Sysomos was a social media listening and marketing solution for content discovery, planning, publishing, moderation, and analytics. Sysomos was acquired by Meltwater, and is no longer available, but the features of the former Sysomos are now part of the Meltwater platform.
Senior Social Media Manager in Marketing at Locobuzz (Marketing & Advertising, 5001-10,000 employees)
Chose Sysomos, now part of Meltwater
It is the best research tool for planning social analysis, It also helps to identify influences and to optimize the campaign. Meltwater Social is probably the best solution out there for your social listening needs because it has the best features and user interface. The tool …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Sysomos, now part of Meltwater
From a price standpoint, Klear was more reasonable than competitors, and definitely a factor in our decision last year. We also liked that Klear was mainly a SaaS platform and allowed us to manage our own campaigns from start to finish. A lot of other influencer marketing …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Sysomos, now part of Meltwater
I think that Sysomos is the less complex version of Crimson Hexagon and Brandwatch. This tool may be better for small businesses or agencies that have a low budget in terms of tool and platform management. I think that Crimson and Brandwatch are much more updated and complex in …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Sysomos, now part of Meltwater
We're evaluating Expion against Falcon, and at this point, it's a very close call. It's a bit too soon to tell, but we like Expion's easy UI and content organization features.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Sysomos, now part of Meltwater
Sysomos Expion was a solid tool that really played well against their competition. Their main advantage is likely their pricing and their customer service. Their pricing was by far the best in terms of pricing for the most amount of product. Their customer service is also …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Sysomos, now part of Meltwater
Crimson Hexagon is on par with Sysomos but is better for deep sentiment insights and post emotion analysis.
Sprinklr is clunkier than Sysomos and used primarily for client specific publishing, not analytics or listening.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Sysomos, now part of Meltwater
We selected Sysomos as it had the most robust feature set, and best ability to track, pull, and organize multiple conversations and topics.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Sysomos, now part of Meltwater
Sysomos MAP is focused on listening (not management of social media accounts - features exist, but these are not the core purpose). It does a great job of measuring open networks, particularly Twitter, and a good job of monitoring mainstream press sites. For the most part it …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Community Manager in Customer Service at Garmin International (Consumer Electronics, 10,001+ employees)
Chose Sysomos, now part of Meltwater
Sprinklr is definitely superior in function with one exception. Somehow, Expion allows us to moderate and manage third-party content, but Sprinklr doesn't. Aside from that, I'd say Sprinklr leads Expion in just about every other area, except support. Sprinklr's support has …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Taxonomist in Information Technology at Edelman Intelligence (Market Research, 51-200 employees)
Chose Sysomos, now part of Meltwater
I would select Sysomos over Crimson, NetBase, or Zignal, as it is cheaper and quicker than any of these. But if I were to look for something more long-term or ongoing, I would select Talkwalker. Sysomos MAP is intended for something brief and a high-level overview. It's easy to …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Owner in Marketing at Defiant Sun Media (Broadcast Media, 1-10 employees)
Chose Sysomos, now part of Meltwater
Sysomos is a top tier and most sophisticated tool when compared to an entry level product like uberVU. It is not as friendly as Viralheat yet scrapes backwards in conversational/data history which Viralheat cannot.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Sysomos, now part of Meltwater
Expion is just bland compared to the other applications. It is functional but it doesn't look polished. It is like your second choice. It could be better, but it works in the now for what I am doing.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Sysomos, now part of Meltwater
We've used Sprout Social & Hootsuite in the past -- and they all stack up pretty evenly. Sysomos has the same features as Sprout or Hootsuite, except their reports and analytics are a little more detailed. Hootsuite has a better social media management software and dashboard …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Sysomos, now part of Meltwater
I love the account management team and they're better than any other team I've worked with. They're always available, they respond fast, and they help out with some tasks like creating the local page lists so that I don't have to. It's pretty time-consuming and they get it done …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Sysomos, now part of Meltwater
