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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iContact

    Score6.8 out of 10
    N/AiContact is an email marketing solution that was acquired by Vocus in 2012. The product is integrated with Facebook and Twitter and is aimed at SMBs with unlimited sending as a key feature.

    $14

    per month

    Workday Adaptive Planning

    Score7.8 out of 10
    Mid-Size Companies (51-1,000 employees)
    Workday Adaptive Planning streamlines planning workflows, using AI and real-time data integration to improve collaboration and provide predictive forecasts for better strategic analysis.N/A
    Pricing
    iContactWorkday Adaptive Planning
    Editions & Modules
    1500 Users
    $15.00
    per month
    2500 Users
    $25.00
    per month
    5000 Users
    $45.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    iContactWorkday Adaptive Planning
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Detailsβ€”β€”
    More Pricing Information
    Community Pulse
    iContactWorkday Adaptive Planning
    Considered Both Products
    iContact
    No answer on this topic
    Workday
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    89%
    Would buy again
    55 Answers
    Delivers good value for the price
    No answers on this topic
    97%
    Delivers good value for the price
    56 Answers
    Happy with the feature set
    No answers on this topic
    92%
    Happy with the feature set
    57 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    88%
    Lived up to sales and marketing promises
    38 Answers
    Implementation went as expected
    No answers on this topic
    90%
    Implementation went as expected
    47 Answers
    Features
    iContactWorkday Adaptive Planning
    Email & Online Marketing
    Comparison of Email & Online Marketing features of iContact and Workday Adaptive Planning
    Feature
    iContact
    6.6
    26 Ratings
    19% below category average
    Workday Adaptive Planning
    -
    Ratings
    WYSIWYG email editor7.024 Ratings00 Ratings
    Dynamic content7.021 Ratings00 Ratings
    Ability to test dynamic content5.021 Ratings00 Ratings
    Landing pages7.014 Ratings00 Ratings
    A/B testing5.017 Ratings00 Ratings
    Mobile optimization7.021 Ratings00 Ratings
    Email deliverability reporting7.025 Ratings00 Ratings
    List management8.025 Ratings00 Ratings
    Triggered drip sequences6.015 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of iContact and Workday Adaptive Planning
    Feature
    iContact
    8.0
    26 Ratings
    5% above category average
    Workday Adaptive Planning
    -
    Ratings
    Dashboards8.026 Ratings00 Ratings
    Standard reports8.025 Ratings00 Ratings
    Custom reports8.015 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of iContact and Workday Adaptive Planning
    Feature
    iContact
    7.0
    1 Ratings
    15% below category average
    Workday Adaptive Planning
    -
    Ratings
    URL Validation7.01 Ratings00 Ratings
    Link Tracking7.01 Ratings00 Ratings
    Image Validation7.01 Ratings00 Ratings
    Inbox Display7.01 Ratings00 Ratings
    Email Accessibility Tools7.01 Ratings00 Ratings
    Spelling and Grammar Check7.01 Ratings00 Ratings
    Spam Testing7.01 Ratings00 Ratings
    Email Previews7.01 Ratings00 Ratings
    BI Standard Reporting
    Comparison of BI Standard Reporting features of iContact and Workday Adaptive Planning
    Feature
    iContact
    -
    Ratings
    Workday Adaptive Planning
    8.1
    4 Ratings
    7% above category average
    Pixel Perfect reports00 Ratings9.01 Ratings
    Customizable dashboards00 Ratings7.34 Ratings
    Report Formatting Templates00 Ratings8.04 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of iContact and Workday Adaptive Planning
    Feature
    iContact
    -
    Ratings
    Workday Adaptive Planning
    8.1
    4 Ratings
    5% above category average
    Drill-down analysis00 Ratings8.34 Ratings
    Formatting capabilities00 Ratings7.74 Ratings
    Integration with R or other statistical packages00 Ratings8.01 Ratings
    Report sharing and collaboration00 Ratings8.34 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of iContact and Workday Adaptive Planning
    Feature
    iContact
    -
    Ratings
    Workday Adaptive Planning
    8.0
    1 Ratings
    1% above category average
    Publish to PDF00 Ratings8.01 Ratings
    Report Versioning00 Ratings8.01 Ratings
    Report Delivery Scheduling00 Ratings8.01 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of iContact and Workday Adaptive Planning
    Feature
    iContact
    -
    Ratings
    Workday Adaptive Planning
    7.7
    1 Ratings
    5% above category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings7.01 Ratings
    Location Analytics / Geographic Visualization00 Ratings8.01 Ratings
    Predictive Analytics00 Ratings8.01 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of iContact and Workday Adaptive Planning
    Feature
    iContact
    -
    Ratings
    Workday Adaptive Planning
    8.5
    4 Ratings
    1% above category average
    Multi-User Support (named login)00 Ratings7.74 Ratings
    Role-Based Security Model00 Ratings8.74 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.34 Ratings
    Report-Level Access Control00 Ratings9.03 Ratings
