Looker is an under-appreciated tool that can do wonders for your business
February 07, 2025

Looker is an under-appreciated tool that can do wonders for your business

Mahmoud Diab | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Looker

Looker is our go-to tool for reporting on all the users' data in our platforms. We use it to get instantaneous information about specific aspects in each platform, and we also use it to build dashboards and reports that provide us with both realtime and historical insights for specified periods of time. The level of granularity Looker provides is awesome because we can drill down on events and extract much more detailed information.

Pros

  • Creating visuals and tiles that help you understand your data with just a glance.
  • The ability to quickly add and remove filters, and measures to your existing reports and being able to start from one point and go from there instead of starting from scratch.
  • It's fairly fast, especially when dealing with huge amount of data.

Cons

  • Some filters don't work the way you expect them to so you will have to think o fa workaround.
  • Sometimes the report crashes if the complexity of the calculation is quite large.
  • It's not easy to merge fields or pivot on them.
  • Looker helps us monitor how the users interact with our platforms and helps us improve the user experience.
  • We were able to find issues in our platforms that otherwise were missed which allowed us to fix those issues and gain more traffic to those parts.
  • We would estimate a 20% increase in our website traffic and 13% increase in our conversion rate.

Do you think Looker delivers good value for the price?

Yes

Are you happy with Looker's feature set?

Yes

Did Looker live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Looker go as expected?

I wasn't involved with the implementation phase

Would you buy Looker again?

Yes

Looker is great for creating a lot of reports that have low to medium complexity.
It starts glitching or timing out if the complexity of the calculations is high.

Looker Feature Ratings

Pixel Perfect reports
8
Customizable dashboards
9
Report Formatting Templates
8
Drill-down analysis
8
Formatting capabilities
7
Integration with R or other statistical packages
Not Rated
Report sharing and collaboration
10
Publish to Web
9
Publish to PDF
10
Report Versioning
8
Report Delivery Scheduling
9
Pre-built visualization formats (heatmaps, scatter plots etc.)
7
Location Analytics / Geographic Visualization
Not Rated
Multi-User Support (named login)
10
Role-Based Security Model
Not Rated
Multiple Access Permission Levels (Create, Read, Delete)
8
Report-Level Access Control
8
Responsive Design for Web Access
Not Rated
Dashboard / Report / Visualization Interactivity on Mobile
Not Rated

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