Salesforce Agentforce Marketing vs. Salesforce Spiff

I think the product, by definition, is meant for marketing — and we use it exactly for that, for running campaigns. That’s the best-suited use case for the product. I don’t think it’s really meant to be used for anything else — that’s just not how it’s designed.

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Spiff can serve well organizations that regularly pay OTE and performance-based incentives as it takes away the pain for users to track their OTE pay. It is also very convenient to access past reports for comparison or whatever purpose you may need it for. The build-in ticketing system also allows users to easily raise inquiries and for admins to have a single inbox for inquiries that they need to address.

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• Filter relevant content so you can priorize those that are more relevant and resolve it first
• Measure the traffic in the different social networks, as well as the response rate, average response time and other relevant metrics
• Configure automation rules to order the work of those who must interact with the customer

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• It syncs with your internal systems to show how much you have sold during the current period.
• It tells you how much you should expect to get paid based on your sales.
• It keeps track of how you have performed over the course of the year and tells you when you are in accellerators.
• It also details your organizations sales rules and payout rules so that you just have one place to go for all questions commission related.

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• The email builder does not offer any way to catch/check bugs across different email service providers
• Creating SQL is not as easy as drag-and-drop; a lot of technical knowledge is required
• Salesforce Marketing Cloud is sold as a marketing tool, but to be honest, you need a LOT of technical IT support to run the tool
• Einstein metrics are across the board; if you have multiple audiences in one instance of Salesforce Marketing Cloud you can't segment the data.

Incentivized

Invited by TrustRadius (TR) on Vendor's Behalf

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• Although reporting has been improved, it's an area that I feel could use more development (which they are doing).
• Exports are good but to make them great, being able to customize the formatting and data that shows and which data doesn't show would be a great improvement.
• The backend can be somewhat confusing with statements and obligations and which should be used when and so on, just as one example. With that being said they are very willing to teach and also just do the updates for you if needed, but if it was a little more intuitive without that help would make it better.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

As of right now we have not seen any other program that integrates as seamlessly into our Salesforce platform. We have barely scratched the surface of all the features and use cases. It would be irresponsible to make a move to another platform in the near future. We have not come up against any limitations that would prompt a need to switch

I enjoy using it and it is easy to see where you stand, the issue is still no live tracking, or at the very least, twice daily updates. You have the update in the morning, but I would like to see where I stand at the end of the day as well

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You won't find another solution that has as many features as Salesforce Marketing Cloud Interaction Studio. We all know Salesforce, we all know how big they are and it's not for nothing... Their tools do most of the things you want, need and even imagine. Using it is complicated, but the usability is infinite.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Overall, the use cases of Spiff have been helping us to address important problems when it comes to commission calculation: (1) Accuracy of the commission calculation, (2) Transparency over how the commission is calculated, (3) Automation of commission calculation, which in turn saves us significant amount of time and energy and allow us to focus more on more important tasks

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Upgrades and timing of the upgrades were communicated well and planned during off hours for our work. If we did have a campaign scheduled during that time, it would kick-off after the system was back active. There were a few unplanned system down times, but it was a rare occurrence and those times were also short in duration.

In all my time using Spiff, I only recall it being unoperational (outside the times when there is scheduled maintence. During those times, Spiff does a good job at communicating when their services will be offline and why). The times when I do get a small error, 9 times out a 10 a simple refresh of the browser will fix the issue.

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Though the make up of MA apps is not built this way today, it would be nice to see them become more real-time. The integration between Salesforce and Pardot is not a true real-time integration. If I modify something in Salesforce, those changes are not automatically reflected in Pardot immediately. There is a delay of about 15 minutes before the systems sync. This delay, although not long, is less than ideal We would love the systems to be integrated real time such that changes are propagated from one system to the other immediately.

Pages load quickly, dashboards update numerous times throughout the day, and the integrations are seamless and operate without a hitch. On occasion, commissions will be delayed in calculating corrctly by a day or so, but that is quite rare. I don't find that delay to be a huge hinderance anyways.

