Name: Sandler Training
Rating: 8.4 (11 reviews)
Author: Sandler Training

Customer Training

Help Desk

Web and Video Conferencing

Customer Support

Flowchart

Development

Student Management

Education

Business Intelligence (BI)

Collaboration

Emissions Management

Online Notary

Enterprise

Accounting

Anti-Money Laundering (AML)

CTRM

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

Payroll

Resume Parsing

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

.Net Development

API Management

Authorization

Cloud Storage

Component Content Management

Data Deduplication

Data Governance

Fraud Detection

Integrated Development Environment (IDE)

Integration Platform as a Service (iPaaS)

Intranet

Load Testing

M2M Application Development

Managed Print

Managed Private Cloud

Managed Public Cloud Infrastructure

Network Performance Monitoring

Output Management

Relational Database Management Systems

Sensitive Data Discovery

Service Virtualization

User Activity Monitoring

Virtual Private Network (VPN)

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Data Cleansing

Data Management

Digital Experience Intelligence

Digital Experience Platforms (DXP)

Email Marketing

Location Intelligence

Marketing Automation

Online Reputation Management

Social Media Management

Social Media Publishing

Survey & Forms Building

Web Analytics

Marketing

Project Management

Transcription

Professional Services

Construction CRM

Customer Relationship Management (CRM)

Headless eCommerce

Sales Engagement

Sales

Data Loss Prevention

Security Information and Event Management (SIEM)

Security

Banking

Car Rental

Church Management

Home Health Care

Intelligent Document Processing

Retail Execution

Vertical-Specific

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### Sales Methodology
Reviewers generally appreciate the broad and flexible methodology offered by Sandler Training, finding it applicable across various industries with client-facing sales components. Users highlight the methodology's ability to enhance objection handling skills, improve opportunity status critique accuracy, and provide structured processes for opportunity progression. While some users suggest supplementing with additional methodologies like Challenger for more effective client interactions, overall, Sandler Training's sales methodology is seen as a valuable asset for organizations seeking to bring rigor and consistency to their sales processes. (Source Reviews: [1](https://www.trustradius.com/reviews/sandler-training-2023-01-17-10-09-11), [2](https://www.trustradius.com/reviews/sandler-training-2023-01-27-10-38-16), [3](https://www.trustradius.com/reviews/sandler-training-2023-01-16-11-40-13), [4](https://www.trustradius.com/reviews/sandler-training-2023-01-16-10-08-28), [5](https://www.trustradius.com/reviews/sandler-training-2023-01-16-19-38-17))

### Selling Frameworks
Reviewers have expressed mixed opinions regarding Sandler Training's selling frameworks. While some users praise the emphasis on providing value and the value-based selling approach, others have raised concerns about the lack of customization for different industries and regions. The focus on pain-based selling and creating upfront contracts has been highlighted as beneficial, but the need for more tailored strategies for specific clients or industries has been noted as a potential area for improvement. Additionally, the limitation of content availability in languages other than English has been mentioned as a drawback by some users. (Source Reviews: [1](https://www.trustradius.com/reviews/sandler-training-2023-01-17-10-09-11), [2](https://www.trustradius.com/reviews/sandler-training-2023-01-16-11-40-13), [3](https://www.trustradius.com/reviews/sandler-training-2023-01-27-10-38-16), [4](https://www.trustradius.com/reviews/sandler-training-2023-01-16-10-08-28))

### Sales Team Development
Users across various reviews have expressed differing opinions on Sandler Training's impact on sales team development. While some users praise the program for its ability to quickly ramp up sales teams and improve objection handling skills, others have noted limitations such as the lack of customization for specific organizations and the program feeling less helpful for teams in the early stages of their sales process. The consensus seems to be that Sandler Training offers a structured and beneficial approach to sales team development, but its effectiveness may vary depending on the team's experience level and specific needs. (Source Reviews: [1](https://www.trustradius.com/reviews/sandler-training-2023-01-17-10-09-11), [2](https://www.trustradius.com/reviews/sandler-training-2023-01-16-19-38-17), [3](https://www.trustradius.com/reviews/sandler-training-2023-01-18-11-08-11), [4](https://www.trustradius.com/reviews/sandler-training-2023-01-27-10-38-16), [5](https://www.trustradius.com/reviews/sandler-training-2023-01-16-10-08-28), [6](https://www.trustradius.com/reviews/sandler-training-2023-01-16-11-40-13))

### Sales Coaching and Mentoring
Reviewers consistently highlight the effectiveness of Sandler Training's sales coaching and mentoring in enhancing the skills of sales representatives and solutions consultants. Users appreciate the structured and practical approach taken by Sandler Training in providing valuable insights and techniques for navigating sales cycles successfully. The presence of certified teachers and coaches further adds to the credibility and quality of the coaching provided, enabling continuous learning and improvement in handling real-life sales situations. (Source Reviews: [1](https://www.trustradius.com/reviews/sandler-training-2023-01-17-07-39-37), [2](https://www.trustradius.com/reviews/sandler-training-2023-01-16-10-08-28), [3](https://www.trustradius.com/reviews/sandler-training-2023-01-17-10-09-11))

