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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ActiveCampaign

    Score8.6 out of 10
    N/AActiveCampaign is presented as an AI-first marketing platform for marketers, agencies, and entrepreneurs. It uses Active Intelligence for goal-aware automation and personalized experiences across email, SMS, and WhatsApp. ActiveCampaign integrates with 950+ apps and generates insights to optimize every workflow.

    $180

    per year (single user)

    DocuSign CLM

    Score8.2 out of 10
    N/ADocuSign CLM, formerly SpringCM, is a cloud-based platform that can be used to manage documents, contracts and related collateral. The solution includes workflows that can be tailored to an organization's business processes. It is also designed to accelerate team collaboration. SpringCM was acquired by DocuSign in the summer of 2018.

    $15

    per month

    Pricing
    ActiveCampaignDocuSign CLM
    Editions & Modules
    Starter
    $15
    per month (billed annually)
    Pro
    $49
    per month (billed annually)
    Plus
    $79
    per month (billed annually)
    Enterprise
    $149
    per month (billed annually)
    Personal
    $15
    per month
    Real Estate Starter
    $15
    per month
    DocuSign for Realtors
    $35
    per user/per month
    Standard
    $40
    per user/per month
    Business Pro
    $60
    per user/per month
    Starter
    $75
    per month
    Intermediate
    $450
    per month
    Advanced Solutions
    Contact sales team
    Real Estate Plus, Broker Edition
    Contact sales team
    Sandbox Account
    Free
    Enterprise Offerings
    Contact sales team
    Offerings
    Pricing Offerings
    ActiveCampaignDocuSign CLM
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    ActiveCampaignDocuSign CLM
    Considered Both Products
    ActiveCampaign
    No answer on this topic
    DocuSign
    No answer on this topic
    Key User Insights
    Would buy again
    98%
    Would buy again
    492 Answers
    92%
    Would buy again
    33 Answers
    Delivers good value for the price
    98%
    Delivers good value for the price
    471 Answers
    100%
    Delivers good value for the price
    28 Answers
    Happy with the feature set
    98%
    Happy with the feature set
    493 Answers
    92%
    Happy with the feature set
    33 Answers
    Lived up to sales and marketing promises
    97%
    Lived up to sales and marketing promises
    454 Answers
    94%
    Lived up to sales and marketing promises
    17 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    458 Answers
    96%
    Implementation went as expected
    24 Answers
    Features
    ActiveCampaignDocuSign CLM
    Email & Online Marketing
    Comparison of Email & Online Marketing features of ActiveCampaign and DocuSign CLM
    Feature
    ActiveCampaign
    8.7
    690 Ratings
    12% above category average
    DocuSign CLM
    -
    Ratings
    WYSIWYG email editor8.4609 Ratings00 Ratings
    Dynamic content8.7541 Ratings00 Ratings
    Ability to test dynamic content8.4490 Ratings00 Ratings
    Landing pages7.6358 Ratings00 Ratings
    A/B testing8.4400 Ratings00 Ratings
    Mobile optimization9.2549 Ratings00 Ratings
    Email deliverability reporting8.6658 Ratings00 Ratings
    List management8.8677 Ratings00 Ratings
    Triggered drip sequences10.0596 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of ActiveCampaign and DocuSign CLM
    Feature
    ActiveCampaign
    8.3
    543 Ratings
    6% above category average
    DocuSign CLM
    -
    Ratings
    Lead nurturing automation8.6509 Ratings00 Ratings
    Lead scoring and grading8.5371 Ratings00 Ratings
    Data quality management8.6417 Ratings00 Ratings
    Automated sales alerts and tasks8.8366 Ratings00 Ratings
    Lead segmentation and distribution6.919 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of ActiveCampaign and DocuSign CLM
    Feature
    ActiveCampaign
    9.0
    390 Ratings
    20% above category average
    DocuSign CLM
    -
    Ratings
    Calendaring8.8311 Ratings00 Ratings
    Event/webinar marketing9.1293 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of ActiveCampaign and DocuSign CLM
    Feature
    ActiveCampaign
    6.8
    295 Ratings
    9% below category average
    DocuSign CLM
    -
    Ratings
    Social sharing and campaigns7.2262 Ratings00 Ratings
    Social profile integration6.4257 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of ActiveCampaign and DocuSign CLM
    Feature
    ActiveCampaign
    8.2
    652 Ratings
    11% above category average
    DocuSign CLM
    -
    Ratings