    Single Sign-On (SSO)00 Ratings9.03 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of iContact and Workday Adaptive Planning
    Feature
    iContact
    -
    Ratings
    Workday Adaptive Planning
    7.5
    5 Ratings
    2% above category average
    Responsive Design for Web Access00 Ratings7.05 Ratings
    Mobile Application00 Ratings7.03 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings8.03 Ratings
    Budgeting, Planning, and Forecasting
    Comparison of Budgeting, Planning, and Forecasting features of iContact and Workday Adaptive Planning
    Feature
    iContact
    -
    Ratings
    Workday Adaptive Planning
    7.8
    196 Ratings
    3% below category average
    Long-term financial planning00 Ratings7.8182 Ratings
    Financial budgeting00 Ratings8.6193 Ratings
    Forecasting00 Ratings8.0188 Ratings
    Scenario modeling00 Ratings7.0177 Ratings
    Management reporting00 Ratings7.7193 Ratings
    Consolidation and Close
    Comparison of Consolidation and Close features of iContact and Workday Adaptive Planning
    Feature
    iContact
    -
    Ratings
    Workday Adaptive Planning
    7.5
    161 Ratings
    4% below category average
    Financial data consolidation00 Ratings8.0121 Ratings
    Journal entries and reports00 Ratings7.782 Ratings
    Multi-currency management00 Ratings7.995 Ratings
    Intercompany Eliminations00 Ratings7.273 Ratings
    Minority Ownership00 Ratings7.843 Ratings
    Local and consolidated reporting00 Ratings6.6108 Ratings
    Detailed Audit Trails00 Ratings7.6134 Ratings
    Financial Reporting and Compliance
    Comparison of Financial Reporting and Compliance features of iContact and Workday Adaptive Planning
    Feature
    iContact
    -
    Ratings
    Workday Adaptive Planning
    8.1
    184 Ratings
    0% below category average
    Financial Statement Reporting00 Ratings8.3162 Ratings
    Management Reporting00 Ratings8.8177 Ratings
    Excel-based Reporting00 Ratings7.4177 Ratings
    Automated board and financial reporting00 Ratings8.1154 Ratings
    XBRL support for regulatory filing00 Ratings7.733 Ratings
    Analytics and Reporting
    Comparison of Analytics and Reporting features of iContact and Workday Adaptive Planning
    Feature
    iContact
    -
    Ratings
    Workday Adaptive Planning
    7.6
    153 Ratings
    1% above category average
    Personalized dashboards00 Ratings8.0135 Ratings
    Color-coded scorecards00 Ratings7.7112 Ratings
    KPIs00 Ratings7.1126 Ratings
    Cost and profitability analysis00 Ratings6.8127 Ratings
    Key Performance Indicator setting00 Ratings8.1109 Ratings
    Benchmarking with external data00 Ratings8.076 Ratings
    Integration
    Comparison of Integration features of iContact and Workday Adaptive Planning
    Feature
    iContact
    -
    Ratings
    Workday Adaptive Planning
    7.1
    174 Ratings
    13% below category average
    Flat file integration00 Ratings6.8137 Ratings
    Excel data integration00 Ratings8.2167 Ratings
    Direct links to 3rd-party data sources00 Ratings6.5124 Ratings
    Best Alternatives
    iContactWorkday Adaptive Planning
    Small Businesses
    Mad Mimi
    Score10 out of 10
    No answers on this topic
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    IBM Planning Analytics
    Score8.5 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Oracle Fusion Cloud Enterprise Performance Management
    Score7.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    iContactWorkday Adaptive Planning
    Likelihood to Recommend
    8.0
    (45 ratings)
    7.3
    (225 ratings)
    Likelihood to Renew
    3.4
    (19 ratings)
    10.0
    (46 ratings)
    Usability
    8.0
    (6 ratings)
    7.2
    (131 ratings)
    Availability
    9.0
    (1 ratings)
    9.0
    (12 ratings)
    Performance
    8.0
    (1 ratings)
    9.0
    (6 ratings)
    Support Rating
    9.9
    (9 ratings)
    8.2
    (34 ratings)
    In-Person Training
    -
    (0 ratings)
    8.2
    (2 ratings)
    Online Training
    1.0
    (1 ratings)
    7.3
    (9 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    8.6
    (27 ratings)
    Configurability
    -
    (0 ratings)
    8.2
    (5 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    7.3
    (1 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    7.5
    (17 ratings)
    Data Sources
    -
    (0 ratings)
    7.6
    (17 ratings)
    Ease of integration
    -
    (0 ratings)
    7.3
    (8 ratings)
    Product Scalability
    7.0
    (1 ratings)
    8.2
    (12 ratings)
    Professional Services
    -
    (0 ratings)
    8.2
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    8.2
    (4 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    6.4
    (4 ratings)
    User Testimonials
    iContactWorkday Adaptive Planning
    Likelihood to Recommend
    iContact
    I would only recommend it if someone was a small business. I think they are the best suited for companies who will send out a coupon or offer here and there. The most recent updates made it more complicated to use for more complicated processes. It is easy to train someone on the program, and so quick to learn. But I would also only stick to the simpler things. I also think the colorful templates are great, and show great creativity. But again, it is hard to justify recommending the program when it isn't WYSIWYG.
