TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Lead Forensics

    Score8.9 out of 10
    N/AUK company Lead Forensics offers their eponymous platform for lead generation and web analytics.N/A

    UpLead

    Score9.3 out of 10
    N/AUpLead is a B2B data provider and technology company based in Southern California providing access to verified B2B contacts with direct email addresses. Search by industry, location, sales volume, number of employees, public vs private, contact title, job function, management level, technologies used and more to find customers. API and CRM integrations available.

    $99

    per month

    Pricing
    Lead ForensicsUpLead
    Editions & Modules
    No answers on this topic
    Basic
    $99.00
    per month
    Plus
    $199.00
    per month
    Professional
    $399.00
    per month
    Offerings
    Pricing Offerings
    Lead ForensicsUpLead
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Lead ForensicsUpLead
    Considered Both Products
    Lead Forensics
    No answer on this topic
    UpLead
    No answer on this topic
    Key User Insights
    Would buy again
    91%
    Would buy again
    94 Answers
    78%
    Would buy again
    28 Answers
    Delivers good value for the price
    93%
    Delivers good value for the price
    82 Answers
    82%
    Delivers good value for the price
    28 Answers
    Happy with the feature set
    94%
    Happy with the feature set
    97 Answers
    78%
    Happy with the feature set
    28 Answers
    Lived up to sales and marketing promises
    91%
    Lived up to sales and marketing promises
    69 Answers
    78%
    Lived up to sales and marketing promises
    28 Answers
    Implementation went as expected
    91%
    Implementation went as expected
    74 Answers
    80%
    Implementation went as expected
    28 Answers
    Features
    Lead ForensicsUpLead
    Web Analytics
    Comparison of Web Analytics features of Lead Forensics and UpLead
    Feature
    Lead Forensics
    8.6
    88 Ratings
    6% above category average
    UpLead
    -
    Ratings
    Lead Conversion Tracking8.175 Ratings00 Ratings
    Bounce Rate Measurement8.262 Ratings00 Ratings
    Device and Browser Reporting8.571 Ratings00 Ratings
    Pageview Tracking8.981 Ratings00 Ratings
    Event Tracking8.564 Ratings00 Ratings
    Reporting in real-time8.975 Ratings00 Ratings
    Referral Source Tracking8.676 Ratings00 Ratings
    Customizable Dashboards8.980 Ratings00 Ratings
    Prospecting
    Comparison of Prospecting features of Lead Forensics and UpLead
    Feature
    Lead Forensics
    -
    Ratings
    UpLead
    9.4
    42 Ratings
    20% above category average
    Advanced search00 Ratings9.842 Ratings
    Identification of new leads00 Ratings8.641 Ratings
    List quality00 Ratings9.642 Ratings
    List upload/download00 Ratings9.942 Ratings
    Ideal customer targeting00 Ratings9.442 Ratings
    Load time/data access00 Ratings9.342 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of Lead Forensics and UpLead
    Feature
    Lead Forensics
    -
    Ratings
    UpLead
    9.6
    41 Ratings
    21% above category average
    Contact information00 Ratings9.441 Ratings
    Company information00 Ratings9.641 Ratings
    Industry information00 Ratings9.741 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of Lead Forensics and UpLead
    Feature
    Lead Forensics
    -
    Ratings
    UpLead
    8.7
    40 Ratings
    16% above category average
    Lead qualification process00 Ratings8.537 Ratings
    Smart lists and recommendations00 Ratings7.834 Ratings
    Salesforce integration00 Ratings8.130 Ratings
    Company/business profiles00 Ratings9.038 Ratings
    Alerts and reminders00 Ratings7.932 Ratings
    Data hygiene00 Ratings9.337 Ratings
    Automatic data refresh00 Ratings8.736 Ratings
    Tags00 Ratings9.236 Ratings
    Filters and segmentation00 Ratings9.639 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of Lead Forensics and UpLead
    Feature
    Lead Forensics
    -
    Ratings
    UpLead
    7.9
    30 Ratings
    6% above category average
    Sales email templates00 Ratings8.129 Ratings
    Append emails to records00 Ratings7.729 Ratings
    Best Alternatives
    Lead ForensicsUpLead
    Small Businesses
    Matomo Analytics
    Score9 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Siteimprove
    Score9.1 out of 10
    Clay
    Score9.3 out of 10
    Enterprises
    Chartbeat
    Score9.2 out of 10
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Lead ForensicsUpLead
    Likelihood to Recommend
    8.9
    (111 ratings)
    9.7
    (42 ratings)
    Usability
    8.9
    (93 ratings)
    9.7
    (16 ratings)
    Support Rating
    9.1
    (4 ratings)
    8.2
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    1.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    8.0
    (1 ratings)
    User Testimonials
    Lead ForensicsUpLead
    Likelihood to Recommend
    Lead Forensics
    In my opinion, Lead Forensics is good for companies promoting a high-value ticket product on their website. If they are looking to maximize the results of their platform, LF is a good fit for their digital marketing strategy. If they are pushing a low-to-medium-ticket product, there is a higher risk that the platform will not be as relevant, because all the parts related to re-marketing and similar stuff can be done directly with Google tools, which are available to everyone.
    Read full review
    UpLead
    UpLead is well suited for environments where there is a lot of accurate contact information to research mainly generating sales for a business. On the other hand, businesses that don't require searching up a huge amount of contact data and that doesn't add up to the sales of a business do not need to use this software.
    Read full review
    Pros
    Lead Forensics
    • Lead Forensics helps us see which companies are visiting our site, even if they don’t fill out a form. This gives us a chance to reach out to businesses that are already showing interest but might not have contacted us yet.
    • Instead of cold-calling random prospects, we can see which pages a company has viewed and how often they return. This helps us tailor our conversations based on what they’re actually interested in.
    • The Lead Forensics support team has been great whenever we’ve had questions. They’re quick to respond and always ready to help, whether it’s troubleshooting an issue or offering advice on how to get the most out of the platform.
    Read full review
    UpLead
    • UpLead is one of the best B2B platforms available in the market which deals in offering the highest quality contacts and different companies’ data.
    • It has the best and updated real-time email verification, having contacts worldwide, technology tracking, account-based marketing, and robust API.
    • The integration of UpLead with other platforms is up to the mark. It allows users to integrate UpLead with other renowned software to have the best possible workspace to work on.
    Incentivized
    Read full review
    Cons
    Lead Forensics
    • Better updates on companies' current names. Often if a company was a different company years ago it still says the old company name which is confusing.
    • Better identifying the correct location. Sometimes it seems like that the location coming up is the wrong location.
    • Giving a better understanding of how they got to the website would help too. Often is says "direct" but I would like to know if it was via a link from an email or what
    Read full review
    UpLead
    • More data on small and start-up companies, but this situation is understandable.
    • Collecting a long list of contacts, especially of overseas companies, can sometimes take a while as UpLead is verifying the data. But the wait is typically understandable and worth it.
    • Sometimes I struggle with translating job functions in a foreign language, but this is easy to overcome.
    Read full review
    Usability
    Lead Forensics
    It is just a brilliant piece of software, and I discover more and more every time I meet with my account manager. The company missed a trick when it was first set up, as I believe they only used it to see who was looking at the site, but it can do so much more, and we would not be without it now. We have used it in relation to a cold-call campaign with Paragon to drive sales, but ultimately drilled down into who was coming to the site and whether they were our ideal customer.
    Read full review
    UpLead
    The tool is robust, it's powerful, it's accurate, and it's extremely helpful and pivotal in my current banking sales role. I could not succeed without UpLead's accurate data and contact information. I'm thankful that such an incredible service exists at such a fair and reasonable price, thank you for the value that you provide your customers and thank you for making me a very successful salesman and wealthier man
    Read full review
    Support Rating
    Lead Forensics
    Top support from the Lead Forensics team. They take time to understand your business specifications, they make sure your needs are fulfilled, they show the new assets of the platform. The rythm for the business review is very flexible. You can access a live chat at any time. A lot of tutorials help you to deepen your skills in using the platform for your busines.
    Read full review
    UpLead
    i like their support bot.
    Incentivized
    Read full review
    Alternatives Considered
    Lead Forensics
    I’ve used SalesIntel primarily for contact data, but I haven’t explored its web tracking features. What sets Lead Forensics apart is how quickly it delivers actionable insights from site visits. It helps me identify engaged accounts and prioritize follow-up without extra effort. For our needs, Lead Forensics offered a more immediate impact on sales productivity and customer engagement.
    Incentivized
    Read full review
    UpLead
    UpLead costs a bit more, but I found the data on UpLead to be well worth it in comparison and it was easier to transfer to our CRM (HubSpot). I like how they also provide useful API integration into UpLead and I hope they begin to offer more automation in the future.
    Read full review
    Return on Investment
    Lead Forensics
    • We are still in the very early stages of using Lead Forensics for our agency, but I can see that it could already be very useful to us as we haven't had insights like this previously.
    • Our very first use case with Lead Forensics was with a brand-new client and I would say it went exceptionally well. We were running a large media campaign for them, and it was very insightful to see how those specific businesses were getting to the site and what page they were going to. Like mentioned previously, this helped their very small sales team to go after businesses they know were interested in them.
    Read full review
    UpLead
    • I haven't been using UpLead long but I have generated interest in our company with several large accounts. Each one of them can add several million in revenue to our company.
    • A huge time saver is to be able to send out email blasts to potential clients I've downloaded from UpLead.
    • Securing any one of the prospects I'm working on through UpLead can easily pay for the investment 10 times over.
    • Most of the salespeople in our company are asking me where I'm getting my leads from.
    Read full review
    ScreenShots