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They are really responsive and more than not solve the problem or give you insight to how you can manage the solution yourself. I do find however sometimes a long delay on the more complex issues when they need to loop in other departments. but overall a good experience with support

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Invited by TrustRadius (TR) on Vendor's Behalf

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info

I needed my account to be set up and there seemed to be some technical issues with onboarding and a customer service rep made herself immediately available to liaison with our IT department to get me up and running. I did not expect them to tend to our request with such urgency.

The trainers at the Pardot user conference (Elevate and Connections) were very knowledgeable and presented the material well. Again, the content was targeted to more of a new user audience, and was not really relevant for folks who had been using the product for 2+ years.

Pardot's online training touches on all topics briefly and vaguely without much indepth exploration into how a final outcome could look, such as Nurturing Campaigns, Email templates, landing page templates, etc... The only true way to uncover Pardot's full capabilities is to have Front End design and coding experience. Without this key skill set, I would not recommend Pardot to another business.

The training was conducted by our Spiff Account Manager and they would even create recorded videos we could send to the sales team so when they log in, they would understand how to use Spiff. Account managers at Spiff are a huge reason why I like that company.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

From an IT perspective, once you set up the Javascript beacon and start collecting data there is a waiting game. During this time you can start labeling your site actions which can be labor intensive for a single person, but you don't really have the final end-users on the platform yet. We did a lot of training so users were experienced, but it wasn't until they had their first tasks to accomplish that they started using the system and had questions. I'd recommend setting up some immediate goals for an end-user to start segmenting for the purpose of displaying message campaigns so you can jump start end-user action.

I wasnt invovled but I heard it went smoothly!

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

We use Salesforce Marketing Cloud for lead management, generating reports, tracking customer and dealer information, inputting orders, and more. I prefer HubSpot for email marketing and automation because it is easier to use and the emails are designed much better. We currently use Salesforce and HubSpot, and we are very happy to have both, as they have different pros/cons.

Incentivized

Invited by TrustRadius (TR) on Vendor's Behalf

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info

It is a night and day difference between Sheets and Excel. The fact that it is integrated with Salesforce and calculates commission as you close deals make it super transparent and efficient when it comes to tracking your performance and commission. Spiff takes the manual work out of the equation. Reduces human error and increases collaboration.

Incentivized

Invited by the Vendor

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

was not involved with this part but i have not heard about clompaints

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Invited by TrustRadius (TR) on Vendor's Behalf

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info

Prior to this, we had no solution and literally were doing things on paper in a world where technology is outpacing paper. Having this process optimized has made it easier for the sales and marketing people to change information. From the training perspective, it has allowed us to see holes in where we could create additional support training, so the ROI here has been a lot more than just the optimization of a process.

Incentivized

Invited by TrustRadius (TR) on Vendor's Behalf

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

We have a fairly large Enterprise sales team (200+ people and growing). Back when I first started at my organization this number was actually around 100 people. We've doubled in size since then and we have had zero problems adding these additional users.

Incentivized

Invited by the Vendor

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• Salesforce Marketing Cloud allows us to more efficiently reach out to a higher number of prospects.
• Salesforce Marketing Cloud allows us to nimbly communicate important messages in a timely fashion to facilitate conversion.
• Salesforce Marketing Cloud allows us to track who is opening our messages so that we can stop sending to those not interested and focus on the most engaged audiences.

Incentivized

Invited by TrustRadius (TR) on Vendor's Behalf

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info

• increased transparency, allows me to share with my boss where i am at, i dont have to create a separate document tracking this information myself
• Reassurance on payout and accuracy, i know what is in Salesforce Spiff is already approved and directly translates to the payout of my goals
• reduction in errors and improved/less communication with the finance team for payouts. no other conversation needs to happen

Incentivized

Invited by TrustRadius (TR) on Vendor's Behalf

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info