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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Phrase

    Score8.6 out of 10
    Small Businesses (1-50 employees)
    Phrase is a Language Intelligence provider. Its enterprise platform automates, manages, and delivers multilingual content. Global brands use Phrase across hundreds of languages to reduce time to market and deliver consistent brand experiences worldwide. The Phrase Platform brings together translation management, software localization, multimedia localization, machine translation, workflow automation, and language AI in a single integrated environment. From marketing…

    $324

    per year

    Uberflip

    Score8.2 out of 10
    N/AUberflip is a content marketing platform from the Toronto company of the same name. Central to Uberflip is its content hub for aggregating, centralizing, organizing, and finally curating content for delivery to targeted audiences in streams, culminating in the call-to-action (CTA). Uberflip also contains analytics that show how effective these CTAs are (and in what context they are effective or not) so poor content can be confidently dropped in favor of what works. For $200 monthly the user…N/A
    Pricing
    PhraseUberflip
    Editions & Modules
    Freelancer & LSP plans - Freelancer
    $27
    per month (billed annually)
    Developer Plan - Software UI/UX
    $525
    per month (billed annually)
    Freelancer & LSP plans - Professional
    $525
    per month (billed annually)
    Business Plan - Team
    $1,245
    per month (billed annually)
    Business & Enterprise Plans
    Custom
    No answers on this topic
    Offerings
    Pricing Offerings
    PhraseUberflip
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalRequired
    Additional Details——
    More Pricing Information
    User Ratings
    PhraseUberflip
    Likelihood to Recommend
    8.6
    (57 ratings)
    8.0
    (63 ratings)
    Likelihood to Renew
    10.0
    (2 ratings)
    9.0
    (12 ratings)
    Usability
    2.0
    (1 ratings)
    9.8
    (8 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (2 ratings)
    Performance
    -
    (0 ratings)
    7.3
    (1 ratings)
    Support Rating
    8.0
    (1 ratings)
    3.1
    (8 ratings)
    Online Training
    -
    (0 ratings)
    10.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    10.0
    (2 ratings)
    Vendor post-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    PhraseUberflip
    Likelihood to Recommend
    Phrase
    The system is well suited if you also run Trados or any second system. As the system is very expensive and the use of MTUs is rather complicated to understand the best thing is to run most larger projects through Trados or any other CAT tool and then to import it. Large projects are expensive in Phrase Localization Platform so I would recommend it if you have small projects and have enough capacity to carefully check the terminology as the data pulled from the term base is inconsistent. The same applies to the find replace feature which can work great.
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    Uberflip
    Uberflip is well suited to bring your larger organization into sharing content. Instead of relying only on marketing to be driving content, Uberflip has made it easy to integrate content into the sales process or client services process, with the ability to make the experience unique to sales or CS. Where Uberflip may not be as suited is if you are looking for landing pages to capture leads, most of the time for landing pages designed to sell a product you want to add specific feature copy and be able to place a gate over content without having a user jumping from page to page, while also having the gate capturing information and allowing you to trigger activities from your marketing automation system. Uberflip doesn't allow you to add copy or manipulate a landing page and only allows you to add information from a gate to a static list, which does not allow you to automate the process.
    Incentivized
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    Pros
    Phrase
    • The QA tool it provides is practical and always handy.
    • Instant QA feature can save time at the end of the process.
    • The possibility to decline a job directly from the platform instead of having to contact the client by email.
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    Uberflip
    • Integration into already existing CRM platforms, like Marketo.
    • Robust back-end reporting with the what seems like endless filters.
    • High-level of support from both the account management and technical teams.
    • Problem-solving with a focus on your end goal or what you are trying to accomplish.
    Incentivized
    Read full review
    Cons
    Phrase
    • In the case of EN to JA translation, we enter text and then convert it to get the correct final text (word or phrase) which uses correct Chinese character(s), as there are often multiple Chinese characters with the same reading but different meanings. When those conversion options are displayed, it is usually possible to change our selection among them by hitting the Tab key, but in Phrase, hitting the Tab key makes us leave the text conversion and move to the source segment, so we must make sure to use arrow keys to choose the right conversion option when using Phrase.
    • When there are tag elements used in the source text, the tags must exist in the target text of course, but the tag order also must be the same. The tags cannot be moved around in the segment, which causes problems in the case of the Japanese language, because the word order differs between EN and JA.
    • In the Japanese language, Italics are basically not used, so there must be no texts between the tags which specify Italic font. But then the segment cannot be confirmed and the job status cannot be changed to "Complete".
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    Uberflip
    • Decent amount of bugs in the system, constantly need to work with support.
    • Continues to raise their prices without adding much extra value.
    • Lots of turnover on their customer team's.
    • Somewhat customizable but could use some work on making hubs not all look exactly the same.
    • Mixed bag on the helpfulness of their teams.
    • Not overly proactive with suggestions for optimization or knowledge of their accounts.
    Incentivized
    Read full review
    Likelihood to Renew
    Phrase
    I use and manage an Academic edition (approx. 15 students) and the corporate license (10 users). In both cases, the features are easy to find, set and use. My students and my translators understand the dynamics of the platform easily and get used to them quickly.
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    Uberflip
    This serves all of our content marketing needs, but our sales team does need a more robust sales enablement solution. It's hard to have the engagement/usage data for different kinds of content in disparate systems. But I've looked for years and been unable to find a one-size-fits-all solution to solve all marketing and sales enablement use cases.
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    Usability
    Phrase
    It is designed to be a lean system, but that means that things are clustered in weird groups and a lot of trial and error is involved getting the settings right. If something goes wrong first level support is very quick and has very fast answers which are quite typical of first level support and essentially equate to asking you if you have switched it off and on yet. Anything more involved is challenging for support to address.
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    Uberflip
    For me this has been very easy to use. Once we got the basics down it was easily repeatable and if we did end up having questions our point of contact was very helpful and fast in getting our questions answered. If it was above their capabilities they brought in a support professional who really made it easy for us to learn and replicate their steps.
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    Reliability and Availability
    Phrase
    No answers on this topic
    Uberflip
    After using Uberflip for more than a year, we have yet to experience any down time.
    Read full review
    Support Rating
    Phrase
    We rarely use support, but most questions were answered in a timely fashion, although we didn't exactly find them satisfactory. That's mostly the fault of the software and not the Support team because we asked for things that Phrase couldn't do.
    Incentivized
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    Uberflip
    The support and the team at Uberflip is THE BEST!!! They are seriously so great. They got to know me on a personal level and really cared about getting my Hub set up the way I wanted and they want my Hub to be successful. They even took a few of us out to dinner when they were in my area for a marketing event. They are always there to help me and only a quick email or phone call away
    Read full review
    Online Training
    Phrase
    No answers on this topic
    Uberflip
    It wasn't exactly training but there was a step by step check list of things in a project the Uberflip team shared with me. There were links to helpful articles on it that walked me through how to set things up
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    Implementation Rating
    Phrase
    No answers on this topic
    Uberflip
    The implementation team was with us every step of the way, helping us map what needed to be done, providing examples of other customers and being as hands-on as we needed
    Incentivized
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    Alternatives Considered
    Phrase
    Phrase has a very good user interface that people can quickly learn and start using. Also, its analysis features are top class which helps me provide a detailed estimate to my client based on the file particulars. It has a QA feature that helps me do a very high-quality check before I send out my translation to the client.
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    Uberflip
    When it comes to asset management, Uberflip has a HubSpot beat. That doesn't mean HubSpot isn't necessary for other functions, but when it comes to the content itself, the backend organization, reporting (item and stream level), and delivery of the content is much more useful in Uberflip. Otherwise, they have the same learning curve.
    Read full review
    Return on Investment
    Phrase
    • Positive impact as I have been able to recruit and reach more and new clients.
    • As it is easy to use, I provide high quality translations for my clients.
    • Using TM and Search ensures consistency and my clients appreciate my good work with the help of Phrase.
    Read full review
    Uberflip
    • It has enabled us to track the performance of the content being sent out by sales. Now we can make data-driven content decisions.
    • Have had multiple use cases where Sales Assist was able to reengage prospects that were thought to be lost.
    • Content management has been key, it has been extremely helpful to centralize content in Uberflip.
    Incentivized
    Read full review
    ScreenShots