    Incentivized
    Read full review
    Workday
    It's well suited to any business where you have defined inputs, a layer of structured calculations and a defined output. In other words, any business situation! We use it in a law firm setting where it enables us to import staff plans, assign targets to each individual, thereby generating a revenue forecast linked to business capacity. From there, global assumptions determine staff and direct costs, with the user overlaying discretionary costs to arrive at a final P&L forecast. This is then summarised using the reporting and dashboarding layer to provide outputs to senior leaders for sign off.
    Incentivized
    Read full review
    Pros
    iContact
    • Contact management. iContact is really great for entering all your contact. You are able to put them onto different lists, and let them choose which lists they would like to be a part of as well. There are many data fields provided to fill in information.
    • Emailing. We use the email feature at least once a month. They are always improving and adding new features, which is very helpful in presenting content in a new and exciting way to our readers. There are many options with remade templates and themes, or you can add your own.
    • Insights. It is really helpful being able to have the data to see what is working and what isn't. It is nice to be able to go back and see how things went in the past compared to now. Opens, clicks, shares, etc.
    Incentivized
    Read full review
    Workday
    • It helps create dynamic plans for finances, operations and various functional units in an organization all under one platform
    • It helps in scenario modeling to help analyze various business events and report by any number of business dimensions including channel, customer or product
    • It can be integrated with any system including ERP, BI or CRM
    Incentivized
    Read full review
    Cons
    iContact
    • We also would like to send transactional messages which don't require an opt-out, this is a challenge with iContact. (May be a feature with pro?)
    • The regular version of iContact doesn't support event management or logic flows for automated messaging.
    • Custom form fields have limited field type options (can't build a drop-down).
    Incentivized
    Read full review
    Workday
    • Budgeting either isn't included or an extra fee.
    • Expense reporting aspects are repetitive and hard to fully optimize.
    • Finance tracking is limited to basic reports with multiple levels or drill-down...hard to fully grasp without exporting data and massaging in something else (like Excel).
    Incentivized
    Read full review
    Likelihood to Renew
    iContact
    iContact has been a quick and easy way to send any announcements and news directly to email and social media subscribers. Its tracking and reporting capabilities turn a simple email into a marketing campaign that can be used as a tool to efficiently gauge reader response and customer satisfaction, and ultimately to reach potential customers. The consistency and excellent customer service is what makes this program a pleasant experience.
    Read full review
    Workday
    For one we're in way too deep to not move forward with Adaptive. We're integrated with Workday, we do a ton of reporting with Adaptive, and it's working very well for planning and forecasting. No reason to look back or change course.
    Read full review
    Usability
    iContact
    I rate iContact as an easy to use program due to its user friendly dashboard and user interface. Most companies of small to medium size do not have a dedicated marketer, therefore it is someone multitasking who may or may not have this kind of experience. iContact makes it relatively simple and can actually expand one's knowledge in the area of business promotion.
    Incentivized
    Read full review
    Workday
    It is an easy transition for Excel users, with more built-in analytical tools and no need to build formulas. It also has built-in reporting and integration with Microsoft Office products such as Excel and PowerPoint. For non-Finance users, there's an initial learning curve to get used to the tool.
    Incentivized
    Read full review
    Reliability and Availability
    iContact
    iContact is regularly up and running. Only once has it been unavailable for maintenance, which is to be expected and even desired for optimal performance when needed.
    Read full review
    Workday
    There haven't been any lately. The only one issue I can think of is when there was an update in Adaptive that altered our reports. Before I realized there was an issue, Adaptive reached out to let me know, so that it could be fixed.
    Read full review
    Performance
    iContact
    No answers on this topic
    Workday
    All aspects of Adaptive Insights perform well. One area that I wish was quicker was integration. When importing data from Intacct our accounting ERP platform, it can sometimes take 4 hours for the import to process. The earlier imports are done, the quicker they complete. My estimate for a quick upload is about two hours.
    Read full review
    Support Rating
    iContact