    Dashboards8.0623 Ratings00 Ratings
    Standard reports8.4611 Ratings00 Ratings
    Custom reports8.2397 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of ActiveCampaign and DocuSign CLM
    Feature
    ActiveCampaign
    8.7
    511 Ratings
    14% above category average
    DocuSign CLM
    -
    Ratings
    API8.6409 Ratings00 Ratings
    Role-based workflow & approvals8.6278 Ratings00 Ratings
    Customizability7.6437 Ratings00 Ratings
    Integration with Salesforce.com9.097 Ratings00 Ratings
    Integration with Microsoft Dynamics CRM9.964 Ratings00 Ratings
    Integration with SugarCRM9.459 Ratings00 Ratings
    Third-party software integrations7.740 Ratings00 Ratings
    Contract Authoring
    Comparison of Contract Authoring features of ActiveCampaign and DocuSign CLM
    Feature
    ActiveCampaign
    -
    Ratings
    DocuSign CLM
    6.9
    3 Ratings
    17% below category average
    Contract creation00 Ratings6.03 Ratings
    Contract templates00 Ratings5.63 Ratings
    Clause library/saved fields00 Ratings9.12 Ratings
    Guided logic00 Ratings6.83 Ratings
    Contract Collaboration
    Comparison of Contract Collaboration features of ActiveCampaign and DocuSign CLM
    Feature
    ActiveCampaign
    -
    Ratings
    DocuSign CLM
    7.5
    3 Ratings
    9% below category average
    Contract sharing00 Ratings8.22 Ratings
    Contract editing00 Ratings5.63 Ratings
    Collaborating on contracts00 Ratings8.12 Ratings
    MS Word plug-in00 Ratings7.31 Ratings
    Approval process00 Ratings8.53 Ratings
    Interdepartmental workflows00 Ratings7.43 Ratings
    Contract Monitoring
    Comparison of Contract Monitoring features of ActiveCampaign and DocuSign CLM
    Feature
    ActiveCampaign
    -
    Ratings
    DocuSign CLM
    6.2
    3 Ratings
    28% below category average
    Contract database00 Ratings6.03 Ratings
    Contract search00 Ratings6.03 Ratings
    Contract milestone reminders & alerts00 Ratings6.83 Ratings
    Custom contract reports00 Ratings5.63 Ratings
    Tracking contract status00 Ratings6.13 Ratings
    Compliance check00 Ratings6.52 Ratings
    Contract Management
    Comparison of Contract Management features of ActiveCampaign and DocuSign CLM
    Feature
    ActiveCampaign
    -
    Ratings
    DocuSign CLM
    7.6
    4 Ratings
    8% below category average
    Contract Storage00 Ratings7.13 Ratings
    Advanced Search and Filtering00 Ratings6.43 Ratings
    Customizable Contract Templates00 Ratings5.63 Ratings
    Workflow Acceleration00 Ratings8.22 Ratings
    E-Signatures00 Ratings9.64 Ratings
    Reminders and Alerts00 Ratings9.63 Ratings
    Analytics and Reporting00 Ratings6.42 Ratings
    Integration with other Systems00 Ratings7.43 Ratings
    Best Alternatives
    ActiveCampaignDocuSign CLM
    Small Businesses
    Vbout
    Score9.9 out of 10
    No answers on this topic
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Conga CLM
    Score8.8 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Conga CLM
    Score8.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ActiveCampaignDocuSign CLM
    Likelihood to Recommend
    8.6
    (703 ratings)
    8.0
    (39 ratings)
    Likelihood to Renew
    10.0
    (27 ratings)
    10.0
    (2 ratings)
    Usability
    9.3
    (66 ratings)
    8.1
    (2 ratings)
    Availability
    9.1
    (5 ratings)
    8.0
    (1 ratings)
    Performance
    7.3
    (5 ratings)
    8.0
    (1 ratings)
    Support Rating
    1.3
    (42 ratings)
    5.0
    (2 ratings)
    In-Person Training
    9.1
    (2 ratings)
    -
    (0 ratings)
    Online Training
    7.3
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (16 ratings)
    -
    (0 ratings)
    Configurability
    6.4
    (4 ratings)
    -
    (0 ratings)
    Ease of integration
    9.1
    (4 ratings)
    -
    (0 ratings)
    Product Scalability
    1.0
    (5 ratings)
    7.0
    (1 ratings)
    Professional Services
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    6.4
    (4 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    7.3
    (4 ratings)
    -
    (0 ratings)
    User Testimonials
    ActiveCampaignDocuSign CLM
    Likelihood to Recommend
    ActiveCampaign
    I've been using ActiveCampaign since around 2018-2019 and I've always been satisfied with the software. It's simple to use, connects with the other tools I use and makes it easy for me to duplicate automations, email templates and workflows as I need to. On top of that, any time I've had an issue (which I think is around twice in the past 5/6 years), the customer service has always been super helpful and my issue has been resolved quickly.
