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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Khoros Service

    Score8.5 out of 10
    Enterprise companies (1,001+ employees)
    Khoros Service offers omnichannel engagement on publicly available channels like social, digital, chat, and voice, as well as owned online communities like Khoros Communities. The solution offers 1-to-1 and 1-to-many engagement with customers and consumers, bringing together automation through bots and human agents. Customer inquiries and support-related conversations can be routed and prioritized based on a variety of parameters, and the robust agent desktop solution…N/A

    PathFactory

    Score8.3 out of 10
    N/APathFactory enables you to unlock B2B revenue with AI-powered content intelligence which allows you to generate personalized, engaging, and conversion-focused experiences across the entire B2B buyer journey. Per the vendor, you can accelerate deal velocity and grow your pipeline by recommending the next-best assets for individual buyers and target accounts alike.N/A
    Pricing
    Khoros ServicePathFactory
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Khoros ServicePathFactory
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional DetailsPricing is variable based on the needs of the customer.—
    More Pricing Information
    Community Pulse
    Khoros ServicePathFactory
    Considered Both Products
    Khoros (Formerly Spredfast + Lithium)
    No answer on this topic
    PathFactory
    No answer on this topic
    Key User Insights
    Would buy again
    89%
    Would buy again
    71 Answers
    93%
    Would buy again
    67 Answers
    Delivers good value for the price
    96%
    Delivers good value for the price
    50 Answers
    96%
    Delivers good value for the price
    50 Answers
    Happy with the feature set
    91%
    Happy with the feature set
    73 Answers
    93%
    Happy with the feature set
    67 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    39 Answers
    98%
    Lived up to sales and marketing promises
    45 Answers
    Implementation went as expected
    96%
    Implementation went as expected
    44 Answers
    92%
    Implementation went as expected
    47 Answers
    Features
    Khoros ServicePathFactory
    Content Publishing
    Comparison of Content Publishing features of Khoros Service and PathFactory
    Feature
    Khoros Service
    -
    Ratings
    PathFactory
    8.2
    158 Ratings
    5% above category average
    Content hub00 Ratings8.4150 Ratings
    Forms / Gated content00 Ratings7.5150 Ratings
    Embedded CTAs00 Ratings8.0135 Ratings
    Content distribution00 Ratings9.09 Ratings
    Content promotion00 Ratings9.06 Ratings
    Content automation00 Ratings7.0120 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Khoros Service and PathFactory
    Feature
    Khoros Service
    -
    Ratings
    PathFactory
    8.2
    158 Ratings
    11% above category average
    Audience profiling and targeting00 Ratings7.7132 Ratings
    Closed-loop tracking and reporting00 Ratings7.8125 Ratings
    Content performance analytics00 Ratings8.3157 Ratings
    Campaign optimization dashboard00 Ratings8.98 Ratings
    Best Alternatives
    Khoros ServicePathFactory
    Small Businesses
    No answers on this topic
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    No answers on this topic
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    Brand Embassy (discontinued)
    Score7.9 out of 10
    Contently
    Score9.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Khoros ServicePathFactory
    Likelihood to Recommend
    8.5
    (113 ratings)
    8.5
    (158 ratings)
    Likelihood to Renew
    8.2
    (79 ratings)
    9.0
    (7 ratings)
    Usability
    7.3
    (7 ratings)
    9.3
    (3 ratings)
    Availability
    9.0
    (2 ratings)
    10.0
    (8 ratings)
    Performance
    9.0
    (2 ratings)
    10.0
    (8 ratings)
    Support Rating
    8.1
    (9 ratings)
    9.1
    (4 ratings)
    In-Person Training
    9.0
    (2 ratings)
    8.2
    (1 ratings)
    Online Training
    7.3
    (1 ratings)
    10.0
    (7 ratings)
    Implementation Rating
    7.4
    (71 ratings)
    10.0
    (7 ratings)
    Configurability
    -
    (0 ratings)
    9.0
    (2 ratings)
    Ease of integration
    -
    (0 ratings)
    9.3
    (2 ratings)
    Product Scalability
    8.2
    (78 ratings)
    8.6
    (2 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.3
    (2 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.0
    (2 ratings)
    User Testimonials
    Khoros ServicePathFactory
    Likelihood to Recommend
    Khoros (Formerly Spredfast + Lithium)
    Less Appropriate Scenarios- A fintech company has highly specialized or industry-specific workflows that are not easily accommodated within the standard capabilities of Khoros Care. In such cases, the platform may be less appropriate for businesses with extremely unique processes that require a high degree of customization. Well suited- financial institutions face a high volume of customer inquiries related to account management, transactions, and security concerns. Khoros Care's security features, automation capabilities, and integration with banking systems make it suitable for managing customer interactions in the financial services sector.
    Incentivized
    Read full review
    PathFactory
    It's a great tool if you want to create experiences on web and share content with your audience - especially if you want to create bingeable content. For a microsite, I would like to see more modules that build up a page, and great examples for inspiration
