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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Mixpanel

    Score8.3 out of 10
    N/AMixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…

    $0

    per month

    Riskified

    Score9 out of 10
    Enterprise companies (1,001+ employees)
    Riskified, headquartered in Tel Aviv, helps businesses to realize the potential of eCommerce by making it safe, accessible, and frictionless. Their eponymous platform allows online merchants to create trusted relationships with their consumers. Leveraging machine learning that benefits from a global merchant network, the platform identifies the individual behind each online interaction, helping merchants eliminate risk and uncertainty.N/A
    Pricing
    MixpanelRiskified
    Editions & Modules
    Free
    $0
    per month
    Growth
    $17
    per month
    Enterprise
    Contact sales
    No answers on this topic
    Offerings
    Pricing Offerings
    MixpanelRiskified
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsMixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!—
    More Pricing Information
    Features
    MixpanelRiskified
    Fraud Detection Software Features
    Comparison of Fraud Detection Software Features features of Mixpanel and Riskified
    Feature
    Mixpanel
    -
    Ratings
    Riskified
    8.1
    10 Ratings
    11% above category average
    Anomaly Detection00 Ratings8.15 Ratings
    Timely Monitoring00 Ratings8.57 Ratings
    ID Verification00 Ratings8.53 Ratings
    Data Analysis and Pattern Recognition00 Ratings8.68 Ratings
    Rule-based Alerts00 Ratings7.64 Ratings
    Investigation Tools00 Ratings7.75 Ratings
    External Data Integration00 Ratings7.76 Ratings
    Compliance and Regulatory Support00 Ratings8.56 Ratings
    User Interface00 Ratings7.710 Ratings
    Best Alternatives
    MixpanelRiskified
    Small Businesses
    PostHog
    Score8.3 out of 10
    No answers on this topic
    Medium-sized Companies
    Heap
    Score8.1 out of 10
    No answers on this topic
    Enterprises
    Gainsight PX
    Score7.6 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MixpanelRiskified
    Likelihood to Recommend
    9.0
    (50 ratings)
    8.0
    (28 ratings)
    Likelihood to Renew
    10.0
    (13 ratings)
    7.6
    (4 ratings)
    Usability
    9.0
    (2 ratings)
    7.9
    (3 ratings)
    Support Rating
    1.0
    (8 ratings)
    7.0
    (27 ratings)
    Online Training
    8.0
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.9
    (3 ratings)
    9.1
    (1 ratings)
    User Testimonials
    MixpanelRiskified
    Likelihood to Recommend
    Mixpanel
    As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
    Incentivized
    Read full review
    Riskified
    Riskified is the perfect tool if your current set up is based in lots of manual review and high chargebacks rate. Once implemented it will inmediately increase the authorization rate as well as decrease the chargeback rate significantly. For a company that needs automated decision on blocking abusers it also makes sense, specially using the Policy protect returns and item limit modules.
    Incentivized
    Read full review
    Pros
    Mixpanel
    • Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
    • The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
    • I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
    • The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
    Incentivized
    Read full review
    Riskified
    • Collaboration; Riskified builds strong relationships with their clients and works to always meet the clients' needs
    • Ascend; This is a great way for Riskifieds clients to meet, collaborate and learn from each other
    • Innovations; Riskified puts a huge emphasis on listening to their clients and finding a way to meet their needs, whether it's chargeback related, fraud screening related or abuse related.
    Incentivized
    Read full review
    Cons
    Mixpanel
    • Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
    • A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
    Incentivized
    Read full review
    Riskified
    • Missing functionality/ explanation: not having full understanding why some orders with multiple "red flags" are accepted/approved by Riskified
    • Missing functionality: It would be great if there was an option to resubmit an order after approving a second look (so that the customer doesn't have to place a second order)
    • The support I've received isn't always uniform (sometimes the agent will ask me to provide additional information about an order, sometimes they won't. It seems to be random?)
    Incentivized
    Read full review
    Likelihood to Renew
    Mixpanel
    It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
    Read full review
    Riskified
    We are likely to renew our use of Riskified. Their solution has become a critical component of our fraud prevention strategy and day-to-day operations. The combination of increased approval rates, reduced chargeback risk, and operational efficiency has delivered consistent value.
    Additionally, their collaborative approach and alignment with our customer experience goals reinforce our confidence in continuing the partnership long term.
    Incentivized
    Read full review
    Usability
    Mixpanel
    Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases
    Incentivized
    Read full review
    Riskified
    It's very easy to use. When an interaction is declined, there's reasoning located on the right side of the screen. It's incredibly easy to use Single-Sign-On to log into the account, and explaining that to new team members is very easy. The process for adding new team members is easy and the FAQ's are very helpful.
    Incentivized
    Read full review
    Support Rating
    Mixpanel
    We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
    Incentivized
    Read full review
    Riskified
    The account management is great and very responsive, but as previously mentioned, the company does not seem to be very proactive with spotting exiting integration issues or things that could be wrong from technical point of view. I would like to see Riskified doing more proactive integration monitoring and more regular technical reviews.
    Incentivized
    Read full review
    Online Training
    Mixpanel
    Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
    Read full review
    Riskified
    No answers on this topic
    Implementation Rating
    Mixpanel
    Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
    Read full review
    Riskified
    Our internal team completed implementation with our issue or needing additional external resources.
    Incentivized
    Read full review
    Alternatives Considered
    Mixpanel
    • There was not really any other competitors for this specific use case that had a chance
    • We used Google Analytics for some things but obviously, GA is anonymous data so not useful for product teams with users
    • Other solutions out there seemed to be too expensive and this was the most recommended
    • Heap seemed to be the best OTHER option but didn't take the time to evaluate
    Incentivized
    Read full review
    Riskified
    I would say that the main difference between Riskified and Signifyd is the level of client service, which drives success in other aspects. We did not have a dedicated account manager with Signifyd, so there was no one to deal with issues. Signifyd's billing is also very messy, and we found that they did not reimburse us for a significant amount of chargebacks. Riskified's billing is easy to reconcile, and we've never had that issue.
    Incentivized
    Read full review
    Return on Investment
    Mixpanel
    • We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
    • We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
    • We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
    Incentivized
    Read full review
    Riskified
    • Since implementing and working with Riskified we have seen a steady decrease in our fraud losses on our e-commerce orders. Riskified is able to quickly adjust its models to mitigate new trends
    • By eliminating the need to "challenge" orders we have been able to save on staffing needed for manual review and we have seen a decrease in callback rates for our fraud reviewed orders.
    Incentivized
    Read full review
    ScreenShots

    Mixpanel Screenshots

    Screenshot of Mixpanel's Insights report enables you to see how often users perform meaningful actions, monitor growth of key user cohorts, like power users, and slice and dice trends by any attribute.Screenshot of Mixpanel's powerful Flows report enables you to identify top user paths to see where people get stuck, and discover actions users take before, after, or between key events.Screenshot of Mixpanel's Retention report helps you understand how often users return and visualize feature stickiness. You can also slice and dice retention data to identify user groups that retain best and to find out what causes churn.