    Incentivized
    Read full review
    DocuSign
    DocuSign is useful for collecting electronic signatures on isolated documents and packets that are administered separately or integrated into another system. DocuSign is integrated into our onboarding system, Paylocity, which is where the employee completes all onboarding tasks required for employment. Integrating DocuSign with Paylocity allows us to send documents that require more than one signature along with other onboarding tasks, which makes for a less confusing onboarding experience for the worker. DocuSign also allows us to automatically run E-Verify from the integrated Form I-9 Document, which saves us lots of time onboarding each employee.
    Incentivized
    Read full review
    Pros
    ActiveCampaign
    • Collects and filters emails from various lead magnets exceptionally well (especially if a user wants to re-sign up to the same lead magnet and go through it again, they can)
    • Super easy to use email creation that is aesthetically pleasing and user friendly
    • Easy email sequences and user classification from a large range of opt in trigger options
    Incentivized
    Read full review
    DocuSign
    • Alerts when documents are signed
    • Notifications if customers don't complete any or all of their required tasks
    • Showing clients exactly where to sign
    • Making signing easy and fast
    Incentivized
    Read full review
    Cons
    ActiveCampaign
    • It took me a while to get to understand where to find things, and I used a free online course from a consultant who specialises in AC to help me get the foundations set up more easily. That said, there were lots of onboarding workshops, which were good. It just felt like it required a lot of different angles of learning to just get started.
    • The customer support took longer than other software to get back to me via email, though once I found the chat option for my most recent query, that was fast.
    • I've ended up switching to another programme where more software is more naturally integrated, and the AC equivalent is included in the price, along with many other types of software. However, design-wise, ActiveCampaign is much better.
    • I also had a problem with a form used on my WordPress website, which has a BuddyBoss platform - the colours on the form would be overridden by colour choices for the website, so they were hard to read (pink text on purple background instead of the gold text it was meant to be)
    • I couldn't always find the templates I was looking for or how to access them for automation-based emails. I think when I used it, there was a new type of template for newsletters that weren't available for automations, so I had to recreate it, which added time.
    Incentivized
    Read full review
    DocuSign
    • Increase sending limit for initial plans
    • Faster return for client service requests
    • When correcting a document, no new email is sent for notification of an update. The clients have to go back to the old document, and it feels uncomfortable for them.
    Incentivized
    Read full review
    Likelihood to Renew
    ActiveCampaign
    I am committed at the moment. Rebuilding the automations I have would be a huge time drain. Plus the cost of learning a new system and the risk to deliverability of porting a 6,000 person list to a new platform. Also, AC offers everything I need ast a reasonable (but a little high) price. So, why not a 10? Because, early 2023, AC dropped a massive 2x price hike on long-term customers. They knew few would shift, so this feels like a cynical cash grab and left a bad taste, If they do something like this again, this camel will have a broken back.
    Incentivized
    Read full review
    DocuSign
    Before we started using DocuSign, getting contracts actually signed by new clients was one more barrier to new business and to begin work. Once we started using DocuSign, it eliminated that barrier and has become a much less cumbersome process for us and our clients
    Incentivized
    Read full review
    Usability
    ActiveCampaign
    ActiveCampaign has been the easiest marketing automation software we have ever used. They provide tips throughout the entire process of anything you are building. Their support team through LIVE CHAT has been extremely fast and helpful. The monthly meetings provided with the enablement team has helped us through several large and urgent needs.
    Read full review
    DocuSign
    It is easy to use, however sometimes editing is not always the easiest, depending on, which can cause a redo or resend
    Incentivized
    Read full review