    Incentivized
    Read full review
    Pros
    Khoros (Formerly Spredfast + Lithium)
    • Tagging system - it's possible to add a wide variety of labels and categories
    • Search feature - being able to find users by conversation number, username, or keywords makes it easier to navigate old conversations
    • Easy system for assigning conversations to other users
    • When you claim a conversation, it gets removed from the queue. This is much more visually explicit than Khoros Marketing's queue, for example, where all content remains visible in the queue and a bookmark gets moved around to distinguish the point where other users left off
    Incentivized
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    PathFactory
    • Create Visually appealing performance report
    • Give more in-depth information about performance metrics than most alternatives
    • Ability to track performance over time and compare this performance across time periods
    • Provide and send auto-run reports to top level management based on predefined criteria and timeframes
    Incentivized
    Read full review
    Cons
    Khoros (Formerly Spredfast + Lithium)
    • I would like to be able to see deleted comments/tweets so we can look into the issues.
    • I would like to be able to better customize dashboards for our exact metrics. Some things previously available in Spredfast are no longer available in Care.
    Incentivized
    Read full review
    PathFactory
    • Microsite was very hard to build ourselves. Changing the site can be really confusing and is not always intuitive. We have trouble knowing how to update items to get it to work the way we want it to.
    • Better instructions on how to customize tracks and use the different tools.
    • Users that come in without UTM parameters should still be included in all data reporting.
    • The reporting is confusing.
    Incentivized
    Read full review
    Likelihood to Renew
    Khoros (Formerly Spredfast + Lithium)
    Simply, there isn't anything on the market that is quite as personable as Khoros Care. After using a few different client messaging systems, this program gave the closest feel to in-person interaction that we could get during the COVID-19 epidemic and is an important part of our agency still to this day in 2023.
    Incentivized
    Read full review
    PathFactory
    We have seen a lot of value from our team's use of Path Factory. We also like working with this vendor as they actually take our feedback and implement it on their roadmap. A great vendor with a great product
    Incentivized
    Read full review
    Usability
    Khoros (Formerly Spredfast + Lithium)
    The ability to auto tag, manually tag, make notes, and "snooze" posts is extremely helpful. The efficiency of the work flow for agents is also a huge plus. It keeps agents moving quickly and prioritizing responses for the cases that need it most.
    Incentivized
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    PathFactory
    Overall, I think the tool is fairly easy to use to get a basic content uploaded to create a track and even the more complicated features become easier once you become familiarised with the process
    Incentivized
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    Reliability and Availability
    Khoros (Formerly Spredfast + Lithium)
    No issues.
    Read full review
    PathFactory
    I think there was only one time where we had issues reaching our account manager, otherwise PathFactory was always willing to hop on the phone to talk through strategy, to work through issues, and help build custom solutions to fit our needs. Customer service is a big selling point of PathFactory.
    Incentivized
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    Performance
    Khoros (Formerly Spredfast + Lithium)
    No issues.
    Read full review
    PathFactory
    The analytics and reports feature is fairly new and have proved very popular with many areas of our business and is growing in popularity. The metrics that are attainable are very insightful and provides a clear picture on the performance of the track.
    Incentivized
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    Support Rating
    Khoros (Formerly Spredfast + Lithium)
    Khoros Support has always very responsive and helpful when it comes to getting my issue/inquiry addressed. Their ticket portal is great for tracking any open tickets and they can be updated via the portal or by responding to the email thread. Support reps are always extremely knowledgeable and care about getting you taken care of
    Incentivized
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    PathFactory
    We meet weekly with Jennifer and I can't say enough about her. When issues have happened or we need help, she jumps on it quickly. If she doesn't know the answer, she pulls in Reggie or another on her team that can help. She goes above and beyond and has been very supportive, even when we had a lot of hard questions to answer from higher-ups. All this is on top of just being an awesome person.
    Incentivized
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    In-Person Training
    Khoros (Formerly Spredfast + Lithium)
    The team received training (from the same executive team member who has been supporting us) over the web and this was of very high quality.
    Read full review
    PathFactory
    I was able to browse around the tool quite easily once some basic training was given. I learnt much from using those method and only needed further help when wanting to learn about Reports, External codes and adding forms.
    Incentivized
