Engage and educate your followers, donors, and supporters with Hootsuite!
September 26, 2024

Engage and educate your followers, donors, and supporters with Hootsuite!

Danielle Edwards | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Professional

Overall Satisfaction with Hootsuite

We use Hootsuite for our nonprofit organization to connect with and highlight our supporters, donors, and community partners. We love to share photos and stories of our team members and those in our emergency family shelters and housing programs. It's a time saver and allows us to educate our followers about the state of homelessness and what we're doing to help solve it. It's easy to use, convenient, and affordable! We love it!

Pros

  • Saves time
  • Lets us connect to multiple platforms
  • Super easy to upload photos and videos
  • Love the planner - lets us know how many posts we've scheduled
  • Offers tools to help write posts and choose the best time to post

Cons

  • Frequently disconnected from accounts
  • Would love to be able to reply to comments in Hootsuite
  • Analytics are cumbersome to retrieve data from
  • Time saving with scheduling
  • Convenience
  • Social media reach
  • Analytics data makes reporting easier
Most features are easy to use. The analytics could be more straightforward, but it's not terrible. I haven't used Hootsuite on mobile, and I'm unsure how easy that would be given the amount of features available. Love that it's updated to include AI and has new features and tools all the time.
Hootsuite has definitely helped our nonprofit plan and schedule social media posts across all of our social channels, including YouTube and TikTok. It's so easy to engage with our audience, ensure our brand stays consistent across all of our social media accounts, and ensure we offer great content to our followers, donors, and supporters on a regular basis. Our team members and donors love being highlighted on our social media! And we've grown so much since we've started using Hootsuite - which makes the development/marketing department look amazing!
For those who have limited time to spend scheduling, analyzing, and reporting on social media metrics, Hootsuite makes it easy to get the job done, done well, and impress leadership. For our nonprofit, it offers all of the benefits that many others offer, but makes it easy to use and to grow your audience without putting in too much time learning the program.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

Very well suited for nonprofits who have limited time and resources. Have not used it on a larger scale for multiple clients, but I assume it would be helpful. Unsure where it would be less appropriate... possibly if a business or organization has very few accounts or posts very infrequently.

Hootsuite Feature Ratings

7.5
Boolean keyword searches
Not Rated
Sentiment analysis
5
Broad channel coverage
10
9.7
Content planning and scheduling
10
Audience targeting
Not Rated
Content optimization
9
Workflow management
10
7.0
Automated routing and prioritization
Not Rated
Customer interaction histories
Not Rated
Bulk actions
7
8.8
Lead generation
5
Content marketing
10
Paid media management
10
Campaigns and promotions
10
10.0
Twitter
10
Facebook
10
LinkedIn
10
Instagram
Not Rated
Pinterest
Not Rated
YouTube
10
7.5
Campaign success analytics
5
Real-time tracking
10
Competitor analysis
Not Rated
7.5
Role-based user permissions & privileges
10
Mobile access
5

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