141 Ratings
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Score 6.7 out of 100
40 Ratings
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Score 2 out of 100

Likelihood to Recommend

Salesforce Social Studio

If you have to manage a great volume of mentions and you don't require a specific model of dashboard, or if you don't have the budget for a AI based platform, this is a very good option that could cover your needs. Also great if you have to manage a great volume of users and projects, to have the flexibility and agility to setup your own monitoring
Anonymous | TrustRadius Reviewer

Shoutlet (Discontinued)

I think Shoutlet is an excellent tool for any mid-sized to larger company looking to improve their social strategy. While it does have some minor improvements that can be made, it's overall an impressive way to mass post to multiple networks and interact and engage with your followers in the social space. I feel at this time that a smaller company could probably benefit from a lesser in-depth version of this tool at this time
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Listening/monitoring

Salesforce Social Studio
8.5
Shoutlet (Discontinued)
8.0
Boolean keyword searches
Salesforce Social Studio
7.0
Shoutlet (Discontinued)
Filtering out noise/spam
Salesforce Social Studio
7.0
Shoutlet (Discontinued)
8.0
Sentiment analysis
Salesforce Social Studio
10.0
Shoutlet (Discontinued)
Broad channel coverage
Salesforce Social Studio
10.0
Shoutlet (Discontinued)

Publishing

Salesforce Social Studio
8.5
Shoutlet (Discontinued)
8.3
Content planning and scheduling
Salesforce Social Studio
10.0
Shoutlet (Discontinued)
8.0
Audience targeting
Salesforce Social Studio
8.0
Shoutlet (Discontinued)
8.0
Content optimization
Salesforce Social Studio
8.0
Shoutlet (Discontinued)
Workflow management
Salesforce Social Studio
8.0
Shoutlet (Discontinued)
9.0

Engagement

Salesforce Social Studio
7.6
Shoutlet (Discontinued)
9.0
Automated routing and prioritization
Salesforce Social Studio
9.9
Shoutlet (Discontinued)
9.0
Customer interaction histories
Salesforce Social Studio
9.9
Shoutlet (Discontinued)
9.0
Bulk actions
Salesforce Social Studio
3.1
Shoutlet (Discontinued)

Marketing

Salesforce Social Studio
5.5
Shoutlet (Discontinued)
8.7
Lead generation
Salesforce Social Studio
5.0
Shoutlet (Discontinued)
8.0
Content marketing
Salesforce Social Studio
5.0
Shoutlet (Discontinued)
9.0
Paid media management
Salesforce Social Studio
6.0
Shoutlet (Discontinued)
Campaigns and promotions
Salesforce Social Studio
6.0
Shoutlet (Discontinued)
9.0

Channel coverage/integration

Salesforce Social Studio
8.1
Shoutlet (Discontinued)
9.0
Twitter
Salesforce Social Studio
9.0
Shoutlet (Discontinued)
9.0
Facebook
Salesforce Social Studio
10.0
Shoutlet (Discontinued)
9.0
LinkedIn
Salesforce Social Studio
10.0
Shoutlet (Discontinued)
9.0
Google+
Salesforce Social Studio
6.8
Shoutlet (Discontinued)
9.0
Instagram
Salesforce Social Studio
8.0
Shoutlet (Discontinued)
Pinterest
Salesforce Social Studio
6.5
Shoutlet (Discontinued)
YouTube
Salesforce Social Studio
6.7
Shoutlet (Discontinued)

Reporting/analytics

Salesforce Social Studio
8.6
Shoutlet (Discontinued)
7.7
Campaign success analytics
Salesforce Social Studio
8.9
Shoutlet (Discontinued)
8.0
Real-time tracking
Salesforce Social Studio
7.0
Shoutlet (Discontinued)
8.0
Competitor analysis
Salesforce Social Studio
9.9
Shoutlet (Discontinued)
7.0

Account management

Salesforce Social Studio
9.5
Shoutlet (Discontinued)
Role-based user permissions & privileges
Salesforce Social Studio
9.0
Shoutlet (Discontinued)
Mobile access
Salesforce Social Studio
9.9
Shoutlet (Discontinued)

Pros

Salesforce Social Studio

  • The amount of the information that radian6 can pull from multiple social platforms is absolutely phenomenal. Its just not only the pull but the way the information can be presented in dashboards was way good. It helped us understand in various aspects of our social presence.
  • Multiple profiles helped us to break down the Big/Huge social buzz cloud to smaller and more manageable pieces. This helped us concentrate on the lows and helped us to plan better on turning them to highs.
  • Radian6 allowed us to follow thru the crowd trends with the latest information presented in a single view. This also helped us to collect the social opinion on the product releases.
  • The ease of use, one need not be an expert to start using this platform. The interface is easily understandable by anyone.
  • A keyword can be edited quickly to tailor the needs and the results were quick.
Mahesh Aluvala | TrustRadius Reviewer

