SurveyMonkey vs. Totango

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SurveyMonkey
Score 8.2 out of 10
N/A
SurveyMonkey provides free, customizable surveys, and a suite of paid, back-end programs that include data analysis, sample selection, bias elimination, and data representation tools. SurveyMonkey also offers large-scale, enterprise options for companies interested in data analysis, brand management, and consumer focused marketing.
$99
per month
Totango
Score 7.8 out of 10
N/A
Totango customer success software, now with Catalyst, helps enterprise businesses and cross-functional teams accelerate customer outcomes in productivity, retention, and expansion. Totango and Catalyst will become a unified product, following the merger in February 2024.N/A
Pricing
SurveyMonkeyTotango
Editions & Modules
Team Advantage
$25
per month (billed annually) per user (starting at 3 users)
Team Premier
$75
per month (billed annually) per user (starting at 3 users)
Standard Monthly
$99
per month
Individual Plan - Advantage Annual
$468
per year
Individual Plan - Premier Annual
$1,428
per year
No answers on this topic
Offerings
Pricing Offerings
SurveyMonkeyTotango
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsEach package gives teams a 360° customer account profile, customer health scoring, customer journey program templates (SuccessBLOCS), automated workflows (SuccessPlays), email campaigns, self-paced onboarding, and customer support.
More Pricing Information
Community Pulse
SurveyMonkeyTotango
Considered Both Products
SurveyMonkey

