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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    LeadIQ

    Score6.1 out of 10
    N/ALeadIQ is a prospecting platform that helps outbound sales teams build pipeline through contact data, a AI cold email writing assistant, contact and account tracking for job changes, and CRM enrichment, all integrated into sales tools used daily.

    $0

    per month per user

    Looker

    Score8.1 out of 10
    N/ALooker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.N/A
    Pricing
    LeadIQLooker
    Editions & Modules
    Free
    $0
    per month per user
    Essential
    $39
    per month per user
    Pro
    $79
    per month per user
    Enterprise
    Ask Sales
    No answers on this topic
    Offerings
    Pricing Offerings
    LeadIQLooker
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details—Must contact sales team for pricing.
    More Pricing Information
    Features
    LeadIQLooker
    Prospecting
    Comparison of Prospecting features of LeadIQ and Looker
    Feature
    LeadIQ
    7.4
    11 Ratings
    4% below category average
    Looker
    -
    Ratings
    Advanced search7.710 Ratings00 Ratings
    Identification of new leads5.69 Ratings00 Ratings
    List quality6.311 Ratings00 Ratings
    List upload/download8.010 Ratings00 Ratings
    Ideal customer targeting7.07 Ratings00 Ratings
    Load time/data access9.711 Ratings00 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of LeadIQ and Looker
    Feature
    LeadIQ
    8.3
    11 Ratings
    7% above category average
    Looker
    -
    Ratings
    Contact information8.011 Ratings00 Ratings
    Company information9.711 Ratings00 Ratings
    Industry information7.310 Ratings00 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of LeadIQ and Looker
    Feature
    LeadIQ
    7.7
    11 Ratings
    3% above category average
    Looker
    -
    Ratings
    Lead qualification process6.45 Ratings00 Ratings
    Smart lists and recommendations5.35 Ratings00 Ratings
    Salesforce integration9.78 Ratings00 Ratings
    Company/business profiles7.38 Ratings00 Ratings
    Alerts and reminders7.54 Ratings00 Ratings
    Data hygiene7.010 Ratings00 Ratings
    Automatic data refresh9.38 Ratings00 Ratings
    Tags8.06 Ratings00 Ratings
    Filters and segmentation8.76 Ratings00 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of LeadIQ and Looker
    Feature
    LeadIQ
    6.3
    2 Ratings
    17% below category average
    Looker
    -
    Ratings
    Sales email templates6.12 Ratings00 Ratings
    Append emails to records6.52 Ratings00 Ratings
    BI Standard Reporting
    Comparison of BI Standard Reporting features of LeadIQ and Looker
    Feature
    LeadIQ
    -
    Ratings
    Looker
    7.4
    134 Ratings
    10% below category average
    Pixel Perfect reports00 Ratings6.5110 Ratings
    Customizable dashboards00 Ratings8.2133 Ratings
    Report Formatting Templates00 Ratings7.5115 Ratings
    Ad-hoc Reporting
    Comparison of Ad-hoc Reporting features of LeadIQ and Looker
    Feature
    LeadIQ
    -
    Ratings
    Looker
    6.8
    132 Ratings
    16% below category average
    Drill-down analysis00 Ratings6.3128 Ratings
    Formatting capabilities00 Ratings6.6130 Ratings
    Integration with R or other statistical packages00 Ratings5.655 Ratings
    Report sharing and collaboration00 Ratings8.8131 Ratings
    Report Output and Scheduling
    Comparison of Report Output and Scheduling features of LeadIQ and Looker
    Feature
    LeadIQ
    -
    Ratings
    Looker
    7.9
    128 Ratings
    4% below category average
    Publish to Web00 Ratings7.7105 Ratings
    Publish to PDF00 Ratings7.8113 Ratings
    Report Versioning00 Ratings7.984 Ratings
    Report Delivery Scheduling00 Ratings8.2110 Ratings
    Data Discovery and Visualization
    Comparison of Data Discovery and Visualization features of LeadIQ and Looker
    Feature
    LeadIQ
    -
    Ratings
    Looker
    6.6
    128 Ratings
    19% below category average
    Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings7.7124 Ratings
    Location Analytics / Geographic Visualization00 Ratings7.5110 Ratings
    Predictive Analytics00 Ratings4.66 Ratings
    Access Control and Security
    Comparison of Access Control and Security features of LeadIQ and Looker
    Feature
    LeadIQ
    -
    Ratings
    Looker
    7.3
    128 Ratings
    15% below category average
    Multi-User Support (named login)00 Ratings7.5120 Ratings
    Role-Based Security Model00 Ratings7.2105 Ratings
    Multiple Access Permission Levels (Create, Read, Delete)00 Ratings7.2122 Ratings
    Report-Level Access Control00 Ratings7.360 Ratings
    Mobile Capabilities
    Comparison of Mobile Capabilities features of LeadIQ and Looker
    Feature
    LeadIQ
    -
    Ratings
    Looker
    5.2
    95 Ratings
    39% below category average
    Responsive Design for Web Access00 Ratings4.991 Ratings
    Mobile Application00 Ratings5.01 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile00 Ratings5.885 Ratings
    Best Alternatives
    LeadIQLooker
    Small Businesses
    Owler
    Score9.7 out of 10
    Cyfe
    Score4 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    Qlik Cloud Analytics (Qlik Sense)
