Mailchimp for Admissions
March 20, 2021

Mailchimp for Admissions

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version


Overall Satisfaction with Mailchimp

We use it in our Admissions office for marketing emails to various audiences we want to keep engaged.
  • Easy to create new emails based on previous templates.
  • Easy to manage contact information.
  • Signs you out often, which results in losing work occasionally.
  • Vastly increased engagement with our consultants and families.
  • Can be time consuming, but it's worth the effort.
We continue to use Mailchimp for the ease of use and ability to do the types of automated emails we want to do while keeping things looking on-brand and professional.
Putting together weekly emails is quite simple once I have the content I need. I have all my contacts tagged in various groups, and I can easily choose the tags I'm looking to send to when it's time to pull my audience in.
We currently only use the email function.
Great conversion; we've received students from consultants who read our emails and liked the content. We've also re-engaged consultants that were previously not active with us.
It's great for automated email campaigns and for one-off emails you want to look professional and polished.

Mailchimp Feature Ratings

WYSIWYG email editor
Dynamic content
Ability to test dynamic content
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
List management
Triggered drip sequences
Standard reports