No answer on this topic

Totango
Chose Totango
We evaluated five other customer success platforms. We selected Totango because of its technical fit, usability, and competitive pricing.
Features
SurveyMonkeyTotango
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
SurveyMonkey
7.2
76 Ratings
10% below category average
Totango
-
Ratings
Survey templates8.075 Ratings00 Ratings
Themes7.367 Ratings00 Ratings
Custom logo/branding6.367 Ratings00 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
SurveyMonkey
7.6
78 Ratings
11% below category average
Totango
-
Ratings
Changes to live survey7.062 Ratings00 Ratings
Question design help6.872 Ratings00 Ratings
Multiple question types9.078 Ratings00 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
SurveyMonkey
7.3
72 Ratings
13% below category average
Totango
-
Ratings
Survey logic flexibility7.372 Ratings00 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
SurveyMonkey
7.1
78 Ratings
13% below category average
Totango
-
Ratings
Response tracking7.577 Ratings00 Ratings
Data export6.374 Ratings00 Ratings
Standard reports8.077 Ratings00 Ratings
Custom reports6.864 Ratings00 Ratings
Analytics7.065 Ratings00 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
SurveyMonkey
8.3
67 Ratings
4% below category average
Totango
-
Ratings
Access controls8.067 Ratings00 Ratings
Compliance8.558 Ratings00 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
SurveyMonkey
7.5
48 Ratings
7% below category average
Totango
-
Ratings
Vendor-offered crowdsourcing7.332 Ratings00 Ratings
Respondent restrictions7.846 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
SurveyMonkey
-
Ratings
Totango
8.5
182 Ratings
3% below category average
Role-based user permissions00 Ratings8.5182 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
SurveyMonkey
-
Ratings
Totango
8.4
216 Ratings
3% below category average
API00 Ratings6.9149 Ratings
Integration with Salesforce.com00 Ratings9.4173 Ratings
Integration with Marketo00 Ratings9.035 Ratings
Customer Data Extraction / Integration
Comparison of Customer Data Extraction / Integration features of Product A and Product B
SurveyMonkey
-
Ratings
Totango
8.1
247 Ratings
8% below category average
Product usage00 Ratings8.1243 Ratings
Help desk / support tickets00 Ratings8.2160 Ratings
Customer Success Management
Comparison of Customer Success Management features of Product A and Product B
SurveyMonkey
-
Ratings
Totango
8.1
260 Ratings
6% below category average
NPS surveys00 Ratings9.4124 Ratings
Sponsor tracking00 Ratings6.16 Ratings
Customer profiles00 Ratings7.9251 Ratings
Automated workflow00 Ratings9.1240 Ratings
Internal collaboration00 Ratings7.7226 Ratings
Customer health scoring00 Ratings7.5253 Ratings
Customer segmentation00 Ratings8.7243 Ratings
CSM Reporting & Analytics
Comparison of CSM Reporting & Analytics features of Product A and Product B
SurveyMonkey
-
Ratings
Totango
8.3
254 Ratings
2% below category average
Customer health trends00 Ratings8.4243 Ratings
Engagement analytics00 Ratings8.8229 Ratings
Revenue forecasting00 Ratings7.7175 Ratings
Dashboards00 Ratings8.4237 Ratings
Best Alternatives
SurveyMonkeyTotango
Small Businesses
Square 9 Softworks
Square 9 Softworks
Score 9.7 out of 10
ChurnZero
ChurnZero
Score 8.1 out of 10
Medium-sized Companies
Square 9 Softworks
Square 9 Softworks
Score 9.7 out of 10
CustomerSuccessBox
CustomerSuccessBox
Score 9.5 out of 10
Enterprises
Verint Voice of the Customer
Verint Voice of the Customer
Score 9.3 out of 10
Gainsight CS
Gainsight CS
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SurveyMonkeyTotango
Likelihood to Recommend
8.7
(110 ratings)
9.1
(261 ratings)
Likelihood to Renew
9.0
(26 ratings)
7.3
(8 ratings)
Usability
9.0
(41 ratings)
8.6
(95 ratings)
Availability
10.0
(1 ratings)
9.9
(3 ratings)
Performance
6.0
(1 ratings)
8.8
(2 ratings)
Support Rating
9.4
(35 ratings)
7.7
(93 ratings)
Online Training
-
(0 ratings)
7.0
(1 ratings)
Implementation Rating
10.0
(2 ratings)
10.0
(12 ratings)
Configurability
-
(0 ratings)
8.2
(4 ratings)
Ease of integration
-
(0 ratings)
8.0
(8 ratings)
Product Scalability
-
(0 ratings)
9.8
(3 ratings)
Vendor post-sale
-
(0 ratings)
8.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
SurveyMonkeyTotango
Likelihood to Recommend
Momentive (SurveyMonkey, Inc)
SurveyMonkey is well suited for external, professional, client-facing forms and complex question types. I've tried generating forms on HubSpot, and it's not nearly as intuitive or clean-looking, and not all question types are supported (e.g. Likert scales). For quick, internal forms that don't need to be as pretty or professional, I find that Google Forms is the quickest and easiest to pull together, especially since it has a single, universal respondent link. If I wanted to embed a link in a mass email, SurveyMonkey doesn't allow multiple respondents to use the same link on my plan.
Read full review
Totango
for a CSM it´s marvelous, you have in one window everything,the agenda for your day by day work, the workload you have in a day,all the customers database and call history added by tasks and toutch points, the to do thing in each customer you know what to do next, with renewal you hace an digital engadgement with customers inform they need to renew in order to keep using the app.
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Pros
Momentive (SurveyMonkey, Inc)
  • Keeps identifiable information anonymous.
  • Being able to close the survey at a set time without having to remember to do so.
  • Takes the guess work out of response collecting.
  • Makes it easy to categorize responses within the same survey. Being able to add tags to open-ended questions makes it easy for us to identify patterns in responses.
  • An array of survey options and questions.
  • An all around great product that meets multiple needs.
  • Can have multiple collectors for the same survey to included manual input.
Read full review
Totango
  • Enables us to easily send and collect NPS & CSAT scores regularly.
  • Syncs with HubSpot to bring in updated client data and deals automatically.
  • Allows us to manage clients based on health score which is multi-dimensional.
  • I can log touch points directly in Totango from Gmail so easily..
  • As we improve and develop our non SaaS business client experience, Totango continues to develop more functionality that we can benefit from.
Read full review
Cons
Momentive (SurveyMonkey, Inc)
  • I would like to have more customizable options for branding it to our hospital colors. Some survey options allow you to enter html color codes. SurveyMonkey allows you to change colors and you have to pick from selected options.
  • Embedding the surveys into a webpage, like WordPress is not as seamless as other services.
Read full review
Totango
  • Integrations -- in my experience, they constantly break and disconnect.
  • Implementation -- I feel it was a HUGE challenge to set-up our environment. It took over 200 hours and it didn't work.