    Score8.1 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    Sisense
    Score6.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LeadIQLooker
    Likelihood to Recommend
    6.7
    (21 ratings)
    8.0
    (134 ratings)
    Likelihood to Renew
    9.0
    (1 ratings)
    9.2
    (8 ratings)
    Usability
    8.0
    (2 ratings)
    8.8
    (12 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    6.0
    (1 ratings)
    Support Rating
    7.7
    (10 ratings)
    8.8
    (14 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    Configurability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    10.0
    (1 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    8.5
    (51 ratings)
    Data Sources
    -
    (0 ratings)
    7.3
    (51 ratings)
    Ease of integration
    -
    (0 ratings)
    10.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Professional Services
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    LeadIQLooker
    Likelihood to Recommend
    LeadIQ
    I think LeadIQ is a great tool. It helps me with prospecting, writing emails, finding information about prospects, etc. I use it daily when writing emails and trying to find people to reach out to. It works well with CRM integration, and most of the time, the extension and scribe functions are working. Sometimes, the numbers are not accurate.
    Incentivized
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    Google
    When data drives potential for new orders, Looker earns its place in our tech stack. If, on the other hand, we are hoping for pipeline generation, Looker is useful if you are willing to repeatedly go check customer utilizations .... it is not appropriate if you are hoping to automate data analysis for this purpose.
    Incentivized
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    Pros
    LeadIQ
    • Capturing contact and lead information: Name, Designation, Phone Numbers, Work Email Address, Company board line number - almost every single data point one needs in lead or demand generation. The checkmark for verified information is a cherry on the cake.
    • LeadIQ integrates with LinkedIn Sales Navigator, Salesforce, and even SalesLoft pretty well. A simple click of a button from LSN can import the lead into Salesforce. A boon for any Outbound sales team. Additionally, capturing multiple contacts in a single go as well as importing them into a cadence is a time--saver.
    • It's also a community. Since users can suggest changes to make lead information more accurate as well as the option to request more information on a particular lead.
    Incentivized
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    Google
    • Show visited pages - sessions, pageviews - which programs are viewed the most.
    • Displays session source/medium views to see where users are coming from.
    • It shows the video titles, URLs, and event counts so we can monitor the performance of our videos.
    • It gives a graphic face to the numbers, such as using bar charts, pie graphs, and other charts to show user trends or which channels are driving engagement.
    • Our clients like to see the top pages visited for a month.
    • I like the drop-and-drag approach, and building charts is a little easier than it was before.
    Incentivized
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    Cons
    LeadIQ
    • Rocky start to using it - but good follow up with customer service.
    • It can create duplicates in salesforce sometimes which is a headache for some departments who require salesforce to be our pure data source.
    • Sometimes the numbers aren't correct for the right individual - it gets numbers from wrong people with the same name - this has only happened a couple of times, very rare.
    Incentivized
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    Google
    • Documentation is scarce, and very difficult to find when you need it.
    • Pricing is unclear, particularly as you look to scale your reports across the business.
    • Data from other sources is not represented in the system as well as first party Google services.
    Incentivized
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    Likelihood to Renew
    LeadIQ
    We have been very happy with LeadIQ for the past several years. They have quality data at a fair price and that is the most important thing for us. Their product continues to grow and expand and they are great to work with from a customer experience point of view.
    Incentivized
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    Google
    I give it this rating because it deems as effective, I am able to complete majority of my tasks using this app. It is very helpful when analyzing the data provided and shown in the app and it's just overall a great app for Operational use, despite the small hiccups it has (live data).
    Incentivized
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    Usability
    LeadIQ
    the data pool of contacts and lead info could be better compared to the other software competitors. The software is still quite easy to use and it has an extension which makes it easy to work side by side with either linkedin or salesforce. One item that doesn't work well which the rep showed us was pulling up the account page on salesforce and LeadIQ being able to pull up the company details based on the domain. That isn't working for us. Perhaps it's the industry we're in.