    Lead Forensics Screenshots

    Screenshot of Lead Forensics' insight with regard to who is visiting a website, where they have come from, how visits trend over time, what they have looked at on the site, as well as detailed firmographics about each and every business visitor identified. This is presented at a glance insight for marketers to understand website performance, weak spots, campaign effectiveness and market engagement.Screenshot of a view of which businesses are visiting a website, in real-time. Users can categorize visitors according to their stage in the sales pipeline and create actions based upon each visitor profile to commence further engagement, understand what each visit is interested in by reviewing the time they have spent on each page, and use this information to start valuable conversations, and review the contact information to commence pro-active engagement to give each customer and prospect an exceptional first impression.Screenshot of marketing campaign analytics that help locate which are driving high value opportunities to a website. Users can track changes over time to understand the success of specific campaigns and monitor the performance of social media, PPC, SEO and any other referring source, to optimize campaigns and invest marketing budget where campaigns are driving maximum engagement and return.Screenshot of detailed firmographics relating to each visiting business, used to qualify and score a visitor, according to their 'fit' for a business. This helps users to understand the size and scope of each visitor, identify where they are located and get their contact information. Automated lead scoring against any specific criteria can be used to focus on the highest priority opportunities, in order to acquire new business, expand existing customer revenues and deliver excellent levels of customer service.