A must have for email testing today
Updated November 11, 2022

A must have for email testing today

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Litmus

Since we are sending a large volume of emails, we have to test them across many browsers and providers to be consistent. Litmus is used every time we need to send such campaign, in order to nake sure that the user gets the email as intended in the first place.

Pros

  • Testing emails for consistency
  • Tracking the opens of emails

Cons

  • Adding latest devices
  • Articles for possible bugs and workarounds
  • Time saved not needing to manually test emails
  • Shorter email review cycles
  • Great device analytics and reports
We are now able to test better our emails and have a knowledge of what is working for emails or not
We havent used Litmus Proof as there is only one person responsible for emails

Do you think Litmus from Validity delivers good value for the price?

Not sure

Are you happy with Litmus from Validity's feature set?

Yes

Did Litmus from Validity live up to sales and marketing promises?

Yes

Did implementation of Litmus from Validity go as expected?

Yes

Would you buy Litmus from Validity again?

Yes

Litmus is the software that any company that sends email needs to make sure their emails are sent as expected, across the whole internet ecosystem

Litmus from Validity Feature Ratings

Email & Online Marketing
9.0
Mobile optimization
9
Reporting & Analytics
8.0
Standard reports
8
Pre-Send Testing
9.5
Link Tracking
9
Email Previews
10

Using Litmus

2 - They are email specialists/developers
2 - Front end developers
  • email testing
  • email tracking
  • reports
  • Enhance the reports we have already produced with Salesforce
  • Get some valuable reports out of Litmus
It offers me anything i would expect from such a product

Evaluating Litmus and Competitors

  • Product Reputation
I would first try all all the available similar services and I would have created a really "difficult" email template to test their capabilities, test if they provide similar results to actual devices

Litmus Implementation

Fairly easy to implement, you don't need to be expert
  • Implemented in-house
Change management was minimal
  • Define the email providers and devices
  • Learn how to use tracking code

Litmus Training

  • Online Training
  • No Training
If you have some front end development knowledge, especially about building emails, its easy

Litmus Support

ProsCons
Knowledgeable team
Support cares about my success
None
No, we did not
No, we didnt have need for support so far

Using Litmus

ProsCons
Like to use
Relatively simple
Easy to use
Well integrated
Quick to learn
Convenient
Lots to learn
  • Preview an email
  • Get emails reports with tracking code
  • Explanation of creating and using tracking code
It is fairly easy to use, and the build wizard is comprehensive

Litmus Reliability

Sometimes, loading the results of testing seems laggy

Comments

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