### Continuous Learning and Development
Users generally appreciate Sandler Training's continuous learning and development offerings, noting that it enhances their sales team's skills and knowledge. The platform's emphasis on ongoing education and skill development is seen as a valuable asset by many users, helping them stay updated with industry best practices and refine their sales techniques. While some users feel that Sandler Training may not be as beneficial for teams in the early stages of their sales process, the consensus leans towards acknowledging the platform's positive impact on continuous learning and professional development. (Source Reviews: [1](https://www.trustradius.com/reviews/sandler-training-2023-01-16-10-08-28), [2](https://www.trustradius.com/reviews/sandler-training-2023-01-17-07-39-37), [3](https://www.trustradius.com/reviews/sandler-training-2023-01-16-11-40-13), [4](https://www.trustradius.com/reviews/sandler-training-2023-01-27-10-38-16))

Sandler Training has proven invaluable for our sales team, enabling them to quickly establish rapport and gain trusted advisor status with clients. By improving their understanding of sales opportunities and enhancing their ability to efficiently move through the sales process, our team has achieved greater success in closing deals. Sales leaders have made Sandler Training an annual requirement for their teams, aligning with our sales guidelines and continuously reinforcing key concepts. The training itself offers a range of options, including online live sessions, self-guided training with assessments, and battle cards for ongoing learning. We initially rolled out Sandler Training across our sales team to reteach the foundations of sales and support a merger, but it has since become a fundamental part of our approach to building a world-class sales organization.

Utilizing the Sandler Training methodology throughout the entire sales cycle has led to significant improvements in both Business Development Representatives - BDRs - and Account Executives - AEs - performance. Its tried and true methodology can be applied to any industry, providing a clear framework for successful selling. Some teams have found that combining Sandler Training with the Challenger methodologies yields the most effective results. With Sandler Training, our sales reps and solutions consultants are able to strengthen their partnerships with prospects and clients, set call agendas more effectively, handle objections confidently, and identify the best solutions for each client's unique needs. As a result, we require all of our sales employees to undergo Sandler Training as part of their ongoing development in order to continually improve their sales strategies. One particular concept from Sandler Training that has proven highly impactful is the pain funnel approach, which has helped accelerate buying decisions when implemented effectively.

Helpful Sales Process Methodology: Some users have found the Sales Process methodology created by the product to be helpful in structuring client interactions and improving sales members' objection handling skills.

Parametrized Training with Key Sales Faces: Several reviewers have appreciated the parametrized training with key sales faces, as it provides a common set of practices for the team to follow, allowing for continuous learning and real-life application.

Presence of Certified Teachers and Coaches: Many users have expressed their appreciation for the presence of various certified teachers and coaches. They believe that this contributes to their ongoing learning and ability to work through real-life sales situations.

Limited Access to Live Sessions: Some users have expressed difficulty with the limited access to live sessions, as they are only available in the UK and US. This can be inconvenient for those outside of these regions who are unable to attend live training sessions.

Separate Cost for Sales Certifications: Several reviewers have mentioned that Sandler Training sales certifications come at an additional cost, which some users find inconvenient. This means that participants need to pay extra on top of the training fees, which may not align with their expectations or budget.

Lack of Tailoring to Different Industries: A number of users feel that while the frameworks provided by Sandler Training are great, they lack tailoring to specific industries or client styles. Some reviewers believe that the training is too focused on the US market and does not adequately address business practices in other regions such as Latin America.

CloudTask is a B2B Lead Generation company headquartered in Miami Beach helping SaaS companies drive revenue growth through teams of sales development professionals.

Launch - Reach 1200 Contacts

Grow - Reach 2400 Contacts

Scale - Reach 6000 Contacts

CloudTask

Small (0 - 100 Active Users)

Medium (100 - 1000 Active Users)

Enterprise (1000+ Active Users)

Courseplay Cloud Learning

Sandler Training

Sales Consulting

Sandler Training Demo

Sandler Training Voice App Demo | Built by Soar.com

Likelihood to Recommend

Salesforce Sales Cloud

NetSuite ERP

Zendesk Chat

Salesforce Starter

CTO and GM

Sandler Training 2023-01-16 19:38:17

HubSpot Academy

Head of sales

Sandler Training 2023-01-16 10:08:28

Sr. AE

Sandler Training 2023-01-18 11:08:11

6sense

Clari

CaptivateIQ

Sandler Training 2023-01-17 10:09:11

HubSpot CRM

Vidyard

Sandler Training 2023-01-16 11:40:13

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

TrustRadius

Home

Sales Consulting Services and Companies

My company runs an extensive sales organisation globally across both commercial and technical sales. We have a strong focus on nurturing new talent in both disciplines, which requires mature and robust sales training methodologies to ensure the best outcome for the team. Sandler Training has helped us quickly ramp up our sales team to ensure they are effective in the client interactions. The first is for the sales team to quickly create rapport and a trusted advisor status with our clients and the second is to better understand and identify sales opportunities and move them efficiently through the sales process.