  • Communication -- during implementation/onboarding, in my opinion, we were mislead on how to create some of our custom data objects and it ended up being a big waste of time since the approach we were instructed to use ended up being incorrect.
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Likelihood to Renew
Momentive (SurveyMonkey, Inc)
Compared to other competitors in the market (including a few I've used internally), if you're looking for a survey application, this one does the job and it's quite inexpensive too. Considering the fact that it comes with a handy mobile application too (on iOS and Android), you also get flexibility thrown in the deal too.
Read full review
Totango
I personally believe Totango is the right Customer Success Tool for me, my team, and my organization. I couldn't find limitations until now, it's capabilities are on point and it's very scalable. of course, transitioning to another tool would mean a lot of hours and training, and would expose risks
Read full review
Usability
Momentive (SurveyMonkey, Inc)
It does everything a survey software should do, and it does it very well. I can't speak for how well it would work for a business that was surveying tens of thousands of people - but for a small business of 50 employees with a couple of thousand clients, it does everything it needs to do.
Read full review
Totango
It is easy to use and understand, and simple to follow day to day. Logging notes and tasks is one of the key areas this is utilised along with tracking reports and accessing key data points for conversations with customers which is helpful. Mobile app helps too to access information on the go.
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Reliability and Availability
Momentive (SurveyMonkey, Inc)
No answers on this topic
Totango
I have yet to experience any downtime with Totango (knock on wood) so reliability has been really top tier since we were onboarded. Given that the support team has been really helpful so far, I can imagine should downtime every be the case, they'll be able to communicate proactively/effectively on the current state of the platform
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Performance
Momentive (SurveyMonkey, Inc)
still to many limitations for more complex surveys --skips, filtered questions, etc.
Read full review
Totango
At times the integration sync can be really slow when it comes to touchpoints. I can't say the same for customer health syncing, but I do tend to notice the lag from email syncing, and in those cases, I will need to refresh the Totango page a couple of times or wait a couple of extra seconds/minutes for it to show up.
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Support Rating
Momentive (SurveyMonkey, Inc)
I've never had to contact the SurveyMonkey customer care team directly, but they have a pretty good library of help articles on their website. Everything from designing and executing your survey to account and billing questions. I never had a need for further support from Survey Monkey.
Read full review
Totango
I give Totango a support rating of 10 because I can always get support whenever needed. If its a technical issue, I know I can email their support team for help. If it's a more in depth question with respect to our instance of Totango, I can reach out to our CSM and always get help in a very reasonable amount of time. I always look to Totango as the standard when I think of how to best communicate and support our own customers.
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Online Training
Momentive (SurveyMonkey, Inc)
No answers on this topic
Totango
Our CSM did a great job of conducting the training so we understand, at the very least, the functionality that is directly relevant to us. This also allowed us to train our own new team mates when onboarding based on the training flow that was first presented to us. This was also conducted as a interactive sessions, as training are notoriously known to be dry
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Implementation Rating
Momentive (SurveyMonkey, Inc)
Implementation not required.
Read full review
Totango
Totango has been easy for our team to integrate most of our new features into, which is great considering we have to factor in the customers' usage of the new features into all of the health and usage metrics we have. It has taken a while to integrate our second product however, which is why I would rank this a 7.
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Alternatives Considered
Momentive (SurveyMonkey, Inc)
SurveyMonkey is easier to customize and provides much more in depth analytics. SurveyMonkey also provides better templates providing us with a better presentation to our employees. SurveyMonkey also comes with a more trustworthy platform that ensures confidentiality, which is incredibly important to our employees and means we're getting more reliable results from the surveys.
Read full review
Totango
Pipedrive is a great CRM for Sales purposes but it doesnt give much tools for CX management. Totango is all the opposite, it is an excellent product for Customer Management . We currently use both platforms integrated with each other and it gives great results to both Sales and Customer Success teams
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Scalability
Momentive (SurveyMonkey, Inc)
No answers on this topic
Totango
Information keeps missing and changing in totango . Because of that there is are lot of problems with it. We need to manually keep the backup in an another file. More over if in case we take the backup its so hard to track since its all in numbers. Totango can be much better if the cloud storage is working fine. My company is planning to discontinue due to this factor
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Return on Investment
Momentive (SurveyMonkey, Inc)
  • The speed at which we can develop, program, execute and generate actual usable results provides significant value, particularly when we need fresh numbers to illustrate a point.
  • The fact that we can execute a research project so quickly means that new research is always a primary option when we're developing campaigns. That's a huge value proposition.
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Totango
  • Since using Totango we have seen our engagement numbers go up as we are better able to identify the groups that are struggling.
  • We have also seen an increase in retention as we are more consistent in messaging and not missing any data.
Read full review
ScreenShots

Totango Screenshots

Screenshot of collaboration tools to manage a customer portfolioScreenshot of a 360° view of customer healthScreenshot of the dashboard to monitor customer metricsScreenshot of engaging in-app experiences and email campaigns to improve customer retentionScreenshot of integrated data in the Customer Data Hub