    They have always been responsive to any issues or concerns that have arisen with our account. Our customer account manager participates in our monthly county-wide communicators meetings via telephone to ensure that we are getting the most from the service. He also analyzes our lists to help us weed out inactive contacts.
    Incentivized
    Read full review
    Workday
    Whenever we have had any questions, issues, or concerns, the support has been quick and thorough. [This] allow[s] us to be able to fully resolve any issues, or be connected with the right group quickly to attain the result we were after; be it from simple formatting to adding new detailed reporting.
    Incentivized
    Read full review
    In-Person Training
    iContact
    No answers on this topic
    Workday
    This was extremely helpful so that they could walk you through the model and teach you more about the complexity of various areas. It is most helpful when it is specific to your organization's model. The larger in-person trainings were helpful but they tended to be more generic and entry level. The trainings that are more tailored to your specific needs are the most helpful.
    Incentivized
    Read full review
    Online Training
    iContact
    The templates are difficult to customize, and they don't render well in email platforms
    Read full review
    Workday
    They often times tended to be way too generic or entry level. They would also become sales pitches to upgrade or get new Adaptive Planning products. The questions in the training would be very niche and specific to other organizations. They were rarely helpful to the group at large.
    Incentivized
    Read full review
    Implementation Rating
    iContact
    i wouldn't be using it if i wasn't satisfied. time is money
    Read full review
    Workday
    Trust the expertise of very strong 3rd party implementers. Having deployed Adaptive at a separate company before, I thought I knew it all (hubris, I know). Fortunately, I began to (very quickly) trust the judgment of our Carlson implementation team, and they provided invaluable insights and best-in-class processes that have benefitted me and my team greatly.
    Incentivized
    Read full review
    Alternatives Considered
    iContact
    I didn't have a say in the decision because I wasn't with the company at the time. I listed HubSpot here because I know we used it in conjunction with iContact for email automation, but HubSpot Email was only recently built-out to the point where it is today. Now, iContact and HubSpot are no longer integrated.
    Read full review
    Workday
    Workday became our choice because it is fully web-based and easily integrates with other systems. The learning curve for Workday was shorter than that of Dynamics. The reporting tools in Workday are more user-friendly than that of Dynamics. However Workday did not have Check Printing tools which are available in Dynamics. The organization started a project to digitize all financial transactions so it was not a priority feature. When it comes to scaling up the functionalities of Workday it was much easier than Dynamics.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    iContact
    No answers on this topic
    Workday
    Good read only seat access
    Incentivized
    Read full review
    Scalability
    iContact
    iContact stays the same with the number of users added or taken away. It certainly remains reliable despite increased usage, and so, can be considered scaleable in that aspect.
    Read full review
    Workday
    We went from 2 users to 70+ users over a 2 year period of time. The application scaled wonderfully. 65 of those users were non-finance users so they were able to quickly learn the software and prepare budgets quickly and efficiently. That is the power of Adaptive and its ability to scale
    Read full review
    Professional Services
    iContact
    No answers on this topic
    Workday
    This is now available in house at Workday which is convenient.
    Incentivized
    Read full review
    Return on Investment
    iContact
    • We have a template for webinars that we send every month. We just edit it and send. This couldn't be easier (once you know where to find it).
    • We like the breakdown of statistics in the dashboard. They're easy to read.
    • iContact isn't a comprehensive solution, so it is only one of a few products we use for marketing.
    Incentivized
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    Workday
    • It's facilitated a better financial literacy and management by the non-financial managers in the company, giving them a much better ability to see what they're spending, control it, and plan better in the future.
    • It's hard to quantify the ease of model and version management, but we could never do what we're doing now with our current staff. It would take a small army to replicate anything close to what Adaptive pulls off using Excel, if it's even possible.
    Incentivized
    Read full review
    ScreenShots

    Workday Adaptive Planning Screenshots

    Screenshot of Workday Adaptive Planning AI Predictive ForecasterScreenshot of Workday Adaptive Planning AI AssistantScreenshot of Workday Adaptive Planning DashboardScreenshot of Workday Adaptive Planning Financial Planning DashboardScreenshot of Workday Adaptive Planning Financial Variance AnalysisScreenshot of Workday Adaptive Planning Process and Workflow Management