Sprout Social - Make the Investment.
October 24, 2024

Sprout Social - Make the Investment.

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Premium

Overall Satisfaction with Sprout Social

We use Sprout to manage our social media production. From review management to seamless workflows, we love that the tool satisfies our needs in the social media space. In fact, it goes beyond just social posting to help our brand reputation overall! We needed a tool to help us organize our workflow and upgrade our processes, and Sprout did just that.

Pros

  • Approval workflow.
  • Review management.
  • Customer relationship management (through social).
  • Centralized inbox management.

Cons

  • The publishing tool can be a bit quirky when you have edits and need to re-assign the workflow.
  • I believe they are adding it, but it would be nice to be able to edit posts for the different platforms in one window.
  • The reporting can be overwhelming because it offers so much.
  • Saves time on approvals.
  • Easy to onboard with new hires.
  • Increased response time to comments/reviews.
We are big fans of the tool and the learning that has come with it. It has its issues, but it constantly evolves the platform when it hears its customers' needs. We don't know what we would do without it, and we look forward to diving into the platform even more than we have before!
The customer care and account management stuck out to us overall. We felt like we were being taken care of, and not just sold something we didn't need. They allowed us to craft our plan based on what we were interested in and we didn't have to feel guilty about unnecessary spending because there was none.

Do you think Sprout Social delivers good value for the price?

Yes

Are you happy with Sprout Social's feature set?

Yes

Did Sprout Social live up to sales and marketing promises?

Yes

Did implementation of Sprout Social go as expected?

Yes

Would you buy Sprout Social again?

Yes

If you want to get organized with your current strategy, Sprout is the tool you need! We were novices in social media, so their tools and help center were instrumental in developing our strategy. Additionally, they listen to what you need and do not oversell you on things you are not ready for.

Sprout Social Feature Ratings

Boolean keyword searches
Not Rated
Filtering out noise/spam
Not Rated
Sentiment analysis
Not Rated
Broad channel coverage
Not Rated
Content planning and scheduling
10
Audience targeting
Not Rated
Content optimization
10
Workflow management
10
Automated routing and prioritization
Not Rated
Customer interaction histories
8
Bulk actions
Not Rated
Not Rated
Lead generation
Not Rated
Content marketing
Not Rated
Twitter
8
Facebook
8
LinkedIn
8
Google+
8
Instagram
8
Pinterest
Not Rated
Campaign success analytics
8
Real-time tracking
7
Competitor analysis
7
Role-based user permissions & privileges
10
Mobile access
10

Using Sprout Social

4 - Marketing

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