Shoutlet (Discontinued)

  • The ability to manage and publish to various social accounts from one platform. This feature helped us to have a cohesive social strategy and saved us a lot of time having to go back and forth between accounts.
  • The module that allowed us to build contests and custom landing pages was perhaps my favorite part. For the contests, it proved to be ultra convenient to be able to build, host and run social promotions through the same platform that housed our social accounts and lists. From a landing-page-design standpoint, it was also wonderful and time-effective for each individual department to be able to build professional and dynamic pages themselves rather than tasking it to our web designers who really didn't have the time.
  • I was also very pleased with the customer service we received from the Shoulet team. From the original demo, to the training sessions, all the way through to back-end service maintenance, everyone we dealt with was available, accommodating and friendly. Not entirely common in this day in age.
Anonymous | TrustRadius Reviewer

Cons

Salesforce Social Studio

  • Jack of all trades, master of none: OK so this might sound a bit harsh, but while the tool accomplished three similar functions competently, and all under one bonnet, the fact that none of them are outstanding in functionality and capability in my book that also counts as a weakness, regardless of the fact they are all combined in one software suite. It would seem that Salesforce needs to think more carefully about who the target user audience is here - publishers, sellers and marketers, or insight types who work with the content - it's a bit lacklustre in all three areas
  • Simplicity vs total control: I mentioned previously that it has a very intuitive, accessible and 'simplistic' (in a good way) UI which makes getting to grips with the tool great for early adopters. BUT with this comes the downfall that it is rather simplistic, and the rich functionality that is available in other platforms is just not seen here. For example, the engagement scores for competitor brands (not client / owned brands) are not available, meaning you can't do deeper dive analysis on content performance for rival organizations. The ability to only export content in 90 day chunks is also frustrating
  • For such a large organisation, think about how much support you're going to need from Salesforce. You might have to be prepared to wing it on your own
Jeremy Cowles | TrustRadius Reviewer

Shoutlet (Discontinued)

  • I would like to see Shoutlet improve the usability of their "Shoutlet Profiles" module. It has improved over time, but I would like to see more individual user metrics such as affinity, time spent engaged per user, and monthly interactions by user.
  • I would also like to see Shoutlet redesign their "manage urls" module and URL shortener. The shortener works well, but I would like the interface to be more user friendly, and be able to access it throughout the rest of the tool. Perhaps in a slide out drawer.
  • Unfortunately, Shoutlet does not offer a Pin scheduling tool at this time. This would be a HUGE asset for them to have.
Cailey Pickett | TrustRadius Reviewer

Likelihood to Renew

Salesforce Social Studio

Salesforce Social Studio 8.8
Based on 38 answers
I spent a lot of time researching the right platform for me and our organisation (thanks to the other reviews on TrustRadius also). Having used other platforms when I found frustrations getting my everyday work done, I knew exactly what I wanted and this is why I chose Social Studio. While there have been a few hiccups, the quarterly update releases and the outstanding tech support have kept me more than happy.
Nicole Swanson | TrustRadius Reviewer

Shoutlet (Discontinued)

Shoutlet (Discontinued) 1.3
Based on 24 answers
While I do not have direct control over the renewal of our contract, I am definitely lobbying to not only renew the contract, but expand our contract with Shoutlet to include more of our company's accounts in our Shoutlet account for the many reasons already stated. By pulling all of our accounts, pages and platforms into one media management tool, we'll be able to better serve our fans, members, patients and employees. It will cut down time it takes for us to post across our entire company's breadth of social media options while sharing more easily between locations and entities. For medium and large scale enterprises, Shoutlet is hard to beat.
Lisa Adams | TrustRadius Reviewer

Usability

Salesforce Social Studio

Salesforce Social Studio 9.0
Based on 9 answers
• Would rate this a 6. The User Interface is pretty intuitive, but the platform was still considered pretty intimidating by our non-technical staff when they first saw it. It took a while to get used to it and feel comfortable. There was quite a lot of setup work in the beginning (for example, we had to build our own reports using a canned report as a template, and this was not simple). Although it took a while to get it setup correctly, it’s quite intuitive once that work has been done.
Anonymous | TrustRadius Reviewer

Shoutlet (Discontinued)

Shoutlet (Discontinued) 7.7
Based on 4 answers
While some things do require a little training, a quick phone training session or reading an online guide usually suffices. I've never needed multiple training sessions for any part of Shoutlet. As someone with very little coding/programming background (read: absolutely none), I am always able to accomplish what is needed without feeling over my head or needing help.
Lisa Adams | TrustRadius Reviewer

Reliability and Availability

Salesforce Social Studio

Salesforce Social Studio 9.6
Based on 10 answers
The platform is rarely down
Anonymous | TrustRadius Reviewer

Shoutlet (Discontinued)

Shoutlet (Discontinued) 7.3
Based on 1 answer
No answer on this topic is available.

