TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iContact

    Score6.8 out of 10
    N/AiContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.

    $14

    per month

    Satmetrix (discontinued)

    Score8 out of 10
    N/ASatmetrix was survey-based customer experience management software. It contained summary and individual customer data for tracking the customer lifecycle. Satmetrix was acquired by NICE Systems in July 2017, and is no longer available.N/A
    Pricing
    iContactSatmetrix (discontinued)
    Editions & Modules
    1500 Users
    $15.00
    per month
    2500 Users
    $25.00
    per month
    5000 Users
    $45.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    iContactSatmetrix (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    iContactSatmetrix (discontinued)
    Email & Online Marketing
    Comparison of Email & Online Marketing features of iContact and Satmetrix (discontinued)
    Feature
    iContact
    6.6
    26 Ratings
    19% below category average
    Satmetrix (discontinued)
    -
    Ratings
    WYSIWYG email editor7.024 Ratings00 Ratings
    Dynamic content7.021 Ratings00 Ratings
    Ability to test dynamic content5.021 Ratings00 Ratings
    Landing pages7.014 Ratings00 Ratings
    A/B testing5.017 Ratings00 Ratings
    Mobile optimization7.021 Ratings00 Ratings
    Email deliverability reporting7.025 Ratings00 Ratings
    List management8.025 Ratings00 Ratings
    Triggered drip sequences6.015 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of iContact and Satmetrix (discontinued)
    Feature
    iContact
    8.0
    26 Ratings
    5% above category average
    Satmetrix (discontinued)
    -
    Ratings
    Dashboards8.026 Ratings00 Ratings
    Standard reports8.025 Ratings00 Ratings
    Custom reports8.015 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of iContact and Satmetrix (discontinued)
    Feature
    iContact
    7.0
    1 Ratings
    15% below category average
    Satmetrix (discontinued)
    -
    Ratings
    URL Validation7.01 Ratings00 Ratings
    Link Tracking7.01 Ratings00 Ratings
    Image Validation7.01 Ratings00 Ratings
    Inbox Display7.01 Ratings00 Ratings
    Email Accessibility Tools7.01 Ratings00 Ratings
    Spelling and Grammar Check7.01 Ratings00 Ratings
    Spam Testing7.01 Ratings00 Ratings
    Email Previews7.01 Ratings00 Ratings
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of iContact and Satmetrix (discontinued)
    Feature
    iContact
    -
    Ratings
    Satmetrix (discontinued)
    8.0
    2 Ratings
    1% below category average
    Survey templates00 Ratings8.02 Ratings
    Themes00 Ratings8.02 Ratings
    Custom logo/branding00 Ratings8.02 Ratings
    Survey Content
    Comparison of Survey Content features of iContact and Satmetrix (discontinued)
    Feature
    iContact
    -
    Ratings
    Satmetrix (discontinued)
    8.0
    2 Ratings
    6% below category average
    Changes to live survey00 Ratings8.02 Ratings
    Question design help00 Ratings8.02 Ratings
    Multiple question types00 Ratings8.02 Ratings
    Survey Logic
    Comparison of Survey Logic features of iContact and Satmetrix (discontinued)
    Feature
    iContact
    -
    Ratings
    Satmetrix (discontinued)
    8.0
    2 Ratings
    4% below category average
    Survey logic flexibility00 Ratings8.02 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of iContact and Satmetrix (discontinued)
    Feature
    iContact
    -
    Ratings
    Satmetrix (discontinued)
    8.0
    2 Ratings
    1% below category average
    Response tracking00 Ratings8.02 Ratings
    Data export00 Ratings8.02 Ratings
    Standard reports00 Ratings8.02 Ratings
    Custom reports00 Ratings8.02 Ratings
    Analytics00 Ratings8.02 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of iContact and Satmetrix (discontinued)
    Feature
    iContact
    -
    Ratings
    Satmetrix (discontinued)
    8.0
    2 Ratings
    8% below category average
    Access controls00 Ratings8.02 Ratings
    Compliance00 Ratings8.02 Ratings
    Best Alternatives
    iContactSatmetrix (discontinued)
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Jotform
    Score8.5 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Qualaroo
    Score7 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    QuestionPro
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    iContactSatmetrix (discontinued)
    Likelihood to Recommend
    8.0
    (45 ratings)
    4.0
    (7 ratings)
    Likelihood to Renew
    3.4
    (19 ratings)
    5.1
    (5 ratings)
    Usability
    8.0
    (6 ratings)
    -
    (0 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.9
    (9 ratings)
    -
    (0 ratings)
    Online Training
    1.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    -
    (0 ratings)
    Product Scalability
    7.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    iContactSatmetrix (discontinued)
    Likelihood to Recommend
    iContact
    I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.
    Incentivized
    Read full review
    Discontinued Products
    Satmetrix is best suited if you don't currently use Salesforce. A lot of its main selling points are negated by the virtue of having Salesforce. Case management is in Salesforce, reporting is in Salesforce, the structure that NPX imposes is actually clunky and unwieldy, and is much more streamlined on competing platforms such as GetFeedback and SurveyMonkey. The only thing that leaves is the consultative service on being best practice and I don't really get to see any of that.
    Incentivized
    Read full review
    Pros
    iContact
    • Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
    • Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
    • Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.
    Incentivized
    Read full review
    Discontinued Products
    • Ease of use; SaaS solution, all web based - simple, straightforward and easy to use
    • Multi lingual; we are able to use multiple languages for our surveys
    • Reporting is very flexible; reports can be run for pretty much any data point that you can capture!
    Read full review
    Cons
    iContact
    • We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
    • The regular version of iContact doesn't support event management or logic flows for automated messaging.
    • Custom form fields have limited field type options (can't build a drop-down).
    Incentivized
    Read full review
    Discontinued Products
    • Implementation did not go as well as planned and there were problems.
    • If you are running multiple surveys, slicing and dicing data is not that simple.
    Incentivized
    Read full review
    Likelihood to Renew
    iContact
    iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.
    Read full review
    Discontinued Products
    The previous experience was so negative that even if they have improved since then it wouldn't help. Another more pertinent reason is because we have an existing 3 year contract with Medallia. Lastly, vendor transitions in our environment (B2B in 132 countries) is extremely painful. I've managed two of them and wouldn't wish it on my worst enemy.
    Incentivized
    Read full review
    Usability
    iContact
    I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Reliability and Availability
    iContact
    iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.
    Read full review
    Discontinued Products
    No answers on this topic
    Support Rating
    iContact
    They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Online Training
    iContact
    The templates are difficult to customize, and they don't render well in email platforms
    Read full review
    Discontinued Products
    No answers on this topic
    Implementation Rating
    iContact
    i wouldn't be using it if i wasn't satisfied. time is money
    Read full review
    Discontinued Products
    No answers on this topic
    Alternatives Considered
    iContact
    I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.
    Read full review
    Discontinued Products
    I haven't evaluated any other products. Our executive team selected NPS as the preferred measurement of customer sentiment and Satmetrix is the only certification company I am aware of.
    Read full review
    Scalability
    iContact
    iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.
    Read full review
    Discontinued Products
    No answers on this topic
    Return on Investment
    iContact
    • We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
    • We like the breakdown of statistics in the dashboard. They're easy to read.
    • iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.
    Incentivized
    Read full review
    Discontinued Products
    • With the knowledge gained front he transactional surveys, Satmetrix helped us significantly improve our customer service processes.
    • Combined with the relationship survey, we were ultimately able to improve our customer retention by over 20% within 2 years.
    Incentivized
    Read full review
    ScreenShots