    Incentivized
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    Google
    Looker is relatively easy to use, even as it is set up. The customers for the front-end only have issues with the initial setup for looker ml creations. Other "looks" are relatively easy to set up, depending on the ETL and the data which is coming into Looker on a regular basis.
    Incentivized
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    Reliability and Availability
    LeadIQ
    No answers on this topic
    Google
    No objections
    Incentivized
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    Performance
    LeadIQ
    No answers on this topic
    Google
    Somehow resources heavy, both on server and client. I recommned at least 50Mbs data rate and high performance desktop comouter to be abke to run comolex tasks and configure larger amount of data. On the other hand, the client does not need to worry when viewing, the performance is usually ok
    Incentivized
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    Support Rating
    LeadIQ
    I have yet to contact LeadIQ regarding support for the tool. Usability is pretty straight forward, and I was trained well to use the tool properly. I am giving the rating of a five since I can not say I have had contact with the support team.
    Incentivized
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    Google
    Never had to work with support for issues. Any questions we had, they would respond promptly and clearly. The one-time setup was easy, by reading documentation. If the feature is not supported, they will add a feature request. In this case, LDAP support was requested over OKTA. They are looking into it.
    Incentivized
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    Implementation Rating
    LeadIQ
    No answers on this topic
    Google
    Very satisfied, easy to implement
    Incentivized
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    Alternatives Considered
    LeadIQ
    The user experience and design of the platform + the data health were far superior to UpLead and the other tools I demoed. I was also impressed by the pricing structure and the ability for me to pick and choose my plan or customize based on the sales team numbers and team capacity.
    Incentivized
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    Google
    Looker Studio, you can easily report on data from various sources without programming. Looker Studio is available at no charge for creators and report viewers. Enterprise customers who upgrade to Looker Studio Pro will receive support and expanded administrative features, including team content management. So it's good.
    Incentivized
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    Contract Terms and Pricing Model
    LeadIQ
    No answers on this topic
    Google
    Perfect price to performance
    Incentivized
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    Return on Investment
    LeadIQ
    • So far not a happy customer. We have had a few positive results but for the most part, all phone numbers are relatively inaccurate or they are personal numbers scraped from LinkedIn. When calling a personal number, people are surprised and find it intrusive.
    • We would not recommend this service until it invests more into correct corporate switchboard numbers at the bare minimum. Currently, these are often incorrect.
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    Google
    • Looker has a poignant impact on our business's ROI objectives. As an advertising exchange we have specific goals for daily requests and fill, and having premade Looks to monitor this is an integral piece of our operational capability
    • To facilitate an efficient monthly billing cycle in our organization, Looker is essential to track estimated revenue and impression delivery by publisher. Without the Looks we have set up, we would spend considerably more time and effort segmenting revenue by vertical.
    • Looker's unique value proposition is making analytical tools more digestible to people without conventional analytical experience. Other competing tools like Tableau require considerably more training and context to successfully use, and the ability to easily plot different visualizations is one of its greatest selling points.
    Incentivized
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    ScreenShots

    LeadIQ Screenshots

    Screenshot of Teams can send the right message, to the right person, at the right time to break through the noise and build more sales pipeline.Screenshot of Patented AI technology that can generate tailored cold emails with just a few clicks. Supports personalized cold outreach at scale to improve reply rates and meetings booked.Screenshot of Locates emails and mobile phones for ideal buyers, and sends them to systems of record.Screenshot of Keeps tabs on key accounts by sending notifications when job changes occur in a daily feed.Screenshot of Salesforce enrichment tool that helps to keep the user's system of record accurate, while improving speed to lead on inbound leads.

    Looker Screenshots

    Screenshot of a Looker dashboard with a geo chart.