Quickest Learning Curve, Easiest/Best Options for Survey Distribution
April 08, 2021

Quickest Learning Curve, Easiest/Best Options for Survey Distribution

Mitchell Terpstra | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with SurveyMonkey

My organization uses SurveyMonkey for B2C clients to survey current and potential customers to gauge interest in possible expansions to the product line or preferred versions of new product packaging; for B2B clients, we use SurveyMonkey to do occasional check-ins with customers to make sure their needs/our services are aligned, and also to get feedback on events to make them more impactful the next time around.
  • Intuitive survey-building interface with many possible question types
  • Allows to pay for targeted survey respondents if you don't have audience already
  • Multiple methods for distributing services, makes easy to disseminate
  • Not enough on the design-customization side to fully brand surveys in the way you'd always want to
  • Pricing models are not always well-fitted to business needs or company size
  • Customer service can be subpar
  • Saved us $1000s on outsourcing quantitative research to outside firms when we can do it in house
Honestly, SurveyMonkey was on our radar before most of these other options, and as it has met basically all our needs, we've felt no need to switch. For the record, Typeform's interfaces for their surveys are much more beautiful and enjoyable to use.

Do you think SurveyMonkey delivers good value for the price?

Yes

Are you happy with SurveyMonkey's feature set?

Yes

Did SurveyMonkey live up to sales and marketing promises?

Yes

Did implementation of SurveyMonkey go as expected?

Yes

Would you buy SurveyMonkey again?

Yes

Super intuitive--however, every now and then, you'll run into a type of question you'd wish to ask but isn't available. Either that, or you wish you could present the question in a more interactive way than their question-options allow for.
Often customer service will just point to existing resources than deal with your specific question at hand
If you reach the stage in the decision-making process where you have a number of possible right answers before you, SurveyMonkey is well-suited to collecting data that'll help you make a more informed decision. For example, my agency will use SurveyMonkey to send out possible packaging-and-label designs for a forthcoming product to an audience of our client's most loyal customers, and thereby find out which packaging concepts are the most likely to hit home with our target audience.

SurveyMonkey Feature Ratings

Survey templates
7
Themes
3
Custom logo/branding
3
Changes to live survey
8
Question design help
7
Multiple question types
6
Survey logic flexibility
9
Response tracking
7
Data export
8
Standard reports
8
Custom reports
5
Analytics
7
Vendor-offered crowdsourcing
8
Respondent restrictions
Not Rated
Access controls
8
Compliance
8