Creates a Sales Process methodology that helps with structuring client interactions.
Improves sales members objection handling skills
Allows sales management to bring more accurate critique to opportunity status's and identify any issues to a deal.

One Sales methodology will not be enough to be able to handle all client interactions. At times additionally methodologies like Challenger can be use to help sales people be effective.
Can be difficult to access live sessions outside of UK and US
Sandler Training Sales certifications generally come at a seperate cost to the training

The ability for employees to become trusted advisors with our clients
Easily understandable sales methodology that can be adopted by both the sales team but also used by Sales management to bring greater rigour to Pipeline review meetings.
Structured sales processes for opportunity progression and improvements to Sales ultimate success

We have had a positive ROI based on the speed junior sales people have been able to mature their craft.
The training delivery is available both online or in group training sessions which allows flexibility on how we train our sales team.
Sandler Training has become the cornerstone of a lot of our sales processes.

Salesforce Essentials, Zendesk Chat, NetSuite ERP

I am a sales leader and I have annually my team of 6 reps take the training as a way to have a common sales methodology aligned to our own sales guidelines. We have a full partnership with Sandler on which we give reps:
- Online live training with 4 sessions
- Do it yourself training and battle cards with assessments to continue learning along the way
- In our sales coaching we reference a lot on Sandler

Parametrized training with key sales faces to have some common practices
Share useful content and frameworks that the team can reference to and continue learning afterwads
Have various certified teachers / coaches for continuos learning and working real life situations
Clear and "simple" methodology to use

Too much focused on the US, business in Latam are done different
Frameworks are great, and having specific actions to take it gets short on tailoring situation to particular industries or styles of clients
Only in english, having spanish content would be great
Would be great to customize this to business selling to small business

Upfront contract
Pain discovery
Fullfilment

Huge improvement in our sales organization in terms of having standardise training
Better attainment rates (over 100% average rep attainment in the last couple of years)
Manager attainment by having better teams, improved PPR metrics as well (unfortunately those are private for now)

Sandler Training was rolled out across our sales team to help reteach the foundations of Sales and help rethink some of the basics. We were told this would help us reformate our sales process and help with a merger. Our team has about 12 people but thought departments also had it rolled out.

Upfront Contracts
Question Asking
Standardization

Sandler Training has helped train sales reps and solutions consultants. We are trying to build a world class sales organization, and want to win sales cycles via providing the most value to our customers. Sandler Sales Training is used at every step of the sales cycle, up front contracts, value based/pain focused selling is very important.

Creating upfront contracts on sales calls, helps set clear expectations with prospective customers
Always focused on pain/value adding selling
Teaching reps how to prospect and cold call through various techniques

Sandler is very effective when there is in person training, aware this is difficult to do in a virtual world
Sandler could employ some additional prospecting techniques, like Costigan cold calling training
Sometimes the process is too rigid, and sales reps need to adjust style based on what the customer is specifically requesting (not 1 size fits all)

value based, focused on pain, selling
Creating an organized sales process/methodology/framework for less experienced sales reps
3 principles, under promise/over deliver, never assume anything, pull don't push

Sandler has had a positive impact helping reps qualify or disqualify quickly
Sander has had a positive impact improving our bottom line via helping win more competitive deals
Sandler has had a positive impact training reps and giving guidance helping the team throughout all of their cycles

Since implementing Sandler Training, it has drastically improved the performance for both our BDRs and AEs. Sandler Training gives you an incredible tried and true methodology to use when selling to any type of industry. Our team uses both the Sandler Training and Challenger methodologies. A personalized combination of those two work the best in my opinion.

Gives our team a nice framework for how to communicate with prospects
They came out and did in person training which was really nice to be able to role play in person. We're so tired of doing trainings over Zoom
This framework is very effective for gaining trust with prospects and reducing ghosting

It would be nice to have some ongoing tests or quizzes to use for future new highers
Developing this effectively does take a decent amount of time.
More real life practice and ongoing assessments for real world calls would be nice. For them to listen to calls for us and give feedback

Up front contracts
developing a bond
Identifying their budget
Finding their pain points
Allowing the prospect to talk more while the sales rep "steers the ship"

This has cut down the time of our sales cycles very significantly
This has drastically reduced the amount of times our reps have been getting ghosted after demos
This has given us an extremely valuable framework to use to train new bdrs and AEs. It makes selling for us and them much more fun and intuitive

Sandler Training

Overview

What is Sandler Training?