resolved by saving and exiting the campaign and then reopening, but it breaks into my work flow and is an inconvenience. I have not been able to find a pattern for the occurrence of the glitch.
Maria Wong | TrustRadius Reviewer

Pricing Details

iContact

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$14 per month

iContact Editions & Modules

Edition
1500 Users$15.001
2500 Users$25.001
5000 Users$45.001
  1. per month
Additional Pricing Details

Robly

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$19 per month

Robly Editions & Modules

Edition
Robly$191
  1. per month
Additional Pricing Details

Likelihood to Renew

iContact

iContact 3.4
Based on 19 answers
iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.
Zeenath Haniff | TrustRadius Reviewer

Robly

Robly 8.2
Based on 1 answer
Because we like the price and value. The annual subscription model allows us to maximize usage without worrying too much about cost, being a small mom and pop outfit.
Hannibal Pharaon | TrustRadius Reviewer

Usability

iContact

iContact 8.0
Based on 6 answers
I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.
Charlene Botet Pelaez | TrustRadius Reviewer

Robly

Robly 7.3
Based on 1 answer
We feel that allowing the USER to interact with templates more readily is NOT there. The social media APPS could be simplified and marketed better to allow users to discover ROBLY through our Facebook page or TWITTER account in order to subscribe.
Hannibal Pharaon | TrustRadius Reviewer

Reliability and Availability

iContact

iContact 9.0
Based on 2 answers
iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.
Zeenath Haniff | TrustRadius Reviewer

Robly

No score
No answers yet
No answers on this topic

Support Rating

iContact

iContact 9.9
Based on 18 answers
They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.
Todd McGee | TrustRadius Reviewer

Robly

Robly 7.3
Based on 2 answers
We sometimes got through to a message taking service but they were not able to resolve our issue with a one-call solution necessarily always.
Hannibal Pharaon | TrustRadius Reviewer

Online Training

iContact

iContact 1.0
Based on 1 answer
The templates are difficult to customize, and they don't render well in email platforms
Tamara Guion-Yagy | TrustRadius Reviewer

Robly

No score
No answers yet
No answers on this topic

Implementation Rating

iContact

iContact 8.5
Based on 4 answers
i wouldn't be using it if i wasn't satisfied. time is money
Anonymous | TrustRadius Reviewer

Robly

Robly 7.3
Based on 2 answers
We should have been granted a MOBILE RESPONSIVE email template from the get-go. We were never offered any alternatives.
Hannibal Pharaon | TrustRadius Reviewer

Alternatives Considered

iContact

I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.
Malarie Knox | TrustRadius Reviewer

Robly

Robly has much of the same functionality as Constant Contact. I find Robly's interface to be more intuitive. Robly allows us to upload as many images and documents as we want, without charging us extra. Robly's subscription price is lower than Constant Contact. Their newsletter archiving is also more robust. With Constant Contact, I felt "nickled and dimed." Not only is Robly's base price lower, it's the price! You can upgrade to unlock more sophisticated features.
Melanie Smith | TrustRadius Reviewer

Scalability

iContact

iContact 7.0
Based on 1 answer
iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.
Zeenath Haniff | TrustRadius Reviewer

Robly

No score
No answers yet
No answers on this topic

Return on Investment

iContact

  • We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
  • We like the breakdown of statistics in the dashboard. They're easy to read.
  • iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.
Karen Chamberlain | TrustRadius Reviewer

Robly

  • There has been an increase in revenue in the last month, which is reflected in our ROI of 300%.
  • Results are shown quickly, although this depends directly on the investment made in the platform (the $15 price is only for the base plan).
Jason Kerley | TrustRadius Reviewer

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