Reliable and user-friendly
February 16, 2026

Reliable and user-friendly

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Standard

Overall Satisfaction with Intuit Mailchimp

we use Intuit Mailchimp as our email marketing software and lead generation forms. We are a nonprofit that communicates with our volunteers, clients, ramp applicants, donors, advocates, corporate partners, other service organizations and family members of clients. Our marketing department is a person of one and we needed a robust, easy to use platform to help save time and efficiently and effectively communicate.

Pros

  • making sure we dont have duplicate emails
  • email design is easy and not clunky
  • great templates
  • easy automating journeys

Cons

  • I wish the social media links default could be set instead of reentering the url each time I use a new template
  • I wish there were templates for a nonprofit, like, donation journeys
  • id like to have a better high-level view dashboard
  • time savings of > 5 hours per week
  • consistent subscriber growth every week
  • reliable communication platform
Our business is highly localized, and the predictive demographics helps us make sure we are communicating with the right audience. Using tags helps as well as we are able to quickly create segments to get just the right message across. Tags and segements helped decrease unsubs by 75%
  • Segmentation
  • Sign-up forms
  • Campaign templates
  • Email marketing
  • Customer journeys (automated workflows)
  • Reporting
  • Smart recommendations
  • A/B testing
The SMS feature is easy to use and handy. The challenge we face is ability to integrate the SMS feature to our volunteer hub platform and automate event reminder emails. Offering pre-built journeys for nonprofits would help us greatly, as opposed to the consumer/ sales journeys. Nonprofits have a different set of best practices and responsibilities than typical for-profit users.
Intuit Mailchimp has been able to scale with us in a way that created zero extra headache or work on our part. Mailchimp is great at matching up newly imported emails with existing emails and thier subscription preferences and tags, so whenever we up date external software during upscaling, our email marketing grows with it. This has been a huge relief for us.
When we switched CRM platforms, we didnt realize how terrible our CRM email capability was. I was in the middle of a campaign and needed a solution quickly. I tried out Mailchimp and it was so easy to quickly set up, integrate and make usable for our entire list that its become invaluable and a cornerstone of our communications plan since then. Highly recommend to marketing departments with limited staff.
Mailchimp's email marketing is vastly superior to Bloomerang CRM or fundRaising (formerly Qgiv) but Mailchimp will integrate seemlessly to Bloomerang, so every email sent to a constituent will be recorded as a transaction. The email design blocks are much cleaner and easier to use, compared to Salsa Engage that is highly customizable but feels clunky.

Do you think Intuit Mailchimp delivers good value for the price?

Yes

Are you happy with Intuit Mailchimp's feature set?

Yes

Did Intuit Mailchimp live up to sales and marketing promises?

Yes

Did implementation of Intuit Mailchimp go as expected?

Yes

Would you buy Intuit Mailchimp again?

Yes

Intuit Mailchimp integrates seamlessly with Bloomerang CRM -- making it easier to update constituents and track their engagement and journeys. Unfortunately, it does not work with Bloomerang Fundraising (formerly Qgiv), so emails relating to auctions or events in that platform must be separate. Mailchimp is very good at reporting all email interactions and clicks, vastly better than Bloomerang's native email system.

Intuit Mailchimp Feature Ratings

WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
Landing pages
8
A/B testing
8
Mobile optimization
10
Email deliverability reporting
10
List management
7
Triggered drip sequences
9
Lead nurturing automation
9
Data quality management
10
Event/webinar marketing
7
Social sharing and campaigns
4
Social profile integration
6
Dashboards
8
Standard reports
10
Custom reports
7
API
10
Role-based workflow & approvals
8
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Third-party software integrations
9

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