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    Online Training
    Khoros (Formerly Spredfast + Lithium)
    No answers on this topic
    PathFactory
    The customer service, from technical through to customer success, is one of the biggest reasons I'd recommend PathFactory. This is true of their training. It can be as bespoke as you like, at least in my experience, and the team is always willing (where possible) to incorporate your suggestions.
    Incentivized
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    Implementation Rating
    Khoros (Formerly Spredfast + Lithium)
    Implementing the platform was not a big hassle for our client, it was seamless and easy we just had to follow a few steps and it was done. Just scaling was a bit of an issue but it got resolved with time and a bit of effort at both ends
    Incentivized
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    PathFactory
    The PathFactory team was very helpful when implementing the product. They gave us a lot of recommendations on best moving forward. As a note to new users, when implementing I would make sure that you create with your team a system to make sure that the platform is scalable. My team was able to do this through creating a foldering structure, naming conventions for tracks and assets, and ensuring tagging is used on all content uploads. I would also make sure when implementing that you have an understanding of how your team will track success and that your brand team is involved to make sure that there is consistency in the look and feel of the tracks
    Incentivized
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    Alternatives Considered
    Khoros (Formerly Spredfast + Lithium)
    Khoros is more than just a platform for social publishing. No other competitor provides the in-depth moderation and social listening services that they do. If you're looking for a one-stop-shop of a platform for all things social, this is the tool to be using. Others are better in usability and innovative functionality.
    Incentivized
    Read full review
    PathFactory
    I used Uberflip in a past company. I think they are pretty comparable. From what I remember, Uberflip was more intuitive to use, but I think PathFactory might have more capabilities. Although this was years ago, I am not aware of Uberflip's functionality now. I have had good experiences with both.
    Incentivized
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    Scalability
    Khoros (Formerly Spredfast + Lithium)
    Of course as the company grows owing to its growing customer base, they need to think of out-of-the-box solutions to offer its clients and customer satisfaction is one of them. Retention is very much needed in competitive environment like today and hence it becomes imperative for companies to find different ways to reach their client basis and fix their issues
    Incentivized
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    PathFactory
    Pathfactory is growing in popularity amongst individuals from different parts of the organisation and it would be difficult to forecast how scalable this can become
    Incentivized
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    Return on Investment
    Khoros (Formerly Spredfast + Lithium)
    • We have seen a positive shift of customers from reaching out to the Call Centre to the Social Care Team.
    • Monthly and Annual Reporting to keep track of performance and stats related to the team has been much easier to highlight areas for improvement (month2month and anually)
    • CSAT/NPS Survey results have increased via Khoros Care in comparison to the Call Centre.
    Incentivized
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    PathFactory
    • We saw ROI within the first 9 months of using PathFactory.
    • Our onboarding team saw quicker adoption of our product while using PathFactory to engage them during the onboarding process.
    • We've been able to more accurately understand our content needs and what works best when prospecting for specific segments. (eg. SMB, mid-market, and enterprise)
    Incentivized
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    ScreenShots

    Khoros Service Screenshots

    Screenshot of a customer conversation in Agent view. Access past customer conversations and interactions in a single pane of glass.Screenshot of the analytic dashboard used to monitor key metrics across a service organization, such as available agents, time to first response, and agent handle time.Screenshot of Khoros Agent Assist. This feature provides agents with real-time recommendations, reducing the time needed to handle customer inquiries, deliver accurate resolutions, and train new agents.Screenshot of Work Queues under Rules and Routing. This allows admins to build rules around tagging to ensure timely and effective follow-up from agents.

    PathFactory Screenshots

    Screenshot of Netflix-like home screen for B2B buyers with personalized resource centers.Screenshot of Gives sales visibility into the content consumption data of leads & accounts, inside a CRM.Screenshot of Content Tracks - Gives B2B buyers bingeable content journeys that accelerate their purchase decisions, whenever and wherever they click.Screenshot of Path Analytics - Gives access to a new class of content consumption data on the level of the visitor, account, and content asset.Screenshot of Guide - Gives buyers spot-on content recommendations, anywhere on a website.Screenshot of Content Track Analytics - Shows how visitors binge content in specific Content Tracks, and assess how particular sequences of content perform.