    Phrase Screenshots

    Screenshot of the Phrase dashboard.Screenshot of Phrase's machine translation options.Screenshot of Open ecosystem

Bring your own AI engine, connect with your preferred language service providers, and integrate seamlessly with 50+ tools across your tech stack to keep workflows aligned and scalable.Screenshot of the self-service portal providing on-demand machine translation.Screenshot of Phrase Studio, which is an AI-powered subtitling and dubbing to scale video and multimedia content with speed, consistency, and control.Screenshot of a customizable dashboard designed to surface the data that matters, enabling continuous optimization of workflows, cost, and performance.

    Uberflip Screenshots

    Screenshot of Integrates third-party content platforms such as RSS, SlideShare, Wistia, Vidyard, and more, to break down content silos for more control across channels.Screenshot of Dynamic destinations for campaigns can be created. Branding, fields and content can be personalized to deliver value and context. Uberflip CTAs can be used to place forms across streams, gate content and pass lead data to marketing automation platform.Screenshot of Uberflip Sales Assist gives sellers and success teams greater access to marketing content and tools that help them create and share their own content experiences.Screenshot of With UF CTAs, marketers can not only collect contact information, but they can do that within the context of a content experience or drive that visitor to a content experience by placing CTAs where conversion is most likely to take place.Screenshot of Content scores, metrics dashboards and integrations with the organization's marketing tech stack let users dive deeper into content engagement and performance.Screenshot of Displays how each account and contact engages with content.