Lusha - ROI = endless as it's free!
November 28, 2018

Lusha - ROI = endless as it's free!

Robert Belton | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Lusha

Lusha is used by our Business Development team to gain access to information like direct lines and emails from LinkedIn profiles to aid in prospecting efforts. It has been instrumental in providing contact information to prospects whom are otherwise pretty difficult to reach, or do not typically have their information posted anywhere online where traditional data aggregation services are able to pull from.
  • Direct lines - Lusha pulls numbers linked with their linkedin profiles, and allows simple integration into your CRM (Salesforce, in our case)
  • Contact emails
  • I would like to see Lusha check their data for accuracy more frequently. You will run into instances where a number associated with a prospect's linkedin account was correct in a former role, but is outdated now when they may have moved on. Obviously Lusha can't control what the prospect updates, but it would be nice to get a check to see if info provided is up to date.
  • Lusha is free to use, so it's obviously a great ROI. It is absolutely worth the download as a supplementary tool.
Lusha beats Ninja in terms of ease of use and synchronization with our CRM. It is also seems to have more access to information where ninja will often return a "no info found" type message.
Reports are not a part of Lusha or its function. It is merely for locating contact information like direct lines or email addresses, when other services are not able to locate this information. We do mark it as a lead source in our CRM when attributing a lead that converts to an opportunity inside the database, though. As it's free, obviously the ROI is high and it's an easy justification to continue to use and roll out as our team grows.
For a team of business development professionals prospecting for new clients, Lusha is terrific. It provides a new avenue for information which often is unavailable elsewhere, and gives you further insight on how to get in contact with decision makers. There aren't any scenarios where I can think that Lusha is NOT helpful, as it is largely a free service and supplements the tools you likely already use.

Lusha Feature Ratings

Identification of new leads
9
List quality
9
Ideal customer targeting
10
Load time/data access
10
Contact information
9
Company information
9
Salesforce integration
10
Data hygiene
6