The only other product that I have used which was similar was the scheduler on Facebook. I prefer Sysomos Expion because you can schedule more than one channel at a time and because you can schedule many posts in advance. It's ease of use is really what makes it stand out from …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Senior Digital Marketing Specialist in Marketing at A.T. Kearney (Management Consulting, 1001-5000 employees)
Chose Sysomos, now part of Meltwater
Map is much much better and friendlier to use than Radian6. With Radian6, I remember I had to filter through an absurd amount of noise, garbage and results to get to anything interesting. Granted I used the tool about 4 years ago, so it might have improved. When I first …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Manager, Online Marketing, Brand Relationships, Direct Sales in Social Media at Hanesbrands Inc. (Consumer Goods, 10,001+ employees)
Chose Sysomos, now part of Meltwater
We have used Buddy Media and Vitrue (Oracle) in the past and once we found Expion have not considered going back. Customer service is key to our relationship with Expion and they provide the best levels I have experienced. I cant say enough about how available they are and …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Sysomos, now part of Meltwater
Expion seemed to me, when it was last presented in early 2014, to be the most comprehensive of all other platforms, when it came to publishing, measuring, and listening. Many other platforms seemed to either specialize in just one social network or could only tell a particular …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Facebook Page Administrator in Sales at Schnuck Markets, Inc. (Retail, 10,001+ employees)
Chose Sysomos, now part of Meltwater
Expion is the software my company chose, I had no input in its selection.
The programs I chose (Dropbox, Evernote, Moodle and Blackboard) are not necessarily similar in their purpose, but they are similar in their UI. Dropbox and Evernote have incredibly clean, minimalistic …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Sysomos Expion is best suited, in my opinion, to offices where either you have only one moderator/manager OR where multiple users plan to manage a specific channel. Without live updates, it gets far too complicated for multiple users to manage the exact same workload
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Ad-hoc research. During planning phase of a campaign it is a helpful tool to understand the marketplace, key influencers and topics that engage a target demographic.
Post-event hashtag analysis. Rapid generation of reporting on efficacy of a campaign, key voices, topics that resonated, viral reach and more.
User interface. Friendly and accessible enough to minimize training needs and enable decentralized access, though we have found some hand-holding is still required to get the most out of the platform.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
There are two differentiating features that Sysomos MAP has that the competitor tools I have experienced (Radian6, Meltwater Buzz) did not: user-friendly Boolean queries for searches and near-real-time results. The former is important because, of course, your results are only as good as your search/campaign. With Sysomos, once you master Boolean queries (which isn't terribly difficult) you're set for creating any kind of listening report. I strongly prefer this to the "campaign creator" forms that other services provide. Second, Sysomos MAP returns results almost immediately - like a Google search. So if you get your results and see that you need to tweak your query - no big deal. Or if you have a last-minute request for a client - not an issue. Meltwater can take up to 48 hours for a search to fully populate. This is a major issue if you get your full set of results back and see that you need to adjust the query; you're looking at another two days of wait time. A long wait on results can also prove problematic in agency settings where clients or prospective clients often need results with a quick turnaround.
The product is very easy to use. The platform is visual and data is easy to read. Boolean construction can sometimes be difficult, but the boolean constructor tool is helpful for boolean beginners. For more experienced boolean constructors, the boolean display at the top is very helpful in identifying where there may be holes in the construction
Unfortunately, we have not had a great experience with customer support from Klear. In the sales process, they were very responsive and helpful, but when onboarded, it definitely changed. We are based in the US and our customer service rep is based in Israel, meaning our work hours barely overlap. Oftentimes we're waiting 24+ hours for a response, and when it's a time-sensitive issue (like the platform not pulling in Instagram Story data) we want it to be resolved as quickly as possible. Klear also has a chat feature for more immediate help, but we've experienced a similar situation there where it takes 12+ hours to get a response and it's usually from our customer service rep. Our rep is very nice, but also doesn't seem very knowledgeable about the platform, and usually can't provide an immediate answer to a question we ask and has to "check with her team."
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We've used Sprout Social & Hootsuite in the past -- and they all stack up pretty evenly. Sysomos has the same features as Sprout or Hootsuite, except their reports and analytics are a little more detailed. Hootsuite has a better social media management software and dashboard though
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