    Reliability and Availability
    ActiveCampaign
    I haven't experienced application errors or unplanned outages at all. Active Campaign is ultra reliable and I would not be using them if that were the case. Also, the helpful emails they send are welcomed and informative, and present very practical tips and guidance for using the platform. They're always demonstrating new features and I'm thankful for that.
    Incentivized
    Read full review
    DocuSign
    Its a rare occurrence that this even happens
    Incentivized
    Read full review
    Performance
    ActiveCampaign
    Oh my gosh, Active Campaign's performance gets an A+++ in my book. The pages load quickly and so do the reports. I haven't noticed any slowdowns when it's integrating with other programs and it performs excellently on all levels.
    Incentivized
    Read full review
    DocuSign
    Easy to use for various documents. Easy for clients as well
    Incentivized
    Read full review
    Support Rating
    ActiveCampaign
    This might be the best part. The chat support lady offered to make a video to help me solve my problem. I worked in customer service for years and I've never done that, lol. So, if they're offering things like that, I can only imagine that they'd be able to handle most any issue you throw at them.
    Incentivized
    Read full review
    DocuSign
    Honestly, personally, I have only had one issue and it had nothing to do with the product but with the login
    Incentivized
    Read full review
    Implementation Rating
    ActiveCampaign
    Very satisfied with our implementation in our professional medical practice, allowing us to be on top of client service, and not miss out on crucial information and insights. Marketing is often neglected in professional practices and ActiveCampaign solved this problem with aplomb.
    Incentivized
    Read full review
    DocuSign
    No answers on this topic
    Alternatives Considered
    ActiveCampaign
    I moved to ActiveCampaign from Mailchimp. Admittedly, I was using the free version of Mailchimp, but I had numerous episodes of subscriber data NOT being added to Mailchimp, despite using API to integrate with my mailing list. Obviously, I couldn't pay for clicks and not capture subscriber data, so I had to find something else. ActiveCampaign has been 100% reliable in testing.
    Incentivized
    Read full review
    DocuSign
    DocuSign CLM has a much improved user experience compared to similar products we have used. The streamlining of templates and traceability through the signing process are huge benefits, and better than competitors. The ability to set up designated templates for different use-case scenarios, and roll out efficient documents for signing, is invaluable, as well as other functions like Bulk Send and PowerForms.
    Incentivized
    Read full review
    Scalability
    ActiveCampaign
    My web designer told me about Active Campaign and although I don't recall which platform I had before, I LOVE Active Campaign and its user friendliness. The transition was seamless and I've never had a problem with functionality or server failure.
    Active Campaign provides so many features, and makes it easy for non-techies to maneuver around the site with ease. They capture information and put it in an easy-to-read format.
    At this point, I don't think I'd ever use any other platform!
    Incentivized
    Read full review
    DocuSign
    Reliable for the most part, there are issues here and there but minor
    Incentivized
    Read full review
    Professional Services
    ActiveCampaign
    No answers on this topic
    DocuSign
    Service is easy and professional
    Incentivized
    Read full review
    Return on Investment
    ActiveCampaign
    • I haven't monetized my list yet so no clear ROI but great from a list-building perspective
    • The software is not cheap so at times I feel like I may not be getting the most out of the product because I'm not using all of the features
    Incentivized
    Read full review
    DocuSign
    • Positive - has helped us track renewals which allows us to get out of "bad" contracts or renew "good" ones.
    • Negative - we had hoped for it to help us determine which terms and conditions we have agreed to in other contracts. This has made contract review remain a lengthy process.
    • Positive - We are now able to find all of our contracts which has helped us get out of unnecessary contracts (which positively impacts finances).
    Incentivized
    Read full review
    ScreenShots

    ActiveCampaign Screenshots

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