7Sheep vs Mailchimp

• When preparing an event, 7Sheep takes care of pretty much everything you need to select, inform, and register participants, as well as prepare materials for the events, such as name badges and signature lists.
• We also use 7Sheep for reporting on communications activities.
• 7Sheep allows you to build simple or complex forms and questionnaires which we use both for events and independent surveys.
• The drag and drop HTML editor makes things look good without a lot of extra effort.

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• Mailchimp's interface is comfortable, we made it part of our daily work and handle every little aspect and tool which is quite useful.
• Sending mass emails and reviewing the clients who have seen them, allows us to manage favorable content of our product and reach our potential clients, categorize the content, and speed up the work a lot.
• One of the most important functions for our work team is the analysis and gathering of information to form reports with every detail that we study from our clients and evaluate the best options in our promotional campaigns.

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• I know that they are working on a simpler way to send a test e-mail to yourself. This will streamline my activities as well and I look forward to that system change (which was suggested by a client. I have also suggested improvements which have been implemented.)
• I miss an easy unsubscribe feature (like you get in MailChimp). Overall, 7Sheep's system is more flexible (good) but that does make it more complex to split up (not so good).
• Setting up the SPF record in our DNS system was flexible and easy but for DKIM integration we had to contact the 7Sheep support. They do not check or show the necessary records in the tool. Customer service was great, though, so not a very big problem, just a bit of a nuisance.

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• It would be great if the email template edit screen didn't save automatically.
• It is possible to enhance various marketing forms such as a/b testing, social media emails, and so on.
• The OTP might take a long time to arrive when asked for during the login process.

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• With the translation support we have translated forms into Spanish for our producers and this has been a really positive benefit for them as a partner.
• I am able to monitor interest in different products very easily and so re-target particular varieties to specific regions.
• Text message campaigns mean that we can directly engage: especially for physical meetings, tasting reminders and so forth.

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• The free version of Mailchimp has a great ROI. There isn't any up-front cost and you can do so much with this version.
• The analytics and statistics for the reporting are a great way to see if what you're doing is working for your business.

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