Performance

Salesforce Social Studio

Salesforce Social Studio 8.4
Based on 10 answers
No issues with performance.
Anonymous | TrustRadius Reviewer

Shoutlet (Discontinued)

Shoutlet (Discontinued) 7.3
Based on 1 answer
In general, the software works really well. I get weird errors for time to time. Tech Therapy does a great job helping when things go awry
Lisa Adams | TrustRadius Reviewer

Support Rating

Salesforce Social Studio

Salesforce Social Studio 9.0
Based on 20 answers
I don't remember having to reach out to support quite often when working with Radian6. However, before I started in that position working with the platform, my manager relayed to me that the customer support for Radian6 and Salesforce overall was quick and efficient, and that they usually got back to him within a day or so
Anonymous | TrustRadius Reviewer

Shoutlet (Discontinued)

Shoutlet (Discontinued) 7.3
Based on 1 answer
I feel that the level of support I get from Shoutlet is far beyond the level of support I've received from other companies in a variety of services. It would be nice to have a regular update from Tech Therapy that lists out any potential bugs they're working to fix for the various browsers they support. Sometimes I wonder if I'm experiencing an issue simply because I use Firefox vs. Chrome.
Lisa Adams | TrustRadius Reviewer

Online Training

Salesforce Social Studio

Salesforce Social Studio 7.6
Based on 6 answers
• We initially received dedicated online training for our team which was delivered by our account rep. This was pretty effective since it happened after our data had been loaded into the system and it had been configured for specific needs our organization. The training was perhaps a bit shallow though, as it was only an hour long. Online videos are available to be taken individually, and these have been useful.
Anonymous | TrustRadius Reviewer

Shoutlet (Discontinued)

No score
No answers yet
No answers on this topic

Implementation Rating

Salesforce Social Studio

Salesforce Social Studio 9.8
Based on 12 answers
Implementation was pretty simple. Just a matter of giving the account rep a list of our search terms and having him set the system up to pull the data we wanted to see. Once this had been done, we tweaked it with his help. Process was pretty smooth, although there was some back and forth until it worked the way we wanted.
Anonymous | TrustRadius Reviewer

Shoutlet (Discontinued)

No score
No answers yet
No answers on this topic

Alternatives Considered

Salesforce Social Studio

We do not make the decision for tools in most cases, however Social Studio does out-weigh all other tools on the Social Listening aspect. It is not just key-words the way most tools are. This also allows you to personalize the source, including magazines, forums etc web-wide. It also allows you to narrow down geographical information and languages.
Anonymous | TrustRadius Reviewer

Shoutlet (Discontinued)

Shoutlet is infinitely more advanced than SocialMadeSimple. It is a much more complex and in-depth platform. We actually changed to SocialMadeSimple after Shoutlet and I miss how easy to use and advanced it was in comparison. It was a money decision but if they were the same price, I would absolutely insist we go back
Meg Ruggieri | TrustRadius Reviewer

Return on Investment

Salesforce Social Studio

  • I would actually say that Radian6 decreased our efficiency as a team because it took so much time and effort to train people on how to use it.
  • Radian6 helped us understand the overall sentiment of our brand. This gave us great insight and helped us structure our online customer service strategy.
Anonymous | TrustRadius Reviewer

Shoutlet (Discontinued)

  • Allows our small staff to provide our clients with world-class service and data.
  • Exponentially improved fan base expansion for our clients.
  • Rapid response for customer service issues for clients - allowing us to help our clients prevent their social media presence from becoming the Complaint Department, rather a true community of fans and supporters of a brand.
Dan Geary | TrustRadius Reviewer

Pricing Details

Salesforce Social Studio

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Salesforce Social Studio Editions & Modules

Edition
Basic$1,000.001
Pro$4,000.001
Corporate$12,000.001
Enterprise$40,000.001
  1. Per Org Per Month
Additional Pricing Details

Shoutlet (Discontinued)

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Shoutlet (Discontinued) Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

Salesforce Social Studio
9.8
Shoutlet (Discontinued)
8.0

Likelihood to Renew

Salesforce Social Studio
8.8
Shoutlet (Discontinued)
1.3

Usability

Salesforce Social Studio
9.0
Shoutlet (Discontinued)
7.7

Reliability and Availability

Salesforce Social Studio
9.6
Shoutlet (Discontinued)
7.3

Performance

Salesforce Social Studio
8.4
Shoutlet (Discontinued)
7.3

Support Rating

Salesforce Social Studio
9.0
Shoutlet (Discontinued)
7.3

In-Person Training

Salesforce Social Studio
10.0
Shoutlet (Discontinued)

Online Training

Salesforce Social Studio
7.6
Shoutlet (Discontinued)

Implementation Rating

Salesforce Social Studio
9.8
Shoutlet (Discontinued)

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